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Compare Ada Software and Drift 
At a Glance
Market Segments
Mid-Market (61.4% of reviews)
Mid-Market (51.7% of reviews)
Entry-Level Pricing
No pricing available
Starting at $2,500.00 Per Month
Ada
Star Rating
(154)4.6 out of 5
Market Segments
Mid-Market (61.4% of reviews)
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about AdaDrift
Star Rating
(1,252)4.4 out of 5
Market Segments
Mid-Market (51.7% of reviews)
Entry-Level Pricing
Starting at $2,500.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Drift excels in its live chat functionality, with a score of 9.1, making it a preferred choice for real-time customer engagement. In contrast, Ada's live chat feature, while still strong, scores slightly lower at 8.9, indicating that Drift may offer a more seamless experience in this area.
- Reviewers mention that Ada shines in its quality of support, achieving a score of 9.4 compared to Drift's 8.8. This suggests that users may find Ada more responsive and helpful when they encounter issues or need assistance.
- G2 users highlight Drift's superior ease of use, scoring 8.7, which is on par with Ada's score of 9.0. However, users on G2 note that Drift's interface is more intuitive for new users, making it easier to navigate and utilize effectively.
- Reviewers say that Ada's customization options are robust, with a score of 8.7, allowing for a more tailored user experience. Drift, while also customizable at 8.5, may not offer the same level of flexibility in personalizing the chatbot experience.
- Users report that Drift's proactive engagement features, scoring 8.6, are particularly effective in initiating conversations with potential leads. Ada, with a score of 8.5, offers similar capabilities but may not be as aggressive in its outreach strategies.
- Reviewers mention that both platforms have strong integration capabilities, but Drift's integration with Salesforce scores 8.0, while Ada's integration options are rated slightly lower at 8.3. This could impact users who rely heavily on Salesforce for their CRM needs.
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Pricing
Entry-Level Pricing
Ada
No pricing availableDrift
Premium
Starting at $2,500.00
Per Month
For small businesses. The right amount of conversational firepower to keep your business growing.
- * Everything in Free, plus:
- Live Chat
- Meetings
Free Trial
Ada
Free Trial is available
Drift
Free Trial is available
Ratings
Meets Requirements
8.7
119
8.7
1,015
Ease of Use
9.0
122
8.7
1,028
Ease of Setup
8.7
108
8.5
505
Ease of Admin
8.9
110
8.5
472
Quality of Support
9.4
119
8.8
936
Has the product been a good partner in doing business?
9.4
109
8.9
471
Product Direction (% positive)
9.3
116
8.9
993
Features by Category
Messenger
Not enough data
8.5
203
|
Verified
Not enough data
8.2
201
|
Verified
Not enough data
9.1
273
|
Verified
Not enough data
8.5
250
|
Verified
Channels
Not enough data
7.9
116
|
Verified
Not enough data
8.9
249
|
Verified
Not enough data
7.7
91
|
Verified
Not enough data
7.6
81
|
Verified
Not enough data
7.8
90
|
Verified
Customers
Not enough data
8.6
224
|
Verified
Not enough data
8.4
202
|
Verified
Not enough data
8.1
241
|
Verified
Not enough data
8.7
240
|
Verified
Not enough data
8.5
244
|
Verified
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.9
315
|
Verified
Not enough data
8.2
309
|
Verified
Not enough data
8.2
288
|
Verified
Not enough data
8.7
304
|
Verified
Organization
Not enough data
8.0
265
|
Verified
Not enough data
8.0
269
|
Verified
Not enough data
8.3
276
|
Verified
Performance Analysis
Not enough data
7.8
241
|
Verified
Not enough data
8.0
261
|
Verified
Sales Analysis
Not enough data
7.5
215
|
Verified
Not enough data
7.7
221
|
Verified
Generative AI
Not enough data
7.5
87
Not enough data
7.6
85
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Responses
8.2
12
Not enough data
8.5
13
Not enough data
8.1
12
Not enough data
Automation - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
9.0
10
Not enough data
8.1
12
Not enough data
8.7
10
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Responses
8.7
62
8.2
280
8.8
56
8.3
268
9.2
61
8.4
303
8.8
59
8.1
273
8.5
49
8.0
228
Platform
8.9
53
8.9
309
8.4
55
8.4
291
8.6
56
8.4
275
7.8
61
8.1
281
8.1
42
7.9
240
8.6
52
8.4
261
8.7
59
8.2
286
Generative AI
Not enough data
7.7
84
Not enough data
7.7
82
Conversational Platform
9.0
16
8.6
167
8.2
10
8.4
117
9.0
12
8.7
128
8.5
9
8.6
92
Support Automation
8.7
13
Feature Not Available
8.6
16
8.4
147
8.8
15
8.7
138
8.9
16
8.4
92
Generative AI
Not enough data
7.9
31
Not enough data
7.7
31
Integrations
Not enough data
7.4
92
Not enough data
7.9
95
Not enough data
7.8
91
Not enough data
7.3
88
Not enough data
8.0
94
Branding & Customizatio
Not enough data
8.2
94
Not enough data
8.3
93
Not enough data
7.9
90
Automatic Rules & Configurations
Not enough data
8.4
95
Not enough data
8.2
90
Not enough data
8.1
93
Agentic AI - Business Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Customer Support
Not enough data
7.8
12
Not enough data
7.8
12
Not enough data
8.1
12
Automation
Not enough data
8.2
11
Not enough data
8.3
13
Not enough data
8.3
12
Artificial Intelligence
Not enough data
7.7
13
Not enough data
8.2
13
Not enough data
8.3
14
Generative AI
Not enough data
7.7
31
Not enough data
7.9
30
Agentic AI - Bot Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
7.7
83
Not enough data
7.7
81
Not enough data
7.3
81
Communication
Not enough data
9.2
542
|
Verified
Not enough data
8.5
538
|
Verified
Not enough data
7.8
323
|
Verified
Not enough data
8.6
414
|
Verified
Not enough data
7.9
189
Internal Use
Not enough data
8.4
461
|
Verified
Not enough data
8.7
471
|
Verified
Not enough data
8.5
472
|
Verified
Not enough data
8.2
409
|
Verified
Not enough data
8.3
372
|
Verified
Not enough data
8.1
402
|
Verified
Generative AI
Not enough data
7.4
20
Self-Service Experience
8.6
68
8.1
57
8.5
65
8.2
53
8.7
43
Feature Not Available
8.7
19
8.2
51
8.5
24
8.5
57
Self-Service Platform
8.8
23
8.6
57
8.7
26
8.7
60
8.3
27
8.2
59
8.3
28
8.5
58
Agentic AI - Customer Self-Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Conversational AI - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Interaction Automation - AI Customer Support Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Ada and Drift are categorized as Customer Service Automation, Conversational Support, Conversational Marketing, Chatbots, and Customer Self-Service
Unique Categories
Ada is categorized as AI Customer Support Agents, AI Agents For Business Operations, and Conversational Commerce Platforms
Reviews
Reviewers' Company Size
Ada
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Drift
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
17.0%
Telecommunications
9.2%
Consumer Services
6.5%
Information Technology and Services
5.9%
Retail
5.2%
Other
56.2%
Computer Software
32.8%
Information Technology and Services
20.6%
Marketing and Advertising
7.2%
Financial Services
3.2%
Computer & Network Security
3.0%
Other
33.3%
Most Helpful Reviews
Ada
Most Helpful Favorable Review
Jessica E.
Verified User in Retail
From the first sales consultations, through integration & go live and all the way to future developments, one thing is abundantly clear - Ada are here for your business solutions. The passion that runs through each team member is palpable in every...
Most Helpful Critical Review
Michael L.
Verified User in Consumer Goods
After building out our instance we found out that Ada does not support all of the feature sets that it advertised just because we do not not use Salesforce or Zendesk. Even our implementation team was surprised by this. Something as simple as passing over...
Drift
Most Helpful Favorable Review
Justin M.
Verified User in Information Technology and Services
There's been a lot to like so far. The product is extremely intuitive to use and has allowed every member of our company to interact with users with ease. Pushing notifications to Slack has allowed the entire team to see what's going on with our users, and...
Most Helpful Critical Review
Ryan N.
Verified User in Financial Services
Having been with Drift for 3 years the best summary I can give is that this is a company in decline. We recently decided not to renew. First year we had a full customer success manager with QBR's, 2nd year we had a customer success manager, I mean i knew...
Jessica E.
Verified User in Retail
From the first sales consultations, through integration & go live and all the way to future developments, one thing is abundantly clear - Ada are here for your business solutions. The passion that runs through each team member is palpable in every...
Justin M.
Verified User in Information Technology and Services
There's been a lot to like so far. The product is extremely intuitive to use and has allowed every member of our company to interact with users with ease. Pushing notifications to Slack has allowed the entire team to see what's going on with our users, and...
Michael L.
Verified User in Consumer Goods
After building out our instance we found out that Ada does not support all of the feature sets that it advertised just because we do not not use Salesforce or Zendesk. Even our implementation team was surprised by this. Something as simple as passing over...
Ryan N.
Verified User in Financial Services
Having been with Drift for 3 years the best summary I can give is that this is a company in decline. We recently decided not to renew. First year we had a full customer success manager with QBR's, 2nd year we had a customer success manager, I mean i knew...
Alternatives
Discussions
Shine
1 comment
RA
Love yuoRead more
What is Ada used for?
1 comment
A
Customer Service. Responding to frequently asked questions and enabling self-service automation.Read more
Ada has no more discussions with answers
Do I have to completely remove all of my lead capture forms?
2 comments
Official Response from Drift
Getting started with conversational marketing isn’t an “all or nothing” decision. Rather than ripping all the forms off their site, many companies start by...Read more
How do I measure the effectiveness of conversational marketing?
2 comments
Official Response from Drift
You can measure your conversational marketing efforts just like you would measure any other marketing channel. Platforms like Drift give you dashboards that...Read more
What types of people are having conversations with businesses?
2 comments
Official Response from Drift
When we analyzed the data from the 50,000+ businesses using Drift for conversational marketing, we found that people in key decision-making roles are often...Read more
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