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Hassle-free service for earning more from your app. Our experts take care of all the complex ad monetization setups for you, ensuring that your app generates consistent revenue through advertising.
AdMob brings together best-in-class technology in a single platform, so you can gain insights about your users, drive more in-app purchases, and maximize your ad revenue.
DoubleClick for Publishers is a complete ad revenue engine that helps publishers capture the full value of every impression across demand sources and channels. Seamless integration with DoubleClick Ad
Facebook's Audience Network allows you to monetize your iOS and Android apps, as well as mobile websites with targeted ads.
MAX, our mediation solution, was the first real-time auction platform that enabled all the key market players to bid for a mobile ad impression. Now with an industry-leading selection of bidders and n
AdGate Media is a performance based network that specializes in rewarded advertising. Product owners and developers can utilize the AdGate Media platform to monetize their existing users or to acquir
Unity Ads allows you to supplement your existing revenue strategy by allowing you to monetize your entire player base - including the ever-important 97% (industry average) of players that will never m
At InMobi, we are reimagining advertising to deliver real value for mobile consumers. Be it innovative ad formats that elevate the mobile experience, or contextual & personalized recommendations t
Bidmatic is a US-based adtech company focused on helping publishers maximize ad monetization revenue. We provide advanced advertising technology, expert strategy, and hands-on support to boost adverti
Appodeal is a growth platform that empowers app creators to launch and scale their mobile businesses. Transparent and 100% unbiased since 2014. Appodeal provides Monetization, Growth Intelligence, Bi
Start.io is a mobile marketing and audience platform. Start.io (formerly StartApp) empowers the mobile app ecosystem and simplifies mobile marketing, audience building and mobile monetization. Start.i
ConsoliAds Pte Ltd. is a leading mobile ads management platform. With an acclaimed footmark across all regions globally, ConsoliAds Pte Ltd. is acknowledged for providing robust ad monetization and me
Tapjoy maximize the value of every user for freemium mobile app publishers with its Marketing Automation and Monetization Platform for mobile apps uses market leading data science, user segmentation a
Epom Apps is an app mediation platform with optimization team that makes your app monetization easy and efficient. Integrate our SDK & access all premium brands and ad networks through a single ac
Clickky is a full-stack platform for user acquisition and mobile monetization, which offers both programmatic and performance solutions, while currently focusing on developing its own SSP and RTB Mark
ironSource offers mobile mediation and app marketing solutions.
Leadbolt is a high performance mobile advertising platform for user acquisition and in-app monetization. Powered by direct relationships and dynamic ad-serving technologies, Leadbolt allows mobile adv
Everything you need for a successful Android app. Take your Android app to the next level with AppBrain Promote, AppBrain Monetize, AppBrain Ranking and AppBrain App Intelligence.
Smaato's digital ad tech platform is the only omnichannel ad server and monetization solution with controls to make monetization simple. Publishers can bring their first-party data and manage all inve
TapResearch is a research technology company that connects surveys to 100M+ respondents via mobile apps and games. We exist to make it easy, fast and cheap to know what people think, feel and do. Tha
MonetizeMore is a Google Certified Publishing Partner that has built an award-winning ad tech platform (PubGuru) to empower web publishers and app developers. 1000+ digital publishers trust us to mana
Free Cross Promotion. Buy and sell mobile ads directly with other developers in the Direct Deals marketplace. Plus the largest mobile games-only ad network with interstitial and mobile video ads. All
Admitad is a partner marketing platform that provides a suite of hi-tech solutions for advertisers, publishers and influencers of all sizes to help them grow their businesses globally with strategic p
AppBroda is the first publisher-centric company with a mission to help app developers and publishers turn their apps into a profitable business.
Fyber is an advertising technology company that empowers app developers to execute smart monetization strategies.
Read more about our product here: https://www.qt.io/product Programming should be fast, easy and fun. That’s why we have been focusing on improving software development for the last 25 years, and wit
Adscend Media is a rewarded ad platform that specializes in performance-based ad solutions. App developers, game developers, and web publishers can utilize the Adscend Media platform to monetize the
dJAX Mobile Ad Server is a powerful Mobile Advertising Solution that accomplishes buying and selling of digital ad inventory specifically for Mobile Publishers and Advertisers. Its supports for all ty
SDK X, an automation SDK for Admob, enables Android app developers to optimize their ad revenue earnings. SDK X offers: AI controlled Smart Refresh, Cross-Format Mediation and Fluid Ad Templates.
Mobfox is a world leading data-driven mobile SSP and exchange, providing publishers with all the tools they need to manage their ad serving, data layers, and monetization stack efficiently, transparen
Playwire is dedicated to helping publishers and app developers accelerate their business by amplifying ad revenue and operating more efficiently. The company’s portfolio includes management of over
Vungle is an in-app video advertising platform that optimize technology, targeting, and HD video ad delivery to reach and acquire high-quality users worldwide, generate revenue with engaging video ads
AdBuddiz lets you monetize your Android and iOS apps with premium full screen ads.
Appnext is the largest independent app discovery platform, offering the only recommendation engine on the market, encompassing both in-app and on-device discovery. Appnext discovery platform powers 6.
Monedata is an innovative alternative monetization platform for Android app publishers. Unlike traditional ad-based or in-app purchase monetization, Monedata provides a novel system to generate revenu
PubMatic (Nasdaq: PUBM) delivers superior revenue to publishers by being an SSP of choice for agencies and advertisers. PubMatic’s cloud infrastructure platform for digital advertising empowers indepe
Supersonic offers ad mediation and application monetization solutions.
Aarki Encore is an integrated platform that enables robust and scalable programmatic media buying, development of rich & interactive HTML5 creative, and unified optimization.
AdCel offers in-app publishers a simple & elegant solution to managing their demand stack, which is demand agnostic. eMarketer has cited “89% of publishers prefer a stand-alone mediation solution
Gives you opportunity to monetize your mobile app or website by rewarding your users with simple tasks and exclusive offers.
Maximize App Revenue with Rewarded HTML5 Games -> ArcPlay.ai is a plug-n-play SDK for mobile apps that provides your users with the opportunity to instantly earn your in-app rewards by playing ad m
Axonix is a mobile exchange and audience buying platform.
If your online store is based on the popular eCommerce software, CodesWholesale has you covered. Pick the plugin that matches your software and sell digital games smoothly.
Digital Turbine simplifies app advertising, recommendation, delivery and tracking.
display.io is an app monetization platform that provides unique, high impact ad units for some of the largest names in publishing and advertising. Our App Interscroller product goes beyond the tradit
Knowledge Agents & AI for Technical B2B Revenue Teams. Scale tier-one service | Up-level the team | Grow revenue Automate key workflows like answering questions, getting contextually releva
Monetag is a platform for monetization of all traffic types: web & mobile, in-app & social, free & paid. Monetag In-App SDK is easy to set up, fully compatible with both APK and Google Pl
OpenX’s vision is to unleash the full economic potential of digital media companies through superior advertising technology.
PubScale is a unified dashboard designed for mobile publishers to scale their apps or games. It helps mobile publishers acquire users for their apps or games and monetize them to increase ad revenue.
Do-It-Yourself social and market research sample and surveys. The new standard in research. Bringing the scale of mobile apps to the insights industry, Rapidoreach was founded to help any business ac
Software and IoT suppliers worldwide protect and monetize their SaaS, mobile, on-premises, and embedded applications with Revenera’s Software and IoT Monetization solutions. It helps them drive more r
Tapdaq provides a platform for developers to grow, retain and monetize their audience.
VEVE is a performance marketing platform from Affinity Global Inc. that offers unique advertising experiences across OEMs, Browsers, Telcos & Premium Apps. With native, high-performing on-device m
Monetize your app with native and video ads from Yahoo, Flurry, and BrightRoll advertisers.
Yeahmobi is a mobile advertising platform serving native advertisements.
Adjump is a leading Programmatic Advertising Platform. It is an all-in-one platform tailored for mobile publishers to expand their apps or games. We help in both user acquisition and monetization, hel
Earn more from you Mobile App Advertising by algorithmically adjusting your inventory in real-time. AdLibertas is here to help you do that: - Automated Data Collection: No more manual pulls creat
Admix empowers VR/AR developers to monetize their content through interactive, programmatic brand placements. It the first and only programmatic route to buy VR/AR media, from premium advertising plat
AdPumb is a programmatic ad mediation platform that assists mobile app developers in optimizing ad delivery and maximizing revenue. When an app developer or publisher incorporates AdPumb into their a
AppTap is committed to helping app developers and publishers grow and monetize their audience with native app advertising platform.
AppVajra helps SDK companies sell their SDK faster by identifying high-growth mobile apps that are the perfect fit, based on installs, SDK usage, etc. Most teams rely on cold lists and guesswork. AppV
Array is a seamless, end-to-end app management suite that delivers more value for mobile operators and end users by tapping into AppLovin’s massive app ecosystem.
We are a team focused on providing developers with innovative app monetization solutions. By integrating our SDK, your app can realize a steady passive income without compromising the user experience.
Integrated ad management platform: RTB, Video, Mobile.
Freestar engineers cutting-edge monetization solutions for websites. By combining industry-leading technology, data, and massive scale, we enable busy site owners to seamlessly maximize revenue while
Globalhop is a rapidly growing IT solutions company that specializes in automated public web data extraction. It offer powerful monetization solutions for app developers & mobile publishers. We he
Hybe is a 360-performance solution for mobile app promotion. We help apps to grow with an ultimate synergy of high-quality traffic and innovative technologies. Reach the ultimate results through trans
HyprMX offers mediation and mobile monetization solutions.
COPPA Compliant & Kid-Friendly Monetization for Mobile Apps. Free Cross-Promotion and Retention Tools.
Mediawrkz, a Google Certified Publishing Partner, is trusted by over 1000+ digital publishers worldwide. We specialize in optimizing monetization opportunities, helping our partners achieve maximum re
Mintegral Monetization offers premium ad resources and in-app bidding technology to maximize the value of every ad placement and scale your revenue without sacrificing user experience.
Mobilda offers mobile monetization and distribution solutions for app developers and direct publishers.
MoreFans.App is a next-generation creator platform designed for meaningful connection, content monetization, and authentic digital identity. Built for artists, influencers, educators, and innovators,
Opti Digital is a leading AdTech company that empowers media publishers to optimize advertising revenue through innovative solutions. Founded in 2018, the company offers cutting-edge technologies — su
We are the world's first and only pure play publisher facing technology platform. Our mission is to mathematically yield the highest possible value from publishers’ assets. We utilize our proprietary
Selectable Media creates new video monetization opportunities.
SLASCONE helps software and device vendors license, analyze and monetize their products, and lets them concentrate on their core functionality.
Stigg is an easy to implement, adaptable pricing and packaging management platform. We eliminate unnecessary complexity and extraneous details, so you can implement any pricing plan in just a couple o
Venatus is a specialized monetization platform for gaming and entertainment publishers. We focus on maximizing ad revenue through powerful direct sales and high-performing programmatic.
App monetization platforms help mobile app developers and publishers earn money from their apps through advertising, allowing app creators to offer their products to users for free. However, it is also commonly used to supplement revenue sources such as paid downloads and freemium models. Software developers and mobile publishers use these software platforms to create and format ad units inside the app and streamline selling the ad space through mobile ad networks and exchanges.
App monetization platforms are sold as best-of-breed products specifically for selling mobile apps or as part of a more comprehensive publisher ad management product. These solutions are paralleled by mobile advertising software advertisers use to purchase the available ad space in apps. Ad networks and exchanges serve as the bridge between the two. App monetization platforms integrate with them to ensure ads transition smoothly through the online ad buying process.
The following are some core features within app monetization platforms that can help users identify if this type of software will meet their business needs:
SDK capabilities: A software development kit, more commonly known as an SDK, is a set of tools that provides a developer or app creator with the capabilities to build a custom app that can be added on, or connected to, another program, like an ad exchange. SDKs allow programmers to develop apps for a specific platform (like Apple or Google Ads).
Third-party network integrations: In addition to the SDK, the app monetization platform needs to work on an ad exchange. This component is crucial as it’s how the app will make money. If there is no third-party network, there is no way to publish the ad, making it impossible to monetize.
Automation of ads: Once an ad has been created and uploaded, it will have to be run to generate revenue. This should require little to no maintenance on behalf of the developer. Campaigns can be created to run under certain specifications (time frame, etc.), which provides a customizable strategy based on business or revenue goals.
Track conversions and demographics: To understand the ads' success and revenue earned, these products should always come with analytics and tracking functionality. These will help you better understand your audience to prepare for future ad production.
These products offer many benefits for the implementer. Below are the benefits of using app monetization platforms:
Consistent revenue generation: If an app is free to use, there can be a gap in revenue for the creator. When implementing app monetization platforms, the owner can use this as a secondary stream until the app gains enough traction to offer a subscription model or a premium version.
Cohesive user experience: Often, the ads run on said apps will be related to the downloaded app's topic or purpose. This can provide users with a more aligned and on-brand experience even though it comes across as an advertisement. This is a common practice across multiple industries, including lifestyle, transportation, and education.
While multiple stakeholders can use app monetization platforms, its purpose is very specific.
Developers or app creators: The good news is that anyone can create an app. This also means that anyone can also use this software platform. The setup is often easy, and depending on the skill set of the creator, the learning curve might not be as steep as expected.
Growth marketing managers: Creating ads that meet the requirements, publication of an ad exchange, plus formatting and creating the content for them can be a large job. This responsibility will often fall to a marketing manager or a growth marketing manager. They have the skill set to run said ads while maintaining them and tracking their analytics.
Often if an app is free or cheap, there is an association that it might be lower quality. Regardless of this, there can be some drawbacks to monetizing an app. Below are the top challenges of using these tools:
Spam: It’s a common experience among app users to use a free product, and an unwanted ad pops up without warning. These, while annoying, are a type of app monetization. If the ad isn’t carefully crafted to suit the app's interface, it can be considered spam and damage the user experience.
Quality and quantity: Similar to the spam effect, an overuse of ads or low-quality content can be more harmful than helpful. If any ads are to be implemented, they should be thoughtfully crafted and not overwhelming to the app itself.
Digital marketing agencies or services: Creating an app costs time and money. Some agencies and independent services provide end-to-end development, deployment, and monetization. Depending on the type of agency and the type of app one is trying to build, it could be more cost-effective to use this type of service when creating and monetizing an app.
App development firms or start-ups: A start-up is often tight on manpower and financing, making every penny count when making their investment profitable. Finding software solutions to speed up that process without compromising the product can be invaluable.
For app monetization products, the requirement should be that the software offers mobile application developers and publishers the ability to earn money from their apps through mobile app advertising.
Create a long list
Buyers must start from the beginning of the buyer journey by understanding which products won’t be a good fit. The next step is to compile the features that would be essential, such as the channels available for publishing or types of content that can be sourced, and remove any app monetization products that don’t include those features. If there’s one specific thing from a product that others don’t have but isn’t critical to the business goals, buyers can consider leaving that product behind to find one that checks all the boxes.
Create a short list
Once a primary selection of features is made of needs and wants, buyers must start identifying products that fit into this mold and ensure that these products meet all requirements essential to the key business objectives. Once the options have been narrowed down, businesses should consider reviews and objective third-party analysis.