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- Marketing Automation Software
- HubSpot Marketing Hub
- Leadsquared Marketing Automation
- HubSpot Marketing Hub-vs-Leadsquared Marketing Automation
Compare HubSpot Marketing Hub and Leadsquared Marketing Automation 
At a Glance
Market Segments
Small-Business (52.8% of reviews)
Small-Business (46.7% of reviews)
Entry-Level Pricing
$0.00
$400.00 Per Month
HubSpot Marketing Hub
Star Rating
(12,724)4.4 out of 5
Market Segments
Small-Business (52.8% of reviews)
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansLeadsquared Marketing Automation
Star Rating
(226)4.4 out of 5
Market Segments
Small-Business (46.7% of reviews)
Entry-Level Pricing
$400.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that HubSpot Marketing Hub excels in email marketing with features like "Automated Email Responses" rated at 8.8, while Leadsquared's similar feature is rated slightly lower at 8.7. Reviewers mention that HubSpot's email deliverability management is also superior, scoring 8.6 compared to Leadsquared's 8.3.
- Reviewers mention that Leadsquared Marketing Automation shines in CRM lead integration, scoring 8.9, which is notably higher than HubSpot's 8.4. Users on G2 appreciate the seamless integration with various CRM systems, enhancing their lead management capabilities.
- Users say that HubSpot's "Landing Pages and Forms" feature is rated at 8.5, providing a user-friendly experience for creating marketing assets, while Leadsquared's score of 8.4 indicates a slightly less favorable user experience in this area. Reviewers highlight HubSpot's pre-designed templates as a significant advantage.
- G2 users report that Leadsquared offers better "Lead Scoring and Grading" capabilities, with a score of 8.7 compared to HubSpot's 8.0. Reviewers mention that this feature helps them prioritize leads more effectively, which is crucial for their sales processes.
- Users on G2 highlight that HubSpot's "Quality of Support" is rated at 8.7, which is slightly lower than Leadsquared's 9.0. Reviewers mention that Leadsquared's support team is responsive and helpful, making it a preferred choice for users needing assistance.
- Reviewers mention that HubSpot's "Ease of Setup" is rated at 8.1, which is lower than Leadsquared's 8.7. Users report that Leadsquared provides a more straightforward onboarding process, making it easier for new users to get started with the platform.
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Pricing
Entry-Level Pricing
HubSpot Marketing Hub
Marketing Hub Free
$0.00
For business owners and marketers who want to start generating website leads and tracking contact activity — for free.
- Forms
- Contact activity
- Contact management
Leadsquared Marketing Automation
BASIC
$400.00
Per Month
- 10,000 contacts
- Automation Workflows
- Website Tracking
Free Trial
HubSpot Marketing Hub
Free Trial is available
Leadsquared Marketing Automation
No trial information availableRatings
Meets Requirements
8.5
9,013
8.6
178
Ease of Use
8.6
9,845
8.7
176
Ease of Setup
8.1
5,694
8.7
105
Ease of Admin
8.5
4,701
8.5
103
Quality of Support
8.7
8,532
9.0
175
Has the product been a good partner in doing business?
8.8
4,618
8.9
102
Product Direction (% positive)
8.8
8,663
9.3
168
Features by Category
Email Marketing
8.8
5109
|
Verified
8.5
132
|
Verified
8.9
4977
|
Verified
8.7
132
|
Verified
8.6
4978
|
Verified
8.3
127
|
Verified
8.8
4689
|
Verified
8.7
121
|
Verified
Online Marketing
8.5
4836
|
Verified
8.4
125
|
Verified
8.2
4179
|
Verified
8.3
114
|
Verified
8.1
3899
|
Verified
7.7
53
|
Verified
8.2
4429
|
Verified
7.8
111
|
Verified
8.1
4086
|
Verified
8.3
68
|
Verified
Lead Management
8.6
4622
|
Verified
8.8
133
|
Verified
8.1
4369
|
Verified
8.6
133
|
Verified
8.4
4474
|
Verified
8.4
125
|
Verified
8.0
3987
|
Verified
8.7
132
|
Verified
8.5
4412
|
Verified
8.5
125
|
Verified
8.2
4149
|
Verified
8.3
122
|
Verified
8.4
4130
|
Verified
8.5
124
|
Verified
8.4
4135
|
Verified
8.9
100
|
Verified
Campaign Management
8.2
3729
|
Verified
8.3
101
|
Verified
8.0
3330
|
Verified
8.5
87
|
Verified
7.9
3288
|
Verified
8.6
64
|
Verified
7.2
2443
|
Verified
7.8
41
Social
7.7
3399
|
Verified
8.2
56
8.2
3799
|
Verified
8.2
39
8.2
3766
|
Verified
8.7
45
8.0
3646
|
Verified
8.6
45
7.7
2872
|
Verified
8.2
56
Reporting & Analytics
8.3
4789
|
Verified
8.4
131
|
Verified
8.0
4464
|
Verified
8.3
107
|
Verified
7.6
3625
|
Verified
7.9
90
|
Verified
7.6
3312
|
Verified
8.0
88
|
Verified
7.7
3738
|
Verified
8.1
55
|
Verified
Platform
8.0
3142
|
Verified
8.3
81
|
Verified
8.5
3174
|
Verified
8.4
77
|
Verified
8.7
3142
|
Verified
8.3
84
|
Verified
8.0
2139
|
Verified
8.6
56
|
Verified
7.4
2035
|
Verified
8.5
34
|
Verified
8.6
2975
|
Verified
8.4
85
|
Verified
8.0
2211
|
Verified
8.9
30
Agentic AI - Marketing Automation
5.2
7
Not enough data
5.5
7
Not enough data
4.8
7
Not enough data
4.5
7
Not enough data
4.5
7
Not enough data
5.0
7
Not enough data
Integration
8.4
3156
|
Verified
8.3
86
|
Verified
8.1
2848
|
Verified
8.2
70
|
Verified
8.1
2638
|
Verified
8.2
64
|
Verified
Lead Intelligence
7.8
1062
|
Verified
Not enough data
8.0
1096
Not enough data
8.1
1143
Not enough data
Lead Management
8.3
1232
Not enough data
7.5
1061
Not enough data
8.1
1120
Not enough data
Marketing Campaigns
7.9
1081
Not enough data
7.4
972
Not enough data
7.6
1025
Not enough data
7.9
1014
|
Verified
Not enough data
8.1
1173
Not enough data
Campaign Execution
7.8
1064
Not enough data
7.9
998
Not enough data
7.7
943
Not enough data
8.7
1311
Not enough data
Agentic AI - Account Data Management
6.0
10
Not enough data
6.5
10
Not enough data
7.0
10
Not enough data
7.3
10
Not enough data
6.7
10
Not enough data
Messenger
8.0
1143
|
Verified
Not enough data
7.5
971
|
Verified
Not enough data
7.9
1185
|
Verified
Not enough data
7.8
1111
|
Verified
Not enough data
Channels
8.0
1372
|
Verified
Not enough data
8.1
1352
|
Verified
Not enough data
7.1
773
|
Verified
Not enough data
6.9
672
|
Verified
Not enough data
7.5
732
|
Verified
Not enough data
Customers
8.2
1420
|
Verified
Not enough data
8.2
1406
|
Verified
Not enough data
8.3
1552
|
Verified
Not enough data
8.4
1499
|
Verified
Not enough data
8.2
1406
|
Verified
Not enough data
Agentic AI - Conversational Marketing
6.1
9
Not enough data
6.1
9
Not enough data
5.4
9
Not enough data
6.1
9
Not enough data
5.9
9
Not enough data
5.7
9
Not enough data
5.9
9
Not enough data
Design and Customization
6.6
54
Not enough data
7.5
51
Not enough data
7.6
52
Not enough data
7.6
52
Not enough data
Campaigns
7.2
49
Not enough data
7.4
49
Not enough data
7.5
48
Not enough data
7.5
48
Not enough data
Integrations
8.0
50
Not enough data
7.0
47
Not enough data
6.7
45
Not enough data
7.2
48
Not enough data
Generative AI
6.1
50
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Attribution Modeling
8.1
236
Not enough data
7.8
230
Not enough data
7.4
215
Not enough data
7.4
208
Not enough data
7.0
205
Not enough data
7.6
219
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
7.8
209
Not enough data
7.3
193
Not enough data
8.3
235
Not enough data
8.4
240
Not enough data
Reporting
8.4
262
Not enough data
8.3
249
Not enough data
8.1
254
Not enough data
Platform Basics
8.5
212
Not enough data
8.5
215
Not enough data
8.4
215
Not enough data
Platform Data
8.3
211
Not enough data
7.9
206
Not enough data
Platform Additional Functionality
8.4
231
Not enough data
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.2
513
Not enough data
8.6
596
Not enough data
Platform Reporting
8.5
611
Not enough data
8.6
654
Not enough data
Content & Collaboration
8.3(won by default)
1193
Not enough data
8.3(won by default)
1248
Not enough data
8.1(won by default)
941
Not enough data
8.3(won by default)
1016
Not enough data
8.7(won by default)
1322
Not enough data
8.3(won by default)
884
Not enough data
Social Management
8.2(won by default)
2098
Not enough data
8.6(won by default)
2274
Not enough data
8.4(won by default)
2015
Not enough data
8.4(won by default)
2161
Not enough data
8.1(won by default)
1583
Not enough data
8.2(won by default)
862
Not enough data
7.2(won by default)
234
Not enough data
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.1
345
Not enough data
8.1
358
Not enough data
Platform Data
8.0
352
Not enough data
8.0
352
Not enough data
8.5
398
Not enough data
8.2
357
Not enough data
Platform Additional Functionality
8.0
342
Not enough data
8.2
361
Not enough data
8.3
356
Not enough data
Agentic AI - Customer Journey Analytics
6.5
9
Not enough data
6.3
9
Not enough data
7.0
9
Not enough data
6.9
9
Not enough data
Platform Interoperability
8.0
527
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
8.2
1228
Not enough data
Campaign Management
8.3
1243
Not enough data
8.2
1184
Not enough data
8.2
1111
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
1004
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
1038
Not enough data
8.0
988
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.4
1115
Not enough data
8.2
1032
Not enough data
8.0
929
Not enough data
8.0
907
Not enough data
Platform
8.3
1084
Not enough data
8.2
1231
Not enough data
8.8
1257
Not enough data
8.8
1282
Not enough data
8.6
1106
Not enough data
8.3
1227
Not enough data
8.7
1270
Not enough data
8.4
980
Not enough data
8.4
1173
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
8.4
1270
|
Verified
Not enough data
7.9
1309
|
Verified
Not enough data
7.9
1197
|
Verified
Not enough data
8.1
1238
|
Verified
Not enough data
Page Optimization
8.2
1101
|
Verified
Not enough data
8.1
1212
|
Verified
Not enough data
8.2
1253
|
Verified
Not enough data
7.8
1139
|
Verified
Not enough data
Integrations
7.4
682
|
Verified
Not enough data
8.7
1169
|
Verified
Not enough data
8.5
1166
|
Verified
Not enough data
Generative AI
7.1
272
Not enough data
Agentic AI - Landing Page Builders
5.7
10
Not enough data
Agentic AI - Account-Based Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.0
704
Not enough data
8.3
736
Not enough data
8.3
753
Not enough data
Lead Management
8.4
819
Not enough data
7.7
696
Not enough data
8.2
766
Not enough data
Marketing Campaigns
8.0
723
Not enough data
7.6
635
Not enough data
7.9
694
Not enough data
8.0
692
Not enough data
8.2
799
Not enough data
8.1
745
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.8
2065
|
Verified
Not enough data
8.3
2502
|
Verified
Not enough data
8.0
2273
|
Verified
Not enough data
8.5
2303
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
2701
|
Verified
Not enough data
8.4
2940
|
Verified
Not enough data
7.8
2204
|
Verified
Not enough data
8.1
2392
|
Verified
Not enough data
8.1
2230
|
Verified
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Analytics
5.3
19
Not enough data
4.7
17
Not enough data
5.2
18
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
HubSpot Marketing Hub and Leadsquared Marketing Automation are categorized as Marketing Automation
Unique Categories
HubSpot Marketing Hub is categorized as Account-Based Orchestration Platforms, Pop-Up Builder, Conversational Marketing, Customer Journey Analytics, Account-Based Analytics, Account Data Management, Landing Page Builders, Marketing Analytics, Attribution, Social Media Advertising, Social Media Management, AI Agents For Business Operations, and Account-Based Web and Content Experiences
Leadsquared Marketing Automation has no unique categories
Reviews
Reviewers' Company Size
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Leadsquared Marketing Automation
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
16.1%
Marketing and Advertising
13.0%
Information Technology and Services
11.7%
Financial Services
4.7%
Education Management
2.5%
Other
52.0%
Education Management
20.7%
Marketing and Advertising
12.0%
Information Technology and Services
11.1%
E-Learning
7.7%
Computer Software
7.2%
Other
41.3%
Most Helpful Reviews
HubSpot Marketing Hub
Most Helpful Favorable Review
Sandra A.
Verified User in Information Technology and Services
In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...
Most Helpful Critical Review
Jeremy F.
Verified User in Information Technology and Services
Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...
Leadsquared Marketing Automation
Most Helpful Favorable Review
Carlene W.
Verified User in Internet
- Simple to use it is easy to see new leads and track them through the sales process. - The support is outstanding, any questions are answered in good time and any features we have requested to be incorporated into Leadsquared have either been actioned...
Most Helpful Critical Review
Ihor S.
Verified User in Internet
1. Poor design which is too 'old-school' 2. Poor options for Email marketing: cannot substitute the footer using our HTML code. 3. Cannot divide lists into segments 4. The email campaigns analytics is not accurate, e.g.: the quantity of the clicks...
Sandra A.
Verified User in Information Technology and Services
In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...
Carlene W.
Verified User in Internet
- Simple to use it is easy to see new leads and track them through the sales process. - The support is outstanding, any questions are answered in good time and any features we have requested to be incorporated into Leadsquared have either been actioned...
Jeremy F.
Verified User in Information Technology and Services
Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...
Ihor S.
Verified User in Internet
1. Poor design which is too 'old-school' 2. Poor options for Email marketing: cannot substitute the footer using our HTML code. 3. Cannot divide lists into segments 4. The email campaigns analytics is not accurate, e.g.: the quantity of the clicks...
Alternatives
Discussions
What is HubSpot marketing hub?
6 comments
JB
Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in...Read more
How do I easily remove all duplicated contacts?
5 comments
VR
It is also possible to incorporate Google Contacts into your HubSpot ecosystem. By implementing this, you can then utilize mobile applications such as...Read more
What is the best way to use the workflow tool?
4 comments
JS
Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you.
Here's a...Read more
Their Product Feature and pricing didn't fit us well, is there anyone who is using the product feature, if so which industry are you from?
1 comment
SR
Hi Harish, could you please elaborate on the features that didn't work for you? Read more
Leadsquared Marketing Automation has no more discussions with answers
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