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- Dynamics 365 Marketing-vs-HubSpot Marketing Hub
Compare Dynamics 365 Marketing and HubSpot Marketing Hub 
At a Glance
Market Segments
Mid-Market (43.6% of reviews)
Small-Business (52.8% of reviews)
Entry-Level Pricing
No pricing available
$0.00
Dynamics 365 Marketing
Star Rating
(143)4.3 out of 5
Market Segments
Mid-Market (43.6% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Dynamics 365 MarketingHubSpot Marketing Hub
Star Rating
(12,714)4.4 out of 5
Market Segments
Small-Business (52.8% of reviews)
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that HubSpot Marketing Hub excels in email marketing, particularly in "Sending Outbound Emails" with a score of 8.9, while Dynamics 365 Marketing received a lower score of 8.2 in the same category. Reviewers mention that HubSpot's user-friendly interface makes it easier to create and send personalized email campaigns.
- Reviewers mention that HubSpot's "Building and Personalizing Emails" feature scored 8.8, indicating a strong capability for customization, whereas Dynamics 365 Marketing scored 8.4. Users on G2 appreciate HubSpot's pre-designed templates and drag-and-drop functionality, which simplify the email creation process.
- G2 users highlight that HubSpot Marketing Hub offers superior "Lead Management" features, scoring 8.6 for "Marketing Lead Database" compared to Dynamics 365 Marketing's 8.1. Users report that HubSpot's lead nurturing capabilities are particularly effective, allowing for better engagement with potential customers.
- Users say that HubSpot's "Quality of Support" is rated at 8.7, which is higher than Dynamics 365 Marketing's 8.2. Reviewers mention that HubSpot's customer service is responsive and helpful, making it easier for businesses to resolve issues quickly.
- Reviewers mention that HubSpot's "Ease of Use" is rated at 8.6, while Dynamics 365 Marketing scored 8.1. Users report that HubSpot's intuitive interface and straightforward navigation make it accessible for users with varying levels of technical expertise.
- Users on G2 report that HubSpot's "Campaign Management" features, particularly "Email Campaigns," scored an impressive 9.1, while Dynamics 365 Marketing's corresponding features lagged behind. Reviewers appreciate HubSpot's robust analytics and reporting tools that help track campaign performance effectively.
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Pricing
Entry-Level Pricing
Dynamics 365 Marketing
No pricing availableHubSpot Marketing Hub
Marketing Hub Free
$0.00
For business owners and marketers who want to start generating website leads and tracking contact activity — for free.
- Forms
- Contact activity
- Contact management
Free Trial
Dynamics 365 Marketing
No trial information availableHubSpot Marketing Hub
Free Trial is available
Ratings
Meets Requirements
8.2
105
8.5
9,004
Ease of Use
8.0
105
8.6
9,836
Ease of Setup
8.1
44
8.1
5,685
Ease of Admin
8.6
38
8.5
4,696
Quality of Support
8.1
101
8.7
8,524
Has the product been a good partner in doing business?
8.9
34
8.8
4,613
Product Direction (% positive)
8.4
93
8.8
8,654
Features by Category
Email Marketing
8.3
50
8.8
5104
|
Verified
8.1
50
8.9
4972
|
Verified
8.0
49
8.6
4973
|
Verified
8.1
48
8.8
4684
|
Verified
Online Marketing
8.2
48
8.5
4831
|
Verified
8.4
46
8.2
4174
|
Verified
7.7
47
8.1
3894
|
Verified
7.6
45
8.2
4424
|
Verified
8.0
47
8.1
4081
|
Verified
Lead Management
7.8
48
8.6
4618
|
Verified
8.0
48
8.1
4365
|
Verified
8.0
50
8.4
4470
|
Verified
7.7
49
8.0
3983
|
Verified
7.4
47
8.5
4408
|
Verified
7.5
46
8.2
4145
|
Verified
7.6
48
8.4
4127
|
Verified
8.1
48
8.4
4132
|
Verified
Campaign Management
7.6
47
8.2
3726
|
Verified
7.6
47
8.0
3327
|
Verified
8.2
47
7.9
3285
|
Verified
7.7
45
7.2
2440
|
Verified
Social
7.2
46
7.7
3396
|
Verified
7.4
45
8.2
3796
|
Verified
7.6
47
8.2
3763
|
Verified
7.4
47
8.0
3643
|
Verified
7.4
46
7.7
2869
|
Verified
Reporting & Analytics
8.1
46
8.3
4786
|
Verified
7.6
45
8.0
4461
|
Verified
7.7
46
7.6
3622
|
Verified
7.4
46
7.6
3309
|
Verified
7.0
44
7.7
3735
|
Verified
Platform
8.0
35
8.0
3137
|
Verified
8.1
33
8.5
3169
|
Verified
8.1
34
8.7
3137
|
Verified
8.2
33
8.0
2134
|
Verified
8.2
34
7.4
2030
|
Verified
8.0
34
8.6
2970
|
Verified
7.6
34
8.0
2206
|
Verified
Agentic AI - Marketing Automation
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
5.3
5
Not enough data
5.3
5
Not enough data
5.3
5
Not enough data
6.0
5
Integration
7.8
37
8.4
3150
|
Verified
7.5
36
8.1
2842
|
Verified
7.5
36
8.1
2633
|
Verified
Lead Intelligence
Not enough data
7.8
1061
|
Verified
Not enough data
8.0
1095
Not enough data
8.1
1142
Lead Management
Not enough data
8.3
1231
Not enough data
7.5
1060
Not enough data
8.1
1119
Marketing Campaigns
Not enough data
7.9
1080
Not enough data
7.4
971
Not enough data
7.6
1024
Not enough data
7.9
1013
|
Verified
Not enough data
8.1
1172
Campaign Execution
Not enough data
7.8
1063
Not enough data
7.9
997
Not enough data
7.7
942
Not enough data
8.7
1310
Agentic AI - Account Data Management
Not enough data
6.1
9
Not enough data
6.5
9
Not enough data
7.4
9
Not enough data
7.6
9
Not enough data
7.0
9
Messenger
Not enough data
8.0
1142
|
Verified
Not enough data
7.5
970
|
Verified
Not enough data
7.9
1184
|
Verified
Not enough data
7.8
1110
|
Verified
Channels
Not enough data
8.0
1371
|
Verified
Not enough data
8.2
1351
|
Verified
Not enough data
7.1
772
|
Verified
Not enough data
6.9
671
|
Verified
Not enough data
7.5
731
|
Verified
Customers
Not enough data
8.2
1419
|
Verified
Not enough data
8.3
1405
|
Verified
Not enough data
8.3
1551
|
Verified
Not enough data
8.4
1498
|
Verified
Not enough data
8.2
1405
|
Verified
Agentic AI - Conversational Marketing
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
6.0
8
Not enough data
6.9
8
Not enough data
6.7
8
Not enough data
6.5
8
Not enough data
6.7
8
Design and Customization
Not enough data
6.6
53
Not enough data
7.4
50
Not enough data
7.6
51
Not enough data
7.6
51
Campaigns
Not enough data
7.2
48
Not enough data
7.4
48
Not enough data
7.6
47
Not enough data
7.5
47
Integrations
Not enough data
7.9
49
Not enough data
7.0
46
Not enough data
6.7
44
Not enough data
7.2
47
Generative AI
Not enough data
6.1
49
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Attribution Modeling
Not enough data
8.1
236
Not enough data
7.8
230
Not enough data
7.4
215
Not enough data
7.4
208
Not enough data
7.0
205
Not enough data
7.6
219
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
7.8
208
Not enough data
7.3
193
Not enough data
8.3
234
Not enough data
8.4
239
Reporting
Not enough data
8.4
261
Not enough data
8.3
248
Not enough data
8.1
253
Platform Basics
Not enough data
8.5
212
Not enough data
8.5
215
Not enough data
8.4
215
Platform Data
Not enough data
8.3
211
Not enough data
7.9
206
Platform Additional Functionality
Not enough data
8.4
231
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.2
512
Not enough data
8.6
595
Platform Reporting
Not enough data
8.5
610
Not enough data
8.6
653
Content & Collaboration
Not enough data
8.3(won by default)
1191
Not enough data
8.3(won by default)
1246
Not enough data
8.1(won by default)
939
Not enough data
8.3(won by default)
1014
Not enough data
8.7(won by default)
1320
Not enough data
8.3(won by default)
882
Social Management
Not enough data
8.2(won by default)
2096
Not enough data
8.6(won by default)
2272
Not enough data
8.4(won by default)
2013
Not enough data
8.4(won by default)
2159
Not enough data
8.1(won by default)
1581
Not enough data
8.2(won by default)
860
Not enough data
7.2(won by default)
232
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.1
345
Not enough data
8.1
358
Platform Data
Not enough data
8.0
352
Not enough data
8.0
352
Not enough data
8.5
398
Not enough data
8.2
357
Platform Additional Functionality
Not enough data
8.0
342
Not enough data
8.2
361
Not enough data
8.3
356
Agentic AI - Customer Journey Analytics
Not enough data
6.5
9
Not enough data
6.3
9
Not enough data
7.0
9
Not enough data
6.9
9
Platform Interoperability
Not enough data
8.0
526
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.2
1227
Campaign Management
Not enough data
8.3
1243
Not enough data
8.2
1183
Not enough data
8.2
1110
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
1003
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
1037
Not enough data
8.0
987
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Targeting
Not enough data
8.4
1114
Not enough data
8.2
1031
Not enough data
8.0
928
Not enough data
8.0
906
Platform
Not enough data
8.3
1083
Not enough data
8.2
1230
Not enough data
8.8
1256
Not enough data
8.8
1281
Not enough data
8.6
1105
Not enough data
8.3
1226
Not enough data
8.7
1269
Not enough data
8.4
979
Not enough data
8.4
1172
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
8.4
1269
|
Verified
Not enough data
7.9
1308
|
Verified
Not enough data
7.9
1196
|
Verified
Not enough data
8.1
1237
|
Verified
Page Optimization
Not enough data
8.2
1099
|
Verified
Not enough data
8.1
1211
|
Verified
Not enough data
8.2
1251
|
Verified
Not enough data
7.8
1137
|
Verified
Integrations
Not enough data
7.4
681
|
Verified
Not enough data
8.7
1167
|
Verified
Not enough data
8.5
1165
|
Verified
Generative AI
Not enough data
7.1
271
Agentic AI - Landing Page Builders
Not enough data
5.7
9
Agentic AI - Account-Based Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
8.0
703
Not enough data
8.3
736
Not enough data
8.3
753
Lead Management
Not enough data
8.4
819
Not enough data
7.7
696
Not enough data
8.2
766
Marketing Campaigns
Not enough data
8.0
723
Not enough data
7.6
635
Not enough data
7.9
694
Not enough data
8.0
692
Not enough data
8.2
799
Not enough data
8.1
745
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.0
56
7.8
2062
|
Verified
8.5
57
8.3
2499
|
Verified
8.1
58
8.0
2270
|
Verified
8.3
59
8.5
2300
|
Verified
7.8
57
Feature Not Available
7.8
54
Feature Not Available
Campaign Activity
8.3
59
8.3
2698
|
Verified
8.3
58
8.4
2937
|
Verified
8.0
58
7.8
2201
|
Verified
7.9
58
8.1
2389
|
Verified
8.0
58
8.1
2227
|
Verified
8.2
56
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
5.4
17
Not enough data
4.8
15
Not enough data
5.4
16
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Dynamics 365 Marketing and HubSpot Marketing Hub are categorized as Marketing Automation and Marketing Analytics
Unique Categories
Dynamics 365 Marketing has no unique categories
HubSpot Marketing Hub is categorized as Account-Based Orchestration Platforms, Pop-Up Builder, Conversational Marketing, Customer Journey Analytics, Account-Based Analytics, Account Data Management, Landing Page Builders, Attribution, Social Media Advertising, Social Media Management, AI Agents For Business Operations, and Account-Based Web and Content Experiences
Reviews
Reviewers' Company Size
Dynamics 365 Marketing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
22.4%
Marketing and Advertising
10.4%
Computer Software
8.2%
Electrical/Electronic Manufacturing
3.7%
Real Estate
3.0%
Other
52.2%
Computer Software
16.1%
Marketing and Advertising
13.0%
Information Technology and Services
11.7%
Financial Services
4.7%
Education Management
2.5%
Other
52.0%
Most Helpful Reviews
Dynamics 365 Marketing
Most Helpful Favorable Review
Vinay D.
Verified User in Electrical/Electronic Manufacturing
As I am a web developer and in digital marking I loke the interface and the Strategies we can make fro our campaign is amazing.
Most Helpful Critical Review
Aaron N.
Verified User in Professional Training & Coaching
It's clunky to use, not the most user friendly
HubSpot Marketing Hub
Most Helpful Favorable Review
Sandra A.
Verified User in Information Technology and Services
In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...
Most Helpful Critical Review
Jeremy F.
Verified User in Information Technology and Services
Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...
Vinay D.
Verified User in Electrical/Electronic Manufacturing
As I am a web developer and in digital marking I loke the interface and the Strategies we can make fro our campaign is amazing.
Sandra A.
Verified User in Information Technology and Services
In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...
Aaron N.
Verified User in Professional Training & Coaching
It's clunky to use, not the most user friendly
Jeremy F.
Verified User in Information Technology and Services
Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...
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