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Zoho CRM Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find Zoho CRM to be very user-friendly, appreciating its ease of use and seamless integrations. (167 mentions)
Users value the user-friendly interface and strong integrations of Zoho CRM, enhancing overall efficiency and customization. (127 mentions)
Users value the strong integrations of Zoho CRM, enhancing connectivity with tools and streamlining lead management. (89 mentions)
Users love the easy lead management in Zoho CRM, enabling efficient tracking, assignment, and organization of client data. (89 mentions)
Users praise the easy integrations of Zoho CRM, creating a seamless experience with other essential business tools. (78 mentions)
Users find the learning curve steep with Zoho CRM, requiring tutorials and support to navigate its features. (47 mentions)
Users find missing features in Zoho CRM that hinder functionality and complicate user experience. (43 mentions)
Users report experiencing slow loading times, particularly with the mobile app and Zoho Voice features. (38 mentions)
Users experience integration issues with Zoho CRM, making automation with third-party apps complicated and less efficient. (36 mentions)
Users find the limited features of Zoho CRM restrictive, especially with integration and complex reporting difficulties. (34 mentions)

2,794 Zoho CRM Reviews

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2,794 Zoho CRM Reviews
4.1 out of 5
2,794 Zoho CRM Reviews
4.1 out of 5

Zoho CRM Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
MN
DISO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Zoho CRM?

I love Zoho CRM’s robust automation features, which streamline repetitive tasks like lead follow-ups and workflow management, saving me tons of time. The AI assistant, Zia, is a standout, offering predictive insights and anomaly detection that help me prioritize high-potential leads. Its seamless integration with over 1,000 apps, including Google Workspace and Mailchimp, makes it incredibly versatile. Plus, the customizable dashboards and advanced analytics provide real-time insights that drive smarter decisions. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

I find Zoho CRM’s interface a bit cluttered and outdated, which can make navigation feel clunky, especially for new users. The design lacks the sleek, modern look of competitors like Salesforce, and finding specific features often requires extra clicks. While it’s functional, the user experience could be more intuitive and visually appealing. A streamlined, updated UI would greatly improve my workflow. Review collected by and hosted on G2.com.

Iniyan B.
IB
Digital Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Rating Updated ()
What do you like best about Zoho CRM?

Zoho CRM offers a robust, customizable interface that integrates seamlessly with our digital marketing ecosystem. The automation workflows, lead scoring, and multichannel communication tools enable us to deliver personalized experiences at scale. The analytics dashboards are particularly valuable for real-time insights, campaign tracking, and pipeline forecasting—making it an essential tool for data-driven decision-making. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

While Zoho CRM is feature-rich, the initial onboarding and customization can be complex without adequate technical support. The UI, though functional, feels slightly dated in certain modules, and occasional syncing lags with third-party integrations like Google Ads or Facebook Ads Manager can disrupt workflow continuity. More intuitive training resources and enhanced API stability would greatly enhance the overall experience. Review collected by and hosted on G2.com.

Mohammed H.
MH
Credential Officer
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
Products used within Zoho One: Zoho CRM
What do you like best about Zoho One?

With over 40 integrated apps—including CRM, Projects, Books, and HR tools—it’s a comprehensive solution that covers all our operational needs. The seamless integration between apps has significantly improved efficiency and reduced manual work. We especially appreciate the flexibility to customize processes as we grow, and the mobile access keeps our team productive on the go. For the value it offers, Zoho One is an excellent investment for any business aiming to centralize and scale operations. Review collected by and hosted on G2.com.

What do you dislike about Zoho One?

Not all features available on desktop are equally functional or accessible on mobile apps, depending on the module Review collected by and hosted on G2.com.

Ram Chandra K.
RK
Lead Investment Coach
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
Rating Updated ()
What do you like best about Zoho CRM?

Zoho CRM offers a comprehensive, customizable, and cost-effective platform with strong automation, workflow management, and integration capabilities, making it ideal for scaling businesses. Its intuitive dashboard, AI-powered assistant (Zia), and seamless integration with other Zoho apps and third-party tools add significant value. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

oho CRM can have a steep learning curve for new users, and some features feel less intuitive compared to competitors. Customer support response times may vary, and occasional system lags or bugs can impact the user experience. Review collected by and hosted on G2.com.

Jay K.
JK
Business analyst
Information Technology and Services
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Zoho CRM?

The user experience of the platform and the feature which are available to manage the volume of customers. Majority of the platforms provide integration functionality with zoho crm. So it becomes a best choice for those who are looking for integration. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

There is nothing i can say which is not suitable for my usecase. So there is no dislike about zoho CRM. Review collected by and hosted on G2.com.

Hemang R.
HR
Assistant Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Zoho CRM?

User management and User experience are the best aspects of Zoho CRM. It is also easy to add custom functions. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

Fetching reports in combination of multiple modules is a challenge and thus little difficult to get a view of complete sales funnel. Review collected by and hosted on G2.com.

Jay A.
JA
VoIP- Asset Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Zoho CRM?

Zoho CRM is seamless, top notch user interface.

It is customisable as per the business needs.

Zoho CRM syncs well with other Zoho tools and softwares enhancing integration

Dashboards of various business functions based on data and quick information transfer. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

Zoho is a complete package and having developer level functions it can be customised but if you require multiple user on the same function in a given time, it takes a little buffer time.

Also, during downtime things do get hidden or view/filter changes. Review collected by and hosted on G2.com.

Verified User in Education Management
UE
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Zoho CRM?

In zoho crm managing the lads deals followups are very easy and the meeting feature integrated with the crm gets the best out of it that we dont need to depend on any other platform for the meeting we use crm to connect with our clients through zoho meetings and the crm is user friendly anyone can work on it by just having 1 day training. The customer support is also good they always try to help and the query resolved. And the ease of implementation is also simple as we have migrated from fresh sales. And me and my team use it on daily basis. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

The things we dont like is sometime when we had a meeting with the client that recording doesn't capture we have to manually update it. I know this can be a bug but facing from quit a long time this issue. Review collected by and hosted on G2.com.

Fabio A.
FA
Director de comercialización
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
Translated Using AI
What do you like best about Zoho CRM?

The intuitive interface, ease of use, and its mobile application, which allows managing clients and business processes from anywhere.

What is the most useful aspect of Zoho CRM?

The customization of modules, task automation, and integration with other applications in the Zoho ecosystem make it a very comprehensive solution for business management. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

Some consumption limitations, especially in storage and certain usage caps, can restrict the experience in basic or medium plans. Review collected by and hosted on G2.com.

Sahin A.
SA
Software Engineer
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zoho CRM?

Zoho CRM have good feature set specially with lead tracking, deal pipeline, automation rules, integration with other Zoho tools. Reports and Dashboard customization is also helpful. A lot is available in free plan also which is good for small scale businesses. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

The UI feels a bit outdated and slow specially when there is a lot of data or multiple tabs are open. Loading takes time and navigation can be confusing for beginner users. The mobile app experience also feels inconsistent. The onboarding experience and tool tips could use further improvements. Review collected by and hosted on G2.com.