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Compare CallRail and Marchex 
At a Glance
Market Segments
Small-Business (75.8% of reviews)
Small-Business (54.4% of reviews)
Entry-Level Pricing
Starting at $50.00 Per Month
Free Trial Per Month
CallRail
Star Rating
(1,529)4.6 out of 5
Market Segments
Small-Business (75.8% of reviews)
Entry-Level Pricing
Starting at $50.00 Per Month
Free Trial is available
Browse all 4 pricing plansMarchex
Star Rating
(184)4.1 out of 5
Market Segments
Small-Business (54.4% of reviews)
Entry-Level Pricing
Free Trial Per Month
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that CallRail excels in Call Recording with a score of 9.3, while Marchex follows closely with a score of 9.7, indicating that both platforms provide high-quality call recording features, but Marchex may have a slight edge in this area.
- Reviewers mention that CallRail's Ease of Use is rated at 9.1, significantly higher than Marchex's 8.0, suggesting that users find CallRail more intuitive and user-friendly, which is crucial for small businesses looking to streamline their operations.
- G2 users highlight CallRail's superior Dynamic Number Insertion feature with a score of 9.0 compared to Marchex's 8.1, indicating that CallRail offers more effective solutions for tracking marketing campaigns through phone calls.
- Users on G2 report that CallRail's Quality of Support is rated at 8.9, while Marchex's support is rated at 8.2, suggesting that CallRail provides a more responsive and helpful customer service experience, which is vital for businesses needing quick resolutions.
- Reviewers mention that CallRail's Lead Generation capabilities, particularly in CRM Integration and Marketing Automation Integration, score 8.2 and 8.5 respectively, showcasing its effectiveness in connecting with other tools, while Marchex's scores in these areas are not as strong.
- Users say that CallRail's Customization options, especially in Custom Fields and Design, score 8.9 and 9.3, respectively, indicating that it offers more flexibility for businesses to tailor the software to their specific needs compared to Marchex.
Featured Products
Sponsored
Synthflow
(616)
Contact Center
Visit Website
Pricing
Entry-Level Pricing
CallRail
Call Tracking
Starting at $50.00
Per Month
Know which marketing efforts inspired your best leads to call.
- Call forwarding
- Call recording
- Standard call flow builder
Marchex
Marchex Marketing Edge - Core
Free Trial
Per Month
Know which marketing efforts generate inbound calls and texts
- Call tracking using toll-free and local numbers
- Basic routing (IVR selection, Time of Day, Follow-me)
- Dynamic Number Insertion: 1:1, Channel, Session, Keyword, or Campaign Attribution
Free Trial
CallRail
Free Trial is available
Marchex
Free Trial is available
Ratings
Meets Requirements
9.0
1,203
8.2
168
Ease of Use
9.1
1,215
8.0
167
Ease of Setup
9.0
970
7.8
134
Ease of Admin
9.0
966
7.9
134
Quality of Support
8.9
1,087
8.2
159
Has the product been a good partner in doing business?
9.2
952
8.3
133
Product Direction (% positive)
8.9
1,154
7.2
165
Features by Category
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Organization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Performance Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Sales Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Call Analytics
9.3
168
|
Verified
9.7
5
8.1
122
|
Verified
Not enough data
8.6
144
|
Verified
8.3
5
8.2
153
|
Verified
Not enough data
Agent Performance Management
8.3
131
|
Verified
Not enough data
8.1
133
|
Verified
Not enough data
8.0
124
|
Verified
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - Conversation Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
8.6
75
Not enough data
8.0
51
Not enough data
7.4
50
Not enough data
7.8
63
Not enough data
8.0
58
Not enough data
Generative AI
Feature Not Available
Not enough data
Functions
8.6
61
Not enough data
8.5
56
Not enough data
8.3
53
Not enough data
8.2
57
Not enough data
Feature Not Available
Not enough data
8.1
54
Not enough data
8.2
51
Not enough data
8.0
52
Not enough data
Agentic AI - Contact Center
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administrative
8.3
62
Not enough data
8.8
71
Not enough data
8.7
73
Not enough data
8.6
66
Not enough data
Feature Not Available
Not enough data
Attribution Modeling
8.6
181
|
Verified
Not enough data
8.0
156
|
Verified
Not enough data
7.7
128
|
Verified
Not enough data
7.8
134
|
Verified
Not enough data
8.1
148
|
Verified
Not enough data
7.9
131
|
Verified
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
8.1
143
|
Verified
Not enough data
8.3
150
|
Verified
Not enough data
8.6
189
|
Verified
Not enough data
8.6
184
|
Verified
Not enough data
Reporting
8.7
223
|
Verified
Not enough data
8.5
211
|
Verified
Not enough data
8.1
188
|
Verified
Not enough data
Lead Monitoring
8.5
187
|
Verified
Not enough data
8.7
196
|
Verified
Not enough data
8.4
190
|
Verified
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
8.2
188
|
Verified
Not enough data
8.5
189
|
Verified
Not enough data
8.0
153
|
Verified
Not enough data
8.5
190
|
Verified
Not enough data
Analytics
8.5
182
|
Verified
Not enough data
8.5
204
|
Verified
Not enough data
Customization
8.2
145
|
Verified
Not enough data
8.3
151
|
Verified
Not enough data
7.7
141
|
Verified
Not enough data
8.4
176
|
Verified
Not enough data
Customization
8.9
9
Not enough data
8.0
9
Not enough data
Feature Not Available
Not enough data
9.3
9
Not enough data
Additional Functionality
9.3
9
Not enough data
Feature Not Available
Not enough data
8.3
9
Not enough data
Feature Not Available
Not enough data
8.5
8
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Communication
6.9
6
Not enough data
7.9
7
Not enough data
7.6
7
Not enough data
8.1
6
Not enough data
6.9
6
Not enough data
Internal Use
7.1
7
Not enough data
8.8
7
Not enough data
8.9
6
Not enough data
8.8
7
Not enough data
6.1
6
Not enough data
7.4
7
Not enough data
Voice Recognition - AI Voice Assistants
Not enough data
Not enough data
Speech Synthesis - AI Voice Assistants
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security and privacy - AI Voice Assistants
Not enough data
Not enough data
Compatibility - AI Voice Assistants
Not enough data
Not enough data
Agentic AI - Outbound Call Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Calling
9.2
34
Not enough data
8.7
30
Not enough data
9.0
32
Not enough data
8.4
30
Not enough data
Not enough data
Not enough data
Contacts
8.3
33
Not enough data
8.1
33
Not enough data
8.6
31
Not enough data
Insights
7.9
33
Not enough data
8.2
32
Not enough data
8.4
30
Not enough data
7.5
27
Not enough data
7.7
27
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Phone Number Management
9.1
491
8.7
42
8.7
392
8.9
43
8.5
326
8.1
12
Tracking
8.6
440
7.9
32
8.9
430
8.1
14
8.6
353
7.6
27
Analytics
8.9
492
9.0
46
9.3
475
9.3
43
8.5
421
8.7
36
8.3
239
Not enough data
Call Routing
8.1
290
7.1
21
8.1
262
7.4
19
8.0
244
7.6
16
Administration
7.9
199
Not enough data
8.7
247
7.3
5
8.9
294
9.3
7
Agentic AI - Inbound Call Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.3
164
Not enough data
8.8
175
Not enough data
8.4
157
Not enough data
8.9
166
Not enough data
7.8
148
Not enough data
7.5
124
Not enough data
Campaign Activity
8.5
166
Not enough data
8.6
193
Not enough data
7.9
149
Not enough data
8.4
166
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
CallRail and Marchex are categorized as Conversation Intelligence and Inbound Call Tracking
Unique Categories
CallRail is categorized as AI Sales Assistant, Online Form Builder, Outbound Call Tracking, Marketing Analytics, Lead Capture, Attribution, Live Chat, Contact Center, and AI Voice Assistants
Marchex has no unique categories
Reviews
Reviewers' Company Size
CallRail
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Marchex
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
36.1%
Real Estate
8.8%
Construction
6.8%
Hospital & Health Care
4.0%
Consumer Services
3.5%
Other
40.8%
Marketing and Advertising
60.6%
Internet
7.2%
Automotive
3.3%
Information Technology and Services
2.8%
Real Estate
1.7%
Other
24.4%
Most Helpful Reviews
CallRail
Most Helpful Favorable Review
Steven G.
Verified User in Marketing and Advertising
love the interface. It's a simple dashboard that's easy to navigate. The service is simple and does exactly what it's supposed to without being watered down with needless add ons.
Most Helpful Critical Review
Verified User in Legal Services
For about 10 days I have been getting high levels of abandoned calls. CallRail support is somewhere between nonresponsive to absolutely not helpful. Through trial and error, I was able to figure out that some of the dynamically placed number rings three...
Marchex
Most Helpful Favorable Review
Verified User in Marketing and Advertising
To be honest, what I like the most is that I can visually see and download complete call logs. Dashboards and summaries are great (and Marchex provides these views too) but I care more about seeing the raw data and being able to come to those conclusions...
Most Helpful Critical Review
A. Eric H.
Verified User in Marketing and Advertising
The confusion as to when a call is officially fired and the discrepancies between Marchex and Engine data.
Steven G.
Verified User in Marketing and Advertising
love the interface. It's a simple dashboard that's easy to navigate. The service is simple and does exactly what it's supposed to without being watered down with needless add ons.
Verified User in Marketing and Advertising
To be honest, what I like the most is that I can visually see and download complete call logs. Dashboards and summaries are great (and Marchex provides these views too) but I care more about seeing the raw data and being able to come to those conclusions...
Verified User in Legal Services
For about 10 days I have been getting high levels of abandoned calls. CallRail support is somewhere between nonresponsive to absolutely not helpful. Through trial and error, I was able to figure out that some of the dynamically placed number rings three...
A. Eric H.
Verified User in Marketing and Advertising
The confusion as to when a call is officially fired and the discrepancies between Marchex and Engine data.
Alternatives
Discussions
What is CallRail used for?
2 comments
PH
CallRail is used for marketing attribution and can be used to see where phone calls are coming from. You can specify a marketing campaign or even which...Read more
CallRail is not free, but it offers a free trial period for new users to test its features before committing to a paid plan.
2 comments
PH
No.Read more
Marchex has no discussions with answers
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