Optimizely Content Management System Reviews & Product Details - Page 12

Optimizely Content Management System Overview

What is Optimizely Content Management System?

Optimizely's Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. It’s the only CMS that supports the end-to-end content lifecycle, making it easy to deliver on-brand, high-impact digital experiences that 'wow' audiences. User-friendly tools let marketers build channel-specific experiences in a few clicks (no coding needed), creating, previewing and publishing directly from the Visual Builder while Optimizely's modern GraphQL service enables content delivery from anywhere, to anywhere, so you can meet customers where they are. Store and organize brand-approved content for easy reuse with Optimizely's fully-integrated DAM, and apply data-driven personalization with AI-guided insights to deliver consistent, on-brand content that's optimized for individuals, in real-time.

Optimizely Content Management System Details

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Product Description

Optimizely Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. It’s the only CMS that supports the end-to-end content lifecycle, making it easy to deliver on-brand, high-impact digital experiences that 'wow' audiences.

Seller

Optimizely

Description

Optimizely is on a mission to make the lives of marketers better with Optimizely One, the world’s first operating system for marketing teams. Optimizely One combines industry-leading solutions across content management, content marketing, experimentation, commerce and personalization, powering every stage of the marketing lifecycle through a single, AI-accelerated workflow. With the flexibility of a fully composable platform, Optimizely is proudly helping global brands like H&M, Salesforce, Zoom and Toyota create content with speed, launch experiments with confidence, and deliver experiences of the highest quality. Learn more at optimizely.com.

Overview Provided by:

Emma Davis

Optimizely Content Management System Integrations

(16)

Verified by Optimizely Content Management System

Optimizely Content Management System Media

Optimizely Content Management System Demo - Content delivery

Developers can use modern GraphQL and REST APIs to query content from any source and send it to any channel or device.

Optimizely Content Management System Demo - Users roles and permissions

User roles and permissions let you manage content governance while maximizing team efficiency.

Optimizely Content Management System Demo - (SaaS CMS) Visual Builder: Add an Image

Optimizely Visual Builder offers a range of editing features designed to make content creation and layout building intuitive and accessible to both technical and non-technical users. Easily add, move, and rearrange elements within your layout using a simple drag-and-drop system. This allows for q...

Optimizely Content Management System Demo - (SaaS CMS) Visual Builder: Create an experience

Create an Experience functionality in Optimizely Visual Builder offers a user-friendly, code-free way to build and manage captivating digital experiences. Select pre-built content blocks or elements (like text, images, buttons, forms, etc.) and position them on the page layout as desired. Visual ...

Optimizely Content Management System Demo - (SaaS CMS) Visual Builder: Publish

The Visual Builder allows you to see your changes in real-time as you make them.This includes side-by-side previews for different devices like desktops, tablets, and mobiles. Before publishing, you can use the Interactive Preview mode to test elements like forms, buttons, and other interactive co...

Optimizely Content Management System Demo - Digital Asset Management

Gain a significant advantage by managing all your assets and editing and publishing global content seamlessly, all within one powerful platform.

Official Downloads

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Interactive Demo

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Verified User in Financial Services

Enterprise (> 1000 emp.)

8/10/2021

"Nice to pull in content insights"

4/5

What do you like best about Optimizely Content Management System?

Real time data processing and visulization. Helpful and co-operate team who helps us address problems quickly. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

Raw data availability is usually a challenge Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

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Hi,

Thanks for sharing your review, as user insights help us to continuously improve Content Cloud. If you ever have any questions or feedback, please don't hesitate to contact your customer success manager or message us at reviews@optimizely.com.

Verified User in Computer Software

Small-Business (50 or fewer emp.)

5/19/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"Great Cms that is easy to learn and work with"

4.5/5

What do you like best about Optimizely Content Management System?

It is very easy to work with Episerver. If you are not familiar with this Cms, you can start demo and get familiar. There are a lot of other cms where you need to setup different account and setup just to see how the code is organized. For front-end developers, it is easy to jump in to the project.

They are always improving and supporting the newest technologies.

Episerver has a big support documentation for all parts: admins, developers and editors.

There is a world episerver blog where you can find everything.

Episerver Cms has a nice and easy understandable UI.

It has a good support of integration with other systems. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

The price of the license is expensive... Review collected by and hosted on G2.com.

What problems is Optimizely Content Management System solving and how is that benefiting you?

Episerver has very good support of personalized content, so the user can be able to see what is important and relevant to him.

Episerver uses the blocks that can be placed anywhere in the site. They can be restricted for different types of pages so there is no need to create content multiple times.

It has very good media handling. You can resize and transform the images on the way you need.

And the last but not the least, there is very good support for on page editing that many other cms dont support. You dont need to preview the page to see how it looks like, but in edit mode by just editing the content you are able to see how the page looks like. Review collected by and hosted on G2.com.

Verified User in Retail

Mid-Market (51-1000 emp.)

4/8/2020

"One of the best CMS available in market for all - content creators, developers and end users"

4.5/5

What do you like best about Optimizely Content Management System?

For Content creator - very nice and simple UI which content creator can easily understand and explore. Lots of features have been provided for them so they have full control over content.

Developer - Robust API documentation, trainings, ticket support, seminars, forums, community discussion, continuous release rollouts

End User - user accessibility, nice user experience, friendly ui can be created using episerver cms

So in summary, from small websites to websites of big businesses, organizations, in terms of CMS episerver is best option.

9 is given as for each and every technology in todays dynamic world, there is always scope to improve although it is best in industry. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

Frankly speaking, license cost is one of the thing which episrever need to consider. when talking with business people, when they don't use tons of features provided by episerver and just use cms, then they find this cost bit heavy...if some innovative ideas they can use here it will really increase its base exponentially. Review collected by and hosted on G2.com.

What problems is Optimizely Content Management System solving and how is that benefiting you?

EPIServer cms was used in my carrier for various business requirements. As developer, I am happy to see that, episerver updating itself continuously with latest technologies. feature such as user management it was really useful for chain of stores. publishing page control is also appreciated by business.a/b testing was also one of plugin for which business was interested in. content area and blocks is one of feature for which business firstly finds it somehow complex but once understood, they like that feature much. Review collected by and hosted on G2.com.

Vinay P.

Consultant and freelance trainer

Enterprise (> 1000 emp.)

4/27/2020

"Episerver is very excellent CMS Platform."

4/5

What do you like best about Optimizely Content Management System?

Easy customisation and support for Client side scripting Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

I would love if they come up with mobile app development.

Apart from that it's all good Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

4/24/2020

"Reliable, easy to use and scalable platform"

5/5

What do you like best about Optimizely Content Management System?

For a developer the components and services are very nicely structured and easy to extend, build your own solution on top of.

The CMS editor is well designed and it's in sync with the component development.

There are a lot of administrative tasks that you can do with the system already up and running without having to do another deployment or code change. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

The licensing cost means you need to have a certain budget for the project so it makes sense to utilize EPiServer. Review collected by and hosted on G2.com.

Recommendations to others considering Optimizely Content Management System:

It's an elaborate platform with lots to offer for development and extensibility. It's got inherent support for nuget based add-on development which makes it easier to work on separate aspects of your solution with potentially separate development teams. Review collected by and hosted on G2.com.

What problems is Optimizely Content Management System solving and how is that benefiting you?

Content management platform.

Media asset management platform.

Scheduled publishing, authoring, reviewing, translation processes in-built.

In-build user groups to target marketing needs.

3rd party integration easy to add / configure. Review collected by and hosted on G2.com.

Nishant K.

Development Engineer

Mid-Market (51-1000 emp.)

4/29/2020

"Episerver - the complete Cms"

4.5/5

What do you like best about Optimizely Content Management System?

API functionality added on to the cms for fetching the cms data adding the benefit of exploring the javascript framework features. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

The cms UI could be more open as the advanced section contains most of the details related to configuration Review collected by and hosted on G2.com.

Recommendations to others considering Optimizely Content Management System:

Go ahead you will have a lot of fun exploring the features Review collected by and hosted on G2.com.

What problems is Optimizely Content Management System solving and how is that benefiting you?

It's quite handy along with E-commerce. Enables to handle the product management more efficiently. Review collected by and hosted on G2.com.

Verified User in Arts and Crafts

Small-Business (50 or fewer emp.)

5/19/2020

"Episerver CMS is a top notch CMS"

5/5

What do you like best about Optimizely Content Management System?

The ability to customize the front end of the CMS utilizing any front end frameworks. My particular implementation was fully .NET MVC, but the headless capabilities exist and are only getting better. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

Many of the advanced features are not as documented as I would expect. You can tell still that some components and modules were purchased and aren't integrated as tightly as I would like. Review collected by and hosted on G2.com.

What problems is Optimizely Content Management System solving and how is that benefiting you?

Capitalizing on the skill sets that can be found in our area. The customization allows many sites to share one code base,but have different skins. We never implemented many of the advanced features we purchased so all of the gains we could've had aren't there. That one was on us though. Review collected by and hosted on G2.com.

Adil K.

Software Engineer (Full Stack)

Small-Business (50 or fewer emp.)

4/22/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"As a software developer i find EPI server easy to use and super intuitive"

4/5

What do you like best about Optimizely Content Management System?

What I like the most is the modular design and the integration with other tools such as inRiver Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

what I don't like is that there is not a lot of resources to learn more about the solution Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

4/21/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"Not the easiest CMS"

3/5

What do you like best about Optimizely Content Management System?

The websites when done right are beautiful and optimised. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

It's just very slow and complicated to use. It's very easy to make a mistake when updating the content or if you want to schedule it. It's difficult to find old content from the tree structure. You always need a partner to use it unlike in Wordpress, Hubspot, Spotify, etc. Review collected by and hosted on G2.com.

Recommendations to others considering Optimizely Content Management System:

Carefully plan the blocks that you need. Specially photo blocks cause some problems visually. Select a company as a partner who understands your business needs and follow the visual guideline they provide. Review collected by and hosted on G2.com.

What problems is Optimizely Content Management System solving and how is that benefiting you?

If you have the budget, then Episerver is a good option. It has many different blocks and features for all your communication needs. Review collected by and hosted on G2.com.

Lucia C.

Mid-Market (51-1000 emp.)

6/2/2020

"Worked with EPiServer CMS on 3-4 projects"

4.5/5

What do you like best about Optimizely Content Management System?

Easy to use and easy to customized. Might not be the first choice of a software engineer without any Episerver CMS training. Review collected by and hosted on G2.com.