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Innovid is the leading independent ad tech platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences that people love. In 2025, Innovid and Flashtalking merged
AdMob brings together best-in-class technology in a single platform, so you can gain insights about your users, drive more in-app purchases, and maximize your ad revenue.
beehiiv empowers creators to engage, grow, and monetize digital audiences by providing the most powerful and robust newsletter publishing platform on the planet. We provide best-in-class publishing t
The only performance-based user acquisition solution that works in harmony with your existing agencies and partnerships, offering a risk-free way to unlock new ways to grow and optimize ad spend witho
AdMaven is a leading direct traffic ad network, selling +5 Billion daily impressions across multiple formats and monetizing over 10k publishers’ websites, worldwide. Powered by AI and over 10 years of
Attekmi is a leading AdTech company offering a variety of ad exchange solutions and services: - AdEx Basic: an ad exchange platform with a pre-built core for entering the programmatic market and st
MonetizeMore is a Google Certified Publishing Partner that has built an award-winning ad tech platform (PubGuru) to empower web publishers and app developers. 1000+ digital publishers trust us to mana
Admixer.Network is an all-in-one ad management platform for advertising networks, large publishers, and media houses. The platform amplifies the business potential of digital media companies with the
AdPushup is a revenue optimization platform that helps web publishers sustainably grow their advertising revenue by using a combination of cutting-edge technology, premium demand partnerships, and pro
Convert2Media is a full service Advertising and Internet Marketing Agency that provides publishers the necessary tools to promote our merchant's offers.
MaxBounty acts as a liaison between advertisers and affiliates, striving for a profitable balance for both sides.
PopAds is simply the best paying advertising network specialized in popunders on the Internet. Its services are guaranteed to be fast, efficient and secure.
AdSupply provides amazing ad spaces with high impact and viewability.
Pleased to introduce you to our ad network - ClickStar.me Clickstar is a leading push advertising platform. We connect advertisers to highly engaged audiences through technology and direct partnersh
TrafficJunky is the ad network that manages the advertising on highly trafficked tube sites.
Unity Ads allows you to supplement your existing revenue strategy by allowing you to monetize your entire player base - including the ever-important 97% (industry average) of players that will never m
White Label AdExchange is a scalable, fault-tolerant solution that can handle high workloads and billions of operations per second using a progressive software and technology stack. It is a simple bu
We offer holistic ad revenue management and optimization solutions for web publishers. Our revenue management platform offers a comprehensive suite of programmatic ad-tech tools that improve auction y
Agentio simplifies creator-led advertising by making it easy to buy ad reads from top YouTube creators. You can manage your campaigns effortlessly, ensuring you reach your target audience with engagin
ClickAdilla is a high-technology self-serve ad network platform that provides quality traffic with anti-fraud and anti-spam systems. The network grants services to advertisers and publishers. Creating
PubScale is a unified dashboard designed for mobile publishers to scale their apps or games. It helps mobile publishers acquire users for their apps or games and monetize them to increase ad revenue.
adPOPcorn is a mobile ad network and application monetization platform.
Helping Ad Networks, Agencies, Advertisers, and Publishers take back control of their advertising.
Today, Digital Remedy enables publishers, advertisers, and agencies to access the full potential of their digital assets. With unprecedented access, superior customer service, flawless execution, and
ADxAD is №1 Advertising Network for Asian traffic and worldwide. Pops, Native, Display,Push are delivering highly converting traffic with flexible targeting. Performance and precision at scale. Start
Auxo Ads is a product of CyberMedia Research and Services Limited (CMRSL) company. Auxo Ads is an AI/ML technology supply-side platform (SSP) helping ad bids become better accessible to publishers wit
Publift is a programmatic advertising technology partner that helps digital publishers grow ad revenue with cutting edge tech and dedicated service focus.
Adlane.info - Smart advertising platform for website & traffic monetization The project is designed specifically as an ultimate way to monetize your Site traffic using simple integration and p
Automatad is a digital media products co, that provides a suite of programmatic monetization solutions that drives efficiency and superior monetization at scale. Using our platform digital publishers
MASS Exchange is a 'bid and ask' negotiating environment designed for transacting TV media, both linear and addressable.
Sulvo is an ad server, a marketplace and a pricing engine in one. Sulvo's pricing tools help publishers discover the true value of their inventory so they can prevent underselling valuable ad inventor
VDX.tv is a global advertising technology company that is transforming the way brands connect with relevant audiences in today’s converging video landscape. We create video-driven experiences that i
We work with the world’s top publishers to maximize their revenues while protecting the user experience. Our unified platform of proprietary tools and services help publishers grow their ad revenue.
Best performance tracking platform for ad network, advertisers, agencies & publisher with pre integrated 2500+ affiliate & many more feature at lowest cost.
AdEx is a innovative web3 marketing platform, that is using the advantages of blockchain technology and programmatic advertising to enhance digital advertising. Through AdEx Web3 advertisers can reach
CPMStar is an Ad Network providing advertising solutions to the gaming industry.
Etology provides a centralized marketplace for both advertisers and publishers to serve traffic to dating websites.
Kritter Software Technology Kritter's ad trading stack enables organizations to run their own campaigns, manage publisher inventory, and integrate demand and supply partners of all kinds. Our highly c
Mirelia is an experienced ad network with more than a decade in affiliate marketing and advertising. Generating over 30 million clicks each month in 20+ Tier 1 regions, it’s the top choice for acquiri
RedLotus helps connect advertisers with audiences across devices at scale. Provides brand-safe, premium digital advertising and branded content distribution solutions with insights derived from first,
Vortex Advertising is a worldwide advertising agency specialized in performance marketing. Working with Dating, Gaming and Application verticals and continuously growing the number of offers. Main r
YTZ International specializes in global traffic monetiziation solutions for online publishers. Simple set up and proven results make us the best solutions for redirects or unsold traffic.
AdCrew is a full-stack video programmatic Ads marketplace. Connecting DSPs, Advertisers with SSPs, Publishers , Achieving High ROI for DSPs, Advertisers and Much Revenues for SSPs, Publishers using ou
Adgenda is the all-in-one SaaS tool to integrate and optimise every aspect of your exposure agreements. Every feature in Adgenda is built to streamline your Insertion Order (IO) process from start to
AdMachine is a self-serve Demand side platform with a large inventory volume from 50+ Supply side platforms connected. Display, Native, Video and Pop traffic. AdMachine also provides a White Label DS
Welcome to AdNativia - an innovative advertising network dedicated to digital marketing experts and enthusiasts eager to explore new horizons in the advertising space. AdNativia enables brands to incr
AdPlify is the only 7-in-1 SAAS in the market that can monitor & track competitor ads to make any business profitable with lower ad costs and higher conversions from Facebook ads. With AdPlify, ma
Chassis is a high-powered ad automation tool that enables digital marketers to streamline, standardize, and amplify their advertising efforts across search and social channels.
Clickio Consent is the leading Consent Management Platform (CMP) for Publishers. As a Google Certified CMP and IAB Europe Transparency & Consent Framework Certified, Clickio Consent is dedicated t
Wurl’s technologies for distribution, monetization, and advertising connect viewers to the content they want to see. Wurl delivers turnkey solutions and data-driven insights to help publishers, stream
HilltopAds is an international ad network with thousands of offers and premium traffic sources from all over the world. HilltopAds is a UK-based CPC/CPM advertising network launched in 2013. HilltopA
Hyperbidder is an online advertising exchange network that specializes in video advertising as well as traditional banner advertising both on Desktop and on Mobile platforms (ios and Android).
Are you an aspiring business owner who doesn't know how to promote your ideas? Are you struggling to make your brand recognizable? Or maybe you're a seasoned entrepreneur who's seen it all and is long
OnClickA - performance-driven global self-serve ad network. We developed OnClickA to help marketers reach new quality leads and get conversions all over the world. OnClickA offers billions of high-q
PTCLab is one of the greatest platforms in Pakistan that provide you a great Opportunity to Earn Money Online without leaving your comfort zone. We allow our users to Earn money by Referral System as
RelevanC 1-2-1 offers a comprehensive solution for managing retail promotions data, activating campaigns, and analyzing promotions. Our aim is to help retailers enhance their relationship with custo
A unified platform for monetizing commerce content and audience through native advertising formats. Whether you own a website, a web app, or any online media, Takeads offers a streamlined solution
Topple is a self-serve advertising platform that helps brands efficiently reach new audiences of consumers with display and video ads on the sites their customers know, love, and trust. By consolidati
TrafficHaus is an ad network delivering millions of ads daily in under 1 second. Advertisers benefit from campaign management tools, streamlined additions, updates through automation, and integration
Wembii is an all in one software where you can find all the marketing and sales process in on simple platform.
Adjump is a leading Programmatic Advertising Platform. It is an all-in-one platform tailored for mobile publishers to expand their apps or games. We help in both user acquisition and monetization, hel
AdProfex is a converting source of native and push traffic without bots. 2 advertising formats: native ads for an audience of 45+ and push ads for young and adult audience for different verticals. 20
Adzippy is an online ad network for advertisers who need instant exposure on many sites at once, unlike other ad network platforms, Adzippy charges one low fee with no CPC or PPC metrics. Adzippy ow
Agentic Programmtic Advertising integrates Ads into AI models with advertising AI agents. Enabling AI applications to monetize and unlock novel business models while helping advertisers reach premium
AndBeyond.Media is a programmatic-first ad tech platform that drives revenue by empowering the next-gen of publishers, brands, and creators across news, media, entertainment, OTT, and gaming. Over a
Appska is a full-service performance marketing agency specializing in affiliate marketing, In-App advertising, media buying, and influencer marketing. It provides its partners with a continuous flow o
Blockchain-Ads is a premium Web3-based advertising platform that enables companies supporting crypto payments to reach their ideal user personas wherever they spend time on the internet.
The industry's most comprehensive ad quality solution. Boltive gives publishers and ad exchanges the tools they need to not just monitor and audit their programmatic ads, but to identify the source &
EX.CO is an award-winning, publisher-first video technology platform that empowers publishers to own their video content and monetization strategies for maximum yield.
Designed to align to common marketing objectives, Foundry Ads campaigns are built to offer the best of awareness and engagement display tactics to deliver strong, measurable results. And with Foundry
GoAdserver provides a sophisticated ad management platform for your traffic management and advertising business.
HyprMX offers mediation and mobile monetization solutions.
KIT CPA is a global affiliate marketing platform for a new generation that delivers profitable offers to publishers and high-quality traffic to advertisers. With advanced tracking, real-time statistic
Lineads.ai is an AI-driven platform delivering relevant product feeds. Lineads.ai aggregates product feeds from diverse sources, wraps them in its tracking system, and delivers these feeds to publ
Mantis is an end-to-end advertising network catering to brands operating in the legal cannabis industry and ancillary markets. Mantis offers advertisers and agencies an easy-to-use, self-service DSP
Gain local customers automatically for your stationary trade
Mediawrkz, a Google Certified Publishing Partner, is trusted by over 1000+ digital publishers worldwide. We specialize in optimizing monetization opportunities, helping our partners achieve maximum re
Opti Digital is a leading AdTech company that empowers media publishers to optimize advertising revenue through innovative solutions. Founded in 2018, the company offers cutting-edge technologies — su
Paved Ad Network is a native newsletter advertising network. It enables 1) advertisers to target their ideal customers in their inbox with ads that appear in-context and at the right time, and 2) publ
Union Media Group is a technology driven company. We nurture our programmatic Ad stack, by gaining expertise from the market and putting together most experienced product and developers team. Today U
Undertone lets you create and discover new interactive and engaging experiences to the digital advertising industry.
Viztrade makes complex digital advertising simple. Our fully customisable, white label, self-serve advertising platform makes selling ad inventory easy. We work with media owners across the world to
Waytogrow: Empowering Publishers with Cutting-Edge AdTech Solutions Waytogrow is a leading AdTech partner dedicated to empowering digital publishers with innovative and efficient programmatic monet
Ad network software connects advertisers with publishers to facilitate the purchase and sale of digital ad space across various online channels. It automates ad placement, targeting, and performance tracking.
Advertisers use ad network software to run campaigns across multiple platforms, while publishers use it to monetize their digital spaces by selling ad inventory. Ad agencies use it to manage client campaigns and ensure optimized ad performance and budget management.
Here are some key features that make ad network tools valuable for advertisers and publishers:
Ad networks are divided into several types, each with distinct characteristics and use cases in digital advertising. These include:
Ad network tools provide many benefits for advertisers and publishers, including:
The primary users of ad network software are:
Pricing can vary widely between ad network tools due to differences in features, scope, and services provided. The cost structure of these platforms is shaped by numerous factors. Businesses should have an in-depth discussion with their vendors about pricing models and specific needs.
Below is an example of a typical pricing structure:
Setup fees cover the initial integration of the ad network software into an advertiser's or publisher's system. The setup may involve integrating with existing CRM systems, data analytics platforms, etc., or customizing the software for the specific needs of the business.
Platform fees are ongoing charges linked with the usage of the ad network software:
Like other software, ad networks must constantly keep up with advertisers' and publishers' growing requirements. Maintenance costs include ongoing updates to ensure the ad network works smoothly. They may include:
These ongoing costs could be fixed fees or vary depending on the features required.
All in all, the total cost of ad network software will depend on the scale of the business, the complexity of the software, and the platform's pricing model.
Measuring ROI involves assessing factors such as targeting precision, platform capabilities, and compliance. Let’s break them down:
Accurate ad targeting helps advertisers reach out to audiences most likely to convert. Tracking specific metrics can help understand how effective ad targeting capabilities for the ad network are:
The features and efficiency of the ad network platform directly impact ROI. Evaluate whether the platform helps minimize ad spending while maximizing exposure and conversions. Assess which channels or placements are driving the highest returns. Multi-touch attribution can show how different ad campaign elements contribute to the final conversion and help identify the most valuable ad placements.
Ad networks comply with data privacy regulations such as GDPR, CCPA, and others that require user consent to collect and use data. Tracking user opt-ins is essential to understanding how many people trust the network. A reputable, well-known network will have higher consent rates. The more users consent, the larger the audience becomes for advertisers.
Common issues faced by advertisers and publishers when using ad network software include:
Ad network software can benefit various types of businesses. Examples include:
Refer to some basic guidelines for selecting the right ad network software by assessing key factors:
Once the ad network has been selected, a lot goes into getting it set up and running. Here’s an overview of the steps to effectively implement ad network software:
Researched and written by Yukta Rastogi
Reviewed and edited by: Monishka Agarwal