Best Mobile App Optimization Software
Mobile application optimization products analyze the user-experience flow and interface functionality of mobile applications. These tools to show which components of an application are being accessed most frequently or rarely. They also provide statistics and information related to user behavior within a mobile application. Product teams will often use these tools to perform A/B testing to analyze the effects of changing features. Many products also possess targeting tools to display different features or advertisements based on specific regions or user demographics. Mobile app optimization tools will also possess a variety of administration and reporting tools to control access and produce interpretable data. Many mobile development platforms will provide tools to optimize user experience as well. Mobile app analytics tools will provide some similar tools such as targeting and ad effectiveness, but will not provide the same technical analysis of the user experience.
To qualify for inclusion in the Mobile App Optimization category, a product must:
Best Mobile App Optimization Software At A Glance
G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy p
- Marketing Manager
- Growth Marketing Manager
- Marketing and Advertising
- Financial Services
- 42% Mid-Market
- 30% Enterprise
12,511 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Glassbox is a type of customer intelligence solution designed to help enterprises understand and enhance their online customer engagement. By leveraging artificial intelligence, Glassbox captures and
- Digital Analyst
- Product Owner
- Financial Services
- Insurance
- 78% Enterprise
- 17% Mid-Market
1,862 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
LogRocket combines session replay, product analytics, and error tracking – empowering software teams to create the ideal product experience.
- Software Engineer
- CTO
- Computer Software
- Information Technology and Services
- 62% Small-Business
- 28% Mid-Market
15,053 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The
- Product Manager
- Marketing Manager
- Financial Services
- Information Technology and Services
- 52% Mid-Market
- 29% Small-Business
21,953 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Simplify your developer experience with the world's first AI-augmented software delivery platform. Upgrade your software delivery with Harness' innovative CI/CD, Feature Flags, Infrastructure as Co
- DevOps Engineer
- Computer Software
- Financial Services
- 40% Enterprise
- 39% Mid-Market
1,446 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore Cloud is an AI-powered platform designed to transform customer experience and personalization in the w
- Marketing Manager
- Digital Marketing Manager
- Financial Services
- Insurance
- 48% Mid-Market
- 35% Enterprise
1,847 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Fullstory is a behavioral data and analytics platform that helps technology leaders and digital experience teams understand their digital story so they can make every interaction more human. Customer-
- Product Manager
- Software Engineer
- Computer Software
- Information Technology and Services
- 51% Mid-Market
- 30% Small-Business
4,960 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Adjust is an AI-powered measurement and analytics suite designed to assist marketers in optimizing their mobile applications from the initial stages of development to full maturity. This comprehensiv
- Marketing and Advertising
- Computer Games
- 46% Mid-Market
- 40% Small-Business
7,349 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
WalkMe, an SAP company, pioneered the world’s leading Digital Adoption Platform, helping organizations navigate the change brought on by technology across any application or system. Leveraging over a
- Instructional Designer
- Digital Adoption Specialist
- Computer Software
- Financial Services
- 58% Enterprise
- 29% Mid-Market
299,880 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
At AB Tasty, we’re your partner for pushing great ideas even further through optimization. We achieve this by empowering brands to build better experiences using personalization, experimentation, reco
- Retail
- Cosmetics
- 47% Mid-Market
- 36% Enterprise
12,019 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Pendo helps you deliver better software experiences for happier and more productive users and employees. Pendo helps product teams ask and answer questions like: What features are customers or employe
- Product Manager
- Customer Success Manager
- Computer Software
- Information Technology and Services
- 62% Mid-Market
- 19% Enterprise
20,207 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Running an experimentation program is tricky. Whether your goal is to boost website conversion or improve user experience, there’s just so much you need to do to get things right. That’s why thous
- Product Manager
- Digital Marketing Manager
- Computer Software
- Marketing and Advertising
- 56% Mid-Market
- 26% Small-Business
7,440 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
The all-in-one experience intelligence platform: for businesses that need strong customer understanding quickly. Contentsquare provides actionable insights to easily prioritize decisions and continuou
- Digital Analyst
- Digital Experience Manager
- Retail
- Apparel & Fashion
- 48% Enterprise
- 30% Mid-Market
6,639 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Heap is the only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight. - Improve
- Product Manager
- Software Engineer
- Computer Software
- Information Technology and Services
- 54% Mid-Market
- 35% Small-Business
6,639 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
UXCam is an all-in-one mobile app analytics platform that enables companies to understand user behavior. UXCam started as a session replay and heatmap solution, but we realized that there are many
- CEO
- Product Manager
- Financial Services
- Computer Software
- 56% Small-Business
- 29% Mid-Market
2,188 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Optimizely Feature Experimentation isn’t just a feature flagging tool—it’s the gold standard for controlled, data-driven innovation. It’s the only platform that seamlessly integrates feature flagging
- Software Engineer
- Senior Software Engineer
- Financial Services
- Computer Software
- 51% Mid-Market
- 27% Small-Business
29,200 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Airbridge is a Mobile Measurement Partner (MMP) trusted by 600+ global apps like Nexon, KFC, and Alarmy. Attribute every conversion and link all your platforms—Android, iOS, SKAN, Web, PC, and Console
- 63% Small-Business
- 37% Mid-Market
86 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver bet
- Marketing and Advertising
- Entertainment
- 39% Mid-Market
- 31% Small-Business
12 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Appcues is the user engagement platform built for SaaS, making it easy to engage users at scale. Deliver experiences that onboard new users, drive product adoption, and fuel expansion—all without need
- Product Manager
- Customer Success Manager
- Computer Software
- Information Technology and Services
- 57% Mid-Market
- 34% Small-Business
5,207 Twitter followers
- Overview
- User Satisfaction
- Seller Details
With Kumulos, marketing teams can quickly create personalized journeys that users love, turbocharging mobile app engagement and creating vocal brand advocates for life. We put your team back in the dr
- Computer Software
- 60% Small-Business
- 30% Mid-Market
5,545 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Smartlook is an analytics solution for websites, iOS/Android apps, and various app frameworks, that answers the "whys" behind your users' actions. Learn more about our features ↩️ Brands can easil
- CEO
- Owner
- Computer Software
- Marketing and Advertising
- 85% Small-Business
- 12% Mid-Market
728,816 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Target makes it easy for you to create personalized digital experiences that deliver real results and revenue.
- Information Technology and Services
- Marketing and Advertising
- 57% Enterprise
- 16% Small-Business
972,898 Twitter followers
- Overview
- User Satisfaction
- Seller Details
For app-first companies, Leanplum, a CleverTap company is the only solution that helps personalize and optimize all customer touch points, both inside and outside the app. Leanplum combines multi-chan
- Product Manager
- Internet
- Computer Games
- 50% Mid-Market
- 32% Small-Business
20,384 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Alchemer Mobile is a mobile customer-feedback product for in-app engagement, retention, and feedback collection. Alchemer Mobile helps mobile product managers, product marketers, and customer experien
- Product Manager
- Senior Product Manager
- Telecommunications
- Financial Services
- 45% Enterprise
- 39% Mid-Market
7,130 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Plotline is an in-app engagement platform for consumer app companies. Product and marketing teams can configure highly customizable in-app messages like nudges, in-app stories, games and rewards to
- Financial Services
- Computer Software
- 55% Mid-Market
- 45% Small-Business
- Overview
- User Satisfaction
- Seller Details
Apteligent, formerly Crittercism, is a mobile application performance management (APM) solution, offering both error monitoring and service monitoring solutions.
- 56% Small-Business
- 44% Enterprise
60,101 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Get, keep and grow more customers with Customer Engagement Automation by Kissmetrics. Behavioral analytics, segmentation and email campaign automation all in one place. Deeply understand and uniquel
- Computer Software
- Internet
- 54% Small-Business
- 34% Mid-Market
207,309 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Apptimize, An Airship Company, helps brands rapidly iterate to make amazing user experiences across all their digital channels through A/B Testing and Feature Release Management with a mobile-first le
- 41% Small-Business
- 41% Mid-Market
1,031 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Countly is a product analytics solution and innovation enabler that helps teams track product performance and customer journey and behavior across mobile, web, and desktop applications. Ensuring priva
- Information Technology and Services
- 58% Small-Business
- 47% Enterprise
6,880 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Amplitude Feature Experimentation is a sophisticated digital analytics solution designed to streamline the experimentation process for product, engineering, and data science teams. By integrating expe
- 50% Mid-Market
- 38% Small-Business
20,908 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Modern development teams choose Taplytics to increase their ROI on the features they release. We provide zero bloat, cross-platform AB Testing and Feature Flag solutions that power the experiences wit
- Computer Software
- 53% Small-Business
- 27% Enterprise
1,034 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Apptrove empowers mobile marketers to conquer every stage of the user journey. We're your one-stop mobile measurement partner, providing the data and insights you need to optimize user acquisition and
- 80% Small-Business
- 20% Mid-Market
267 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Apxor is a pioneering no-code digital nudging platform, designed for product and growth teams of consumer apps and websites to help increase retention and revenue. Apxor helps in enhancing user experi
- 57% Small-Business
- 21% Mid-Market
148 Twitter followers
- Overview
- User Satisfaction
- Seller Details
SplitMetrics Optimize is an advanced mobile optimization platform for data-driven decision making, validation of ideas, concepts, and features via fully transparent A/B tests for iOS and Android on th
- Marketing and Advertising
- 56% Mid-Market
- 39% Small-Business
1,467 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
ironSource Aura is a smart content recommendation platformthat builds an ongoing relationship with the customers.
- 67% Small-Business
- 33% Mid-Market
107,689 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Unlimited seats, metrics and experiments so you A/B test confidently and scale experimentation. ABsmartly is a leading experimentation platform designed for trustworthy A/B testing on web,email, a
- Automotive
- 50% Mid-Market
- 36% Enterprise
- Overview
- User Satisfaction
- Seller Details
Fix crashes, boost performance and get to know your users with mobile app analytics. Read more at http://www.ca.com/us/products/ca-mobile-app-analytics.html
- 100% Small-Business
60,101 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Network and device diversity requires your content, the connection, and the protocol used for transmitting it to be adaptable to each individual request. Their Mobile Acceleration solution is able to
- 100% Mid-Market
106 Twitter followers
- Overview
- User Satisfaction
- Seller Details
mTraction is a unified platform that provides usage analytics and CRM for app owners to help them monitor key business metrics and gain unique insights.
- 100% Small-Business
2,066 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Improve the user experience and automatically optimize your app presence on the web. Device detection, landing page and analytics included.
68 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Aerobatic provides a web app delivery and optimization platform for front-end developers.
328 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Cloud-based platform & solution for real-time optimization and automation applications like on-demand last mile logistics operations and field-force automation.
2 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Meatti helps mobile app developers increase app downloads and revenue using artificial intelligence.
- Overview
- User Satisfaction
- Seller Details
Easily inspect your web pages' appearance on actual mobile devices in just 30 seconds. Mobilizer uses real devices for 100% accuracy, displays the entirety of every page, not just a frame, and integra
- Overview
- User Satisfaction
- Seller Details
PacketZoom offers a protocol based technology service - designed specifically for native mobile apps.
- Overview
- User Satisfaction
- Seller Details
Prerender Cloud offers server-side rendering for JavaScript apps.
- Overview
- User Satisfaction
- Seller Details
- Overview
- User Satisfaction
- Seller Details
A/B Testing for Mobile Apps. Data is power. And it should be easy to leverage.
266 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Userhabit analyzes users' interactions and gestures of your app and provides you with insights into the answers you seek.
- Overview
- User Satisfaction
- Seller Details
UserX is a UX analytics platform that provides growth-oriented insights for mobile app teams. Our comprehensive suite of tools, including session recordings, heatmaps, and conversion funnels, empowers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
VWO Insights for Mobile Apps is a user experience analytics and monitoring platform that goes beyond numbers to reveal the 'why' behind user behaviors. With touch heatmaps and session recordings, you
- 100% Mid-Market
7,440 Twitter followers
