Salesforce Commerce for B2C Features
What are the features of Salesforce Commerce for B2C?
Merchandising/Marketing
- Storefront Design Tools
- Recommendations / Personalization
- Promotions and Discounts
Product Catalog
- Content Management
- Product Configuration
- Product Search and Filtering
Order Process
- Checkout Process
- Shipping Options
- Payment Processing
- Order Management
Platform
- Customization
- User Management
- Reporting / Analytics
- Security
- Performance and Reliability
Technology Glossary Features
View definitions of the features and discover new technology terms.
Salesforce Commerce for B2C Categories on G2
Filter for Features
Merchandising/Marketing
Storefront Design Tools | Provides standard templates with an easy to use tool set to customize the templates to showcase the stores brand and optimize the users experience This feature was mentioned in 195 Salesforce Commerce for B2C reviews. | 82% (Based on 195 reviews) | |
Product Visualization | Ability to display and manage photos, 3D views, videos etc for each product This feature was mentioned in 140 Salesforce Commerce for B2C reviews. | 83% (Based on 140 reviews) | |
Recommendations / Personalization | Personalize the buyers experience by displaying the most relevant products to the consumer and increase conversions using past buyer behavior and merchant-driven rules. Tools may include such as cross-sell/up sell, promotions, recommendations, guided selling, etc This feature was mentioned in 209 Salesforce Commerce for B2C reviews. | 81% (Based on 209 reviews) | |
Promotions and Discounts | As reported in 202 Salesforce Commerce for B2C reviews. Contains features that allow administrators to set up promotions on site, provide time based discounts, and enter coupon codes. | 80% (Based on 202 reviews) | |
Shopping Cart Abandonment | Based on 189 Salesforce Commerce for B2C reviews. Provide tools to help convert abandoned carts into sales. Saves items in shopping cart if a users does not complete the purchase. Allows users to continue order process in a future session. Emails users to remind them they have items in their cart. | 77% (Based on 189 reviews) | |
Product Reviews | As reported in 188 Salesforce Commerce for B2C reviews. Ability to display reviews and enable users to write reviews for each product. Integrations to review syndication software to include most recent reviews for products | 80% (Based on 188 reviews) | |
SEO | Based on 185 Salesforce Commerce for B2C reviews. Provides tools to drive traffic to pages via organic search | 81% (Based on 185 reviews) |
Product Catalog
Content Management | Based on 197 Salesforce Commerce for B2C reviews. Ability to add/update products, product pricing, product information and other content included on eCommerce site. | 84% (Based on 197 reviews) | |
Product Configuration | Ability to all users select options to configure the product or select product options. For example, color, size, etc. This feature was mentioned in 197 Salesforce Commerce for B2C reviews. | 82% (Based on 197 reviews) | |
Product Search and Filtering | Based on 204 Salesforce Commerce for B2C reviews. Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting | 82% (Based on 204 reviews) | |
Intangible Products | See feature definition | Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc. This feature was mentioned in 177 Salesforce Commerce for B2C reviews. | 82% (Based on 177 reviews) |
Order Process
Checkout Process | See feature definition | As reported in 199 Salesforce Commerce for B2C reviews. Includes features that optimize user check out experience such as Shopping carts and Single Click Checkout, order summaries, receipts. | 83% (Based on 199 reviews) |
Shipping Options | Functionality that allows users to select shipping options based on price and delivery time. May integrate to 3rd Party shipping/fulfillment companies. 195 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 82% (Based on 195 reviews) | |
Tax Display and Processing | Displays appropriate tax to user based on local laws. Contains functionality to process tax in back end systems. May integrate to 3rd Party tax solutions. This feature was mentioned in 192 Salesforce Commerce for B2C reviews. | 83% (Based on 192 reviews) | |
Payment Processing | Supports required payment methods including credit card processing, purchase orders, paypal, etc. Contains appropriate fraud management functionality. This feature was mentioned in 196 Salesforce Commerce for B2C reviews. | 83% (Based on 196 reviews) | |
Order Management | Based on 198 Salesforce Commerce for B2C reviews. Contains tools that enable administrators to manage placed orders to ensure all customer orders are processed correctly and on time. | 82% (Based on 198 reviews) | |
Returns / Refunds | Based on 185 Salesforce Commerce for B2C reviews. Functionality to allow users to process returns/refunds either via self service or contacting customer service. | 79% (Based on 185 reviews) | |
Inventory Management | Displays inventory levels of products in real time. Displays inventory by location if required. 187 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 82% (Based on 187 reviews) | |
Multi-Channel Fulfillment | Contains distributed order management functionality so that an order can be fulfilled from a warehouse, a store, a vendor drop ship or an in store pick up. 170 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 81% (Based on 170 reviews) |
Multi-Channel Support
Omnichannel | Provides seamless approach to the consumer experience through all available shopping channels (Mobile, Social, Web, Point of Sale, catalog). Some times referred to Omni-Channel. 183 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 83% (Based on 183 reviews) | |
Mobile | Based on 186 Salesforce Commerce for B2C reviews. Features that enable customers to easily to shop for products using a mobile device. | 82% (Based on 186 reviews) | |
Social Commerce | Features that enable customers to easily shop for products on popular social platforms. May provide standard integrations or tools that build the social store on the platform. This feature was mentioned in 170 Salesforce Commerce for B2C reviews. | 84% (Based on 170 reviews) | |
Customer Service | Provides features that enable customer services teams to interact with customers. Features may include chat and and phone support. 189 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 83% (Based on 189 reviews) | |
Store Locator | Based on 175 Salesforce Commerce for B2C reviews. Enable customers to locate and navigate to physical locations by zip code, city or GPS | 80% (Based on 175 reviews) | |
3rd-Party Store Integration | Integrates/Syncs your product catalog to major on line retailers such as Amazon, Ebay, etc. to make it easy to administer selling products via 3rd party channels 115 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 82% (Based on 115 reviews) | |
B2B | Includes features that that are valuable to B2B transactions. For example partner management, contract pricing, invoicing, product entitlement, contract management etc. This feature was mentioned in 165 Salesforce Commerce for B2C reviews. | 82% (Based on 165 reviews) |
Platform
APIs | As reported in 180 Salesforce Commerce for B2C reviews. System provides well documented API's that can be used to integrate to any 3rd Party or internal system. | 82% (Based on 180 reviews) | |
Customization | Product provides tools to customize web store front, business process, etc. to meet unique business needs. 196 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 83% (Based on 196 reviews) | |
Integrations to Add-on Tools | Is easy to integrate to or has pre-packaged integrations to a wide variety of leading add on tools/software. 183 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 83% (Based on 183 reviews) | |
User Management | Enables customers to update their own user information, settings and preferences. This feature was mentioned in 199 Salesforce Commerce for B2C reviews. | 84% (Based on 199 reviews) | |
Reporting / Analytics | Provides standard and ad-hoc reporting ability to meet business requirements This feature was mentioned in 204 Salesforce Commerce for B2C reviews. | 81% (Based on 204 reviews) | |
Security | Software provides appropriate tools and certifications to protect against fraud and malicious attacks This feature was mentioned in 193 Salesforce Commerce for B2C reviews. | 86% (Based on 193 reviews) | |
Multi-Site Management | Based on 181 Salesforce Commerce for B2C reviews. Features that enable creation and maintenance of micro sites, sub-sites using the same instance of the software. | 86% (Based on 181 reviews) | |
Admin Access Rights | Provides ability to control editing rights by product category, geography etc. 185 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 86% (Based on 185 reviews) | |
Test-to-Product Migration | Based on 171 Salesforce Commerce for B2C reviews. Functionality that enables administrators to test changes to products, store design, work flows etc in a test environment and schedule the changes to be migrated to the production version of the site | 84% (Based on 171 reviews) | |
Internationalization | As reported in 167 Salesforce Commerce for B2C reviews. Provides features that enable business transactions throughout the world. Typical features are multi-language, multi-currency and taxation | 85% (Based on 167 reviews) | |
Cross Browser Support | Enables store or site to provide the same user experience in all browsers and browser versions. 178 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 84% (Based on 178 reviews) | |
Performance and Reliability | As reported in 199 Salesforce Commerce for B2C reviews. Software performs well and runs with minimal unscheduled downtime | 85% (Based on 199 reviews) |
Design
Templates - Mobile E-Commerce | Based on 28 Salesforce Commerce for B2C reviews. Include templates that non-technical users can use to create apps | 83% (Based on 28 reviews) | |
Versions - Mobile E-Commerce | Allows users to create versions of the same app, such as user version and admin version 28 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 85% (Based on 28 reviews) | |
Testing - Mobile E-Commerce | As reported in 27 Salesforce Commerce for B2C reviews. Provide features to test apps and identify potential issues before launch | 85% (Based on 27 reviews) | |
Multichannel - Mobile E-Commerce | Based on 28 Salesforce Commerce for B2C reviews. Simulate real-life scenarios for app testing | 85% (Based on 28 reviews) |
Personalization
Branding - Mobile E-Commerce | As reported in 28 Salesforce Commerce for B2C reviews. Helps users align with the company brand guidelines | 83% (Based on 28 reviews) | |
Localization - Mobile E-Commerce | Deliver localization features such as multi-language or multi-currency management 28 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 83% (Based on 28 reviews) | |
Digital Content - Mobile E-Commerce | As reported in 29 Salesforce Commerce for B2C reviews. Manage content such as images, videos, or documents used to create apps | 85% (Based on 29 reviews) | |
Geofencing - Mobile E-Commerce | Target users with personalized content based on their locations This feature was mentioned in 27 Salesforce Commerce for B2C reviews. | 85% (Based on 27 reviews) |
Analysis
Dashboards - Mobile E-Commerce | Track app performance using personalized dashboards This feature was mentioned in 27 Salesforce Commerce for B2C reviews. | 84% (Based on 27 reviews) | |
User Behavior - Mobile E-Commerce | As reported in 26 Salesforce Commerce for B2C reviews. Monitor app user behavior and identify trends or challenges | 87% (Based on 26 reviews) | |
Sales - Mobile E-Commerce | As reported in 25 Salesforce Commerce for B2C reviews. Analyze sales volumes and amounts by product, type of user, channel, etc. | 83% (Based on 25 reviews) |
Analytics
Reports & Analytics | The ability to analyze and visually represent relevant data collected from an e-commerce store and e-merchandising tool. 21 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 94% (Based on 21 reviews) | |
Customer Data | Data collected from customers that can be used to better refine merchandising efforts to entice similar customers. This feature was mentioned in 21 Salesforce Commerce for B2C reviews. | 93% (Based on 21 reviews) |
Merchandising
Product Recommendations | Based on 21 Salesforce Commerce for B2C reviews. Products recommended to customers based on their purchasing or viewing history. | 91% (Based on 21 reviews) | |
Product Search | A search function to help customers easily find products in an online store. 21 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 93% (Based on 21 reviews) | |
Product Display | Tools to optimize how product images are represented on the site. 21 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 93% (Based on 21 reviews) | |
Media File Storage | Tools to store and organize product images, videos, and 3D renderings. This feature was mentioned in 21 Salesforce Commerce for B2C reviews. | 86% (Based on 21 reviews) | |
Web Content Management | Based on 21 Salesforce Commerce for B2C reviews. Tools to optimize and organize product descriptions and other content published to an online store. | 89% (Based on 21 reviews) |
Administration
Integrations | The ability to integrate with a variety of e-commerce software in order to share data and functionality. This feature was mentioned in 20 Salesforce Commerce for B2C reviews. | 92% (Based on 20 reviews) | |
Dashboard | Based on 20 Salesforce Commerce for B2C reviews. A means to display relevant reports and other data in one, easily accessible place. | 90% (Based on 20 reviews) | |
Reporting | As reported in 24 Salesforce Commerce for B2C reviews. Creating reports and presenting sales, inventory, and customer information provided by data collected by the software. | 90% (Based on 24 reviews) | |
Cart Management | As reported in 23 Salesforce Commerce for B2C reviews. The ability for customers to add and remove multiple products before purchase. | 86% (Based on 23 reviews) | |
Shipping Information Collection | As reported in 24 Salesforce Commerce for B2C reviews. The ability to collect shipping information in order to fascilitate order fulfillment. | 87% (Based on 24 reviews) |
Integrations
Payment Gateway Integration | Integration with a payment gateway in order to fascilitate collecting payment. 24 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 88% (Based on 24 reviews) | |
E-commerce Platform Integration | Based on 24 Salesforce Commerce for B2C reviews. Integration with e-commerce platforms in order to create a seamless shopping experience. | 89% (Based on 24 reviews) | |
Email Integration | Integration with email tools in order to easily send confirmation emails and other communication pertaining to a customer's order. This feature was mentioned in 24 Salesforce Commerce for B2C reviews. | 87% (Based on 24 reviews) |
Cart Management
Multi Cart | Ability to create multiple shopping carts on the same platform 25 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 83% (Based on 25 reviews) | |
Products | Allows users to add and remove products and details such as price or item description This feature was mentioned in 24 Salesforce Commerce for B2C reviews. | 87% (Based on 24 reviews) | |
Templates | Provide online store templates that can be customized by users 23 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 86% (Based on 23 reviews) | |
Embed | Shopping cards can be easily added to any type of website This feature was mentioned in 24 Salesforce Commerce for B2C reviews. | 85% (Based on 24 reviews) |
Omnichannel Features
Retail Management | Based on 25 Salesforce Commerce for B2C reviews. The ability to manage the operations of a retail storefront and integrate storefront operations with other channels. | 79% (Based on 25 reviews) | |
POS Integration | As reported in 25 Salesforce Commerce for B2C reviews. The ability to integrate with a POS system in order to facilitate the integration of brick and mortar channels with other channels. | 80% (Based on 25 reviews) | |
Social Media Integration | Tools to integrate social media channels with other commerce channels to create a seamless experience for customers. 24 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 81% (Based on 24 reviews) | |
Customer Service Integration | The ability to integrate customer service into all channels. This feature was mentioned in 25 Salesforce Commerce for B2C reviews. | 86% (Based on 25 reviews) | |
Marketing Tools | The ability to integrate marketing tools into all channels. 25 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 85% (Based on 25 reviews) | |
E-commerce Integration | Based on 26 Salesforce Commerce for B2C reviews. Tools to combine e-commerce channels with other channels in order to create a seamless experience across channels. | 85% (Based on 26 reviews) | |
ERP Integration | The ability to integrate with ERP systems in order to unite customer-facing channels with back-end channels. 25 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 83% (Based on 25 reviews) |
Reporting
Reports & Analytics | Tools to present data collected from various channels in a digestible way to help business owners make informed decisions. This feature was mentioned in 26 Salesforce Commerce for B2C reviews. | 86% (Based on 26 reviews) | |
Data Transfer Tools | The ability to transfer data between channels in order to streamline operations. 26 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 86% (Based on 26 reviews) |
Headless Commerce
Decoupling | As reported in 81 Salesforce Commerce for B2C reviews. Ability to disconnect the front office from the back office of an e-commerce platform | 81% (Based on 81 reviews) | |
REST APIs | As reported in 84 Salesforce Commerce for B2C reviews. Provide APIs that allow for interaction with RESTful web services | 85% (Based on 84 reviews) | |
Data Orchestration | As reported in 82 Salesforce Commerce for B2C reviews. Capture and manage data from multiple sources and syncronize it with the front end and back end | 85% (Based on 82 reviews) | |
Customization | Allows developers to customize the platform using multiple programming languages 86 reviewers of Salesforce Commerce for B2C have provided feedback on this feature. | 85% (Based on 86 reviews) | |
Extensibility | Based on 84 Salesforce Commerce for B2C reviews. Include prebuilt integrations with multiple systems such as ERP and CRM | 84% (Based on 84 reviews) |
Generative AI
AI Text Generation | As reported in 66 Salesforce Commerce for B2C reviews. Allows users to generate text based on a text prompt. | 80% (Based on 66 reviews) | |
AI Text Summarization | Condenses long documents or text into a brief summary. This feature was mentioned in 70 Salesforce Commerce for B2C reviews. | 78% (Based on 70 reviews) |
Agentic AI - E-Commerce Platforms
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Natural Language Interaction | Engages in human-like conversation for task delegation | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
