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At a Glance
Mixpanel
Mixpanel
Star Rating
(1,150)4.6 out of 5
Market Segments
Small-Business (53.6% of reviews)
Information
Entry-Level Pricing
Free Per Year
Free Trial is available
Browse all 3 pricing plans
Pendo
Pendo
Star Rating
(1,499)4.4 out of 5
Market Segments
Mid-Market (62.8% of reviews)
Information
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Mixpanel excels in Custom Event Tracking with a score of 9.1, while Pendo's score of 8.4 indicates it may not offer the same level of flexibility in tracking user interactions. Reviewers mention that Mixpanel's ability to create tailored events is crucial for detailed analytics.
  • Reviewers mention that Mixpanel's User Path Tracking feature, scoring 8.6, provides deeper insights into user journeys compared to Pendo's score of 8.5. Users say this helps in understanding user behavior more effectively, leading to better product decisions.
  • G2 users highlight that Mixpanel's Engagement metrics score of 9.0 outshines Pendo's 8.7, indicating that Mixpanel offers more robust tools for measuring user engagement. Reviewers say this is essential for optimizing user experience and retention strategies.
  • Users on G2 report that Pendo's Reporting capabilities, particularly in Reports and Dashboards with a score of 8.6, are more user-friendly compared to Mixpanel's 8.2. Reviewers mention that Pendo's intuitive interface makes it easier to generate insights quickly.
  • Reviewers mention that Mixpanel's Real-Time Reporting feature, scoring 8.8, is superior to Pendo's 8.4, allowing teams to make immediate data-driven decisions. Users say this is a significant advantage for fast-paced environments.
  • Users report that Pendo's Multi-Language Support score of 7.7 is a drawback compared to Mixpanel's 8.5, which offers better localization options. Reviewers mention that this is particularly important for companies operating in diverse markets.
Featured Products
Pricing
Entry-Level Pricing
Mixpanel
Free
Free
Per Year
Browse all 3 pricing plans
Pendo
Free
Free
Browse all 5 pricing plans
Free Trial
Mixpanel
Free Trial is available
Pendo
Free Trial is available
Ratings
Meets Requirements
8.7
863
8.5
1,146
Ease of Use
8.5
868
8.2
1,160
Ease of Setup
8.0
344
7.9
526
Ease of Admin
8.5
330
8.5
535
Quality of Support
8.4
674
8.5
1,002
Has the product been a good partner in doing business?
8.8
297
8.9
511
Product Direction (% positive)
8.5
781
8.5
1,062
Features by Category
8.5
434
8.3
574
Metrics
8.8
244
8.7
439
8.8
313
8.7
457
8.2
270
8.4
405
8.9
328
8.8
450
8.9
323
8.4
407
8.5
290
8.2
380
8.4
262
8.2
344
8.8
291
8.2
320
8.9
315
8.3
380
Reporting
8.8
286
8.4
448
8.6
270
8.5
412
8.4
189
8.7
422
8.7
306
8.7
452
8.3
217
7.8
248
8.2
222
8.1
271
8.6
310
8.2
434
Other
8.8
306
8.7
423
8.2
161
8.0
292
8.0
153
7.5
249
8.3
213
7.9
259
8.2
159
7.3
185
7.9
156
8.5
325
8.0
164
8.2
285
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.5
258
8.1
361
8.2
227
8.0
284
8.7
321
8.8
408
8.7
266
8.5
440
8.7
304
8.3
144
User Identification
8.4
221
7.8
103
8.8
242
8.5
130
8.4
230
7.9
97
Tracking & Reporting
9.1
267
8.4
119
8.7
256
8.4
125
8.2
209
8.2
102
8.9
270
8.4
134
8.6
215
8.5
126
9.0
258
8.6
131
Metrics
9.0
218
8.7
77
8.4
175
8.3
58
8.7
209
8.3
66
8.7
179
8.2
63
9.1
202
8.3
60
Not enough data
8.2
17
User Behavior
Not enough data
9.6
17
Not enough data
8.4
17
Not enough data
8.8
17
A/B Testing
Not enough data
7.9
15
Not enough data
7.4
15
Not enough data
9.3
16
Not enough data
7.3
15
Visitor Information
Not enough data
7.9
16
Not enough data
8.3
15
Agentic AI - Session Replay
Not enough data
Not enough data
Digital Adoption PlatformHide 13 FeaturesShow 13 Features
Not enough data
8.3
406
User Analysis
Not enough data
8.6
331
Not enough data
8.5
376
User Support
Not enough data
8.5
375
Not enough data
7.7
195
Not enough data
8.0
282
Walkthrough Type
Not enough data
8.2
284
Not enough data
8.7
351
Platform Basics - Digital Adoption Platform
Not enough data
9.0
5
Not enough data
9.0
5
Analytics - Digital Adoption Platform
Not enough data
9.3
5
Functions - Digital Adoption Platform
Not enough data
9.3
5
Not enough data
9.3
5
Agentic AI - Digital Adoption Platform
Not enough data
Not enough data
8.4
447
8.3
619
Product Analytics
8.7
327
8.7
549
9.0
411
8.7
579
8.7
364
8.6
560
8.8
397
8.2
472
7.7
249
8.0
383
8.5
290
8.2
413
7.9
223
8.0
374
8.1
279
7.9
415
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.6
113
Not enough data
Analytics
9.2
104
Not enough data
8.9
106
Not enough data
9.0
95
Not enough data
8.7
87
Not enough data
8.7
92
Not enough data
Feature Not Available
Not enough data
Administration
8.7
80
Not enough data
8.3
81
Not enough data
8.6
84
Not enough data
Generative AI
7.0
10
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.4
485
Communication
Not enough data
8.1
310
Not enough data
7.9
291
Not enough data
8.0
292
Planning
Not enough data
7.2
219
Not enough data
7.2
211
Not enough data
6.7
187
Not enough data
7.7
223
Not enough data
7.2
198
Workflow Management
Not enough data
7.4
231
Not enough data
7.6
239
Not enough data
6.8
186
Not enough data
7.1
198
8.8
240
8.4
82
Metrics
9.0
218
8.7
77
8.4
175
8.3
58
8.7
209
8.3
66
8.7
179
8.2
63
9.1
202
8.3
60
Mobile App OptimizationHide 15 FeaturesShow 15 Features
Not enough data
8.3
96
Variation Testing
Not enough data
8.2
49
Not enough data
7.6
50
Not enough data
8.0
54
Not enough data
8.3
61
Not enough data
8.0
58
Not enough data
7.7
51
Reporting
Not enough data
8.5
79
Not enough data
8.6
82
Personalization
Not enough data
8.6
69
Not enough data
8.6
68
Not enough data
8.8
61
Administration
Not enough data
7.9
70
Not enough data
8.0
61
Not enough data
8.4
80
Not enough data
8.5
86
Categories
Categories
Shared Categories
Mixpanel
Mixpanel
Pendo
Pendo
Mixpanel and Pendo are categorized as Product Analytics, Mobile App Analytics, and Digital Analytics
Unique Categories
Mixpanel
Mixpanel is categorized as E-Commerce Analytics
Reviews
Reviewers' Company Size
Mixpanel
Mixpanel
Small-Business(50 or fewer emp.)
53.6%
Mid-Market(51-1000 emp.)
36.3%
Enterprise(> 1000 emp.)
10.0%
Pendo
Pendo
Small-Business(50 or fewer emp.)
18.4%
Mid-Market(51-1000 emp.)
62.8%
Enterprise(> 1000 emp.)
18.7%
Reviewers' Industry
Mixpanel
Mixpanel
Computer Software
25.0%
Information Technology and Services
11.7%
Financial Services
9.7%
Internet
7.0%
Health, Wellness and Fitness
5.1%
Other
41.5%
Pendo
Pendo
Computer Software
33.6%
Information Technology and Services
15.2%
Marketing and Advertising
7.4%
Financial Services
4.1%
Hospital & Health Care
3.0%
Other
36.7%
Most Helpful Reviews
Mixpanel
Mixpanel
Most Helpful Favorable Review
Erich R.
ER
Erich R.
Verified User in Computer Software

We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient.

Most Helpful Critical Review
DB
Dominic B.
Verified User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

Pendo
Pendo
Most Helpful Favorable Review
Rene R.
RR
Rene R.
Verified User in Information Services

We didn't use to have any decent product analytics and since implementing Pendo, we now know exactly who our users and customers are and what they're doing in our applications. That, in combination with product NPS, is critical information from a product...

Most Helpful Critical Review
Verified User
G
Verified User in Information Technology and Services

I've been using the tool actively for over two years now and in that time they've added an impressive amount of new functionality. Being so familiar with the product, I'm acutely aware of all its shortcomings of which there are many. Namely, a truly...

Alternatives
Mixpanel
Mixpanel Alternatives
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Heap
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Fullstory
Fullstory
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Glassbox
Glassbox
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Kissmetrics
Kissmetrics
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Pendo
Pendo Alternatives
Heap
Heap
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Smartlook
Smartlook
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Fullstory
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Glassbox
Glassbox
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Discussions
Mixpanel
Mixpanel Discussions
Is mixpanel free?
4 comments
Can I use mixpanel with for real-time data?
1 comment
Mohamad A.
MA
Certainly, you are able to.Read more
C
1 comment
Sara N.
SN
C is a general-purpose computer programming language. It was created in the 1970s by Dennis Ritchie, and remains very widely used and influential.Read more
Pendo
Pendo Discussions
Which integrations does Pendo support?
2 comments
Stephanie G.
SG
Hi there! My name is Stephanie and I'm a research analyst in marketing & advertising at G2. Thanks for posting this question. As of November 2019, Pendo is...Read more
How can I participate remotely in a PUG?
1 comment
Monica W.
MW
Now, the PUG meetings are done remotely - just join one of the Pendomonium Slack channels as shown in the Community and join some of the PUGs! Read more
How do I change the badge for the resource center
1 comment
RD
It depends if you are using the Classic Designer or Visual Design Studio. Here's a reference for both:...Read more
Mixpanel
Mixpanel
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Pendo
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