Twilio Segment Features
What are the features of Twilio Segment?
Administration
- Data Modelling
- Workflow Management
- Dashboards and Visualizations
Compliance
- Sensitive Data Compliance
- Training and Guidelines
- Policy Enforcement
- Compliance Monitoring
Data Quality
- Data Preparation
- Data Distribution
- Data Unification
Data Sourcing
- Data Enrichment
- Expandability
- Multiple Devices
Intelligence
- Marketing Metrics
- Predictive Modeling
Twilio Segment Categories on G2
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Administration
Data Modelling | As reported in 85 Twilio Segment reviews. Tools to (re)structure data in a manner that allows extracting insights quickly and accurately | 86% (Based on 85 reviews) | |
Recommendations | As reported in 67 Twilio Segment reviews. Analyzes data to find and recommend the highest value customer segmentations. | 82% (Based on 67 reviews) | |
Workflow Management | Tools to create and adjust workflows to ensure consistency. This feature was mentioned in 76 Twilio Segment reviews. | 87% (Based on 76 reviews) | |
Dashboards and Visualizations | As reported in 84 Twilio Segment reviews. Presents information and analytics in a digestible, intuitive, and visually appealing way. | 80% (Based on 84 reviews) |
Compliance
Sensitive Data Compliance | As reported in 95 Twilio Segment reviews. Supports compliance with PII, GDPR, HIPPA, PCI, and other regulatory standards. | 89% (Based on 95 reviews) | |
Training and Guidelines | As reported in 79 Twilio Segment reviews. Provides guidelines or training related to sensitive data compliance requirements, | 87% (Based on 79 reviews) | |
Policy Enforcement | As reported in 84 Twilio Segment reviews. Allows administrators to set policies for security and data governance | 88% (Based on 84 reviews) | |
Compliance Monitoring | Monitors data quality and send alerts based on violations or misuse 82 reviewers of Twilio Segment have provided feedback on this feature. | 87% (Based on 82 reviews) |
Data Quality
Data Preparation | Curates collected data for big data analytics solutions to analyze, manipulate, and model This feature was mentioned in 98 Twilio Segment reviews. | 87% (Based on 98 reviews) | |
Data Distribution | Based on 97 Twilio Segment reviews. Facilitates the disseminating of collected big data throughout parallel computing clusters | 91% (Based on 97 reviews) | |
Data Unification | Compile data from across all systems so that users can view relevant information easily. This feature was mentioned in 97 Twilio Segment reviews. | 93% (Based on 97 reviews) |
Data Sourcing
Data Enrichment | Based on 139 Twilio Segment reviews and verified by the G2 Product R&D team. Uses external data sources to improve customer profiles. | 85% (Based on 139 reviews) | |
Expandability | Based on 143 Twilio Segment reviews and verified by the G2 Product R&D team. Can be updated to accept new sources and types of data. | 87% (Based on 143 reviews) | |
Multiple Devices | Based on 135 Twilio Segment reviews and verified by the G2 Product R&D team. Can engage with customers across any device with a consistent message. | 87% (Based on 135 reviews) |
Intelligence
Marketing Metrics | Based on 120 Twilio Segment reviews and verified by the G2 Product R&D team. Provides analysis of marketing program ROI and efficiency. | 80% (Based on 120 reviews) | |
Predictive Modeling | Based on 83 Twilio Segment reviews and verified by the G2 Product R&D team. Predicts outcomes based on statistical models; can give insight to "what-if" scenarios. | 69% (Based on 83 reviews) |
Functionality
Data Subject Access Requests | Data Subject Access Request (DSAR) functionality helps companies comply with user access and deletion requests. This feature was mentioned in 27 Twilio Segment reviews. | 91% (Based on 27 reviews) | |
Identity Verification | Identity verification functionality validates a person's identity prior to a company complying with a data subject access request. This feature was mentioned in 18 Twilio Segment reviews. | 84% (Based on 18 reviews) | |
Privacy Impact Assessments | Privacy Impact Assessment (PIA) features help companies evalute, assess, track and report on the privacy implications of their data. 26 reviewers of Twilio Segment have provided feedback on this feature. | 88% (Based on 26 reviews) | |
Data Mapping - survey-based | Based on 24 Twilio Segment reviews. Data mapping functionality, which helps companies understand how data flows throughout their organization, is achieved through manual surveys sent to company employees. | 90% (Based on 24 reviews) | |
Data Mapping - automated | As reported in 25 Twilio Segment reviews. Data mapping functionality, which helps companies understand how data flows throughout their organization, is achieved through automated machine learning. | 87% (Based on 25 reviews) | |
Data Discovery | Data discovery features collect and aggregate data from a variety of sources and prepares it in formats that both people and software can easily use it to then run analytics. This feature was mentioned in 25 Twilio Segment reviews. | 91% (Based on 25 reviews) | |
Data Classification | Based on 26 Twilio Segment reviews. Data classification features tag the discovered data to make it easy to search, find, retrieve, and track. | 90% (Based on 26 reviews) | |
De-identification/pseudonymization | Based on 25 Twilio Segment reviews. De-identification or pseudonymization features replace personally identifiable information with artificial identifiers, or pseudonyms to comply with privacy regulations. | 87% (Based on 25 reviews) | |
Breach notification | Based on 24 Twilio Segment reviews. Data Breach Notification features help companies automate their breach response to stakeholders. | 86% (Based on 24 reviews) | |
Consent management | Based on 29 Twilio Segment reviews. Consent management features help companies obtain and manage user consent when collecting, sharing, buying, or selling a user's data. | 87% (Based on 29 reviews) | |
Website tracking scanning | Website tracking scanning features help companies understand what cookies, beacons, and other trackers are on their websites. 27 reviewers of Twilio Segment have provided feedback on this feature. | 90% (Based on 27 reviews) | |
Data access governance | Data Access Governance functionality helps limit the number of people who have access to data unless they are permissioned to do so. 28 reviewers of Twilio Segment have provided feedback on this feature. | 90% (Based on 28 reviews) | |
Identity Verification | Identity verification functionality validates a person's identity prior to a company complying with a data subject access request. This feature was mentioned in 18 Twilio Segment reviews. | 84% (Based on 18 reviews) | |
Workflow | Offers workflows to process Data Subject Access Requests to enable multiple departments to assist when complying with user access and deletion requests. 13 reviewers of Twilio Segment have provided feedback on this feature. | 86% (Based on 13 reviews) | |
DSAR Portal | Offers a user-facing portal for data subjects to request access to their data. 11 reviewers of Twilio Segment have provided feedback on this feature. | 86% (Based on 11 reviews) | |
Reporting and logs | Has reporting and log functionality to prove that companies are in compliance with mandated response time, per privacy laws such as GDPR, CCPA, and others. 12 reviewers of Twilio Segment have provided feedback on this feature. | 88% (Based on 12 reviews) | |
Dashboard | Based on 20 Twilio Segment reviews. Offers a dashboard to capture, store, and manage granular user consents | 90% (Based on 20 reviews) | |
Reporting | As reported in 20 Twilio Segment reviews. Provide reporting functions showing granular data to demonstrate compliance to regulators | 86% (Based on 20 reviews) | |
Integrations | Integrates with marketing software and other analytical tools This feature was mentioned in 23 Twilio Segment reviews. | 91% (Based on 23 reviews) | |
End-user management | Based on 20 Twilio Segment reviews. Allows end-users to manage their preferences online | 83% (Based on 20 reviews) | |
Audit trails | Based on 17 Twilio Segment reviews. Shows audit trails of how user consent preferences have changed | 84% (Based on 17 reviews) | |
APIs | Offers APIs to link to your data This feature was mentioned in 22 Twilio Segment reviews. | 85% (Based on 22 reviews) | |
Mobile SDK | As reported in 19 Twilio Segment reviews. Offers a mobile SDK to use consent management tools on mobile apps | 86% (Based on 19 reviews) | |
Customizable design | Offers customizeable designs to match corporate branding 14 reviewers of Twilio Segment have provided feedback on this feature. | 82% (Based on 14 reviews) | |
Server-side storage | Based on 17 Twilio Segment reviews. Offers server-side storage of consent, not client-side, for compliance reporting purposes | 86% (Based on 17 reviews) | |
Debugging | Ensures live debugging to alert if any failure during data sync. | Not enough data | |
Workflow Automations | Supports the creation of automated workflows and data pipelines. | Not enough data | |
Notifications | Supports notifications in messaging applications such as Slack, and even in workflows. | Not enough data | |
API Integrations | Provides several pre-built connectors and API integrations to build data workflows. | Not enough data | |
Programmed trigger of data sync | Programmatic trigger of syncs via public APIs | Not enough data | |
Incremental data sync | Native support for incremental syncing | Not enough data | |
Data audit | Move sync logs back into warehouse for auditing | Not enough data |
Development
Pre-built Connectors | Facilitiates API development and integrations with prebuilt connectors, templates, and examples. This feature was mentioned in 47 Twilio Segment reviews. | 89% (Based on 47 reviews) | |
Custom Connectors | Based on 39 Twilio Segment reviews. Provides the ability to create connectors from existing services and APIs in catalog. | 81% (Based on 39 reviews) |
Management
Reporting and Analytics | Provides dashboards to gain real-time insights into API performance, usage, and errors. This feature was mentioned in 46 Twilio Segment reviews. | 80% (Based on 46 reviews) | |
Data Mapping | Facilitates to and fro data map according to the data model between applications/web services. 43 reviewers of Twilio Segment have provided feedback on this feature. | 86% (Based on 43 reviews) |
Integration Options
ERP Systems | As reported in 23 Twilio Segment reviews. Provides integrations to ERP Systems. | 84% (Based on 23 reviews) | |
Accounting Systems | As reported in 23 Twilio Segment reviews. Provides integrations to accounting Systems. | 84% (Based on 23 reviews) | |
CRM and Marketing Automation Systems | As reported in 39 Twilio Segment reviews. Provides integrations to customer relationship management and marketing automation systems. | 88% (Based on 39 reviews) | |
EDI | Provides integrations to EDI service providers. 20 reviewers of Twilio Segment have provided feedback on this feature. | 85% (Based on 20 reviews) |
Management
Business Glossary | Lets users build a glossary of business terms, vocabulary and definitions across multiple tools. 42 reviewers of Twilio Segment have provided feedback on this feature. | 82% (Based on 42 reviews) | |
Data Discovery | As reported in 51 Twilio Segment reviews. Provides a built-in integrated data catalog that allows users to easily locate data across multiple sources. | 85% (Based on 51 reviews) | |
Data Profililng | Monitors and cleanses data with the help of business rules and analytical algorithms. This feature was mentioned in 48 Twilio Segment reviews. | 86% (Based on 48 reviews) | |
Reporting and Visualization | Visualize data flows and lineage that demonstrates compliance with reports and dashboards through a single console. 47 reviewers of Twilio Segment have provided feedback on this feature. | 80% (Based on 47 reviews) | |
Data Lineage | Provides an automated data lineage functionality which provides visibility over the entire data movement journey from data origination to destination. 45 reviewers of Twilio Segment have provided feedback on this feature. | 86% (Based on 45 reviews) |
Security
Access Control | Authenticates and authorizes individuals to access the data they are allowed to see and use. 55 reviewers of Twilio Segment have provided feedback on this feature. | 90% (Based on 55 reviews) | |
Roles Management | Helps identify and manage the roles of owners and stewards of data. This feature was mentioned in 53 Twilio Segment reviews. | 84% (Based on 53 reviews) | |
Compliance Management | As reported in 49 Twilio Segment reviews. Helps adhere to data privacy regulations and norms. | 89% (Based on 49 reviews) | |
Security Compliance | Supports industry standards (GDPR, CCPA etc) before, during, and after the reverse ETL process. | Not enough data | |
Data Encryption | Ensures data encryption across multiple levels of the reverse ETL process. | Not enough data |
Maintainence
Data Quality Management | Defines, validates, and monitors business rules to safeguard master data readiness. This feature was mentioned in 52 Twilio Segment reviews. | 90% (Based on 52 reviews) | |
Policy Management | As reported in 45 Twilio Segment reviews. Allows users to create and review data policies to make them consistent across the organization. | 87% (Based on 45 reviews) |
Data Management
Data Modeling | Supports the creation of SQL models to query any data warehouse. | Not enough data | |
Auditing | Detailed logging for auditing needs. | Not enough data | |
Observability | Real-time visibility into the reverse ETL process. | Not enough data | |
Data mapping | Configures data mapping from data warehouse to target tools. | Not enough data | |
Reporting | View the reverse ETL data via reports and charts through data viz and sync progress. | Not enough data |
Generative AI
AI Text Generation | Allows users to generate text based on a text prompt. | Not enough data | |
AI Text Summarization | Condenses long documents or text into a brief summary. | Not enough data | |
AI Text Generation | Allows users to generate text based on a text prompt. | Not enough data |
Agentic AI - Data Governance
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Natural Language Interaction | Engages in human-like conversation for task delegation | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |