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Magento Open Source
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Magento Open Source Features
What are the features of Magento Open Source?
Merchandising/Marketing
- Promotions and Discounts
- SEO
Product Catalog
- Content Management
- Product Search and Filtering
Order Process
- Checkout Process
- Shipping Options
- Tax Display and Processing
- Payment Processing
- Order Management
- Returns / Refunds
- Inventory Management
Platform
- Customization
- User Management
- Security
- Performance and Reliability
Technology Glossary Features
View definitions of the features and discover new technology terms.
Magento OS Categories on G2
Filter for Features
Merchandising/Marketing
Storefront Design Tools | As reported in 138 Magento Open Source reviews. Provides standard templates with an easy to use tool set to customize the templates to showcase the stores brand and optimize the users experience | 77% (Based on 138 reviews) | |
Recommendations / Personalization | Based on 138 Magento Open Source reviews and verified by the G2 Product R&D team. Personalize the buyers experience by displaying the most relevant products to the consumer and increase conversions using past buyer behavior and merchant-driven rules. Tools may include such as cross-sell/up sell, promotions, recommendations, guided selling, etc | 78% (Based on 138 reviews) | |
Promotions and Discounts | Based on 147 Magento Open Source reviews and verified by the G2 Product R&D team. Contains features that allow administrators to set up promotions on site, provide time based discounts, and enter coupon codes. | 81% (Based on 147 reviews) | |
Shopping Cart Abandonment | Based on 134 Magento Open Source reviews and verified by the G2 Product R&D team. Provide tools to help convert abandoned carts into sales. Saves items in shopping cart if a users does not complete the purchase. Allows users to continue order process in a future session. Emails users to remind them they have items in their cart. | 71% (Based on 134 reviews) | |
Product Reviews | Based on 136 Magento Open Source reviews and verified by the G2 Product R&D team. Ability to display reviews and enable users to write reviews for each product. Integrations to review syndication software to include most recent reviews for products | 78% (Based on 136 reviews) | |
SEO | As reported in 147 Magento Open Source reviews. Provides tools to drive traffic to pages via organic search | 80% (Based on 147 reviews) |
Product Catalog
Content Management | Ability to add/update products, product pricing, product information and other content included on eCommerce site. 148 reviewers of Magento Open Source have provided feedback on this feature. | 83% (Based on 148 reviews) | |
Product Search and Filtering | Based on 148 Magento Open Source reviews and verified by the G2 Product R&D team. Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting | 78% (Based on 148 reviews) | |
Intangible Products | See feature definition | Based on 118 Magento Open Source reviews and verified by the G2 Product R&D team. Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc. | 79% (Based on 118 reviews) |
Order Process
Checkout Process | See feature definition | Based on 148 Magento Open Source reviews and verified by the G2 Product R&D team. Includes features that optimize user check out experience such as Shopping carts and Single Click Checkout, order summaries, receipts. | 83% (Based on 148 reviews) |
Shipping Options | Based on 147 Magento Open Source reviews and verified by the G2 Product R&D team. Functionality that allows users to select shipping options based on price and delivery time. May integrate to 3rd Party shipping/fulfillment companies. | 83% (Based on 147 reviews) | |
Tax Display and Processing | Based on 146 Magento Open Source reviews and verified by the G2 Product R&D team. Displays appropriate tax to user based on local laws. Contains functionality to process tax in back end systems. May integrate to 3rd Party tax solutions. | 82% (Based on 146 reviews) | |
Payment Processing | Based on 145 Magento Open Source reviews and verified by the G2 Product R&D team. Supports required payment methods including credit card processing, purchase orders, paypal, etc. Contains appropriate fraud management functionality. | 85% (Based on 145 reviews) | |
Order Management | Based on 149 Magento Open Source reviews. Contains tools that enable administrators to manage placed orders to ensure all customer orders are processed correctly and on time. | 86% (Based on 149 reviews) | |
Returns / Refunds | Based on 140 Magento Open Source reviews and verified by the G2 Product R&D team. Functionality to allow users to process returns/refunds either via self service or contacting customer service. | 81% (Based on 140 reviews) | |
Inventory Management | As reported in 141 Magento Open Source reviews. Displays inventory levels of products in real time. Displays inventory by location if required. | 83% (Based on 141 reviews) | |
Multi-Channel Fulfillment | Contains distributed order management functionality so that an order can be fulfilled from a warehouse, a store, a vendor drop ship or an in store pick up. This feature was mentioned in 121 Magento Open Source reviews. | 81% (Based on 121 reviews) |
Multi-Channel Support
Omnichannel | Provides seamless approach to the consumer experience through all available shopping channels (Mobile, Social, Web, Point of Sale, catalog). Some times referred to Omni-Channel. 127 reviewers of Magento Open Source have provided feedback on this feature. | 80% (Based on 127 reviews) | |
Mobile | Based on 135 Magento Open Source reviews and verified by the G2 Product R&D team. Features that enable customers to easily to shop for products using a mobile device. | 78% (Based on 135 reviews) | |
Social Commerce | Based on 122 Magento Open Source reviews and verified by the G2 Product R&D team. Features that enable customers to easily shop for products on popular social platforms. May provide standard integrations or tools that build the social store on the platform. | 77% (Based on 122 reviews) | |
Customer Service | Based on 120 Magento Open Source reviews and verified by the G2 Product R&D team. Provides features that enable customer services teams to interact with customers. Features may include chat and and phone support. | 76% (Based on 120 reviews) | |
Store Locator | Based on 106 Magento Open Source reviews and verified by the G2 Product R&D team. Enable customers to locate and navigate to physical locations by zip code, city or GPS | 77% (Based on 106 reviews) | |
B2B | Based on 105 Magento Open Source reviews and verified by the G2 Product R&D team. Includes features that that are valuable to B2B transactions. For example partner management, contract pricing, invoicing, product entitlement, contract management etc. | 81% (Based on 105 reviews) |
Platform
APIs | Based on 127 Magento Open Source reviews and verified by the G2 Product R&D team. System provides well documented API's that can be used to integrate to any 3rd Party or internal system. | 81% (Based on 127 reviews) | |
Customization | Based on 139 Magento Open Source reviews and verified by the G2 Product R&D team. Product provides tools to customize web store front, business process, etc. to meet unique business needs. | 83% (Based on 139 reviews) | |
Integrations to Add-on Tools | Based on 131 Magento Open Source reviews and verified by the G2 Product R&D team. Is easy to integrate to or has pre-packaged integrations to a wide variety of leading add on tools/software. | 83% (Based on 131 reviews) | |
User Management | Based on 143 Magento Open Source reviews and verified by the G2 Product R&D team. Enables customers to update their own user information, settings and preferences. | 84% (Based on 143 reviews) | |
Security | Based on 141 Magento Open Source reviews and verified by the G2 Product R&D team. Software provides appropriate tools and certifications to protect against fraud and malicious attacks | 84% (Based on 141 reviews) | |
Admin Access Rights | Based on 133 Magento Open Source reviews and verified by the G2 Product R&D team. Provides ability to control editing rights by product category, geography etc. | 89% (Based on 133 reviews) | |
Test-to-Product Migration | Based on 122 Magento Open Source reviews and verified by the G2 Product R&D team. Functionality that enables administrators to test changes to products, store design, work flows etc in a test environment and schedule the changes to be migrated to the production version of the site | 79% (Based on 122 reviews) | |
Internationalization | Based on 116 Magento Open Source reviews and verified by the G2 Product R&D team. Provides features that enable business transactions throughout the world. Typical features are multi-language, multi-currency and taxation | 84% (Based on 116 reviews) | |
Cross Browser Support | Based on 132 Magento Open Source reviews and verified by the G2 Product R&D team. Enables store or site to provide the same user experience in all browsers and browser versions. | 84% (Based on 132 reviews) | |
Performance and Reliability | Based on 144 Magento Open Source reviews and verified by the G2 Product R&D team. Software performs well and runs with minimal unscheduled downtime | 81% (Based on 144 reviews) |
Omnichannel Features
Retail Management | Based on 16 Magento Open Source reviews. The ability to manage the operations of a retail storefront and integrate storefront operations with other channels. | 85% (Based on 16 reviews) | |
POS Integration | As reported in 15 Magento Open Source reviews. The ability to integrate with a POS system in order to facilitate the integration of brick and mortar channels with other channels. | 84% (Based on 15 reviews) | |
Social Media Integration | Tools to integrate social media channels with other commerce channels to create a seamless experience for customers. 15 reviewers of Magento Open Source have provided feedback on this feature. | 84% (Based on 15 reviews) | |
Customer Service Integration | The ability to integrate customer service into all channels. 14 reviewers of Magento Open Source have provided feedback on this feature. | 90% (Based on 14 reviews) | |
Marketing Tools | As reported in 15 Magento Open Source reviews. The ability to integrate marketing tools into all channels. | 84% (Based on 15 reviews) | |
E-commerce Integration | Based on 16 Magento Open Source reviews. Tools to combine e-commerce channels with other channels in order to create a seamless experience across channels. | 89% (Based on 16 reviews) | |
ERP Integration | As reported in 16 Magento Open Source reviews. The ability to integrate with ERP systems in order to unite customer-facing channels with back-end channels. | 83% (Based on 16 reviews) |
Reporting
Reports & Analytics | Tools to present data collected from various channels in a digestible way to help business owners make informed decisions. This feature was mentioned in 16 Magento Open Source reviews. | 84% (Based on 16 reviews) | |
Data Transfer Tools | As reported in 15 Magento Open Source reviews. The ability to transfer data between channels in order to streamline operations. | 87% (Based on 15 reviews) |
Headless Commerce
Decoupling | Ability to disconnect the front office from the back office of an e-commerce platform 49 reviewers of Magento Open Source have provided feedback on this feature. | 80% (Based on 49 reviews) | |
REST APIs | Provide APIs that allow for interaction with RESTful web services 52 reviewers of Magento Open Source have provided feedback on this feature. | 85% (Based on 52 reviews) | |
Data Orchestration | Based on 52 Magento Open Source reviews. Capture and manage data from multiple sources and syncronize it with the front end and back end | 82% (Based on 52 reviews) | |
Customization | As reported in 59 Magento Open Source reviews. Allows developers to customize the platform using multiple programming languages | 88% (Based on 59 reviews) | |
Extensibility | As reported in 55 Magento Open Source reviews. Include prebuilt integrations with multiple systems such as ERP and CRM | 86% (Based on 55 reviews) |
Generative AI
AI Text Generation | As reported in 29 Magento Open Source reviews. Allows users to generate text based on a text prompt. | 74% (Based on 29 reviews) | |
AI Text Summarization | Based on 28 Magento Open Source reviews. Condenses long documents or text into a brief summary. | 77% (Based on 28 reviews) |
Agentic AI - E-Commerce Platforms
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Natural Language Interaction | Engages in human-like conversation for task delegation | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Magento Open Source Comparisons
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