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Best Identity Resolution Software for Small Business

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall Identity Resolution category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Identity Resolution to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Identity Resolution category.

In addition to qualifying for inclusion in the Identity Resolution Software category, to qualify for inclusion in the Small Business Identity Resolution Software category, a product must have at least 10 reviews left by a reviewer from a small business.

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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5 Listings in Small Business Identity Resolution Available

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    G2 Score
Prime 360
(23)4.3 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Prime360 is a product for Real-time Entity Search and Match to help you in the search and customer identity verification from a large source of collated data. It prompts the interacting system to sear

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 52% Mid-Market
    • 43% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Prime 360 Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    7
    Efficiency Improvement
    7
    User Identification
    7
    Customer Support
    5
    Feature Versatility
    4
    Cons
    Expensive
    4
    Poor Support Services
    3
    Complexity
    2
    Limited Connectors
    2
    Data Management
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Prime 360 features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 8.9
    8.3
    Quality of Support
    Average: 8.7
    5.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Posidex Technologies
    Year Founded
    2003
    HQ Location
    Hyderabad, Telangana
    Twitter
    @PosidexTech
    60 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    327 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Prime360 is a product for Real-time Entity Search and Match to help you in the search and customer identity verification from a large source of collated data. It prompts the interacting system to sear

Users
No information available
Industries
No information available
Market Segment
  • 52% Mid-Market
  • 43% Small-Business
Prime 360 Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
7
Efficiency Improvement
7
User Identification
7
Customer Support
5
Feature Versatility
4
Cons
Expensive
4
Poor Support Services
3
Complexity
2
Limited Connectors
2
Data Management
1
Prime 360 features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 8.9
8.3
Quality of Support
Average: 8.7
5.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
Posidex Technologies
Year Founded
2003
HQ Location
Hyderabad, Telangana
Twitter
@PosidexTech
60 Twitter followers
LinkedIn® Page
www.linkedin.com
327 employees on LinkedIn®
Read Prime 360 Reviews
Wunderkind
(81)4.5 out of 5
Optimized for quick response
2nd Easiest To Use in Identity Resolution software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Wunderkind is an advanced AI-driven performance marketing solution designed to assist brands in collecting consent-based, first-party data and identifying anonymous traffic. This innovative platform e

    Users
    No information available
    Industries
    • Apparel & Fashion
    • Retail
    Market Segment
    • 41% Mid-Market
    • 35% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Wunderkind Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    21
    Helpful
    20
    Business Growth
    15
    Experience
    15
    Team Helpfulness
    14
    Cons
    Limited Customization
    6
    Expensive
    5
    Poor Usability
    5
    Time-Consuming
    5
    Campaign Issues
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Wunderkind features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 8.9
    9.1
    Quality of Support
    Average: 8.7
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Wunderkind
    Company Website
    HQ Location
    New York, NY
    Twitter
    @Wunderkind
    2,215 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    605 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Wunderkind is an advanced AI-driven performance marketing solution designed to assist brands in collecting consent-based, first-party data and identifying anonymous traffic. This innovative platform e

Users
No information available
Industries
  • Apparel & Fashion
  • Retail
Market Segment
  • 41% Mid-Market
  • 35% Small-Business
Wunderkind Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
21
Helpful
20
Business Growth
15
Experience
15
Team Helpfulness
14
Cons
Limited Customization
6
Expensive
5
Poor Usability
5
Time-Consuming
5
Campaign Issues
4
Wunderkind features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 8.9
9.1
Quality of Support
Average: 8.7
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
Wunderkind
Company Website
HQ Location
New York, NY
Twitter
@Wunderkind
2,215 Twitter followers
LinkedIn® Page
www.linkedin.com
605 employees on LinkedIn®
Get a quote

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Retention.com
(114)4.5 out of 5
1st Easiest To Use in Identity Resolution software
Save to My Lists
Entry Level Price:$500.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Retention.com integrates with the world’s leading marketing automation platforms to maximize audience growth, reclaim abandonment cart revenue, and re-engage lapsed audiences through industry leading

    Users
    • CEO
    • Founder
    Industries
    • Consumer Goods
    • Retail
    Market Segment
    • 86% Small-Business
    • 12% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Retention.com Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    9
    Email Marketing
    9
    Easy Setup
    8
    Revenue Growth
    7
    Business Enhancement
    5
    Cons
    Email Issues
    5
    Lead Quality
    4
    Poor Customer Support
    4
    Communication Issues
    3
    Data Accuracy
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Retention.com features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 8.9
    8.9
    Quality of Support
    Average: 8.7
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Retention.com
    Company Website
    Year Founded
    2019
    HQ Location
    Austix, TX
    Twitter
    @Retentiondotcom
    563 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    53 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Retention.com integrates with the world’s leading marketing automation platforms to maximize audience growth, reclaim abandonment cart revenue, and re-engage lapsed audiences through industry leading

Users
  • CEO
  • Founder
Industries
  • Consumer Goods
  • Retail
Market Segment
  • 86% Small-Business
  • 12% Mid-Market
Retention.com Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
9
Email Marketing
9
Easy Setup
8
Revenue Growth
7
Business Enhancement
5
Cons
Email Issues
5
Lead Quality
4
Poor Customer Support
4
Communication Issues
3
Data Accuracy
3
Retention.com features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 8.9
8.9
Quality of Support
Average: 8.7
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
Retention.com
Company Website
Year Founded
2019
HQ Location
Austix, TX
Twitter
@Retentiondotcom
563 Twitter followers
LinkedIn® Page
www.linkedin.com
53 employees on LinkedIn®
Get a quote
LiveRamp
(109)4.2 out of 5
Optimized for quick response
10th Easiest To Use in Identity Resolution software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    LiveRamp is the leading data connectivity platform for the safe and effective use of data. Powered by core identity resolution capabilities and an unparalleled network, LiveRamp enables companies and

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Financial Services
    Market Segment
    • 47% Enterprise
    • 32% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • LiveRamp Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    6
    Platform Integration
    6
    Audience Activation
    4
    Channel Management
    4
    Data Management
    4
    Cons
    Slow Performance
    3
    Lack of Information
    2
    Platform Glitches
    2
    Poor Call Support
    2
    Poor Customer Support
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • LiveRamp features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 8.9
    8.1
    Quality of Support
    Average: 8.7
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    LiveRamp
    Company Website
    Year Founded
    2011
    HQ Location
    San Francisco, CA
    Twitter
    @LiveRamp
    6,459 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,499 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

LiveRamp is the leading data connectivity platform for the safe and effective use of data. Powered by core identity resolution capabilities and an unparalleled network, LiveRamp enables companies and

Users
No information available
Industries
  • Marketing and Advertising
  • Financial Services
Market Segment
  • 47% Enterprise
  • 32% Mid-Market
LiveRamp Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
6
Platform Integration
6
Audience Activation
4
Channel Management
4
Data Management
4
Cons
Slow Performance
3
Lack of Information
2
Platform Glitches
2
Poor Call Support
2
Poor Customer Support
2
LiveRamp features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 8.9
8.1
Quality of Support
Average: 8.7
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
LiveRamp
Company Website
Year Founded
2011
HQ Location
San Francisco, CA
Twitter
@LiveRamp
6,459 Twitter followers
LinkedIn® Page
www.linkedin.com
1,499 employees on LinkedIn®
Get a quote
FullContact
(100)4.3 out of 5
5th Easiest To Use in Identity Resolution software
Save to My Lists
Entry Level Price:Pay As You Go
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    FullContact is a privacy-safe Identity Resolution company building trust between people and brands. We deliver the capabilities needed to create tailored customer experiences, improve ad targeting alo

    Users
    No information available
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 74% Small-Business
    • 21% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • FullContact features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 8.9
    8.7
    Quality of Support
    Average: 8.7
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    FullContact
    Year Founded
    2010
    HQ Location
    Denver, Colorado
    Twitter
    @fullcontact
    11,793 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    80 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

FullContact is a privacy-safe Identity Resolution company building trust between people and brands. We deliver the capabilities needed to create tailored customer experiences, improve ad targeting alo

Users
No information available
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 74% Small-Business
  • 21% Mid-Market
FullContact features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 8.9
8.7
Quality of Support
Average: 8.7
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
FullContact
Year Founded
2010
HQ Location
Denver, Colorado
Twitter
@fullcontact
11,793 Twitter followers
LinkedIn® Page
www.linkedin.com
80 employees on LinkedIn®
Read FullContact Reviews
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Small Business
Mid Market
Enterprise
Avg. Customer Review
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Pricing
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Clear Filter
More Filters
Market Segments
All Segments
Small Business
Mid Market
Enterprise
Avg. Customer Review
Language
Pricing
Sort by
Clear All

5 Listings in Small Business Identity Resolution Available

  • Sort By:
    G2 Score

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