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- Qualtrics Strategy & Research-vs-SurveyMonkey
Compare Qualtrics Strategy & Research and SurveyMonkey 
At a Glance
Market Segments
Enterprise (44.9% of reviews)
Small-Business (36.3% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Qualtrics Strategy & Research
Star Rating
(2,957)4.4 out of 5
Market Segments
Enterprise (44.9% of reviews)
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Qualtrics Strategy & ResearchSurveyMonkey
Star Rating
(23,040)4.4 out of 5
Market Segments
Small-Business (36.3% of reviews)
Entry-Level Pricing
Contact Us
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that both Qualtrics Strategy & Research and SurveyMonkey excel in their Survey Builder features, each scoring a solid 9.0. However, reviewers mention that Qualtrics offers more advanced customization options, allowing for a more tailored survey experience.
- Reviewers say that while both platforms provide a variety of question types, Qualtrics shines with a score of 9.1 compared to SurveyMonkey's 8.9. Users appreciate Qualtrics' extensive range of question formats, which enhances the depth of data collection.
- Users on G2 highlight that SurveyMonkey has a slight edge in Ease of Use (9.2) and Ease of Setup (9.0) compared to Qualtrics (8.5 and 8.3, respectively). Reviewers mention that SurveyMonkey's intuitive interface makes it easier for new users to get started quickly.
- Reviewers mention that both platforms provide solid support, with Qualtrics scoring 8.7 and SurveyMonkey 8.6 in Quality of Support. However, users report that Qualtrics' support team is particularly responsive and knowledgeable, which can be crucial for enterprise-level clients.
- Users say that when it comes to Reporting & Analytics, SurveyMonkey slightly outperforms Qualtrics with a score of 8.6 versus 8.5. Reviewers appreciate SurveyMonkey's user-friendly reporting tools that simplify data interpretation.
- G2 users report that both platforms offer robust permissions features, scoring equally at 8.5. However, reviewers mention that Qualtrics provides more granular control over user permissions, which is particularly beneficial for larger organizations managing sensitive data.
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Pricing
Entry-Level Pricing
Qualtrics Strategy & Research
No pricing availableSurveyMonkey
SurveyMonkey Enterprise
Contact Us
SurveyMonkey Enterprise is our most feature-rich and secure plan, loved by users and built for business. Get in touch to learn more about our Enterprise solution and schedule a personalized demo.
- Unlimited responses
- Custom CSS survey themes
- Advanced privacy and security
Free Trial
Qualtrics Strategy & Research
Free Trial is available
SurveyMonkey
Free Trial is available
Ratings
Meets Requirements
8.9
2,483
9.0
20,256
Ease of Use
8.5
2,485
9.2
20,361
Ease of Setup
8.3
1,036
9.0
7,710
Ease of Admin
8.4
1,020
8.9
7,540
Quality of Support
8.7
2,164
8.6
14,345
Has the product been a good partner in doing business?
8.7
946
8.8
6,590
Product Direction (% positive)
8.1
2,395
7.7
19,816
Features by Category
User Response Methods
9.2
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Participant Selection
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insights
8.6
6
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Generative AI
Not enough data
Not enough data
Administration
9.0
5
Not enough data
9.0
5
Not enough data
9.7
5
Not enough data
Capabilities
9.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Methodology
Not enough data
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Experience Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data collection
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segment Trending
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
7.3
5
Not enough data
8.0
5
Not enough data
6.3
5
Not enough data
Platform
8.0
5
Not enough data
7.7
5
Not enough data
7.3
5
Not enough data
6.7
5
Not enough data
7.0
5
Not enough data
7.3
5
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Feedback Management
Not enough data
7.4
98
Not enough data
7.8
98
Not enough data
8.0
97
Feedback Analysis
Not enough data
7.9
94
Not enough data
7.7
94
Not enough data
7.3
92
Feedback Sources
Not enough data
8.1
95
Not enough data
8.9
95
Not enough data
7.6
92
Not enough data
7.5
92
Generative AI
Not enough data
7.2
86
Not enough data
7.4
39
Survey Management
9.0
435
9.0
1185
9.1
438
8.9
1223
8.4
383
8.5
1147
8.9
436
8.8
1189
Survey Customization
8.9
419
8.5
985
8.5
382
8.2
1016
8.6
348
8.1
918
8.6
301
8.1
744
Survey Insights
8.5
426
8.6
1138
8.4
277
8.0
781
8.7
425
8.6
1088
8.5
374
8.4
981
Agentic AI - Survey
Not enough data
5.0
7
Not enough data
6.1
6
Not enough data
6.1
6
Customization
Not enough data
8.6
171
Not enough data
8.3
155
Not enough data
8.8
176
Not enough data
8.7
183
Additional Functionality
Not enough data
8.3
139
Not enough data
7.7
117
Not enough data
8.3
161
Not enough data
7.9
118
Not enough data
8.6
166
Brand Signals
9.0
64
Not enough data
8.3
63
Not enough data
9.1
63
Not enough data
Brand Analytics
9.0
66
Not enough data
8.9
67
Not enough data
Categories
Categories
Shared Categories
Qualtrics Strategy & Research and SurveyMonkey are categorized as Survey
Unique Categories
Qualtrics Strategy & Research is categorized as Brand Intelligence, Experience Management, Statistical Analysis, Market Intelligence, and User Research
SurveyMonkey is categorized as Online Form Builder and Feedback Analytics
Reviews
Reviewers' Company Size
Qualtrics Strategy & Research
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
SurveyMonkey
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Higher Education
21.2%
Education Management
11.8%
Research
7.8%
Information Technology and Services
6.6%
Market Research
4.4%
Other
48.2%
Education Management
8.6%
Hospital & Health Care
5.9%
Higher Education
5.9%
Marketing and Advertising
5.1%
Non-Profit Organization Management
4.8%
Other
69.7%
Most Helpful Reviews
Qualtrics Strategy & Research
Most Helpful Favorable Review
Kerry M.
Verified User in Hospital & Health Care
Qualtrics is a powerful and versatile tool that goes way beyond normal a normal survey solution. The great online documentation and the fast, friendly, and comprehensive support provided by the Qualtrics team enable novice and experienced users alike to use...
Most Helpful Critical Review
Verified User in Internet
It was very difficult to manage recruitment and panel distribution within Qualtrics. The implementation was very clunky, and I had to use outside means to fully accomplish this job.
SurveyMonkey
Most Helpful Favorable Review
Angela B.
Verified User in Hospitality
Survey Monkey has a wealth of tools that allow you to fully customize your surveys. Data Trends and summaries are easy to use and great for at-a-glance review. Our office can use survey monkey to tailor very specific reviews for virtually anything we need....
Most Helpful Critical Review
Pat M.
Verified User in Market Research
The "collector". Every survey software has their complex aspect that's usually unnecessarily complex and it turns out that SurveyMonkey is no exception. Each survey is associated with a "collector" that contains a set of attributes and settings that...
Kerry M.
Verified User in Hospital & Health Care
Qualtrics is a powerful and versatile tool that goes way beyond normal a normal survey solution. The great online documentation and the fast, friendly, and comprehensive support provided by the Qualtrics team enable novice and experienced users alike to use...
Angela B.
Verified User in Hospitality
Survey Monkey has a wealth of tools that allow you to fully customize your surveys. Data Trends and summaries are easy to use and great for at-a-glance review. Our office can use survey monkey to tailor very specific reviews for virtually anything we need....
Verified User in Internet
It was very difficult to manage recruitment and panel distribution within Qualtrics. The implementation was very clunky, and I had to use outside means to fully accomplish this job.
Pat M.
Verified User in Market Research
The "collector". Every survey software has their complex aspect that's usually unnecessarily complex and it turns out that SurveyMonkey is no exception. Each survey is associated with a "collector" that contains a set of attributes and settings that...
Discussions
What would be the best way to restart on the basics, as I am having a little trouble on trying to get and start an existing project
3 comments
MK
I highly recommend my users don't open Qualtrics until they've designed their survey/form/process "on paper." you shouldn't bother using Qualtrics until you...Read more
Are we the only organization having email deliverability issues to gmail accounts?
2 comments
JK
Bob - I recall we had similar reliability issues sending to Microsoft accounts a few years ago. It was solved by updating the sending email address for our...Read more
How it can be integrated with other applications such as Micrsoft Teams?
9 comments
KB
Survey Monkey can be integrated with other applications such as Microsoft Teams, by copying and pasting the link into the chat. Read more
Can I create visualizations in SurveyMonkey based on the answers I collect?
8 comments
TB
Yes, you can.Read more
What is SurveyMonkey used for?
6 comments
DS
I would use it to gather feedback or insights on our products and how to best meet our customers needs.Read more
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