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Digital Marketing Software

Typically, Digital Marketing is a capability of a variety of other G2 Software categories. See more below to select the

best Digital Marketing Software.

Digital marketing software is the collective term given to platforms that help plan, create, execute, and track marketing campaigns. Digital marketing solutions improve conversion rates, deliver high marketing ROI and optimize pipelines. Common examples of digital marketing software include content management systems (CMS), SEO tools, and marketing automation systems.
Instantly

Instantly

(3,711)4.8 out of 5

Instantly

(3,711)4.8 out of 5

Instantly Helps Automate Your B2B Email Outreach Forever.

Top Digital Marketing Software Result from Sales Engagement

Also listed in Email Deliverability, AI Sales Assistant, Account Data Management, Lead Mining, Lead Intelligence


Ben E.
BE
“Best Cold-Email Software for Cold-Email Agencies (Made me more than 20k in less than 2 months)”
What do you like best about Instantly?

Instantly is hands down the best cold email software I’ve ever used.

The UI is super intuitive and clean — everything from connecting email accounts (especially with GoDaddy, Premium Inbox, or M365) to uploading leads is incredibly simple.

The Unibox saves me so much time, and the warm-up features (especially the enhanced ones) are top-notch.

What really blew me away is the support: the bot resolves most issues in under 2 minutes (!), and the human support team is genuinely helpful and kind.

Managing multiple workspaces and clients is effortless, and features like spin syntax and follow-up flows work seamlessly. I genuinely love using Instantly. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

I wish they didnt complicate they pricing so muc and would implement some features on top for free like the Unibox for the Growth Plan.

Also paying for everything for every client and every workspace can be a tad much but the quality is still worth the price! Review collected by and hosted on G2.com.

What problems is Instantly solving and how is that benefiting you?

Instantly saves me and my team countless hours every week. It simplifies everything — from infrastructure setup to outreach execution. We can easily manage multiple clients, run campaigns across different workspaces, and share real-time analytics with our clients, which massively boosts transparency and trust. Results speak for themselves: better deliverability, consistent replies, and smoother scaling. It's a game-changer for any cold email agency. Review collected by and hosted on G2.com.

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Marketing automation software to help you attract the right audience, convert more visitors into customers, and run complete inbound marketing campaigns at scale — all on one

Top Digital Marketing Software Result from Marketing Automation

Also listed in Account-Based Orchestration Platforms, Pop-Up Builder, Conversational Marketing, Customer Journey Analytics, Account-Based Analytics


Cooper B.
CB
“Good but expensive for small companies”
What do you like best about HubSpot Marketing Hub?

I like having everything in one place and being able to attribute ROI all the way down to the ad click based on closed deals. This is huge for digital marketing. Their sales team is always willing to work with us come renewal time. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

It's really expensive at the professional level. And the whole system is tuned for larger companies so it's often difficult to adapt for smaller companies. Their website forms also don't integrate well with Google Ads so you have to have a fully custom solution if you want to feed lead quality data back into Google Ads. Their customer service is average at best. As a small customer we don't have any dedicated support or manager. I have yet to find a help source that could actually help us use the system better. Lots of people with really shallow knowledge. Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

All in one marketing data platform. The connection between customer contact record, ad campaigns, and revenue is important to us. Review collected by and hosted on G2.com.

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Whether you’re looking to reach more customers, sell more products, or simply share your passion with the world, Constant Contact has all the tools, features, and expert guida

Top Digital Marketing Software Result from Email Marketing

Also listed in SMS Marketing, Event Marketing, Email Template Builder, AI Writing Assistant, Email Deliverability


Leon T.
LT
“Fantastic platform, but on the pricier side”
What do you like best about Constant Contact?

There are so many templates and the platform guides you beautifully through the process of creating emails to send to clients. The system integrates with my booking system (& website) which allows me to collect client information more easily. I don't use CC as often as perhaps I could, because I don't want to inundate my clients with emails, but this is arguably why I feel like it is a fairly expensive product for what I need. Review collected by and hosted on G2.com.

What do you dislike about Constant Contact?

There are very few things I dislike about CC, it works really well for my needs, in many ways it over-provides for what I need & haven't taken advantage of all the features. I also feel that my ROI relative to the monthly cost of CC (especially at my level) is not good. Review collected by and hosted on G2.com.

What problems is Constant Contact solving and how is that benefiting you?

I used to use another platform for mailshots to clients, but it wasn't offering templates or as user-friendly as system as CC. I was also reaching a threshold where I would have to pay. CC does the same at that threshold, but it offers significantly more features than its competitors. Review collected by and hosted on G2.com.

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Hootsuite

Hootsuite

(6,238)4.2 out of 5

Hootsuite

(6,238)4.2 out of 5

Hootsuite is the leader in social media management, trusted by more than 18 million users. With Hootsuite, you can confidently schedule posts, engage in conversations, and tra

Top Digital Marketing Software Result from Social Media Management

Also listed in Social Media Suites, Social Media Listening Tools, Social Media Analytics, Social Media Advertising


Rob V.
RV
“Hootsuite turns my scatter‑shot social feeds into a single, data‑driven command center”
What do you like best about Hootsuite?

I can load a month’s worth of posts in one CSV, drop them into the publisher, and watch the calendar auto‑fill in minutes—no copy‑paste marathons required.

The bulk scheduler keeps images, GIFs, and aspect ratios intact, then lets me tweak each network’s caption inside one screen.

Its unified inbox pulls DMs, ad comments, and mentions from six platforms into one stream, so I never miss a customer question.

The reporting module stitches every channel’s clicks, conversions, and keyword spikes into a single PDF my clients actually read—something Buffer and Later never nailed for me. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The UI still carries some 2015 baggage: pages hesitate to load, and newbies drown in nested menus before they find the “evergreen” queue switch.

The mobile app handles drafts fine, but scheduling video often glitches or posts in the wrong time‑zone.

Support tickets get solved, yet I’ve waited a full business day when I’m racing an embargo. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite replaces five separate tools—image finder, scheduler, analytics suite, social listening, and brand‑tracking—with one login, freeing at least four hours a week.

Its link‑frame and keyword alerts flag campaign traction the moment it happens, letting me pivot promotions before ad spend evaporates.

Automated “best time to post” suggestions have lifted my engagement rate by roughly 18 %, which beats the manual guess‑and‑check routine I had in Social Report.

Most importantly, the side‑by‑side analytics show clients exactly how Instagram stories feed Twitter click‑throughs, so my strategy conversations start with proof instead of promises. Review collected by and hosted on G2.com.

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Sprout Social is an intuitive platform that delivers smarter, faster business impact from social media.. Empower your teams to better connect with audiences, streamline publis

Top Digital Marketing Software Result from Social Media Suites

Also listed in Social Customer Service, Social Media Analytics, Social Media Management, Social Media Listening Tools


Akshay M.
AM
Original Information
“Efficient Social Media Management Tool with Great Reporting Features”
What do you like best about Sprout Social?

Sprout Social offers a clean, intuitive interface that makes managing multiple social media profiles incredibly easy. The Smart Inbox is especially useful for consolidating messages across platforms, and the scheduling features save a lot of time. I particularly appreciate the analytics and reporting tools — they provide clear, customizable insights that help optimize content and demonstrate ROI. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

The pricing can be a bit steep, especially for small teams or startups. Some advanced features, like more granular competitor analysis or listening tools, are only available on higher-tier plans. Also, there’s a bit of a learning curve with setting up automation workflows. Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

Sprout Social helps streamline our social media management by centralizing publishing, engagement, and reporting in one platform. It solves the problem of juggling multiple tools and logins, making our workflow more efficient. The unified inbox ensures we never miss a message or comment, while the reporting tools help us track performance and justify our social strategy to stakeholders. This has saved our team time, improved response rates, and helped us make more data-driven decisions. Review collected by and hosted on G2.com.

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ActiveCampaign offers effortless email and marketing automation. Grow your business with AI-powered automations that suggest, personalize, and validate your marketing campaign

Top Digital Marketing Software Result from Marketing Automation

Also listed in Pop-Up Builder, CRM, WhatsApp Marketing, Email Template Builder, SMS Marketing


DA
Original Information
“ActiveCampaign: My Go-To Marketing Tool for Mailing”
What do you like best about ActiveCampaign?

I have been using ActiveCampaign for our business's marketing needs, and it has exceeded my expectations.

What sets ActiveCampaign apart for us is the marketing automation capabilities. Creating personalised and targeted email campaigns is very easy. The platform's automation workflows are flexible and allow me to tailor messages based on customer information, preferences, and interactions. This has significantly boosted click through and conversion rates for my emails.

The analytics and reporting tools give you valuable insights into a campaign's performance, helping me fine-tune future campaigns for optimal results. The customer support is very good too, only ever had positive interactions with the ActiveCampaign team.

ActiveCampaign offers easy scalability too. We look forward to making full use of all features as our business grows. Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

Sometimes the UI can be a bit clunky. However, I've experienced this in other browser based marketing tools too. Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

Before ActiveCampaign we would often struggle trying to send out email marketing - running into technical issues and a lack of customisation. ActiveCampaign allows us to easily produce on brand templates that make sending marketing emails a breeze. Review collected by and hosted on G2.com.

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SOCi

SOCi

(2,944)4.5 out of 5

SOCi

(2,944)4.5 out of 5

SOCi is an all-in-one platform for multi-location marketers to reach and engage their local customers across 100s or 1000s of local search, social, and review pages.

Top Digital Marketing Software Result from Social Media Management

Also listed in Multi-Location Marketing Platforms, Store Locator, Local Listing Management, Chatbots, Local SEO


BP
“SOCi is very beneficial for social media managers.”
What do you like best about SOCi?

SOCi does a great job at helping me manage Facebook, Instagram, LinkedIn, and Google Business for the 9 offices that I am over. It takes a lot of the work off my shoulders and allows me to allocate my time elsewhere. I love the AI tool that provides suggested replies for comments and reviews. Overall, SOCi was very simple to learn and implement in my daily routine. It is the first tab I open in the morning when I get to work, and the last one I close when I leave. I also appreciate that SOCi offers numerous resources for its users. I attend The SEO Juice monthly and always learn something that I didn't know before. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

I am generally very happy with SOCi, but I do hope that more features will be added in the future. I would like to be able to schedule Facebook stories, make more intricate Instagram stories, and schedule more intricate LinkedIn posts, such as polls. I was very happy to see that we can now schedule PDF posts on LinkedIn! Another thing that I hope can improve is the tracking templates. They can be a little bit finicky, and I seem to always have some sort of small problem when I use them. Review collected by and hosted on G2.com.

What problems is SOCi solving and how is that benefiting you?

I manage the social media for 9 different offices. SOCi helps me tremendously, and without it, I would not have enough time to get everything done. Review collected by and hosted on G2.com.

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Insider

Insider

(1,162)4.8 out of 5

Insider

(1,162)4.8 out of 5

Insider is the first integrated Growth Management Platform helping digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue fro

Top Digital Marketing Software Result from Mobile Marketing

Also listed in E-Commerce Search, Personalization, Personalization Engines, E-Commerce Personalization, Customer Journey Analytics


Onurcan A.
OA
Original Information
“Insider has set the bar high for hyper-personalized B2B marketing”
What do you like best about Insider?

We used to think B2B marketing can’t be very exciting and we can only do so much about it. But Insider completely turned that around for us. With Insider, we have unlocked the fun, engaging and exciting side of B2B marketing that is full of possibilities and growth that pleases us. Their products are top-class and they have a support team that we can’t help but love. They truly feel like one of our own, and we have had the most splendid marketing experience that one could desire. Review collected by and hosted on G2.com.

What do you dislike about Insider?

Nothing. Insider is quite close to perfection, in our opinion. The recommendation would be to add an user manuel showing tips tricks Review collected by and hosted on G2.com.

Recommendations to others considering Insider:

Insider is a great marketing partner to have, not only for today but for tomorrow. We see the ability to grow as a company alongside Insider as they grow, and we think Insider has a lot to offer for businesses around the world. Review collected by and hosted on G2.com.

What problems is Insider solving and how is that benefiting you?

We wanted a solid, reliable way of reaching out to our customers across different channels, send them helpful content, be in constant communication with them to encourage them to keep coming to us for more. Insider’s Architect, in combination with Web Push and their web and mobile suite have been awesome for us. We love being able to personalize our website using Insider’s products Review collected by and hosted on G2.com.

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Vista Social

Vista Social

(986)4.8 out of 5

Vista Social

(986)4.8 out of 5

Vista Social is a modern all-in-one social management solution that empowers agencies and brand owners to do more with their social media strategy. Feature include a best-in-

Top Digital Marketing Software Result from Social Media Suites

Also listed in Employee Advocacy, Social Media Analytics, Social Media Management, Social Media Listening Tools, Social Media Advertising


Victor B.
VB
“Really complete tool”
What do you like best about Vista Social?

There are tons of features I didn't even know the tool had there were a pleasing surprise, the tool is pretty intuitive and very robust in the terms of features, I love the level of personalization the posting tool has.

Creating reports/dashboards was very useful and easy to implement, I enjoyed using it as it was very seamless from my current process.

It also connects with Canva, in case you use it for one or several of your clients. That will definitely help streamline your entire process.

I've been using for a couple of months now and haven't had any issue with our company's connected profiles/pages. I would definitely recommend it to a colleague. Review collected by and hosted on G2.com.

What do you dislike about Vista Social?

I had trouble connecting my Meta profiles at the beggining but support team was very helpful and eagear to guide me in the right direction. Review collected by and hosted on G2.com.

What problems is Vista Social solving and how is that benefiting you?

Having all the tools I currently use and pay several bills into one place, streamlining social media management in one single tool. Review collected by and hosted on G2.com.

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Glassbox

Glassbox

(797)4.9 out of 5

Glassbox

(797)4.9 out of 5

Glassbox provides digital customer experience analytics for web and mobile apps. Drive revenue, profitability & loyalty with optimized digital CX.

Top Digital Marketing Software Result from Session Replay

Also listed in Customer Journey Mapping, Digital Experience Monitoring (DEM), E-Commerce Analytics, Product Analytics, Customer Journey Analytics


YY
“Glassbox is a great tool”
What do you like best about Glassbox?

It's great that I can view the customer journey through the app, and watch the relevant network calls. It helps greatly debug issues related to customer experience, and in addition get the calls. so I can create my own flows for load tests running the exact order of requests to the various services. Review collected by and hosted on G2.com.

What do you dislike about Glassbox?

No complaints, I find it very easy to use in general Review collected by and hosted on G2.com.

What problems is Glassbox solving and how is that benefiting you?

Observing the customer journey across different screens, buttons, and options provides valuable insights into how we can improve the user experience. It helps identify areas for optimization and refactoring, enabling teams to enhance the overall flow and ensure a smoother, more efficient interaction for our customers. Review collected by and hosted on G2.com.

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Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you

Top Digital Marketing Software Result from Digital Analytics

Also listed in Content Analytics, Mobile App Analytics, Data Exchange Platforms


Krissy M.
KM
“Comprehensive Google Analytics Review: Unlocking Website Performance”
What do you like best about Google Analytics?

What I like best about Google Analytics is how clearly it shows what’s working—and what’s not. It helps you understand where your traffic is coming from, what people are doing on your site, and which pages or campaigns are converting. It’s not always easy to interpret at first, but once you learn how to read the data, it’s like having a roadmap for improving your strategy without just guessing. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics?

What I dislike about Google Analytics is how overwhelming it can feel at first—there’s just so much data and so many reports. GA4 especially isn't very intuitive, and some of the features that were easy to access in the old version are now hidden or require custom setup. It takes time to really understand how to get what you need. Review collected by and hosted on G2.com.

What problems is Google Analytics solving and how is that benefiting you?

Google Analytics helps me see which content is actually engaging my audience and which topics fall flat. It solves the problem of guessing what works by giving me real data on traffic, time on page, and user behavior. This helps me create more focused, effective content that performs better over time. Review collected by and hosted on G2.com.

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Easily manage your marketing campaigns, transactional emails, and SMS messages all in one simple and powerful platform.

Top Digital Marketing Software Result from Email Marketing

Also listed in Shared Inbox, Email Testing, SMS Marketing, Email Template Builder, Personalization


TD
“Solid Email Platform for Handling Contact Forms and Replies”
What do you like best about Brevo Marketing Platform?

I’m currently using Brevo to handle contact form submissions from my WordPress site (https://fetishfurniture.org), where I build and sell handcrafted BDSM furniture. I connected it via Contact Form 7 and Brevo SMTP to ensure messages reach my inbox reliably.

Setup was easy, and delivery has been excellent so far — no missing emails or spam issues. I haven’t used their marketing tools yet, but for transactional use and responding to customer inquiries, Brevo has been dependable and easy to manage.

Looking forward to exploring more as my business grows. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

So far I have nothing but positive things to say about the platform, and the customer service was great with helping to get things set up. Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

Brevo is solving a simple but critical problem for my business: making sure that customer messages sent through my website’s contact form actually reach me — and that I can reply through a reliable, authenticated email system. Before using Brevo, I had issues with contact form messages getting flagged as spam or not being delivered at all.

By routing Contact Form 7 submissions through Brevo’s SMTP and sender verification tools, I’ve been able to ensure every customer inquiry comes through cleanly. That directly benefits my business by helping me respond quickly to questions, build trust, and avoid losing potential orders due to broken communication.

I’m not using the full marketing suite yet, but I’m already benefiting from solid deliverability, DNS management, and reliable email infrastructure — especially important for a niche e-commerce site like mine, FetishFurniture.org. Review collected by and hosted on G2.com.

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Systeme.io

Systeme.io

(723)4.8 out of 5

Systeme.io

(723)4.8 out of 5

Systeme is an all-in-one marketing platform allowing anyone with little tech knowledge to create high converting funnels and automation systems to increase leads, sales and, c

Top Digital Marketing Software Result from Email Marketing

Also listed in Website Builder, Affiliate Marketing


Emily B.
EB
“Highly Intuitive Platform & Wonderful Migration Team”
What do you like best about Systeme.io?

Systeme is super easy to use. I have been creating online courses and downloadable resources for a while, and it was always a bit of a nightmare when it came to actually setting up the sales process and shop. With Systeme this takes a few simple clicks for it to work effortlessly. It even automatically suggests things like order bumps and marketing funnels. I realise now that I put off things like updating my site and creating new courses because my old platform was just so tricky to use - now Systeme makes this simple and I'm confident I'll be adding many more offers to my clients over the coming months and years. The migration from my old site to the Systeme was super-professional and efficient - and my allocated migration assistant (Nesrine) was always very patient with me and answered questions very quickly. Massive thank you to her. Review collected by and hosted on G2.com.

What do you dislike about Systeme.io?

ALT Text descriptions: In my previous provider, ALT text was added once every time I uploaded an image to my site - then it was re-used every time I used the image somewhere else on my site. In Systeme, this needs to be manually added every time the image is used, so takes a bit of time (especially when course title tiles are re-used over various pages). I am hoping Systeme will prioritise fixing this as the EU Accessibility Directive comes into force in June 2025 and every website will have to have ALT text on all images. It would be especially good if any alt-text I have already written for an image gets automatically added to the file.

I have an automated email sequence with my current mailing list provider. This is copied over to Systeme but only for new subscribers. I have to wait for my current subscribers to finish the sequence with my old provder before fully switching to systeme. A bit complex and there is probably another workaroun - if I had time to create a whole new sequence, but this was a little frustrating. It would be good if the switch meant all subscribers switched to their location the the sequence. Review collected by and hosted on G2.com.

What problems is Systeme.io solving and how is that benefiting you?

I now only need to pay for Systeme rather than my domain, host, website builder and email marketing. I haven't familiarised myself with this feature yet so can't really comment. Review collected by and hosted on G2.com.

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Zoho Social

Zoho Social

(2,747)4.6 out of 5

Zoho Social

(2,747)4.6 out of 5

Schedule unlimited posts, manage social networks, track conversations, and measure performance from a single dashboard.

Top Digital Marketing Software Result from Social Media Management

Also listed in Social Media Analytics, Social Media Suites


FD
“The right social manager tool we needed”
What do you like best about Zoho Social?

We were looking for a social manager tool that could help us manage all our social handles and WhatsApp Business account. And Zoho Social proved to be a no-brainer. Easy to use. No need to watch any tutorial vids. we just connected our social media accounts and we were up and running in no time.

Plus their customer support is stellar, we have a dedicated account manager on the Premium plan —who contacts via email and phone to ensure things are running smoothly on our end. Highly recommend Review collected by and hosted on G2.com.

What do you dislike about Zoho Social?

One important thing to know: although setting up your WhatsApp Business through Zoho Social works like a charm, there's no going back. As you won't be able to use it outside of Zoho Social. However, the other way around works. Review collected by and hosted on G2.com.

What problems is Zoho Social solving and how is that benefiting you?

Zoho Social is great for anything social media management. One simple and easy-to-navigate dashboard to bring all your social handles and internal team in one place and get work done fast. Review collected by and hosted on G2.com.

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Semrush

Semrush

(2,683)4.5 out of 5

Semrush

(2,683)4.5 out of 5

Online Visibility and Content Marketing SaaS Platform

Top Digital Marketing Software Result from SEO Tools

Also listed in Paid Search Intelligence, Marketing Calendar, Competitive Intelligence, AI Writing Assistant, Content Creation


Salim D.
SD
“An unmatched hub of SEO tools”
What do you like best about Semrush?

Semrush has everything you need about SEO in one place. We have been using it for about 4 years now, and it has helped us a lot, from keyword research to position tracking, site audits, and more. The support team is always quick to respond and helpful. However, one thing I appreciate about Semrush is its ability to improve things. They are always quick to follow recent trends, develop or support additional tools that may be helpful. Review collected by and hosted on G2.com.

What do you dislike about Semrush?

I would appreciate it more if it had more affordable plans. Some add-ons are especially expensive, and they charge separately for each user. You also need to work a bit or get in touch with them to cancel the additional subscriptions. Review collected by and hosted on G2.com.

What problems is Semrush solving and how is that benefiting you?

Semrush helps us with keyword research for our content operations, track ranking positions for important queries, audit our site for issues, check other domains as a part of backlink research, to create content plans, and more. Review collected by and hosted on G2.com.

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PostHog

PostHog

(822)4.5 out of 5

PostHog

(822)4.5 out of 5

PostHog is the open-source, all-in-one platform that helps engineers build better products.

Top Digital Marketing Software Result from Product Analytics

Also listed in Session Replay, Mobile App Analytics, Digital Analytics, Feature Management, A/B Testing


AC
“Powerful and intuitive product analytics platform”
What do you like best about PostHog?

PostHog offers a seamless self-hosted analytics solution that gives full control over user data. Its event-based tracking is highly customizable, and the session recordings, funnels, and feature flags help us deeply understand user behavior. The interface is user-friendly, and integration was straightforward, even for complex use cases. Review collected by and hosted on G2.com.

What do you dislike about PostHog?

While PostHog is feature-rich, some advanced dashboards and filtering options can feel a bit limited or slow for very large datasets. Documentation is improving, but certain self-hosting configurations could be better explained. A more responsive customer support option for smaller teams would also be helpful. Review collected by and hosted on G2.com.

What problems is PostHog solving and how is that benefiting you?

PostHog helps us track user behavior across our product in real-time without relying on third-party analytics platforms. By self-hosting, we maintain full control over our data and ensure user privacy compliance. It solves the problem of fragmented analytics by combining session recordings, event tracking, A/B testing, and feature flags into one unified platform. This has significantly improved our ability to make data-driven product decisions and respond quickly to user needs. Review collected by and hosted on G2.com.

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Looker

Looker

(1,524)4.4 out of 5

Looker

(1,524)4.4 out of 5

Looker supports a discovery-driven culture throughout the organization; its web-based data discovery platform provides the power and finesse required by data analysts while em

Top Digital Marketing Software Result from Analytics Platforms

Also listed in Sales Analytics, Marketing Analytics, Embedded Business Intelligence, Digital Analytics, Data Visualization


Mihir  M.
MM
“Powerful Data Platform for Modern Business Intelligence”
What do you like best about Looker?

Looker’s biggest strength is its flexibility and powerful modeling layer (LookML), which makes it easy to build consistent, reusable data models. It’s excellent for scaling analytics across multiple teams without reinventing the wheel for every dashboard. The UI is clean, and the way it handles explores encourages self-serve data exploration for business users, which is a big win for teams that want to move away from static reports. Review collected by and hosted on G2.com.

What do you dislike about Looker?

Looker has a steep learning curve, especially for non-technical users or analysts new to LookML. The dependency on engineers or analytics engineers to maintain the modeling layer means it can be time-consuming to implement changes. Also, advanced visualizations are more limited compared to other BI tools like Tableau — so heavy data storytelling sometimes needs an external tool. Review collected by and hosted on G2.com.

What problems is Looker solving and how is that benefiting you?

Looker has helped us standardize our reporting and metrics, reduce duplicate queries, and empower different teams to build their own reports with confidence in the data definitions. It has also enabled better governance across our data pipelines, and the integration with BigQuery works smoothly for real-time analytics. Review collected by and hosted on G2.com.

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LogRocket

LogRocket

(2,063)4.6 out of 5

LogRocket

(2,063)4.6 out of 5

LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.

Top Digital Marketing Software Result from Session Replay

Also listed in Product Analytics, Bug Tracking, Mobile App Optimization, Application Performance Monitoring (APM), Digital Analytics


Bradley C.
BC
“Increased optics for customer interactions”
What do you like best about LogRocket?

The ease in which I can create custom views to truly understand how customers are interacting with my products is fantastic. Once event logging has been implemented, a treasure trove of information is at your finger tips. Very simple to understand where we need to provide additional training or enhanced user interfaces to drive return on our development investments. Review collected by and hosted on G2.com.

What do you dislike about LogRocket?

We have had struggles with the session replay functionality, although this is likely due to our implementation as a component within another products main interface. It also would be nice if there was a way to allow low code implementation so that non-developers on our marketing team could initiate event tracking. Review collected by and hosted on G2.com.

What problems is LogRocket solving and how is that benefiting you?

LogRocket is giving our team insights into how our customers are interacting with our products, allowing us to evaluate return on investment. The session replay functionality also gives us access to error logging and bug tracing, which is saving our support efforts. Review collected by and hosted on G2.com.

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Success.ai

Success.ai

(294)4.9 out of 5

Success.ai

(294)4.9 out of 5

Success.ai uses AI to help you send unlimited emails to verified leads, turbocharging your outreach. We identify the right leads to target, personalize your emails, and track

Top Digital Marketing Software Result from Lead Intelligence

Also listed in Email Marketing, Sales Intelligence, Lead Mining, CRM


Indah R.
IR
“Success.ai making my job way easier”
What do you like best about Success.ai?

I use Success.ai to find potential customers for my clients who are specifically located in 6 different states. Even with limited keywords, I'm still able to generate highly targeted leads with complete and detailed profiles. The filtering feature is a huge help in narrowing down high-quality, relevant leads before exporting them. It really makes data search and processing way more efficient and effective.

What I love even more. It's super easy to implement and integrate into my workflow especially on my campaign strategy. I use it frequently around 3 hours per day and I might consider to upgraded after the free plan ended. Anytime I need assistance, their Customer Support very quick response and very helpful. Thanks for making my job a whole lot easier, Success.ai! Review collected by and hosted on G2.com.

What do you dislike about Success.ai?

Please give us more time to enjoy the free plan. It's seriously addictive! LOL! Review collected by and hosted on G2.com.

What problems is Success.ai solving and how is that benefiting you?

It tackles 1 of the most common and time-consuming challenges in sales, lead generation, and email campaign. It identifying, filtering and reaching out to high-quality, targeted leads efficiently.

Success.ai did & benefiting me by hyper-targeted lead generation with minimum keywords I can find truly match of my client's ICP. Time efficiency instead of hours of research, I can get qualified leads in minute, it allows me to focus more on engagement.

It plugs right into my Team's workflow in Salesforce CRM and for my own portfolio in Zoho CRM, and also provides me with responsive customer support team. Review collected by and hosted on G2.com.

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Statusbrew

Statusbrew

(456)4.9 out of 5

Statusbrew

(456)4.9 out of 5

Statusbrew is a social media management platform for businesses, agencies, brands and organisations that combines the power of internet and technology to empower and drive gro

Top Digital Marketing Software Result from Social Media Suites

Also listed in Social Customer Service, Social Media Analytics, Social Media Management, Social Media Listening Tools


Gonzalo S.
GS
“Great all in one social media management platform”
What do you like best about Statusbrew?

Assisting and suggesting different tones for your copy, previewing the post for each platform and managing the schedule for each post Review collected by and hosted on G2.com.

What do you dislike about Statusbrew?

The free plan however has a 14 days try period Review collected by and hosted on G2.com.

What problems is Statusbrew solving and how is that benefiting you?

It’s a solid tool with lots of features created by people who actually worked in this area. Super intuitive to mange and create posts, specially for those who are just getting into this. First of all features I use the most, is the AI assistant which is now a must for me, you start writing a quick draft of the text you want, and you can try different tones, formats and rephrase them with a couple of clicks. Second is the live preview, to have that level of accuracy for fine tuning on each social media post is really useful. Another great feature is the synced media library, this one saved me more than once! It helped me reducing daily hours of manual tasks. Overall is a powerful and intuitive platform, very helpful for both, those who are starting and those who are managing large accounts with a lot of content. Review collected by and hosted on G2.com.

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