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Best Enterprise Account-Based Analytics Software

Julie Jung
JJ
Researched and written by Julie Jung

Products classified in the overall Account-Based Analytics category are similar in many regards and help companies of all sizes solve their business problems. However, enterprise business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Enterprise Business Account-Based Analytics to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Enterprise Business Account-Based Analytics category.

In addition to qualifying for inclusion in the Account-Based Analytics Software category, to qualify for inclusion in the Enterprise Business Account-Based Analytics Software category, a product must have at least 10 reviews left by a reviewer from an enterprise business.

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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19 Listings in Enterprise Account-Based Analytics Software Available

(1,835)4.4 out of 5
Optimized for quick response
6th Easiest To Use in Account-Based Analytics software
View top Consulting Services for Demandbase One
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

    Users
    • Account Executive
    • Business Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 49% Mid-Market
    • 32% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Demandbase is a platform that integrates with various systems and tools to provide account intelligence, orchestration tools, and intent data, helping sales and marketing teams identify and prioritize target accounts.
    • Users like the platform's ease of use, its ability to organize accounts by intent, its integration with Salesforce, and its ability to provide high potential leads and quality of the lead, which aids in proactive outreach.
    • Users reported that the platform can seem reactive rather than proactive, does not use AI as much as expected, has a steep learning curve for new users, and sometimes has tricky filtering options when connected to CRMs.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Demandbase One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    201
    Lead Generation
    188
    Intent Data
    169
    Insights
    168
    Integrations
    131
    Cons
    Learning Curve
    64
    Steep Learning Curve
    56
    Complexity
    44
    Learning Difficulty
    44
    Not Intuitive
    43
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Demandbase One features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Market Insights
    Average: 8.3
    8.3
    Lead Analysis
    Average: 8.5
    8.4
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2005
    HQ Location
    San Francisco, CA
    Twitter
    @Demandbase
    21,622 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,020 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

Users
  • Account Executive
  • Business Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 49% Mid-Market
  • 32% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Demandbase is a platform that integrates with various systems and tools to provide account intelligence, orchestration tools, and intent data, helping sales and marketing teams identify and prioritize target accounts.
  • Users like the platform's ease of use, its ability to organize accounts by intent, its integration with Salesforce, and its ability to provide high potential leads and quality of the lead, which aids in proactive outreach.
  • Users reported that the platform can seem reactive rather than proactive, does not use AI as much as expected, has a steep learning curve for new users, and sometimes has tricky filtering options when connected to CRMs.
Demandbase One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
201
Lead Generation
188
Intent Data
169
Insights
168
Integrations
131
Cons
Learning Curve
64
Steep Learning Curve
56
Complexity
44
Learning Difficulty
44
Not Intuitive
43
Demandbase One features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.3
Market Insights
Average: 8.3
8.3
Lead Analysis
Average: 8.5
8.4
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2005
HQ Location
San Francisco, CA
Twitter
@Demandbase
21,622 Twitter followers
LinkedIn® Page
www.linkedin.com
1,020 employees on LinkedIn®
(1,078)4.3 out of 5
Optimized for quick response
18th Easiest To Use in Account-Based Analytics software
View top Consulting Services for 6sense Revenue Marketing
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    6sense is a sophisticated Revenue AI solution designed to assist organizations in creating, managing, and converting their sales pipeline into revenue. By leveraging advanced analytics and artificial

    Users
    • Account Executive
    • Sales Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 57% Mid-Market
    • 35% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • 6sense Revenue Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Intent Data
    203
    Ease of Use
    160
    Lead Generation
    158
    Features
    141
    Insights
    123
    Cons
    Steep Learning Curve
    98
    Learning Curve
    80
    Learning Difficulty
    76
    Inaccurate Data
    74
    Complexity
    56
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • 6sense Revenue Marketing features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.1
    Market Insights
    Average: 8.3
    7.8
    Lead Analysis
    Average: 8.5
    8.5
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    6sense
    Company Website
    Year Founded
    2013
    HQ Location
    San Francisco, CA
    Twitter
    @6senseInc
    17,169 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,622 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

6sense is a sophisticated Revenue AI solution designed to assist organizations in creating, managing, and converting their sales pipeline into revenue. By leveraging advanced analytics and artificial

Users
  • Account Executive
  • Sales Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 57% Mid-Market
  • 35% Enterprise
6sense Revenue Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Intent Data
203
Ease of Use
160
Lead Generation
158
Features
141
Insights
123
Cons
Steep Learning Curve
98
Learning Curve
80
Learning Difficulty
76
Inaccurate Data
74
Complexity
56
6sense Revenue Marketing features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.1
Market Insights
Average: 8.3
7.8
Lead Analysis
Average: 8.5
8.5
Segmentation
Average: 8.7
Seller Details
Seller
6sense
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@6senseInc
17,169 Twitter followers
LinkedIn® Page
www.linkedin.com
1,622 employees on LinkedIn®

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(12,699)4.4 out of 5
Optimized for quick response
4th Easiest To Use in Account-Based Analytics software
View top Consulting Services for HubSpot Marketing Hub
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Couldn't attend live? Watch our exclusive three-part masterclass Marketing Mastery Series: Scaling Marketing Operations Without Complexity - Here: https://hubs.la/Q03s61-b0 The job is tough for mo

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 54% Small-Business
    • 40% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • HubSpot Marketing Hub is a platform that integrates CRM, email marketing, workflows, and automation into one interface, offering tools for campaign tracking, lead nurturing, and reporting.
    • Users like the platform's user-friendly interface, powerful automation tools, seamless integration of various marketing components, and the ability to save time and improve efficiency.
    • Users reported that the platform can be expensive for startups or small businesses, some advanced features are locked behind higher-tier pricing plans, and the platform has a learning curve for beginners.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • HubSpot Marketing Hub Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2,105
    Features
    998
    Email Marketing
    900
    Intuitive
    815
    Automation
    778
    Cons
    Limited Features
    633
    Missing Features
    628
    Learning Curve
    611
    Expensive
    504
    Steep Learning Curve
    384
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • HubSpot Marketing Hub features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.3
    8.3
    Lead Analysis
    Average: 8.5
    8.4
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    HubSpot
    Company Website
    Year Founded
    2006
    HQ Location
    Cambridge, MA
    Twitter
    @HubSpot
    798,126 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    10,932 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Couldn't attend live? Watch our exclusive three-part masterclass Marketing Mastery Series: Scaling Marketing Operations Without Complexity - Here: https://hubs.la/Q03s61-b0 The job is tough for mo

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 54% Small-Business
  • 40% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • HubSpot Marketing Hub is a platform that integrates CRM, email marketing, workflows, and automation into one interface, offering tools for campaign tracking, lead nurturing, and reporting.
  • Users like the platform's user-friendly interface, powerful automation tools, seamless integration of various marketing components, and the ability to save time and improve efficiency.
  • Users reported that the platform can be expensive for startups or small businesses, some advanced features are locked behind higher-tier pricing plans, and the platform has a learning curve for beginners.
HubSpot Marketing Hub Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2,105
Features
998
Email Marketing
900
Intuitive
815
Automation
778
Cons
Limited Features
633
Missing Features
628
Learning Curve
611
Expensive
504
Steep Learning Curve
384
HubSpot Marketing Hub features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.3
8.3
Lead Analysis
Average: 8.5
8.4
Segmentation
Average: 8.7
Seller Details
Seller
HubSpot
Company Website
Year Founded
2006
HQ Location
Cambridge, MA
Twitter
@HubSpot
798,126 Twitter followers
LinkedIn® Page
www.linkedin.com
10,932 employees on LinkedIn®
(2,963)4.1 out of 5
Optimized for quick response
15th Easiest To Use in Account-Based Analytics software
View top Consulting Services for Adobe Marketo Engage
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Marketo Engage is a comprehensive, AI-powered marketing automation platform that enables teams to scale personalized buyer engagement and drive predictable pipeline and revenue growth. It helps attrac

    Users
    • Marketing Manager
    • Marketing Operations Manager
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 54% Mid-Market
    • 25% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Marketo is a marketing automation platform that integrates with Salesforce and other tools, offering features for managing and maintaining data, running campaigns, and tracking lead conversions.
    • Users frequently mention the platform's robust automation capabilities, advanced analytics, and seamless integration with CRM systems like Salesforce, which enable them to create personalized, multichannel campaigns at scale.
    • Reviewers noted that Marketo has a steep learning curve, especially for new users, and its user interface can feel outdated and unintuitive, which can slow down onboarding and require more training.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adobe Marketo Engage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    126
    Automation
    121
    Features
    87
    Marketing Automation
    86
    Integrations
    70
    Cons
    Learning Curve
    101
    Steep Learning Curve
    81
    Expensive
    61
    Not Intuitive
    46
    Complexity
    41
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Marketo Engage features and usability ratings that predict user satisfaction
    7.7
    Has the product been a good partner in doing business?
    Average: 9.2
    8.1
    Market Insights
    Average: 8.3
    8.1
    Lead Analysis
    Average: 8.5
    8.4
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    973,065 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    40,372 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Marketo Engage is a comprehensive, AI-powered marketing automation platform that enables teams to scale personalized buyer engagement and drive predictable pipeline and revenue growth. It helps attrac

Users
  • Marketing Manager
  • Marketing Operations Manager
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 54% Mid-Market
  • 25% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Marketo is a marketing automation platform that integrates with Salesforce and other tools, offering features for managing and maintaining data, running campaigns, and tracking lead conversions.
  • Users frequently mention the platform's robust automation capabilities, advanced analytics, and seamless integration with CRM systems like Salesforce, which enable them to create personalized, multichannel campaigns at scale.
  • Reviewers noted that Marketo has a steep learning curve, especially for new users, and its user interface can feel outdated and unintuitive, which can slow down onboarding and require more training.
Adobe Marketo Engage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
126
Automation
121
Features
87
Marketing Automation
86
Integrations
70
Cons
Learning Curve
101
Steep Learning Curve
81
Expensive
61
Not Intuitive
46
Complexity
41
Adobe Marketo Engage features and usability ratings that predict user satisfaction
7.7
Has the product been a good partner in doing business?
Average: 9.2
8.1
Market Insights
Average: 8.3
8.1
Lead Analysis
Average: 8.5
8.4
Segmentation
Average: 8.7
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
973,065 Twitter followers
LinkedIn® Page
www.linkedin.com
40,372 employees on LinkedIn®
(227)4.3 out of 5
22nd Easiest To Use in Account-Based Analytics software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Since 2005, Madison Logic has empowered the largest and fastest-growing companies to convert their best accounts faster by finding and engaging throughout the customer journey with the most influentia

    Users
    • Marketing Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 45% Mid-Market
    • 41% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Madison Logic Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    30
    Customer Support
    23
    Lead Generation
    20
    Helpful
    18
    Insights Value
    13
    Cons
    Missing Features
    10
    Lead Quality
    7
    Poor Lead Quality
    7
    Campaign Management
    6
    Frustrating User Experience
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Madison Logic Platform features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Market Insights
    Average: 8.3
    8.1
    Lead Analysis
    Average: 8.5
    8.3
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2005
    HQ Location
    New York, NY
    Twitter
    @madisonlogic
    1,583 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    377 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Since 2005, Madison Logic has empowered the largest and fastest-growing companies to convert their best accounts faster by finding and engaging throughout the customer journey with the most influentia

Users
  • Marketing Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 45% Mid-Market
  • 41% Enterprise
Madison Logic Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
30
Customer Support
23
Lead Generation
20
Helpful
18
Insights Value
13
Cons
Missing Features
10
Lead Quality
7
Poor Lead Quality
7
Campaign Management
6
Frustrating User Experience
6
Madison Logic Platform features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.2
8.5
Market Insights
Average: 8.3
8.1
Lead Analysis
Average: 8.5
8.3
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2005
HQ Location
New York, NY
Twitter
@madisonlogic
1,583 Twitter followers
LinkedIn® Page
www.linkedin.com
377 employees on LinkedIn®
(2,394)4.0 out of 5
Optimized for quick response
33rd Easiest To Use in Account-Based Analytics software
View top Consulting Services for Salesforce Marketing Cloud Account Engagement
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Entry Level Price:$1,250.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    It has never been more critical for sales and marketing teams to work together and drive growth efficiently. When sales and marketing teams are not aligned, they risk engaging the wrong leads, sending

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 50% Mid-Market
    • 32% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Salesforce Marketing Cloud Account Engagement Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    64
    Automation
    47
    Integrations
    47
    Lead Generation
    39
    Salesforce Integration
    39
    Cons
    Learning Curve
    41
    Expensive
    30
    Steep Learning Curve
    26
    Complexity
    23
    Learning Difficulty
    21
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Salesforce Marketing Cloud Account Engagement features and usability ratings that predict user satisfaction
    7.9
    Has the product been a good partner in doing business?
    Average: 9.2
    7.7
    Market Insights
    Average: 8.3
    8.3
    Lead Analysis
    Average: 8.5
    7.8
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    583,504 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    86,777 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

It has never been more critical for sales and marketing teams to work together and drive growth efficiently. When sales and marketing teams are not aligned, they risk engaging the wrong leads, sending

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 50% Mid-Market
  • 32% Small-Business
Salesforce Marketing Cloud Account Engagement Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
64
Automation
47
Integrations
47
Lead Generation
39
Salesforce Integration
39
Cons
Learning Curve
41
Expensive
30
Steep Learning Curve
26
Complexity
23
Learning Difficulty
21
Salesforce Marketing Cloud Account Engagement features and usability ratings that predict user satisfaction
7.9
Has the product been a good partner in doing business?
Average: 9.2
7.7
Market Insights
Average: 8.3
8.3
Lead Analysis
Average: 8.5
7.8
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
583,504 Twitter followers
LinkedIn® Page
www.linkedin.com
86,777 employees on LinkedIn®
(91)4.8 out of 5
Optimized for quick response
7th Easiest To Use in Account-Based Analytics software
View top Consulting Services for N.Rich
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Entry Level Price:€9,750.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    N.Rich is the Account-Based Go-to-UpMarket Platform best suited for fast-growing Scale Ups, SMBs, and companies. 👋🏻 It's been recognized in the 2024 Gartner® Magic Quadrant™ for Account-Based Marketin

    Users
    No information available
    Industries
    • Computer Software
    • Hospital & Health Care
    Market Segment
    • 48% Mid-Market
    • 38% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • N.Rich Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    29
    Customer Support
    22
    Intent Data
    22
    Helpful
    16
    Analytics
    13
    Cons
    Integration Issues
    5
    Difficult Learning
    4
    Learning Curve
    4
    Limited Features
    4
    Limited Options
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • N.Rich features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Market Insights
    Average: 8.3
    8.2
    Lead Analysis
    Average: 8.5
    9.2
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    N.Rich
    Company Website
    Year Founded
    2015
    HQ Location
    Helsinki, FI
    Twitter
    @NRICH_ABM
    15 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    126 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

N.Rich is the Account-Based Go-to-UpMarket Platform best suited for fast-growing Scale Ups, SMBs, and companies. 👋🏻 It's been recognized in the 2024 Gartner® Magic Quadrant™ for Account-Based Marketin

Users
No information available
Industries
  • Computer Software
  • Hospital & Health Care
Market Segment
  • 48% Mid-Market
  • 38% Enterprise
N.Rich Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
29
Customer Support
22
Intent Data
22
Helpful
16
Analytics
13
Cons
Integration Issues
5
Difficult Learning
4
Learning Curve
4
Limited Features
4
Limited Options
4
N.Rich features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.2
8.5
Market Insights
Average: 8.3
8.2
Lead Analysis
Average: 8.5
9.2
Segmentation
Average: 8.7
Seller Details
Seller
N.Rich
Company Website
Year Founded
2015
HQ Location
Helsinki, FI
Twitter
@NRICH_ABM
15 Twitter followers
LinkedIn® Page
www.linkedin.com
126 employees on LinkedIn®
(149)4.4 out of 5
25th Easiest To Use in Account-Based Analytics software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ZoomInfo Marketing helps demand generation and ABM teams target and convert leads into buyers through insight-driven orchestration and personalized engagement across multiple channels, including displ

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 40% Mid-Market
    • 35% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • ZoomInfo Marketing is a B2B marketing tool that provides data enrichment, automation, targeting capabilities, and integration with major CRMs and marketing automation tools for planning campaigns and lead generation.
    • Reviewers like the advanced data features, intent data insights, lead scoring, and the ability to customize dashboards according to their needs, which helps in focusing on the most relevant leads and optimizing time and efforts.
    • Users mentioned that the data can sometimes be outdated or missing for niche roles, the platform can feel heavy, and the high and opaque pricing can be a disadvantage for small businesses and startups.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ZoomInfo Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    36
    Features
    36
    Lead Generation
    30
    Data Accuracy
    25
    Intent Data
    25
    Cons
    Expensive
    19
    Cost
    16
    Data Inaccuracy
    16
    Learning Curve
    15
    Complexity
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ZoomInfo Marketing features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Market Insights
    Average: 8.3
    8.2
    Lead Analysis
    Average: 8.5
    8.3
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    ZoomInfo
    Company Website
    Year Founded
    2000
    HQ Location
    Vancouver, WA
    Twitter
    @ZoomInfo
    23,648 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,352 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ZoomInfo Marketing helps demand generation and ABM teams target and convert leads into buyers through insight-driven orchestration and personalized engagement across multiple channels, including displ

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 40% Mid-Market
  • 35% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • ZoomInfo Marketing is a B2B marketing tool that provides data enrichment, automation, targeting capabilities, and integration with major CRMs and marketing automation tools for planning campaigns and lead generation.
  • Reviewers like the advanced data features, intent data insights, lead scoring, and the ability to customize dashboards according to their needs, which helps in focusing on the most relevant leads and optimizing time and efforts.
  • Users mentioned that the data can sometimes be outdated or missing for niche roles, the platform can feel heavy, and the high and opaque pricing can be a disadvantage for small businesses and startups.
ZoomInfo Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
36
Features
36
Lead Generation
30
Data Accuracy
25
Intent Data
25
Cons
Expensive
19
Cost
16
Data Inaccuracy
16
Learning Curve
15
Complexity
11
ZoomInfo Marketing features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.2
8.3
Market Insights
Average: 8.3
8.2
Lead Analysis
Average: 8.5
8.3
Segmentation
Average: 8.7
Seller Details
Seller
ZoomInfo
Company Website
Year Founded
2000
HQ Location
Vancouver, WA
Twitter
@ZoomInfo
23,648 Twitter followers
LinkedIn® Page
www.linkedin.com
4,352 employees on LinkedIn®
(193)4.4 out of 5
Optimized for quick response
29th Easiest To Use in Account-Based Analytics software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    PathFactory helps you understand what content each buyer engages with (and when) so you can deliver personalized marketing campaigns at just the right time.  Traditional metrics like clicks and vie

    Users
    • Director of Marketing
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 49% Mid-Market
    • 37% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • PathFactory Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    15
    Customer Support
    13
    Content Quality
    11
    Analytics
    9
    Customer Engagement
    9
    Cons
    Learning Curve
    7
    Poor Design Flexibility
    6
    Improvement Needed
    5
    Missing Features
    5
    Outdated Interface
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • PathFactory features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.3
    7.9
    Lead Analysis
    Average: 8.5
    8.1
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Toronto, Canada
    Twitter
    @pathfactory
    3,326 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    120 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

PathFactory helps you understand what content each buyer engages with (and when) so you can deliver personalized marketing campaigns at just the right time.  Traditional metrics like clicks and vie

Users
  • Director of Marketing
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 49% Mid-Market
  • 37% Enterprise
PathFactory Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
15
Customer Support
13
Content Quality
11
Analytics
9
Customer Engagement
9
Cons
Learning Curve
7
Poor Design Flexibility
6
Improvement Needed
5
Missing Features
5
Outdated Interface
5
PathFactory features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.3
7.9
Lead Analysis
Average: 8.5
8.1
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2012
HQ Location
Toronto, Canada
Twitter
@pathfactory
3,326 Twitter followers
LinkedIn® Page
www.linkedin.com
120 employees on LinkedIn®
(153)4.6 out of 5
Optimized for quick response
17th Easiest To Use in Account-Based Analytics software
View top Consulting Services for CaliberMind
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CaliberMind is a multi-touch attribution platform that exists to help B2B marketers make sense of their data so they can make decisions with confidence. Our mission is to help CMOs make better decisio

    Users
    • Account Executive
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 48% Mid-Market
    • 47% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • CaliberMind Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    34
    Attribution Accuracy
    31
    Insights
    31
    Accurate Data
    30
    Helpful
    30
    Cons
    Learning Curve
    22
    Data Management
    14
    Limitations
    13
    Lack of Information
    12
    Filtering Issues
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CaliberMind features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.2
    8.1
    Market Insights
    Average: 8.3
    8.6
    Lead Analysis
    Average: 8.5
    8.0
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2016
    HQ Location
    Boulder, CO
    Twitter
    @calibermind
    652 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    32 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CaliberMind is a multi-touch attribution platform that exists to help B2B marketers make sense of their data so they can make decisions with confidence. Our mission is to help CMOs make better decisio

Users
  • Account Executive
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 48% Mid-Market
  • 47% Enterprise
CaliberMind Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
34
Attribution Accuracy
31
Insights
31
Accurate Data
30
Helpful
30
Cons
Learning Curve
22
Data Management
14
Limitations
13
Lack of Information
12
Filtering Issues
11
CaliberMind features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
8.1
Market Insights
Average: 8.3
8.6
Lead Analysis
Average: 8.5
8.0
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2016
HQ Location
Boulder, CO
Twitter
@calibermind
652 Twitter followers
LinkedIn® Page
www.linkedin.com
32 employees on LinkedIn®
(201)4.2 out of 5
21st Easiest To Use in Account-Based Analytics software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Foundry's Account-Based Marketing (ABM) platform orchestrates marketing and sales campaigns at every stage of the purchase journey. In a single platform, Foundry ABM combines account-based advertising

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 64% Mid-Market
    • 18% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Foundry ABM Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    4
    Analytics
    3
    Easy Integrations
    3
    Features
    3
    Integrations
    3
    Cons
    Learning Curve
    3
    Cluttered Layout
    2
    Complexity
    2
    Difficult Learning
    2
    Initial Difficulty
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Foundry ABM features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.3
    8.2
    Lead Analysis
    Average: 8.5
    8.2
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Foundry
    Year Founded
    1964
    HQ Location
    Needham Heights, Massachusetts, United States
    Twitter
    @foundryidg
    13,845 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    936 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Foundry's Account-Based Marketing (ABM) platform orchestrates marketing and sales campaigns at every stage of the purchase journey. In a single platform, Foundry ABM combines account-based advertising

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 64% Mid-Market
  • 18% Small-Business
Foundry ABM Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
4
Analytics
3
Easy Integrations
3
Features
3
Integrations
3
Cons
Learning Curve
3
Cluttered Layout
2
Complexity
2
Difficult Learning
2
Initial Difficulty
2
Foundry ABM features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.3
8.2
Lead Analysis
Average: 8.5
8.2
Segmentation
Average: 8.7
Seller Details
Seller
Foundry
Year Founded
1964
HQ Location
Needham Heights, Massachusetts, United States
Twitter
@foundryidg
13,845 Twitter followers
LinkedIn® Page
www.linkedin.com
936 employees on LinkedIn®
(951)4.6 out of 5
Optimized for quick response
14th Easiest To Use in Account-Based Analytics software
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Join the growth leaders seeing a 30% increase in lead conversion rates, a 99% reduction in routing update times, and consistently sending the right lead to the right person at the right time. Lean

    Users
    • Marketing Operations Manager
    • Salesforce Administrator
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 72% Mid-Market
    • 21% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • LeanData Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    86
    Routing Efficiency
    83
    Customer Support
    50
    Lead Generation
    45
    Helpful
    41
    Cons
    Limitations
    40
    Learning Curve
    36
    Steep Learning Curve
    16
    Complexity
    15
    Limited Features
    15
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • LeanData features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.2
    8.1
    Market Insights
    Average: 8.3
    8.7
    Lead Analysis
    Average: 8.5
    9.0
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Santa Clara, CA
    Twitter
    @LeanData
    4,100 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    194 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Join the growth leaders seeing a 30% increase in lead conversion rates, a 99% reduction in routing update times, and consistently sending the right lead to the right person at the right time. Lean

Users
  • Marketing Operations Manager
  • Salesforce Administrator
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 72% Mid-Market
  • 21% Enterprise
LeanData Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
86
Routing Efficiency
83
Customer Support
50
Lead Generation
45
Helpful
41
Cons
Limitations
40
Learning Curve
36
Steep Learning Curve
16
Complexity
15
Limited Features
15
LeanData features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.2
8.1
Market Insights
Average: 8.3
8.7
Lead Analysis
Average: 8.5
9.0
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2012
HQ Location
Santa Clara, CA
Twitter
@LeanData
4,100 Twitter followers
LinkedIn® Page
www.linkedin.com
194 employees on LinkedIn®
(125)4.6 out of 5
Optimized for quick response
8th Easiest To Use in Account-Based Analytics software
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Influ2’s contact-level advertising platform lets you target decision-makers within your key accounts, revealing exactly who engages with your ads. Deliver relevant, personalized content based on inten

    Users
    • Digital Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 62% Mid-Market
    • 19% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Influ2 Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Targeting
    34
    Audience Targeting
    30
    Customer Support
    29
    Lead Generation
    24
    Ease of Use
    23
    Cons
    Ad Issues
    6
    Integration Issues
    6
    Learning Curve
    5
    Poor Reporting
    5
    Reporting Issues
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Influ2 features and usability ratings that predict user satisfaction
    9.7
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.3
    9.2
    Lead Analysis
    Average: 8.5
    9.0
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Influ2
    Company Website
    Year Founded
    2017
    HQ Location
    New York, US
    Twitter
    @influ2_on
    405 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    125 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Influ2’s contact-level advertising platform lets you target decision-makers within your key accounts, revealing exactly who engages with your ads. Deliver relevant, personalized content based on inten

Users
  • Digital Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 62% Mid-Market
  • 19% Small-Business
Influ2 Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Targeting
34
Audience Targeting
30
Customer Support
29
Lead Generation
24
Ease of Use
23
Cons
Ad Issues
6
Integration Issues
6
Learning Curve
5
Poor Reporting
5
Reporting Issues
5
Influ2 features and usability ratings that predict user satisfaction
9.7
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.3
9.2
Lead Analysis
Average: 8.5
9.0
Segmentation
Average: 8.7
Seller Details
Seller
Influ2
Company Website
Year Founded
2017
HQ Location
New York, US
Twitter
@influ2_on
405 Twitter followers
LinkedIn® Page
www.linkedin.com
125 employees on LinkedIn®
(144)4.7 out of 5
Optimized for quick response
27th Easiest To Use in Account-Based Analytics software
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Traction Complete's RevOps Data Management Suite for Salesforce helps revenue operations teams cleanse, connect, and orchestrate data. Since 2019, we've been on a mission to automate complex data task

    Users
    • Salesforce Administrator
    • Marketing Operations Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 59% Mid-Market
    • 35% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Traction Complete Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    25
    Ease of Use
    19
    Helpful
    16
    Lead Generation
    16
    Routing Efficiency
    14
    Cons
    Learning Curve
    10
    Limitations
    10
    Complexity
    7
    Steep Learning Curve
    6
    Not Intuitive
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Traction Complete features and usability ratings that predict user satisfaction
    9.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.8
    Market Insights
    Average: 8.3
    8.8
    Lead Analysis
    Average: 8.5
    8.6
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2019
    HQ Location
    Vancouver, British Columbia
    LinkedIn® Page
    www.linkedin.com
    73 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Traction Complete's RevOps Data Management Suite for Salesforce helps revenue operations teams cleanse, connect, and orchestrate data. Since 2019, we've been on a mission to automate complex data task

Users
  • Salesforce Administrator
  • Marketing Operations Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 59% Mid-Market
  • 35% Enterprise
Traction Complete Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
25
Ease of Use
19
Helpful
16
Lead Generation
16
Routing Efficiency
14
Cons
Learning Curve
10
Limitations
10
Complexity
7
Steep Learning Curve
6
Not Intuitive
5
Traction Complete features and usability ratings that predict user satisfaction
9.9
Has the product been a good partner in doing business?
Average: 9.2
8.8
Market Insights
Average: 8.3
8.8
Lead Analysis
Average: 8.5
8.6
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2019
HQ Location
Vancouver, British Columbia
LinkedIn® Page
www.linkedin.com
73 employees on LinkedIn®
(512)4.3 out of 5
10th Easiest To Use in Account-Based Analytics software
View top Consulting Services for RollWorks Account-Based Platform
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    RollWorks is an account based marketing (ABM) and advertising platform that generates pipeline, speeds sales cycles, and drives revenue for B2B businesses by connecting account-based insights with mul

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 55% Mid-Market
    • 29% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • RollWorks is a platform that allows users to set up target lists and campaigns, run multiple campaigns at once, and check on them throughout the week in a dashboard.
    • Reviewers like the user-friendly interface, the ability to run multiple campaigns simultaneously, the easy access to campaign performance, the large set of integrations, and the great customer service.
    • Reviewers noted a steep learning curve, issues with targeting and audience matching with third-party tools like LinkedIn, problems with account lists not syncing correctly, less robust social media advertising capabilities, and slow reporting.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • RollWorks Account-Based Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    125
    Intent Data
    79
    Integrations
    67
    Audience Targeting
    66
    Customer Support
    65
    Cons
    Missing Features
    43
    Learning Curve
    41
    Campaign Issues
    35
    Ad Issues
    34
    Data Management
    28
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • RollWorks Account-Based Platform features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    7.9
    Market Insights
    Average: 8.3
    7.2
    Lead Analysis
    Average: 8.5
    8.3
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    NextRoll
    Company Website
    Year Founded
    2018
    HQ Location
    San Francisco, California
    Twitter
    @NextRoll_Inc
    273 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    102 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

RollWorks is an account based marketing (ABM) and advertising platform that generates pipeline, speeds sales cycles, and drives revenue for B2B businesses by connecting account-based insights with mul

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 55% Mid-Market
  • 29% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • RollWorks is a platform that allows users to set up target lists and campaigns, run multiple campaigns at once, and check on them throughout the week in a dashboard.
  • Reviewers like the user-friendly interface, the ability to run multiple campaigns simultaneously, the easy access to campaign performance, the large set of integrations, and the great customer service.
  • Reviewers noted a steep learning curve, issues with targeting and audience matching with third-party tools like LinkedIn, problems with account lists not syncing correctly, less robust social media advertising capabilities, and slow reporting.
RollWorks Account-Based Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
125
Intent Data
79
Integrations
67
Audience Targeting
66
Customer Support
65
Cons
Missing Features
43
Learning Curve
41
Campaign Issues
35
Ad Issues
34
Data Management
28
RollWorks Account-Based Platform features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
7.9
Market Insights
Average: 8.3
7.2
Lead Analysis
Average: 8.5
8.3
Segmentation
Average: 8.7
Seller Details
Seller
NextRoll
Company Website
Year Founded
2018
HQ Location
San Francisco, California
Twitter
@NextRoll_Inc
273 Twitter followers
LinkedIn® Page
www.linkedin.com
102 employees on LinkedIn®
(293)4.6 out of 5
Optimized for quick response
26th Easiest To Use in Account-Based Analytics software
View top Consulting Services for Metadata.io
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The B2B Paid Digital Platform designed to optimize Ad Spend into Revenue with precision, efficiency, and AI-agents. While exceptionally designed for an ABM use, Metadata fits perfectly into broader De

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 67% Mid-Market
    • 19% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Metadata.io Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Efficiency
    9
    Time-saving
    9
    Automation
    8
    Ease of Use
    8
    Audience Targeting
    6
    Cons
    Ad Issues
    3
    Campaign Management
    3
    Complexity
    3
    Integration Issues
    3
    Ad Management
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Metadata.io features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Market Insights
    Average: 8.3
    9.1
    Lead Analysis
    Average: 8.5
    8.7
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Metadata
    Company Website
    Year Founded
    2015
    HQ Location
    Broomfield, Colorado
    Twitter
    @metadataio
    767 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    138 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The B2B Paid Digital Platform designed to optimize Ad Spend into Revenue with precision, efficiency, and AI-agents. While exceptionally designed for an ABM use, Metadata fits perfectly into broader De

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 67% Mid-Market
  • 19% Small-Business
Metadata.io Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Efficiency
9
Time-saving
9
Automation
8
Ease of Use
8
Audience Targeting
6
Cons
Ad Issues
3
Campaign Management
3
Complexity
3
Integration Issues
3
Ad Management
2
Metadata.io features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.2
8.5
Market Insights
Average: 8.3
9.1
Lead Analysis
Average: 8.5
8.7
Segmentation
Average: 8.7
Seller Details
Seller
Metadata
Company Website
Year Founded
2015
HQ Location
Broomfield, Colorado
Twitter
@metadataio
767 Twitter followers
LinkedIn® Page
www.linkedin.com
138 employees on LinkedIn®
(341)4.2 out of 5
31st Easiest To Use in Account-Based Analytics software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Uberflip lets you quickly create contextual content experiences at scale. Close deals faster by serving relevant content that better connects with your prospective customers. Content is the backbone

    Users
    • Director of Marketing
    • Content Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 56% Mid-Market
    • 31% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Uberflip a PathFactory Company Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    10
    Content Management
    9
    Content Quality
    7
    Creation Ease
    5
    Easy Creation
    5
    Cons
    Design Limitations
    5
    Improvement Needed
    4
    Poor Design Flexibility
    4
    Software Bugs
    4
    Limitations
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Uberflip a PathFactory Company features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.2
    4.7
    Market Insights
    Average: 8.3
    5.9
    Lead Analysis
    Average: 8.5
    7.8
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2012
    HQ Location
    Toronto, Canada
    Twitter
    @pathfactory
    3,326 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    120 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Uberflip lets you quickly create contextual content experiences at scale. Close deals faster by serving relevant content that better connects with your prospective customers. Content is the backbone

Users
  • Director of Marketing
  • Content Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 56% Mid-Market
  • 31% Enterprise
Uberflip a PathFactory Company Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
10
Content Management
9
Content Quality
7
Creation Ease
5
Easy Creation
5
Cons
Design Limitations
5
Improvement Needed
4
Poor Design Flexibility
4
Software Bugs
4
Limitations
3
Uberflip a PathFactory Company features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.2
4.7
Market Insights
Average: 8.3
5.9
Lead Analysis
Average: 8.5
7.8
Segmentation
Average: 8.7
Seller Details
Year Founded
2012
HQ Location
Toronto, Canada
Twitter
@pathfactory
3,326 Twitter followers
LinkedIn® Page
www.linkedin.com
120 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    BambooBox helps growth marketing teams drive revenue across the GTM motions viz. aquisition, cross-sell and upsell. The platform has 4 building blocks: 1. A powerful CDP Engine Ingest, cleanse, orga

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 62% Enterprise
    • 24% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • BambooBox features and usability ratings that predict user satisfaction
    8.3
    Has the product been a good partner in doing business?
    Average: 9.2
    7.9
    Market Insights
    Average: 8.3
    8.0
    Lead Analysis
    Average: 8.5
    7.6
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2020
    HQ Location
    Wilmington, US
    LinkedIn® Page
    in.linkedin.com
    66 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

BambooBox helps growth marketing teams drive revenue across the GTM motions viz. aquisition, cross-sell and upsell. The platform has 4 building blocks: 1. A powerful CDP Engine Ingest, cleanse, orga

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 62% Enterprise
  • 24% Mid-Market
BambooBox features and usability ratings that predict user satisfaction
8.3
Has the product been a good partner in doing business?
Average: 9.2
7.9
Market Insights
Average: 8.3
8.0
Lead Analysis
Average: 8.5
7.6
Segmentation
Average: 8.7
Seller Details
Year Founded
2020
HQ Location
Wilmington, US
LinkedIn® Page
in.linkedin.com
66 employees on LinkedIn®
(44)4.1 out of 5
34th Easiest To Use in Account-Based Analytics software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Jabmo, founded in 2014, is since September 2023 a brand of Expandi Group. Expandi Group is a global leader in AdTech, MarTech and Managed Services. Thanks to the integration of the Jabmo old platform

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 52% Mid-Market
    • 39% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Jabmo features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    7.9
    Market Insights
    Average: 8.3
    9.4
    Lead Analysis
    Average: 8.5
    7.9
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Jabmo
    Year Founded
    2018
    HQ Location
    London, UK
    Twitter
    @JabmoABM
    1,345 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    23 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Jabmo, founded in 2014, is since September 2023 a brand of Expandi Group. Expandi Group is a global leader in AdTech, MarTech and Managed Services. Thanks to the integration of the Jabmo old platform

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 52% Mid-Market
  • 39% Enterprise
Jabmo features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
7.9
Market Insights
Average: 8.3
9.4
Lead Analysis
Average: 8.5
7.9
Segmentation
Average: 8.7
Seller Details
Seller
Jabmo
Year Founded
2018
HQ Location
London, UK
Twitter
@JabmoABM
1,345 Twitter followers
LinkedIn® Page
www.linkedin.com
23 employees on LinkedIn®