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Compare HubSpot Sales Hub and Zoho CRM 
At a Glance
Market Segments
Small-Business (61.9% of reviews)
Small-Business (61.9% of reviews)
Entry-Level Pricing
$0.00
Free
HubSpot Sales Hub
Star Rating
(12,382)4.4 out of 5
Market Segments
Small-Business (61.9% of reviews)
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansZoho CRM
Star Rating
(2,796)4.1 out of 5
Market Segments
Small-Business (61.9% of reviews)
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that HubSpot Sales Hub excels in Email Tracking/Automation, scoring 9.0 compared to Zoho CRM's 8.8. Reviewers mention that HubSpot's automation features are intuitive and help streamline follow-ups effectively.
- Reviewers mention that HubSpot Sales Hub offers superior Lead Management capabilities, with a score of 8.8 versus Zoho CRM's 8.3. Users appreciate HubSpot's ability to prioritize leads and track their journey seamlessly.
- G2 users highlight HubSpot's Ease of Use with a score of 8.7, while Zoho CRM scores 8.3. Reviewers say that HubSpot's user interface is more intuitive, making it easier for new users to adapt quickly.
- Users on G2 report that HubSpot Sales Hub provides better Quality of Support, scoring 8.6 compared to Zoho CRM's 7.6. Reviewers mention that HubSpot's support team is responsive and helpful, enhancing the overall user experience.
- Reviewers mention that HubSpot's Opportunity and Pipeline Management features are more robust, scoring 9.0 against Zoho CRM's 8.6. Users appreciate the visual pipeline tools that help in tracking sales stages effectively.
- Users say that HubSpot Sales Hub shines in Campaign Management, with a score of 8.5 compared to Zoho CRM's 7.9. Reviewers report that HubSpot's tools for managing marketing campaigns are comprehensive and user-friendly.
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Pricing
Entry-Level Pricing
HubSpot Sales Hub
Free HubSpot CRM
$0.00
A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.
- Contact management
- Contact website activity
- Companies
Zoho CRM
Free Edition
Free
With three free users and essentials like leads, documents and mobile apps, it’s a perfect fit
for your home business.
- Leads, Contacts, Accounts
- Tasks, Events, Call log, and Notes
- Opportunities
Free Trial
HubSpot Sales Hub
Free Trial is available
Zoho CRM
Free Trial is available
Ratings
Meets Requirements
8.6
9,345
8.4
2,378
Ease of Use
8.7
9,774
8.3
2,389
Ease of Setup
8.4
3,813
7.8
1,117
Ease of Admin
8.6
2,985
8.0
996
Quality of Support
8.6
8,419
7.6
2,178
Has the product been a good partner in doing business?
8.8
2,941
8.0
973
Product Direction (% positive)
8.7
8,929
8.0
2,313
Features by Category
Sales Force Automation
8.7
5751
|
Verified
8.5
1540
|
Verified
Feature Not Available
8.2
800
|
Verified
8.5
5600
|
Verified
8.2
1464
|
Verified
8.5
5800
|
Verified
8.1
1548
|
Verified
7.8
3920
|
Verified
7.8
1115
|
Verified
8.5
4770
|
Verified
8.3
597
|
Verified
7.8
2978
|
Verified
7.9
1145
|
Verified
7.9
2886
|
Verified
7.9
1131
|
Verified
8.2
2181
8.2
1245
|
Verified
Marketing Automation
8.7
5109
|
Verified
8.0
1267
|
Verified
8.5
4783
|
Verified
7.9
1230
|
Verified
8.8
4913
|
Verified
8.3
1442
|
Verified
8.2
4178
|
Verified
7.9
1059
|
Verified
Customer Support
8.3
3373
|
Verified
8.0
1129
|
Verified
8.2
2205
7.8
1132
|
Verified
8.5
3036
|
Verified
7.9
1167
|
Verified
8.1
3025
|
Verified
7.7
1003
|
Verified
8.3
3262
|
Verified
8.0
1045
|
Verified
Reporting & Analytics
8.2
5494
|
Verified
8.1
1425
|
Verified
8.4
5852
|
Verified
8.2
1482
|
Verified
8.0
4034
|
Verified
8.0
983
|
Verified
Mobile & Social
8.0
3560
|
Verified
8.0
1014
|
Verified
8.1
2215
|
Verified
8.0
1026
|
Verified
7.7
3880
|
Verified
8.0
1130
|
Verified
Platform
8.1
2660
|
Verified
8.1
778
|
Verified
8.3
2275
|
Verified
8.1
754
|
Verified
8.5
2737
|
Verified
8.4
783
|
Verified
8.2
2048
|
Verified
8.0
576
|
Verified
7.6
1748
7.7
478
|
Verified
8.0
2350
|
Verified
8.0
650
|
Verified
8.7
2743
|
Verified
8.3
769
|
Verified
8.1
1443
8.0
597
|
Verified
Integration
8.4
2072
|
Verified
8.3
590
|
Verified
8.2
2178
|
Verified
8.0
572
|
Verified
8.2
2041
|
Verified
7.9
541
|
Verified
Generative AI
7.4
464
8.2
118
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Configuration - cpq
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
50
Not enough data
8.3
46
Not enough data
8.4
51
Pricing
Not enough data
8.1
52
Not enough data
7.7
47
Not enough data
8.1
46
Not enough data
8.3
49
Not enough data
8.6
49
Not enough data
8.5
47
Quoting
Not enough data
8.3
49
Not enough data
8.2
43
Not enough data
8.1
44
Not enough data
8.1
46
Not enough data
8.4
43
Admin
Not enough data
8.2
74
Not enough data
7.5
69
Not enough data
8.1
72
Not enough data
8.2
69
Channels
Not enough data
8.1
48
Not enough data
7.7
44
Not enough data
8.1
41
Platform
Not enough data
8.3
74
Not enough data
8.0
70
Not enough data
7.8
64
Not enough data
8.4
75
Not enough data
8.3
77
Not enough data
8.3
6
Generative AI - cpq
Not enough data
6.7
6
Not enough data
6.7
6
Not enough data
6.9
6
Competition
Not enough data
8.7
57
|
Verified
Not enough data
8.7
56
|
Verified
Not enough data
8.7
56
|
Verified
Not enough data
8.5
52
|
Verified
Not enough data
8.5
54
|
Verified
Not enough data
7.9
17
Agentic AI - Sales Gamification
Not enough data
Not enough data
Integrations
Not enough data
8.9
60
|
Verified
Not enough data
8.7
58
Not enough data
8.7
44
Platform
Not enough data
8.8
64
|
Verified
Not enough data
8.9
63
|
Verified
Not enough data
8.8
57
|
Verified
Not enough data
8.8
62
|
Verified
Not enough data
8.8
62
|
Verified
Employee Features
Not enough data
8.9
65
|
Verified
Not enough data
8.8
67
|
Verified
Not enough data
8.9
67
|
Verified
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.4
501
8.4
69
8.6
597
8.8
70
8.9
625
8.8
70
8.9
632
8.9
70
Organization
9.0
654
8.6
71
8.8
640
8.4
70
8.7
578
8.6
70
Performance Analysis
8.3
532
Feature Not Available
8.8
641
8.6
72
Sales Analysis
8.5
537
8.4
66
8.7
593
8.5
70
Generative AI
8.1
135
8.3
24
8.2
134
8.1
24
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrated Workflows
8.8
1430
8.7
135
9.0
1472
8.8
132
8.3
1245
8.2
122
8.2
1149
8.1
117
8.8
1321
8.8
130
8.7
1185
8.8
130
8.6
1112
8.4
124
Repeatability and Reportability
8.6
1285
8.4
122
8.7
1350
8.5
126
8.6
1327
8.5
119
8.2
1202
8.1
115
Feature Not Available
7.9
98
AI and Automation
8.3
1059
8.3
123
8.2
1026
8.5
122
8.2
1017
8.2
117
7.9
897
8.1
110
7.8
845
7.8
104
Generative AI
7.4
307
7.7
46
Agentic AI - Sales Engagement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Call Analytics
8.3
274
Not enough data
8.0
242
Not enough data
8.1
252
Not enough data
Feature Not Available
Not enough data
Agent Performance Management
Feature Not Available
Not enough data
7.6
217
Not enough data
7.8
227
Not enough data
Generative AI
7.6
87
Not enough data
Agentic AI - Conversation Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Requirements
Not enough data
8.3
42
Not enough data
8.3
41
Not enough data
8.3
43
Contracts
Not enough data
8.3
41
Not enough data
8.2
38
Not enough data
8.3
41
Revenue
Not enough data
8.5
42
Not enough data
8.5
41
Not enough data
8.5
38
Platform Basics
Not enough data
8.4
88
Not enough data
8.5
83
Not enough data
8.5
87
Not enough data
8.4
79
Not enough data
8.7
46
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Content
Not enough data
8.9
69
Not enough data
8.6
66
Not enough data
8.5
66
Not enough data
8.6
67
Not enough data
8.6
65
Collaboration
Not enough data
8.7
66
Not enough data
8.5
68
Not enough data
9.0
70
Not enough data
8.9
73
Not enough data
8.6
67
Not enough data
8.6
65
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Lead Monitoring
Not enough data
9.0
14
Not enough data
8.9
14
Not enough data
8.7
14
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
8.8
14
Not enough data
9.2
14
Not enough data
8.6
14
Not enough data
8.9
14
Analytics
Not enough data
9.5
14
Not enough data
9.2
14
Customization
Not enough data
9.3
14
Not enough data
9.0
14
Not enough data
8.8
14
Not enough data
8.9
14
Integrations
8.3
474
Not enough data
9.0
669
Not enough data
8.4
537
Not enough data
8.5
526
Not enough data
7.8
438
Not enough data
Branding & Customizatio
8.6
578
Not enough data
8.8
597
Not enough data
8.5
520
Not enough data
Automatic Rules & Configurations
8.7
572
Not enough data
8.9
580
Not enough data
8.5
538
Not enough data
Agentic AI - Business Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
8.8
10
Not enough data
9.0
10
Not enough data
8.3
10
Discovery
Not enough data
9.0
10
Not enough data
8.7
10
Not enough data
8.7
10
Management
Not enough data
8.7
10
Not enough data
8.7
10
Platform
Not enough data
8.5
10
Not enough data
8.8
10
Agentic AI - Sales Performance Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Incentives
8.0
684
8.2
132
|
Verified
8.2
761
|
Verified
8.4
139
|
Verified
7.7
632
|
Verified
8.0
131
|
Verified
8.4
856
8.4
140
|
Verified
Personalization
8.5
878
8.5
156
|
Verified
8.5
1007
|
Verified
8.6
157
|
Verified
8.8
1106
|
Verified
8.6
163
|
Verified
8.5
901
|
Verified
8.4
150
|
Verified
Administrative
8.6
934
|
Verified
8.4
149
|
Verified
8.5
815
|
Verified
8.5
152
|
Verified
8.4
773
8.3
140
Agentic AI - Email Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.7
1958
8.3
112
8.8
1950
8.4
118
Feature Not Available
8.4
119
Customizations
8.8
2001
8.7
124
8.9
2002
8.7
121
8.8
2093
8.7
121
Feature Not Available
8.7
117
8.9
2079
8.5
122
Generative AI
7.6
366
8.0
34
Agentic AI - Sales Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.4
1224
8.2
114
8.5
1296
8.3
118
8.2
1166
8.2
112
8.7
1420
8.5
123
8.4
1259
8.4
115
Predictive Analytics
8.2
1220
8.5
115
8.2
1180
8.3
108
7.8
1010
7.9
95
8.0
1140
8.1
101
Sales Management
8.8
1433
8.4
121
8.0
1124
8.2
100
8.5
1284
8.4
114
8.9
1495
8.7
121
Agentic AI - Outbound Call Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Calling
8.6
1119
Not enough data
8.2
913
Not enough data
8.6
1081
Not enough data
8.7
1111
Not enough data
Contacts
8.7
1186
Not enough data
8.5
1030
Not enough data
8.7
1090
Not enough data
Insights
9.1
1277
Not enough data
8.7
1119
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
1024
Not enough data
Agentic AI - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Management
8.4
721
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
733
Not enough data
8.4
719
Not enough data
Analytics
8.5
798
Not enough data
8.5
801
Not enough data
8.5
745
Not enough data
8.3
722
Not enough data
Presentation
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
HubSpot Sales Hub and Zoho CRM are categorized as Sales Engagement, AI Sales Assistant, Sales Enablement, Sales Analytics, Email Tracking, Sales Performance Management, and CRM
Unique Categories
HubSpot Sales Hub is categorized as Conversation Intelligence, Business Scheduling, Outbound Call Tracking, Visitor Identification, and AI Agents For Business Operations
Zoho CRM is categorized as Client Portal, Customer Journey Mapping, Quote-to-Cash, Quote Management, Sales Gamification, CPQ, Lead Capture, and Lead Scoring
Reviews
Reviewers' Company Size
HubSpot Sales Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho CRM
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
16.0%
Information Technology and Services
12.2%
Marketing and Advertising
10.0%
Financial Services
4.3%
Education Management
3.2%
Other
54.4%
Information Technology and Services
16.6%
Computer Software
9.9%
Marketing and Advertising
9.0%
Real Estate
3.5%
Financial Services
3.5%
Other
57.4%
Most Helpful Reviews
HubSpot Sales Hub
Most Helpful Favorable Review
Calandria A.
Verified User in Insurance
HubSpot CRM is one of the best CRM tools of market and serve any kinds of sales business perfectly. It work as single place where user can keep product information and contact lists of customers. User can stay in touch with customer and contact with anytime...
Most Helpful Critical Review
Verified User in Events Services
The manner in which you interact with this crm is confusing, and it seems like a giant upsell to Hubspot's other services. During the set up process and when using it, you are bombarded with upgrade suggestions. Further, it also seems like it is solely for...
Zoho CRM
Most Helpful Favorable Review
Danealle M.
Verified User in Insurance
1. Ease of importing contacts from Outlook. 2. Leaving a client appointment and typing in my notes and follow up tasks while I'm in my car. Ideas and meeting takeaways are freshest in my mind immediately after appointment. 3. MS Outlook plugin. Since...
Most Helpful Critical Review
Verified User in Real Estate
Where do I begin? There were so many features that were so buggy, I simply could not use them. Macros, Zoho Docs, Custom Field Mapping are just a few of the features that were so buggy, I had to report them to support. And their support is their...
Calandria A.
Verified User in Insurance
HubSpot CRM is one of the best CRM tools of market and serve any kinds of sales business perfectly. It work as single place where user can keep product information and contact lists of customers. User can stay in touch with customer and contact with anytime...
Danealle M.
Verified User in Insurance
1. Ease of importing contacts from Outlook. 2. Leaving a client appointment and typing in my notes and follow up tasks while I'm in my car. Ideas and meeting takeaways are freshest in my mind immediately after appointment. 3. MS Outlook plugin. Since...
Verified User in Events Services
The manner in which you interact with this crm is confusing, and it seems like a giant upsell to Hubspot's other services. During the set up process and when using it, you are bombarded with upgrade suggestions. Further, it also seems like it is solely for...
Verified User in Real Estate
Where do I begin? There were so many features that were so buggy, I simply could not use them. Macros, Zoho Docs, Custom Field Mapping are just a few of the features that were so buggy, I had to report them to support. And their support is their...
Alternatives
Discussions
Can I automate multiple scheduled sales email sends based on the suggested optimized send times?
6 comments
JF
Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences.Read more
Will Hubspot connect well with variety of accounting softwares?
5 comments
CM
There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant...Read more
Is there any way to email and add a call task on the same day in sequences?
4 comments
KH
yes you can use sequences for email and then make a workflow for adding task same day .Read more
What have you found better than ZOHO
5 comments
PC
Zoho One, with over 45 business applications, all centrally managed and synchronized, is the leader in breadth of application and breadth of security versus...Read more
Is Zoho CRM really free?
4 comments
AP
Zoho CRM offers a free version, but it also provides various paid plans with additional features and capabilities. The free version typically has...Read more
can we create segmentation in this
3 comments
Official Response from Zoho CRM
Yes Lavanya,
Zoho CRM supports segmentation. Segment your prospects/customers into buckets based on a pre-defined criteria, to identify cross-sell/up-sell...Read more
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