1. The software provides a unified inbox for centralized customer communication, streamlining interactions. 2. Analytics and reporting tools provide valuable insights into customer interactions and team performance. 3. GIST offers a comprehensive feature set for effective customer support. 4. Automation and chatbot functionality save time by handling routine tasks and inquiries. 5. The knowledge base empowers customers with self-service options, reducing support ticket volume.

The platform itself is easy to use, and more affordable when comparing to its competitors. We can have a live chat, email marketing, chatbots, forms on all on a one platform, crazy, right? It does everything for us, from customer support to marketing. And it is good to have all these options under the same platform, so we don't have to login to other platforms for different use cases.

That it integrated everyhting I will ever need, in terms of marketing, customer support, CRM, and much more than that...on a single platform