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- Brevo Marketing Platform
- EmailOctopus
- Brevo Marketing Platform-vs-EmailOctopus
Compare Brevo Marketing Platform and EmailOctopus 
At a Glance
Market Segments
Small-Business (84.2% of reviews)
Small-Business (60.6% of reviews)
Entry-Level Pricing
Contact Us
Free
Brevo Marketing Platform
Star Rating
(2,358)4.5 out of 5
Market Segments
Small-Business (84.2% of reviews)
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 4 pricing plansEmailOctopus
Star Rating
(33)4.1 out of 5
Market Segments
Small-Business (60.6% of reviews)
Entry-Level Pricing
Free
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that the Brevo Marketing Platform excels in Email and Mobile Preview with a score of 9.0, while EmailOctopus trails slightly behind at 8.5, indicating that Brevo offers a more robust preview feature for email campaigns.
- Reviewers mention that Brevo Marketing Platform has superior Automated Email Responses with a score of 8.5 compared to EmailOctopus's 8.9, suggesting that EmailOctopus may have a slight edge in this area, particularly for users focused on automation.
- G2 users highlight that Brevo Marketing Platform provides a better overall Quality of Support with a score of 8.8, while EmailOctopus received a lower score of 7.8, indicating that users may find Brevo's support more responsive and helpful.
- Users on G2 report that Brevo Marketing Platform shines in Campaign Management with a score of 9.3, while EmailOctopus does not have a comparable score, suggesting that Brevo offers more comprehensive tools for managing marketing campaigns.
- Reviewers mention that EmailOctopus offers a Free Entry Level Price, making it more accessible for small businesses, while Brevo Marketing Platform requires users to contact for pricing, which may deter some potential users.
- Users say that Brevo Marketing Platform has a higher Ease of Use rating of 9.1 compared to EmailOctopus's 8.5, indicating that Brevo may provide a more user-friendly experience for those new to email marketing.
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Pricing
Entry-Level Pricing
Brevo Marketing Platform
Brevo Plus
Contact Us
For large organizations with specific needs
- Enterprise-grade security
- Advanced integrations
- Sub-account management
EmailOctopus
Starter
Free
Up to 2,500 subscribers and 10,000 emails per month. EmailOctopus branding on emails. Statistics stored for 30 days. Basic support.
Free Trial
Brevo Marketing Platform
Free Trial is available
EmailOctopus
No trial information availableRatings
Meets Requirements
8.9
1,902
8.1
30
Ease of Use
9.0
1,931
8.6
30
Ease of Setup
8.8
1,243
8.4
16
Ease of Admin
9.0
1,044
8.6
14
Quality of Support
8.8
1,717
8.0
29
Has the product been a good partner in doing business?
8.9
997
8.5
14
Product Direction (% positive)
8.8
1,860
8.4
29
Features by Category
Sales Force Automation
8.6
65
Not enough data
8.0
59
Not enough data
8.3
60
Not enough data
8.3
58
Not enough data
7.9
55
Not enough data
8.5
56
Not enough data
7.6
55
Not enough data
8.0
48
Not enough data
7.9
50
Not enough data
Marketing Automation
9.4
69
Not enough data
9.3
63
Not enough data
8.8
62
Not enough data
8.0
55
Not enough data
Customer Support
8.6
54
Not enough data
8.5
54
Not enough data
8.5
56
Not enough data
7.8
50
Not enough data
8.3
51
Not enough data
Reporting & Analytics
8.5
58
Not enough data
8.6
60
Not enough data
8.4
48
Not enough data
Mobile & Social
7.9
49
Not enough data
8.1
47
Not enough data
8.0
48
Not enough data
Platform
8.4
78
Not enough data
8.6
76
Not enough data
8.8
76
Not enough data
8.4
71
Not enough data
8.0
68
Not enough data
8.4
67
Not enough data
9.0
74
Not enough data
8.2
68
Not enough data
Integration
8.7
65
Not enough data
9.0
59
Not enough data
8.5
57
Not enough data
Generative AI
7.5
42
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
9.0
1102
|
Verified
8.6
22
8.8
1146
|
Verified
8.7
23
|
Verified
8.7
1002
|
Verified
8.8
22
|
Verified
8.9
1133
|
Verified
8.7
23
|
Verified
9.0
1084
|
Verified
8.5
22
|
Verified
8.8
1091
|
Verified
8.9
23
|
Verified
8.5
903
|
Verified
8.5
21
|
Verified
8.3
604
|
Verified
7.6
11
Feature Not Available
Feature Not Available
Reporting & Analytics
8.4
731
|
Verified
Feature Not Available
8.8
1059
|
Verified
8.8
22
|
Verified
Generative AI
7.4
322
Not enough data
7.5
317
Not enough data
Agentic AI - Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.7
741
|
Verified
9.0
12
|
Verified
8.2
586
|
Verified
7.8
10
|
Verified
7.9
527
|
Verified
8.3
10
|
Verified
8.0
465
|
Verified
7.3
8
|
Verified
8.0
472
|
Verified
8.2
10
8.0
452
|
Verified
7.4
9
Administration
8.7
399
Not enough data
8.3
385
Not enough data
8.6
370
Not enough data
8.6
365
Not enough data
8.4
305
Not enough data
8.7
348
Not enough data
Integrations
8.6
273
Not enough data
8.6
266
Not enough data
8.8
283
Not enough data
8.2
265
Not enough data
Platform
8.9
282
Not enough data
8.6
245
Not enough data
8.5
234
Not enough data
8.6
302
Not enough data
8.5
286
Not enough data
8.9
359
Not enough data
8.6
259
Not enough data
8.9
349
Not enough data
Diagnosis
8.5
447
Not enough data
8.7
496
Not enough data
8.8
542
Not enough data
8.9
505
Not enough data
Tracking
8.9
614
Not enough data
8.7
540
Not enough data
8.9
635
Not enough data
8.9
600
Not enough data
8.7
541
Not enough data
Reporting
8.9
665
Not enough data
8.7
521
Not enough data
8.8
517
Not enough data
8.8
584
Not enough data
Agentic AI - Email Deliverability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.2
22
Not enough data
8.5
24
Not enough data
8.3
21
Not enough data
Templates
8.4
21
Not enough data
8.6
23
Not enough data
8.3
21
Not enough data
Personalization
8.4
20
Not enough data
8.3
21
Not enough data
8.5
22
Not enough data
8.3
20
Not enough data
8.0
21
Not enough data
8.3
20
Not enough data
8.0
20
Not enough data
8.8
21
Not enough data
Multichannel
8.6
22
Not enough data
9.0
25
Not enough data
8.4
22
Not enough data
Administration
9.2
22
Not enough data
8.9
25
Not enough data
8.7
25
Not enough data
8.6
21
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.3
11
Not enough data
9.2
11
Not enough data
8.3
11
Not enough data
8.3
11
Not enough data
8.3
11
Not enough data
Analytics
7.5
10
Not enough data
8.0
11
Not enough data
Optimization
8.8
11
Not enough data
8.9
11
Not enough data
8.2
11
Not enough data
8.8
11
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.6
197
Not enough data
7.8
166
Not enough data
8.3
166
Not enough data
8.6
195
Not enough data
Edit
8.6
176
Not enough data
8.9
193
Not enough data
8.5
173
Not enough data
Logistics
8.7
181
Not enough data
8.1
161
Not enough data
8.6
163
Not enough data
8.7
168
Not enough data
Generative AI
7.3
93
Not enough data
7.4
91
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
8.5
134
|
Verified
Not enough data
8.5
123
|
Verified
Not enough data
8.6
135
|
Verified
Not enough data
8.4
124
|
Verified
Not enough data
8.5
125
|
Verified
Not enough data
8.3
119
|
Verified
Not enough data
8.5
55
|
Verified
Not enough data
8.5
52
Not enough data
SMS Platform
8.7
141
|
Verified
Not enough data
8.8
141
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
52
|
Verified
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
9.0
264
Not enough data
8.6
220
Not enough data
8.8
218
Not enough data
8.8
249
Not enough data
9.0
257
Not enough data
Platform Data
9.1
275
Not enough data
9.0
282
Not enough data
9.0
275
Not enough data
Agentic AI - Email Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Collaboration Tools
9.2
8
Not enough data
9.2
8
Not enough data
8.3
8
Not enough data
8.8
8
Not enough data
8.1
8
Not enough data
Meeting Coordination
9.4
8
Not enough data
8.3
8
Not enough data
8.3
8
Not enough data
9.2
8
Not enough data
Software Type
8.3
6
Not enough data
9.6
8
Not enough data
9.5
7
Not enough data
Agentic AI - Video Conferencing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
7.9(won by default)
27
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
8.3(won by default)
30
Not enough data
Campaign Management
8.9(won by default)
32
Not enough data
8.6(won by default)
32
Not enough data
8.5(won by default)
31
Not enough data
8.2(won by default)
31
Not enough data
8.2(won by default)
31
Not enough data
8.3(won by default)
32
Not enough data
8.3(won by default)
32
Not enough data
8.2(won by default)
30
Not enough data
7.9(won by default)
30
Not enough data
8.3(won by default)
30
Not enough data
8.3(won by default)
30
Not enough data
7.6(won by default)
29
Not enough data
7.7(won by default)
29
Not enough data
Targeting
8.3(won by default)
29
Not enough data
8.3(won by default)
29
Not enough data
8.2(won by default)
29
Not enough data
8.2(won by default)
28
Not enough data
Platform
8.0(won by default)
28
Not enough data
8.4(won by default)
30
Not enough data
8.4(won by default)
29
Not enough data
8.8(won by default)
29
Not enough data
8.4(won by default)
29
Not enough data
8.2(won by default)
29
Not enough data
8.2(won by default)
29
Not enough data
8.0(won by default)
28
Not enough data
8.3(won by default)
27
Not enough data
Responses
8.5
11
Not enough data
7.6
11
Not enough data
8.0
11
Not enough data
8.3
11
Not enough data
8.3
10
Not enough data
Platform
8.9
11
Not enough data
7.8
9
Not enough data
8.3
11
Not enough data
8.8
10
Not enough data
8.3
11
Not enough data
7.9
11
Not enough data
8.3
11
Not enough data
Generative AI
7.0
5
Not enough data
6.7
5
Not enough data
Page Customization
9.2
78
|
Verified
Not enough data
8.6
80
|
Verified
Not enough data
8.4
73
|
Verified
Not enough data
8.5
68
|
Verified
Not enough data
Page Optimization
8.6
65
|
Verified
Not enough data
8.8
69
|
Verified
Not enough data
8.6
66
|
Verified
Not enough data
8.3
60
|
Verified
Not enough data
Integrations
8.3
57
|
Verified
Not enough data
8.9
69
|
Verified
Not enough data
8.7
67
|
Verified
Not enough data
Generative AI
7.5
19
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Calendar View
7.5
12
Not enough data
7.6
12
Not enough data
Shared Calendar
7.9
11
Not enough data
7.7
11
Not enough data
Accessibility
8.1
12
Not enough data
7.4
12
Not enough data
Integration
8.3
12
Not enough data
8.1
12
Not enough data
8.2
11
Not enough data
Notifications
9.2
11
Not enough data
7.7
11
Not enough data
Generative AI
7.1
11
Not enough data
7.3
11
Not enough data
7.3
11
Not enough data
Agentic AI - Calendar
Not enough data
Not enough data
Notifications
9.3
20
Not enough data
9.6
18
Not enough data
9.7
22
Not enough data
Settings
9.3
18
Not enough data
9.1
23
Not enough data
9.1
21
Not enough data
Personalization
8.9
22
Not enough data
8.9
20
Not enough data
Integrations
8.9
15
Not enough data
9.0
18
Not enough data
9.0
13
Not enough data
9.0
17
Not enough data
8.9
19
Not enough data
Generative AI
7.6
13
Not enough data
6.9
13
Not enough data
7.4
13
Not enough data
7.2
12
Not enough data
7.1
12
Not enough data
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
5.4
9
Not enough data
5.6
9
Not enough data
5.6
9
Not enough data
Communication
8.5
20
Not enough data
8.6
20
Not enough data
8.4
20
Not enough data
8.0
17
Not enough data
7.8
17
Not enough data
Internal Use
8.7
34
Not enough data
7.7
21
Not enough data
8.1
20
Not enough data
8.7
19
Not enough data
8.3
17
Not enough data
7.8
21
Not enough data
WhatsApp Messaging - WhatsApp Marketing
7.6
14
Not enough data
8.5
14
Not enough data
8.0
14
Not enough data
8.2
14
Not enough data
8.2
14
Not enough data
7.9
14
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
7.5
14
Not enough data
7.7
14
Not enough data
7.9
13
Not enough data
8.1
13
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.8
105
Not enough data
8.8
103
Not enough data
8.6
99
Not enough data
Customizations
8.7
102
Not enough data
9.2
107
Not enough data
8.7
99
Not enough data
8.8
98
Not enough data
8.9
104
Not enough data
Generative AI
7.3
84
Not enough data
Features
8.4
22
Not enough data
8.2
19
Not enough data
8.0
14
Not enough data
9.1
23
Not enough data
7.1
14
Not enough data
8.6
21
Not enough data
Categories
Categories
Shared Categories
Brevo Marketing Platform and EmailOctopus are categorized as Email Marketing
Unique Categories
Brevo Marketing Platform is categorized as Shared Inbox, Email Testing, SMS Marketing, Email Template Builder, Personalization, Push Notification, E-Commerce Personalization, Email Deliverability, Chatbots, Landing Page Builders, Social Media Advertising, Email Tracking, Online Appointment Scheduling, Transactional Email, Live Chat, CRM, Calendar, Video Conferencing, Appointment Reminder, and WhatsApp Marketing
EmailOctopus has no unique categories
Reviews
Reviewers' Company Size
Brevo Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
EmailOctopus
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.4%
Information Technology and Services
5.6%
Computer Software
4.4%
Retail
3.2%
Health, Wellness and Fitness
2.9%
Other
72.5%
Information Technology and Services
15.2%
Marketing and Advertising
12.1%
Financial Services
9.1%
Education Management
9.1%
Computer Software
9.1%
Other
45.5%
Most Helpful Reviews
Brevo Marketing Platform
Most Helpful Favorable Review
Esteban V.
Verified User in Marketing and Advertising
It is very cheap to send emails through Sendinblue. Also deliverability of emails is very good and it is easy to implement an html email template. The platform has improved considerably and now it is possible to send SMS messages. The tool works well for...
Most Helpful Critical Review
Jim R.
Verified User in Marketing and Advertising
My experiences with this platform are mostly centered around the Automation and API features, with some additional limited experience with the one-off Campaign features. Starting with the Automation features, I experienced many time-delays between when...
EmailOctopus
Most Helpful Favorable Review
Ganesh P.
Verified User in Health, Wellness and Fitness
There are many features, but among them, the best features are, Creating templates from scratch or with their wide range of Industry based email templates or creating a template with drag and drop editor.
Most Helpful Critical Review
Arihant U.
Verified User in Information Technology and Services
Their brainless right of deactivating your account an not giving any reason for it. Also their staff is pretty rude and impolite and lack basic communication etiquettes They don't even tell you anything let alone let you clarify anything that might have...
Esteban V.
Verified User in Marketing and Advertising
It is very cheap to send emails through Sendinblue. Also deliverability of emails is very good and it is easy to implement an html email template. The platform has improved considerably and now it is possible to send SMS messages. The tool works well for...
Ganesh P.
Verified User in Health, Wellness and Fitness
There are many features, but among them, the best features are, Creating templates from scratch or with their wide range of Industry based email templates or creating a template with drag and drop editor.
Jim R.
Verified User in Marketing and Advertising
My experiences with this platform are mostly centered around the Automation and API features, with some additional limited experience with the one-off Campaign features. Starting with the Automation features, I experienced many time-delays between when...
Arihant U.
Verified User in Information Technology and Services
Their brainless right of deactivating your account an not giving any reason for it. Also their staff is pretty rude and impolite and lack basic communication etiquettes They don't even tell you anything let alone let you clarify anything that might have...
Alternatives
Discussions
Is Sendinblue free?
6 comments
AD
Yes, Sendinblue offers a free plan. The free plan includes:
-> Up to 300 emails per day
-> Unlimited contacts
-> Access to core email marketing...Read more
How do you know where an email were opened?
4 comments
MP
IP country and many other info can be traced through Webhook with the API.Read more
Why import contacts directly from an existing mailing list
3 comments
KG
It is possible to import the opt in data, as I imported one list and then had errors when sending mail as there wasn't evidence of opt in. My other list is...Read more
EmailOctopus has no discussions with answers
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