Scratcher Pricing Overview
Scratcher at a glance
Scratcher offers a range of pricing plans tailored to businesses of all sizes, enabling you to leverage gamification for marketing, lead generation, and customer engagement.
Each plan provides access to interactive campaign formats, integrations, and analytics tools, with features scaling according to your needs.
All plans come with a 14-day free trial, requiring no credit card, allowing you to explore the platform's capabilities before committing. Then you can just pay for what you need on a monthly or annual basis.
To ensure data security and compliance, the platform is ISO 27001 certified and fully GDPR compliant—meeting enterprise-grade standards for handling participant data.
| Name | Price | Features |
|---|---|---|
| Single Plan | $129.001 Single Plan Per Month | The Single Plan (€129/month) is perfect for solo marketers, freelancers, or small teams looking to launch their first gamified campaigns. It includes access to 6 core interactive formats—such as Spin the Wheel and Scratchcard—and supports up to 100,000 impressions per month.
With one active campaign and unlimited participants, it’s ideal for focused, high-impact activations. The plan includes full access to integrations via export, native CRM connections, or Zapier, allowing you to sync captured data seamlessly.
Designed for individual use, this plan includes one account and one user login, making it a great entry point for brands new to gamification or running occasional promotions.
To ensure data security and compliance, the platform is ISO 27001 certified and fully GDPR compliant—meeting enterprise-grade standards for handling participant data. This plan is ideal for marketing and CRM teams that require flexibility, branding freedom, and peace of mind when working at scale.
Plans: https://scratcher.io/pricing-plan-find-the-right-one-for-your-business/
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| Starter Plan | €399.001 Starter Plan Per Month | The Starter Plan (€399/month) is ideal for growing marketing teams, CRM managers, and digital specialists who want to scale their gamification strategy with more flexibility and support. It includes everything from the Single plan, plus full access to all interactive game formats .
With up to 500,000 impressions per month and the ability to run three active campaigns at once, it’s built to support ongoing engagement efforts across multiple channels.
You’ll also benefit from a dedicated Success Manager, personalized onboarding to accelerate your first campaign, and basic analytics to track performance and optimize results over time.
This plan is perfect for brands ready to go beyond experimentation and embed gamification into their marketing funnel.
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| Pro Plan | €699.001 Pro Plan Per Year | The Advanced Plan (€699/month, billed annually) is built for mid-sized to enterprise marketing teams looking to fully integrate gamification into their digital strategy.
It includes everything from the Starter plan, with expanded capabilities like access to special interactive formats for more complex or seasonal campaigns. With up to 1,000,000 impressions per month and unlimited campaign activations, it supports high-traffic needs and continuous engagement.
This plan also unlocks advanced features such as an integrated Email Management System for automated participant communication, the ability to apply Custom CSS for complete brand control, and Custom Analytics to track specific KPIs.
Perfect for teams that need flexibility, advanced customization, and scalability across markets or departments. This plan is ideal for marketing and CRM teams that require flexibility, branding freedom, and peace of mind when working at scale.
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Scratcher pricing & plans
Try Scratcher 14 days for free: https://platform.scratcher.io/register?utm_source=G2&utm_medium=Platform
Pricing information was last updated on June 13, 2025
Scratcher Alternatives Pricing
The following is a quick overview of editions offered by other Gamification Software
 Plus - $20/user/month | Free Trial | Unlock real-time visibility and recognition—drive productivity, collaboration, and sales performance effortlessly.
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 Free Plan | Free |
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 START | Starting at $6.7050 user Per Year | An easy-to-use LMS to launch online training right away
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Various alternatives pricing & plans
Scratcher Pricing Reviews
What we like about Scratcher.
As an agency that loves and promotes creative technologies, we were immediately impressed by Scratcher.io. The platform combines ease of use with great creative freedom – ideal for quickly and playfully implementing interactive content.
What we particularly like:
Intuitive application: Even without programming knowledge, animations, games, or interactive experiences can be created with just a few clicks.
Quick results: Prototypes or creative experiments can be realized in no time – perfect for brainstorming sessions or workshops with clients.
Collaborative work: Projects can be developed together and shared online directly – this promotes exchange and creative processes.
Promotion of digital creativity: Scratcher.io is a great tool to introduce young audiences to coding and interactivity – also ideal for the educational sector. Review collected by and hosted on G2.com.
What still had room for improvement
At the beginning, we missed some formats – especially in areas where interactive diversity is required. Not all ideas could be implemented immediately, as certain gamification elements or media formats were not yet available at the start.
All the more pleasing is that Scratcher.io is catching up exactly here: The platform has been continuously developed and now offers significantly more creative possibilities – with more exciting formats already in planning. This shows: Behind Scratcher.io is not only a good idea, but also a strong development team with a clear focus on the needs of the users. Review collected by and hosted on G2.com.
Scratcher gives us the opportunity to stand out from our competitors by creating creative personality tests with a gamification element. The platform is user-friendly, and if you need help with something extra technical, the Danish support always makes sure it happens quickly. They go very far to make it easier to be a customer. Review collected by and hosted on G2.com.
I would like a little more inspiration for campaigns that make sense for our industry. That way I could get even more value out of my subscription. Review collected by and hosted on G2.com.
