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Lofty Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find Lofty exceptionally easy to use, appreciating its seamless automation and all-in-one functionality for real estate management. (53 mentions)
Users love the powerful all-in-one features of Lofty, making it ideal for managing real estate teams efficiently. (23 mentions)
Users value the AI integration in Lofty, enhancing efficiency and simplifying lead qualification with a personal virtual assistant. (21 mentions)
Users value Lofty's detailed lead generation features, enhancing engagement and consistency in client communication. (18 mentions)
Users love the automation capabilities of Lofty, making listing management and client searches incredibly efficient and easy. (17 mentions)
Users experience poor customer support, with slow response times and unqualified assistance hindering their overall satisfaction. (37 mentions)
Users consistently report long waiting times for support responses, leading to frustration and unresolved issues. (16 mentions)
Users are frustrated by the lack of essential features in Lofty, impacting setup and email communications. (16 mentions)
Users find Lofty has a steep learning curve, requiring patience and time to fully grasp its comprehensive features. (13 mentions)
Users report delayed service, often waiting weeks for support responses, negatively impacting their experience with Lofty. (12 mentions)

366 Lofty Reviews

4.4 out of 5
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Lofty Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
Here's how.
Tom G.
TG
Small-Business (50 or fewer emp.)
"Awesome for real estate management. Big improvement over kvcore"
What do you like best about Lofty?

Automation, user friendly, website, abimity to use zapier Review collected by and hosted on G2.com.

What do you dislike about Lofty?

Team members have to pay extar for their own site Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty
Editedit

Hi Tom, thanks for your feedback. We're glad you appreciate Lofty's automation, user-friendly interface, website, and Zapier integration. We've noted your concern about team member payments and will consider it. It's great to hear Lofty is helping you with lead follow-up, maintaining lists, and using landing pages. Thanks again for choosing Lofty!

Verified User in Real Estate
UR
Small-Business (50 or fewer emp.)
"The AI intergration works wonders!"
What do you like best about Lofty?

I like that AI integration is almost like a personal virtual asistant that can help with qualifying the internet leads that are coming into the CRM. The flow and organization of the whole system is so easy and quick to learn. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

Mapping the MLS data points to the search criteria on the website is lacking.

For example if I want to search waterfront property on the website it shows 0 propeties when the MLS system has 10.

Customer support helps to fix thos disconnects but I wish the attention to detail was better in that regard. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty
Editedit

Hi! We're thrilled you find Lofty's AI integration beneficial for qualifying internet leads! While we appreciate your feedback about mapping MLS data points to search criteria, we're glad our customer support helps address these issues. It's great to hear that Lofty enables you to qualify leads quickly and efficiently. Thanks again for choosing Lofty!

CH
Mid-Market (51-1000 emp.)
"Comprehensive suite of tools for managing customer relationships effectively"
What do you like best about Lofty?

The platform provides provides insights into customer behavior and has analytics capabilities. Easy for tracking conversion rates, analyzing customer demographics, and measuring campaign performance. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

I've occasionally encountered adjustments to property alert fields, necessitating support intervention. Lofty's ticket resolution process is onlyresponsive, typically resolving issues within a two-week timeframe. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty
Editedit

Hi Catherine. We're thrilled to hear you find Lofty's suite of tools effective for managing customer relationships! We'll work on improving our responsiveness in resolving property alert field adjustments. It's great to know that Lofty helps you handle large volumes of data and provides intuitive tools for organization, analysis, and engagement. Thanks again for choosing Lofty!

Verified User in Real Estate
UR
Small-Business (50 or fewer emp.)
"Easy to use CRM and great plans for follow ups"
What do you like best about Lofty?

I love that they have integrated AI and it can help curate a message to potential new clients. Also the preset templates and follow up timelines are get for helping to keep us on track with follow up with clients. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

My AI is not smart enough to really read into what each client:potential client is asking so I do not use the auto AI feature, just use it to help create emails etc. Review collected by and hosted on G2.com.

Melissa Y.
MY
R
Small-Business (50 or fewer emp.)
"Great services - leading tech"
What do you like best about Lofty?

Ease of use - accessing on my phone on the go is very important. AI is fantastic for writng emails or campaigns, or texting leads. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

Wish there were more specific items I could choose such as 2 car garage, or other very specific items. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty
Editedit

Hi Melissa! We're glad you appreciate Lofty's ease of use and AI capabilities for staying connected while on the go. Your suggestion to upload your database and spend time setting up in the CRM is valuable advice for maximizing its benefits in keeping in touch with past and current customers. Thanks again for choosing Lofty!

Marilyn T.
MT
Enterprise (> 1000 emp.)
"Good but a little slow"
What do you like best about Lofty?

It keeps my leads organized in a way that I can touch them easily. I can look at the whole list and scroll down and see indicators for what I need to do at the time. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

The location and search location features don't work well but I'm learning a few work- arounds. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty
Editedit

Hi Marilyn! We're pleased to hear Lofty keeps your leads organized for easy access! Apologies for any issues with the location and search features, but we're glad you're finding workarounds. It's great that Lofty helps you stay on top of follow-ups with your leads. Thanks again for choosing Lofty!

Jese G.
JG
Small-Business (50 or fewer emp.)
"A CRM that does it all!"
What do you like best about Lofty?

I like that everything is inside of one system. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

Would like if the smart plans had specific dates in which emails, texts, etc could be send out. Would like for the workflows to be a bit more customizable. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty
Editedit

Hi Jese! We're pleased to hear that you appreciate having all your business activities consolidated within Lofty. Your feedback on smart plans and workflows is valuable, and we're continuously working to enhance our features for greater customization. Thank you for choosing Lofty for your marketing needs!

Lyndsey J.
LJ
Small-Business (50 or fewer emp.)
"Amazing CRM for real estate agents"
What do you like best about Lofty?

I love the IDX integration and the ease of setup with pipelines, email smart plans/drip campaigns, and transaction tracking. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

The support is hit or miss. Generally, the support tries to be accommodating but sometimes they need time to investigate an issue (no problem) but then it could be weeks or months before a resolution. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty
Editedit

Hi Lyndsey! We're thrilled you find Lofty amazing for real estate agents, especially with features like IDX integration and easy setup for pipelines and email campaigns. We'll work on improving our support response times to ensure a smoother experience for you. It's fantastic to hear that Lofty is saving you time with transaction tracking, enhancing your productivity in real estate operations. Thanks again for choosing Lofty!

SQ
Small-Business (50 or fewer emp.)
"Principal Broker"
What do you like best about Lofty?

Robust all-in-one platform, that is easy to use and does a good job converting leads into clients. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

The marketing campaign tools are a bit immature. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty
Editedit

Hi Scott! We're glad you find Lofty's all-in-one platform effective for lead conversion! We'll work on enhancing our marketing campaign tools. It's great to know that Lofty's web presence helps your brokerage attract and maintain client relationships efficiently. Thanks again for choosing Lofty!

Verified User in Real Estate
AR
Small-Business (50 or fewer emp.)
"Great tool, but lots of additional charges for features."
What do you like best about Lofty?

I like the pipeline management and the IDX website. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

I overall love Lofty, but I do get tired of being asked for more money any time I want to try a feature that I thought would be included in the monthly fee I already pay. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty
Editedit

Hi! Thanks for your feedback. We're glad you like Lofty's pipeline management and IDX website. We'll consider your feedback on pricing transparency. It's great to hear Lofty is helping you with contact management. Thank you for choosing Lofty!

Pricing Insights

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

14 months

Average Discount

11%

Perceived Cost

$$$$$
View More Pricing Information
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Contact & Account Management
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Task / Activity Management
Lead Scoring
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Pros and Cons Details
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