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CleverTap
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4.6 out of 5

Oracle Data Cloud Reviews & Product Details - Page 5

Oracle Data Cloud Overview

What is Oracle Data Cloud?

Oracle Data Cloud helps advertisers connect with the right customer, personalize every interaction, and measure the effectiveness of each engagement. Oracle Data Cloud creates true cross-channel consumer understanding, so you know more about who your customers are, what they do, where they go, and what they buy.

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Oracle Data Cloud Details
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Product Description

Oracle Data Cloud helps advertisers connect with the right customer, personalize every interaction, and measure the effectiveness of each engagement. Oracle Data Cloud creates true cross-channel consumer understanding, so you know more about who your customers are, what they do, where they go, and what they buy.


Seller

Oracle

Description

Oracle Corporation develops, manufactures, markets, hosts, and supports database and middleware software, applications software, and hardware systems.

Recent Oracle Data Cloud Reviews

Neeraj G.
NG
Neeraj G.Mid-Market (51-1000 emp.)
4.5 out of 5
"Oracle Data Cloud a futuristic cloud space"
I have been using ODC from the start of my career. I like the features and ease with which Data can be handled with it. It offers powerful analytic...
RB
Ravi B.Mid-Market (51-1000 emp.)
4.5 out of 5
"A great versatile platform for data management"
Includes various advanced functionalities that make your workflow more accessible and intuitive for data management. It also helps transfer and sha...
Anmol A.
AA
Anmol A.Enterprise (> 1000 emp.)
4.5 out of 5
"Oracle data cloud"
Centralized, acquire and monetize the data in a much better way

Oracle Data Cloud Media

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44 Oracle Data Cloud Reviews

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44 Oracle Data Cloud Reviews
4.0 out of 5
44 Oracle Data Cloud Reviews
4.0 out of 5

Oracle Data Cloud Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
Corey B.
CB
Online Display Media Buyer
Marketing and Advertising
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Oracle Data Cloud?

Not only does Datalogix have the most expansive set of predetermined purchase based targeting segments in the market, they are willing to create custom segments to fit your clients' needs. Their support staff is attentive and they are willing to negotiate to provide you the best deal. They've also released the Buy Through Rate product that allows users to see which of their publisher partners that is plugged in the tool is the most efficient at reaching actual purchasers of a product. Also, their offline sales lift study is a great way to determine future partnerships with those pubs that boost offline sales the most. Review collected by and hosted on G2.com.

What do you dislike about Oracle Data Cloud?

They do not have scale with rich media units and sometimes that is needed for CPG campaigns. Review collected by and hosted on G2.com.

Recommendations to others considering Oracle Data Cloud:

Use for purchase based targeting campaigns with offline sales objectives. Review collected by and hosted on G2.com.

What problems is Oracle Data Cloud solving and how is that benefiting you?

Purchase based targeting is the only way to reach users who have already shown interest in your product in the offline world. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Oracle Data Cloud?

What I like the best about Datalogix (DLX) is how they enable advertisers to build and target audiences composed of both online and offline sales data. This is a unique and extremely valuable offering that many clients demand, especially high spending direct response clients with large offline costumer base. Review collected by and hosted on G2.com.

What do you dislike about Oracle Data Cloud?

Implementation of the DLX pixel in ad ops requires a more intricate and often needlessly difficult campaign set up. There is often a unique DLX pixel per placement and rarely is there a universal macro pixel solution to streamline implementation which would thereby reduce the chance of errors and improve the quality of insights. Review collected by and hosted on G2.com.

Recommendations to others considering Oracle Data Cloud:

Work with DLX to find a better implementation solution that involves a universal pixel to streamline the process. Review collected by and hosted on G2.com.

What problems is Oracle Data Cloud solving and how is that benefiting you?

Agencies are trying to figure out how best to target and effectively reach the right audiences for their clients. DLX helps realize this through it's unique combination of offline and online sales data. Review collected by and hosted on G2.com.

Scott C.
SC
Marketing Strategy Consultant
Marketing and Advertising
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Oracle Data Cloud?

I liked the interface and the ease of use. Review collected by and hosted on G2.com.

What do you dislike about Oracle Data Cloud?

There is nothing about the service I dislike. Review collected by and hosted on G2.com.

Recommendations to others considering Oracle Data Cloud:

Make sure your initial data is clean and de-duped. Review collected by and hosted on G2.com.

What problems is Oracle Data Cloud solving and how is that benefiting you?

Helping to identify target audience intelligence Review collected by and hosted on G2.com.

Verified User in Venture Capital & Private Equity
EV
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Oracle Data Cloud?

Broad sets of BT data, from Broad to specific to branded. Review collected by and hosted on G2.com.

What do you dislike about Oracle Data Cloud?

nothing to dislike. Provides data as advertised. Review collected by and hosted on G2.com.

What problems is Oracle Data Cloud solving and how is that benefiting you?

helps us target specific demos or users and increase our campaign budgets from advertisers. Review collected by and hosted on G2.com.