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- Acquia Customer Data Platform-vs-Adobe
Compare Acquia Customer Data Platform and Adobe Experience Manager 
At a Glance
Market Segments
Small-Business (49.4% of reviews)
Enterprise (47.9% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Acquia Customer Data Platform
Star Rating
(86)3.9 out of 5
Market Segments
Small-Business (49.4% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Acquia Customer Data PlatformAdobe Experience Manager
Star Rating
(434)4.1 out of 5
Market Segments
Enterprise (47.9% of reviews)
Entry-Level Pricing
Contact Us
Learn more about Adobe Experience ManagerSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Adobe Experience Manager excels in Content Management with a score of 8.9, highlighting its robust Content Creation Tools and Content Curation features, which allow for seamless management of digital assets.
- Reviewers mention that Acquia Customer Data Platform shines in Segmentation, achieving a score of 8.6, with users appreciating its ability to create detailed Customer Profiles that enhance targeted marketing efforts.
- G2 users indicate that Adobe Experience Manager offers superior Email Marketing capabilities, particularly in Sending Outbound Emails with a score of 8.6, making it a preferred choice for businesses focused on email campaigns.
- Users on G2 highlight that Acquia Customer Data Platform provides excellent Data Enrichment features, scoring 8.7, which reviewers say significantly improves the quality of customer data for personalized marketing.
- Reviewers mention that Adobe Experience Manager's Analytics tools, particularly in Web Analytics and Campaign Tracking, score 8.3, offering comprehensive insights that help businesses optimize their marketing strategies.
- Users say that Acquia Customer Data Platform's Integration with Marketing Software is a strong point, scoring 8.3, allowing for seamless connectivity with various marketing tools, which enhances overall campaign effectiveness.
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Pricing
Entry-Level Pricing
Acquia Customer Data Platform
No pricing availableAdobe Experience Manager
Adobe Experience Manager Sites
Contact Us
- Editable templates
- Intuitive WISYWIG interface
- Style system
Free Trial
Acquia Customer Data Platform
No trial information availableAdobe Experience Manager
No trial information availableRatings
Meets Requirements
8.2
65
8.5
321
Ease of Use
7.2
65
7.8
374
Ease of Setup
6.6
44
7.5
207
Ease of Admin
7.5
44
7.6
111
Quality of Support
7.0
59
7.8
288
Has the product been a good partner in doing business?
7.5
38
8.3
106
Product Direction (% positive)
8.3
61
8.2
319
Features by Category
Email Marketing
8.0
39
Not enough data
8.6
39
Not enough data
8.3
36
Not enough data
8.2
33
Not enough data
Online Marketing
8.4
35
Not enough data
7.5
29
Not enough data
7.0
24
Not enough data
7.9
28
Not enough data
7.8
23
Not enough data
Lead Management
8.2
35
Not enough data
8.0
31
Not enough data
8.6
38
Not enough data
7.9
34
Not enough data
7.8
34
Not enough data
8.2
34
Not enough data
8.1
30
Not enough data
7.6
33
Not enough data
Campaign Management
8.1
29
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
6.9
20
Not enough data
7.0
17
Not enough data
7.7
18
Not enough data
7.7
19
Not enough data
6.9
18
Not enough data
Reporting & Analytics
7.7
39
Not enough data
7.6
32
Not enough data
6.7
23
Not enough data
6.6
20
Not enough data
6.3
21
Not enough data
Platform
8.0
27
Not enough data
8.1
26
Not enough data
8.3
27
Not enough data
8.1
17
Not enough data
6.7
20
Not enough data
7.3
30
Not enough data
7.5
10
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.2
28
Not enough data
8.2
27
Not enough data
7.5
21
Not enough data
Interface and Performance
Not enough data
8.5
59
Not enough data
8.4
59
Not enough data
8.1
59
Feature Not Available
8.4
57
Not enough data
8.4
59
Asset Management
Not enough data
8.5
64
Not enough data
8.6
57
Not enough data
8.3
56
Not enough data
8.3
57
Not enough data
8.4
56
Not enough data
7.8
55
Not enough data
8.4
56
Not enough data
8.5
60
Media Types
Not enough data
8.3
57
Not enough data
8.4
53
Not enough data
9.0
59
Administration
Not enough data
8.5
65
Not enough data
8.5
62
Not enough data
8.1
59
Not enough data
8.1
55
Not enough data
8.3
64
Agentic AI - Digital Asset Management
Not enough data
Not enough data
Content
Not enough data
8.3
187
|
Verified
Not enough data
8.0
178
|
Verified
Not enough data
7.9
166
|
Verified
Not enough data
7.7
160
Not enough data
8.0
159
|
Verified
Not enough data
8.1
163
|
Verified
Not enough data
8.2
179
|
Verified
Not enough data
7.5
171
|
Verified
Not enough data
8.2
174
|
Verified
Design
Not enough data
7.5
162
|
Verified
Not enough data
7.6
156
Not enough data
7.8
166
|
Verified
Not enough data
8.0
176
|
Verified
Platform
Not enough data
7.7
141
|
Verified
Not enough data
7.6
149
|
Verified
Not enough data
7.8
160
|
Verified
Not enough data
8.1
170
|
Verified
Not enough data
8.2
153
Not enough data
8.2
147
|
Verified
Not enough data
7.8
148
|
Verified
Not enough data
7.7
141
|
Verified
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring
Not enough data
8.8
17
|
Verified
Not enough data
8.6
17
|
Verified
Not enough data
Feature Not Available
Administration
Not enough data
8.7
17
|
Verified
Not enough data
8.8
17
|
Verified
Not enough data
9.1
17
|
Verified
Not enough data
8.2
16
|
Verified
Standards
Not enough data
9.0
16
|
Verified
Not enough data
8.6
15
|
Verified
Not enough data
Feature Not Available
Not enough data
9.1
16
|
Verified
Agentic AI - Digital Governance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
8.4
33
Not enough data
8.2
31
Not enough data
8.1
31
Not enough data
8.1
33
Not enough data
8.6
20
Not enough data
8.4
19
Content Management
Not enough data
8.7
36
Not enough data
8.9
35
Not enough data
8.6
33
Design & Development
Not enough data
7.4
29
Not enough data
7.4
28
Feature Not Available
8.3
34
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
4.8
8
Not enough data
7.8
9
Not enough data
Targeting
8.0
9
Not enough data
7.9
8
Not enough data
Triggered Content
8.3
7
Not enough data
Not enough data
Not enough data
7.7
5
Not enough data
Personalized Content
5.0
5
Not enough data
Not enough data
Not enough data
7.8
6
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
8.6
37
Not enough data
8.3
37
Not enough data
8.2
35
Design
Not enough data
8.6
37
Not enough data
8.7
38
Not enough data
8.8
37
Not enough data
8.3
36
Not enough data
8.9
38
Generative AI
Not enough data
7.3
13
Not enough data
8.1
13
Data Sourcing
8.7
5
|
Verified
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Intelligence
8.7
5
|
Verified
Not enough data
8.3
5
|
Verified
Not enough data
8.3
5
|
Verified
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
8.9
73
|
Verified
Agentic AI - Content Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
8.0
67
|
Verified
Visual UGC
Not enough data
8.3
26
Not enough data
7.9
27
Not enough data
7.8
27
Not enough data
8.5
27
Integrations
Not enough data
8.1
26
Not enough data
8.8
28
Not enough data
8.3
27
Not enough data
8.5
26
Support
Not enough data
8.2
25
Not enough data
8.4
27
Performance
Not enough data
8.2
25
Not enough data
8.2
24
Categories
Categories
Shared Categories
Acquia Customer Data Platform and Adobe Experience Manager are categorized as Digital Experience Platforms (DXP) and Digital Asset Management
Unique Categories
Acquia Customer Data Platform is categorized as Customer Journey Mapping, Personalization Engines, Customer Journey Analytics, Customer Data Platform (CDP), and Marketing Automation
Adobe Experience Manager is categorized as Customer Communications Management, Content Experience Platforms, User-Generated Content, Digital Governance, and Web Content Management
Reviews
Reviewers' Company Size
Acquia Customer Data Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Adobe Experience Manager
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
16.9%
Computer Software
13.3%
Marketing and Advertising
12.0%
Retail
8.4%
Internet
8.4%
Other
41.0%
Information Technology and Services
10.7%
Marketing and Advertising
8.0%
Computer Software
7.8%
Financial Services
6.8%
Retail
3.6%
Other
63.0%
Most Helpful Reviews
Acquia Customer Data Platform
Most Helpful Favorable Review
Anand S.
Verified User in Information Technology and Services
We like the campaign builder provided by mautic to build out elaborate email campaigns for our prospects. Ability to add custom designs, plan out email content and manage landing pages is a huge timesaver for the team.
Most Helpful Critical Review
Verified User in Consumer Goods
Fortunately I can honestly say that there’s nothing about the entire package that I just like everything is how it should be
Adobe Experience Manager
Most Helpful Favorable Review
Michele B.
Verified User in Food & Beverages
The functionality and capabilities of AEM are great for a diverse audience with complicated and varying access levels. Components are easy to add and configure, and meet all of our content needs. It is simple to add resources from the Digital Asset Manager...
Most Helpful Critical Review
Josh S.
Verified User in Automotive
I dislike how overly complex it is to build an easily maintainable CMS. What takes a week in WordPress or Drupal, takes months in AEM. Developers have to build the text boxes, submit buttons and edit screens for users. This adds additional time and...
Anand S.
Verified User in Information Technology and Services
We like the campaign builder provided by mautic to build out elaborate email campaigns for our prospects. Ability to add custom designs, plan out email content and manage landing pages is a huge timesaver for the team.
Michele B.
Verified User in Food & Beverages
The functionality and capabilities of AEM are great for a diverse audience with complicated and varying access levels. Components are easy to add and configure, and meet all of our content needs. It is simple to add resources from the Digital Asset Manager...
Verified User in Consumer Goods
Fortunately I can honestly say that there’s nothing about the entire package that I just like everything is how it should be
Josh S.
Verified User in Automotive
I dislike how overly complex it is to build an easily maintainable CMS. What takes a week in WordPress or Drupal, takes months in AEM. Developers have to build the text boxes, submit buttons and edit screens for users. This adds additional time and...
Alternatives
Discussions
Acquia Customer Data Platform has no discussions with answers
Do you have any plan to improve it's scalability?
3 comments
JL
A couple of years ago Adobe was excited about AEM in the cloud SaaS, but this offering seems to have quietly gone away. We use AEM at Rackspace where we have...Read more
What is the best way to use
1 comment
MR
Adobe Experience Manager as a Cloud Service is the best way to use, which makes AEM SaaS.Read more
To reduce the reindex time for a large index, consider the following strategies:
1. Increase the number of shards: Distribute the index across more shards to parallelize the reindexing process.
2. Use a faster storage: Ensure that the storage system used for the index is optimized for speed, such as using SSDs instead of HDDs.
3. Optimize the source index: Remove unnecessary fields and reduce the size of documents in the source index to speed up the reindexing process.
4. Use bulk requests: Reindex data in bulk to reduce the overhead of individual requests.
5. Adjust the refresh interval: Temporarily increase the refresh interval of the target index to reduce the overhead of frequent refreshes during reindexing.
6. Throttle the reindexing process: Use the `requests_per_second` parameter to control the rate of reindexing and prevent overwhelming the cluster.
7. Use parallel reindexing: If possible, run multiple reindexing tasks in parallel to speed up the process.
8. Monitor and optimize cluster performance: Ensure that the cluster is not overloaded and has sufficient resources to handle the reindexing task efficiently.
1 comment
MR
We can reduce the indexing time by creating Lucene Index.Read more
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