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ReferenceEdge
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ReferenceEdge Reviews & Product Details

ReferenceEdge Overview

What is ReferenceEdge?

ReferenceEdge is a 100% Salesforce-native application purpose-built for customer advocacy management. It centralizes customer advocate information and content (case studies, videos, logos, etc.), and automates the advocate search, request and call coordination processes. ReferenceEdge also addresses common advocacy needs and challenges such as recruiting new program members, maintaining current information, measuring program performance and preventing advocate overuse. You'll find our listing and additional reviews on the Salesforce AppExchange.

ReferenceEdge Details
Languages Supported
English
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Product Description

ReferenceEdge is a 100% native customer reference management for Salesforce.


Seller

Point of Reference

Description

Since
003, Point of Reference has been helping companies leverage customer advocates to fuel business growth and fortify brands. With deep domain perspective and proven execution competency, we provide the most mature technology available, built on the Salesforce platform, for centralizing advocate information, automating processes and quantifying customer marketing results. Our single point, concierge-level service model ensures clients have the knowledge and support essential for success. For more information, visit http://www.point-of-reference.com

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ReferenceEdge Integrations

(5)
Integration information sourced from real user reviews.

Recent ReferenceEdge Reviews

Verified User
U
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"A Game-Changer in tracking Customer Advocacy and its impact"
We’ve been using ReferenceEdge for over 4 years, and as its a Salesforce-native integration has been a game-changer. It centralizes all customer ad...
Verified User
A
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"" Reference Process Simplified""
Their support and software have enabled our company to move from a very rudimentary process of securing a reference to a well-managed program. They...
Verified User
A
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"ReferenceEdge powered by professionals in advocacy and reference!"
I love the customer support provided on a regular basis. Helping you maximize the value of the software is just part of the benefits they provide. ...

Pricing Insights

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

6 months

Perceived Cost

$$$$$
View More Pricing Information

ReferenceEdge Media

ReferenceEdge Demo - ReferenceEdge Search Page
Search for customer references
ReferenceEdge Demo - ReferenceEdge Opportunities page
See opportunities
ReferenceEdge Demo - ReferenceEdge Dashboard
See reference use, revenue influenced and other key metric at a glance with customized dashboards.
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38 ReferenceEdge Reviews

4.6 out of 5
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38 ReferenceEdge Reviews
4.6 out of 5
38 ReferenceEdge Reviews
4.6 out of 5

ReferenceEdge Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
BD
Customer Reference Manager
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about ReferenceEdge?

Our overall experience with Reference Edge has been amazing. Everything we aimed to achieve through this collaboration is being met seamlessly. A major reason for our continued trust in the platform is Sonya Whelan— she is truly exceptional. Always on top of our requirements, incredibly responsive, and consistently supportive, she has made working with RefEdge smooth and effective.

The latest release has significantly improved the usability of the platform, and her proactive updates and hands-on assistance — especially when navigating reports — have been invaluable. Her guidance always leads to the best outcomes. Honestly, she’s the best support we’ve had from RefEdge, and a huge reason behind our positive experience. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

There’s nothing specific to point out at this time. So far, we’ve had a great experience with the Reference Edge platform and their team — everything has been smooth, responsive, and well-supported. Review collected by and hosted on G2.com.

What problems is ReferenceEdge solving and how is that benefiting you?

Reference Edge is helping us efficiently manage and scale our customer reference program. It streamlines the process of identifying, tracking, and leveraging customer advocates, which used to be time-consuming and manual. The platform allows us to match the right references quickly, track usage, and maintain visibility across teams. This has improved internal collaboration, reduced turnaround times, and ultimately helped us showcase our customer success stories more effectively. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about ReferenceEdge?

We’ve been using ReferenceEdge for over 4 years, and as its a Salesforce-native integration has been a game-changer. It centralizes all customer advocacy information, making it easy to track any reference participation and ensuring we have full context when reaching out. The platform allows us to track real-time data, such as the impact customer references have had in supporting closed deals with sales teams. This also helps us avoid advocate overuse, recruit new program members, and effectively measure program performance.

On top of that, the service we receive from our assigned Account Director has been outstanding. Their availability, willingness to assist, and proactive approach have been key in helping us reach all of our internal objectives. They are always ready to help, offering valuable insights and support when needed. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

There’s very little to dislike about ReferenceEdge. The platform is powerful and generally easy to use, though, like any tool, there could be a slight learning curve during the initial setup phase. Additionally, some users might find the wealth of features overwhelming at first, but once the system is set up, it becomes intuitive and efficient. Review collected by and hosted on G2.com.

What problems is ReferenceEdge solving and how is that benefiting you?

Track real-time data about the impact customer references have had in supporting closed deals with sales teams, avoid advocate overuse, recruit new program members, and effectively measure program performance. Review collected by and hosted on G2.com.

Verified User in Telecommunications
UT
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about ReferenceEdge?

I've been using ReferenceEdge for over five years and brought it to my current organization to enhance and streamline our reference process. I highly recommend it to any company looking for a robust and reliable reference management platform.

The support we’ve received from the ReferenceEdge team has been outstanding. Our account director, Andrea, has been a fantastic partner—she’s incredibly knowledgeable, always helpful, and truly invested in our success. From custom reports to dashboard enhancements, her insights and recommendations have helped us take our program to the next level.

We’ve recently started using the Events feature, and I’m impressed by the ability to track attendee engagement and report on revenue influence. It’s been a valuable addition to our toolkit.

Overall, ReferenceEdge has become an essential part of our reference strategy, and the level of support we receive makes a huge difference. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

I’d love to see more self-service functionality—especially for tasks like adding or removing users—so we wouldn’t have to rely so heavily on our business applications team for routine updates. I’m also looking forward to any upcoming UI improvements. Review collected by and hosted on G2.com.

What problems is ReferenceEdge solving and how is that benefiting you?

ReferenceEdge addresses several key needs within our customer advocacy organization. It helps us efficiently manage reference requests and nominations, while also tracking a wide range of advocacy activities our customers participate in—such as case studies, speaking engagements, interviews, and more. It's a powerful tool for keeping everything organized and running smoothly. Review collected by and hosted on G2.com.

Martha C.
MC
Customer Programs Manager
Computer Software
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about ReferenceEdge?

I've used ReferenceEdge for 4+ years in two different organizations and I recommend it to anyone looking to automate and scale their customer advocacy program. Most important, working with the Point of Reference team feels like a true partnership. This is essential to the success of any software implementation. The meetings with our account director are my favorite, she guides us through technical challenges as well as strategic planning to sustain a successful program! Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

We use the gamification feature in ReferenceEdge where customers and internal users earn points to exchange for benefits. It would be easier if customers had direct access to manage their points balance. Review collected by and hosted on G2.com.

What problems is ReferenceEdge solving and how is that benefiting you?

ReferenceEdge manages all customer advocacy participation for us including sales, marketing, and product feedback initiatives. This consolidated view allows us to identify our most engaged advocates and provides the opportunity to recognize them as such.

The self-serve peer-to-peer reference request/approval model frees up time for our team to focus on strategy and improvements to the program.

One feature I find very useful is the content repository, the ability to link existing customer content to the reference profiles is a convenient way to see all the information available to make an informed decision.

The customer/user points feature provides a way to offer tangible benefits back to both internal and external customers for their loyalty and support

The wide range of reports and dashboards available help promote the impact the program has to the bottom line, i.e. the revenue infuenced by sales among others. Review collected by and hosted on G2.com.

Verified User in Telecommunications
UT
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about ReferenceEdge?

My favorite part of using Reference Edge is the outstanding support we receive from our account manager, Andrea. She consistently goes above and beyond to ensure we’re making the most of the platform’s capabilities. She’s always willing to put in extra time to support us, making our lives easier and helping us better manage our references. I also really value the reporting capabilities and custom dashboards we’ve built, which help us track reference activities like events, case studies, and revenue influenced by reference calls. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

One improvement I’m excited about an upcoming UI/UX update—the current interface feels a bit outdated, and a refreshed experience could make navigation smoother. Review collected by and hosted on G2.com.

What problems is ReferenceEdge solving and how is that benefiting you?

ReferenceEdge helps me efficiently manage, track, and scale our customer reference program while providing clear visibility into revenue impact. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about ReferenceEdge?

The customer success reps I have worked with are always so engaged, helpful and personable. My current CSM understands our business processes and culture and is able to help us tailor our reports and process to fit our needs. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

If your data isn't all centralized, it's harder to search for specific attributes when requesting a sales reference. That is not so much a RefEdge issue as it is a company data clean up issue. Review collected by and hosted on G2.com.

What problems is ReferenceEdge solving and how is that benefiting you?

We are able to track our customer advocacy activities, how much ACV they impact, reward our customers based on their activities, and internally celebrate our AE's and CSM's for helping build our best advocates. The data in RefEdge is also shown in Tableau reports where we can see the impact of advocacy in the broader marketing metrics and dashboards. This allows us to have a seat at the table and prove the value of our customer marketing programs. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
Rating Updated ()
What do you like best about ReferenceEdge?

I love the customer support provided on a regular basis. Helping you maximize the value of the software is just part of the benefits they provide. These seasoned pros also help you realize the potential of your program through a wealth of resources covering a variety of topics. The amount of time ReferenceEdge saves me is remarkable and I know I have a partner in Point of Reference! Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

The implementation used to be cumbersome, but they have made improvements and it's much quicker. Review collected by and hosted on G2.com.

What problems is ReferenceEdge solving and how is that benefiting you?

ReferenceEdge is allowing us to scale our program, track results, prepare reports, and share dashboards. We no longer rely on tribal knowledge. We have a central place to store information and insights and to track every advocacy activity. It allows us to share content easily and search and find references within minutes (or less). Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about ReferenceEdge?

I have been managing our Reference Edge platform for last 9 months. When I was first introduced to RefEdge, it was super easy to use - right off the bat I could see the value! Our customer support has been instrumental in helping standing up our platform with helping amping up our usage. Overall, it is a really great tool! Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

As of right now, there is nothing that I dislike about ReferenceEdge! Review collected by and hosted on G2.com.

What problems is ReferenceEdge solving and how is that benefiting you?

ReferenceEdge is helping us better automate our reference call process by limiting AE to AE slacks/emails and instead automating this process all through RefEdge. We are successfully able to see the impact of revenue influenced by reference calls YoY (and will hopefully continue to see it grow)! Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about ReferenceEdge?

Their support and success team is a true extension of our team. Amanda comes to our calls with ideas and strategy, she is always forward-thinking and is persistent in her assistance with our overall team. I also enjoy how collaborative the product team is in taking into account ideas submitted. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

The UI can be intimidating, but as long as you are following along with your CSM you'll learn along the way! It's a very robust system. Review collected by and hosted on G2.com.

What problems is ReferenceEdge solving and how is that benefiting you?

Streamlining our customer reference program Review collected by and hosted on G2.com.

Sydney P.
SP
Customer Marketing Manager
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about ReferenceEdge?

Great product that helps streamline reference requests Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

The UI could be a little more modernized over all Review collected by and hosted on G2.com.

What problems is ReferenceEdge solving and how is that benefiting you?

Consolidates customer reference data within Salesforce, enabling efficient tracking and management of referenceable contacts and accounts. It also monitors usage for references to prevent overuse. Review collected by and hosted on G2.com.