Optimizely Content Management System Reviews & Product Details - Page 11

Optimizely Content Management System Overview

What is Optimizely Content Management System?

Optimizely's Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. It’s the only CMS that supports the end-to-end content lifecycle, making it easy to deliver on-brand, high-impact digital experiences that 'wow' audiences. User-friendly tools let marketers build channel-specific experiences in a few clicks (no coding needed), creating, previewing and publishing directly from the Visual Builder while Optimizely's modern GraphQL service enables content delivery from anywhere, to anywhere, so you can meet customers where they are. Store and organize brand-approved content for easy reuse with Optimizely's fully-integrated DAM, and apply data-driven personalization with AI-guided insights to deliver consistent, on-brand content that's optimized for individuals, in real-time.

Optimizely Content Management System Details

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Product Description

Optimizely Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. It’s the only CMS that supports the end-to-end content lifecycle, making it easy to deliver on-brand, high-impact digital experiences that 'wow' audiences.

Seller

Optimizely

Description

Optimizely is on a mission to make the lives of marketers better with Optimizely One, the world’s first operating system for marketing teams. Optimizely One combines industry-leading solutions across content management, content marketing, experimentation, commerce and personalization, powering every stage of the marketing lifecycle through a single, AI-accelerated workflow. With the flexibility of a fully composable platform, Optimizely is proudly helping global brands like H&M, Salesforce, Zoom and Toyota create content with speed, launch experiments with confidence, and deliver experiences of the highest quality. Learn more at optimizely.com.

Overview Provided by:

Emma Davis

Optimizely Content Management System Integrations

(16)

Verified by Optimizely Content Management System

Optimizely Content Management System Media

Optimizely Content Management System Demo - Content delivery

Developers can use modern GraphQL and REST APIs to query content from any source and send it to any channel or device.

Optimizely Content Management System Demo - Users roles and permissions

User roles and permissions let you manage content governance while maximizing team efficiency.

Optimizely Content Management System Demo - (SaaS CMS) Visual Builder: Add an Image

Optimizely Visual Builder offers a range of editing features designed to make content creation and layout building intuitive and accessible to both technical and non-technical users. Easily add, move, and rearrange elements within your layout using a simple drag-and-drop system. This allows for q...

Optimizely Content Management System Demo - (SaaS CMS) Visual Builder: Create an experience

Create an Experience functionality in Optimizely Visual Builder offers a user-friendly, code-free way to build and manage captivating digital experiences. Select pre-built content blocks or elements (like text, images, buttons, forms, etc.) and position them on the page layout as desired. Visual ...

Optimizely Content Management System Demo - (SaaS CMS) Visual Builder: Publish

The Visual Builder allows you to see your changes in real-time as you make them.This includes side-by-side previews for different devices like desktops, tablets, and mobiles. Before publishing, you can use the Interactive Preview mode to test elements like forms, buttons, and other interactive co...

Optimizely Content Management System Demo - Digital Asset Management

Gain a significant advantage by managing all your assets and editing and publishing global content seamlessly, all within one powerful platform.

Official Downloads

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Ashish S.

Senior Software Developer

Small-Business (50 or fewer emp.)

9/6/2022

"Optimizely - Powerful and Productive CMS"

5/5

What do you like best about Optimizely Content Management System?

- Feature rich.

- Easy to work with and flexible with creating pages/templates/projects.

- Initial project setup is also easy (with alloy site).

- Support is prompt.

- Overall good user experience. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

Overall licensing part including the DXP services is a bit on the higher side. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

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Hi Ashish,

Thanks for leaving us a review, we appreciate your feedback! It's great to hear that overall, our CMS has been bringing a lot of benefits to your business. If you ever feel like we can improve your experience any way, let your CSM know or you can always leave us a message at reviews@optimizely.com.

Verified User in Management Consulting

Small-Business (50 or fewer emp.)

5/27/2022

"A comprehensive and easy-to-use CMS"

4.5/5

What do you like best about Optimizely Content Management System?

Optimizely content cloud allows even inexperienced users to create content tailored to their needs. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

So full of features that some you don't even know how to use. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

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Hey There,

Thanks for leaving us a review! We love to hear about the successes that you're finding with Content Cloud. If you ever need assistance in navigating the plentiful features our platform offers, please don't hesitate to reach out to our Customer Support team, your Customer Success Manager, or you can even leave us a message at reviews@optimizely.com.

Verified User in Information Technology and Services

Enterprise (> 1000 emp.)

8/17/2021

"Building & Scaling with Ease"

4.5/5

What do you like best about Optimizely Content Management System?

Optimizely's Cloud Content tools enable you to build & scale easily. Their "create once, publish everywhere" motto enables their users (you) to efficiently reach a wider audiences & generate demand for your product/services. Even better, multiple teams can collaborate and use the same tool (think Marketing, developers, etc)... it's pretty amazing! Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

Like most new tools, it takes a while to learn how to use it well, or integrate with other products... but that's not uniwue to Optimizely, it's true for almost every product. Review collected by and hosted on G2.com.

Recommendations to others considering Optimizely Content Management System:

Figure out in advance which integrations you can leverage to create a comprehensive solution for your company. Review collected by and hosted on G2.com.

What problems is Optimizely Content Management System solving and how is that benefiting you?

Before Optimizely, we were limited in how quickly we could move to scale our business — because of limited developer resources & backend specialists. Now, we can do everything we need to quickly using only part of our Engineering team, and those remaining resources can be leveraged for other company projects, increasing our productivity as a company for the same operating costs. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

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Hi,

Thanks so much for taking the time to leave us a review! We highly value your feedback and are happy to hear that you're enjoying Content Cloud. If any matters ever arise during your experience please don't hesitate to reach out to your customer success manager or message us at reviews@optimizely.com.

Verified User in Computer Software

Enterprise (> 1000 emp.)

8/17/2021

"Absolute game changer"

4.5/5

What do you like best about Optimizely Content Management System?

I've been looking for a solution like Optimizely Content Cloud for a long time -- and finally, it's here. As a developer interfacing with multiple design teams, having a central place to share assets is critical. With Content Cloud, I could easily grab any asset I need without getting manager approval, waiting for designers to return my emails, or wasting time searching my company's network drive. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

I wish it were easier to manage multiple versions of the same asset. For example, I often want to use a different size image on desktop and mobile. You can definitely accomplish this with Optimizely Content Cloud by uploading multiple assets with distinct names. Ultimately, this isn't a dealbreaker, but it would be nice. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

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Hi!

Thanks so much for leaving us a review. It would be great if you could share any user insights with your customer success manager, as user feedback is essential in improving our products. Or, you can always message us at reviews@optimizely.com and we will connect you with the right people.

Verified User in Retail

Enterprise (> 1000 emp.)

8/12/2021

"Optimizely Content Cloud fills all my needs"

4.5/5

What do you like best about Optimizely Content Management System?

I love the ability to set approval workflows, and the CMS can be used by people who are not able to code. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

The servers have had a small amount of downtime but, for the most part, have been pretty up. Review collected by and hosted on G2.com.

Recommendations to others considering Optimizely Content Management System:

Make sure all the features fit your requirements. Review collected by and hosted on G2.com.

What problems is Optimizely Content Management System solving and how is that benefiting you?

We are solving the ability to have fast deployments of new creatives without going through lengthy IT tickets. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

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Hi There,

We're happy to hear that you're enjoying Full Stack. If any questions or feedback arise in the future, please don't hesitate to reach out to your customer success manager or message us at reviews@optimizely.com.

Keith P.

Benefits Advisor

Enterprise (> 1000 emp.)

8/17/2021

"Cloud review"

5/5

What do you like best about Optimizely Content Management System?

The user interface capability makes it very easy to manage the task. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

There is nothing to dislike about it. Anything that makes my job easier is definitely a plus! Review collected by and hosted on G2.com.

Recommendations to others considering Optimizely Content Management System:

It's a great application of SAAS's enterprise solutions organization. Period! Review collected by and hosted on G2.com.

What problems is Optimizely Content Management System solving and how is that benefiting you?

Content Cloud makes our onboarding applicants easy to navigate through. It's a great asset for operations & sales. Zero-engineering effect. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

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Hi Keith,

Thanks so much for your review! We're glad to hear that you're enjoying Full Stack. If any questions or issues ever do arise, don't hesitate to contact your customer success manager or message us at reviews@optimizely.com and we will get back to you as soon as possible.

Verified User in Airlines/Aviation

Mid-Market (51-1000 emp.)

10/22/2021

"Very excited to be unlocking the search enhancement features"

4.5/5

What do you like best about Optimizely Content Management System?

The search enhanced feature seems very powerful and we are looking forward ot incorporating for our users Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

The tool is a great fit for our business Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

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Hi There,

We apologize for the late response. It's great to here that Content Cloud is successfully providing you with business solutions! If you ever have any questions or concerns, please feel free to share them with your Customer Success Manager or drop us a message at reviews@optimizely.com.

Thanks!

Verified User in Retail

Mid-Market (51-1000 emp.)

8/16/2021

"Works excessively well."

2.5/5

What do you like best about Optimizely Content Management System?

The approval workflows and the CMS no-code solutions are fantastic, and anyone can use them, they are not just for coders . Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

The license is costly. I wish there was a way to break it down for different needs. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

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Hi There,

We're happy that Full Stack is working well for you and your business. If you would ever like to discuss any of your insights with our product, please reach out to your customer success manager or message us at reviews@optimizely.com.

Thanks!

Verified User in Computer Software

Mid-Market (51-1000 emp.)

8/10/2021

"User-friendly, but it comes with a price tag"

3/5

What do you like best about Optimizely Content Management System?

The UI is quite simple and easy to get a grip on. I can also appreciate the level of customization for our project. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

The license is really expensive. If we didn't have the budget, this would be an issue. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

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Hi There,

We're happy to hear that you're enjoying the personalization aspect of Content Cloud. If you every have any questions or concerns, don't hesitate to reach out to your customer success manager or message us at reviews@optimizely.com and we will connect you with the right people.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

8/9/2021

"Easy to use & meets needs"

4/5

What do you like best about Optimizely Content Management System?

The system is easy to learn for employees across departments and documentation on how to use is readily available. Overall, the user interface is straightforward and can be implemented quickly. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

Cost is high and features are not quite as advanced/in-depth as others Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content Management System

edit

Hi There,

Thanks for leaving us a review! Your feedback is very important to us. If you ever need any support or have any questions in the future, please reach out to your customer success manager or message us at reviews@optimizely.com.