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Top 10 Oracle BlueKai Data Management Platform Alternatives & Competitors

(19)3.9 out of 5

Research alternative solutions to Oracle BlueKai Data Management Platform on G2, with real user reviews on competing tools. Data Management Platforms (DMP) is a widely used technology, and many people are seeking productive, easily administered software solutions with 1st-party data integration, 2nd-party data integration, and 3rd-party data integration. Other important factors to consider when researching alternatives to Oracle BlueKai Data Management Platform include campaigns and integrations. The best overall Oracle BlueKai Data Management Platform alternative is MediaMath by Infillion. Other similar apps like Oracle BlueKai Data Management Platform are Lotame Spherical Platform, Adobe Audience Manager, Google Audience Center, and Nielsen DMP. Oracle BlueKai Data Management Platform alternatives can be found in Data Management Platforms (DMP) but may also be in Cross-Channel Advertising Software or Demand Side Platform (DSP).

Best Paid & Free Alternatives to Oracle BlueKai Data Management Platform

  • MediaMath by Infillion
  • Lotame Spherical Platform
  • Adobe Audience Manager
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Top 10 Alternatives to Oracle BlueKai Data Management Platform Recently Reviewed By G2 Community

Browse options below. Based on reviewer data, you can see how Oracle BlueKai Data Management Platform stacks up to the competition, check reviews from current & previous users in industries like Marketing and Advertising, Information Technology and Services, and Media Production, and find the best product for your business.

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    #1

  1. MediaMath by Infillion

    By Infillion
    (124)3.9 out of 5

    2. MediaMath is a digital marketing technology company dedicated to reengineering modern marketing to offer transformative results based on tangible goals.

    Categories in common with Oracle BlueKai Data Management Platform:
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    Reviewers say compared to Oracle BlueKai Data Management Platform, MediaMath by Infillion is:

    Better at support
    Easier to do business with
    More expensive
    See all MediaMath by Infillion reviews
    #2

  2. Lotame Spherical Platform

    By Lotame
    (116)4.4 out of 5

    3. • Actionable Customer Intelligence: Bring together your known and unknown first-party customer data for maximum benefit. Tap into built-in analytics to inform personalization, fuel audience growth markets, and inspire smarter planning. • Data Informed Audiences: Use flexible audience building to enrich and scale your first-party data. Access machine learning modeling, lookalike tools, and a trusted, global data marketplace for audience expansion, acquisition, and ROI. • Identity Powered Activation: Easily extend your audiences anywhere you need — campaign delivery, data visualization, revenue generation and more. Safeguard your addressable advertising and measurement needs with the market leader in identity.

    Categories in common with Oracle BlueKai Data Management Platform:

    Reviewers say compared to Oracle BlueKai Data Management Platform, Lotame Spherical Platform is:

    Better at support
    Easier to do business with
    More usable
    See all Lotame Spherical Platform reviews
    #3

  3. Adobe Audience Manager

    By Adobe
    (34)4.1 out of 5

    4. Adobe Audience Manager identifies, quantifies, and optimizes high-value target audiences, which can then be offered to advertisers via an integrated, secure, privacy-friendly management system that works across all advertising distribution platforms.

    Categories in common with Oracle BlueKai Data Management Platform:

    Reviewers say compared to Oracle BlueKai Data Management Platform, Adobe Audience Manager is:

    More expensive
    Easier to do business with
    Better at support
    See all Adobe Audience Manager reviews
    #4

  4. Google Audience Center

    By Google
    (18)4.1 out of 5

    5. Audience Center 360 is a data management platform designed to offer the capability to unify data from analytics, ads, email, social, and CRM to better understand and reach customers.

    Categories in common with Oracle BlueKai Data Management Platform:

    Reviewers say compared to Oracle BlueKai Data Management Platform, Google Audience Center is:

    Better at support
    Better at meeting requirements
    See all Google Audience Center reviews
    #5

  5. Nielsen DMP

    By Nielsen
    (16)3.4 out of 5

    6. Nielsen Marketing Cloud and it's leading DMP empowers brands, agencies and media companies to connect more effectively with customers by combining Nielsen’s world-class audience data, media planning, marketing activation, analytics and AI-powered modeling capabilities in a fully-integrated platform.

    Categories in common with Oracle BlueKai Data Management Platform:

    Reviewers say compared to Oracle BlueKai Data Management Platform, Nielsen DMP is:

    Easier to do business with
    Better at support
    See all Nielsen DMP reviews
    #6

  6. Xaxis Turbine

    By Xaxis
    (2)5.0 out of 5

    7. Xaxis is a global digital media platform that programmatically connects advertisers to audiences.

    Categories in common with Oracle BlueKai Data Management Platform:
    See all Xaxis Turbine reviews
    #7

  7. V12 Data

    By V12 Data
    (43)4.1 out of 5

    8. Marketing Automation Platform powered by Acquisition Data

    Categories in common with Oracle BlueKai Data Management Platform:

    Reviewers say compared to Oracle BlueKai Data Management Platform, V12 Data is:

    Better at support
    Easier to do business with
    More usable
    See all V12 Data reviews
    #8

  8. Amobee

    By Amobee
    (51)3.8 out of 5

    9. A cloud platform that enables marketers to make smarter decisions and precisely execute cross-channel campaigns.

    Categories in common with Oracle BlueKai Data Management Platform:

    Reviewers say compared to Oracle BlueKai Data Management Platform, Amobee is:

    Better at support
    Easier to do business with
    More usable
    See all Amobee reviews
    #9

  9. Adform DMP

    By Adform
    (4)4.2 out of 5

    10. Adform’s DMP enables you to accurately target your campaigns directly at relevant audiences, which will lead to improved engagement with your brand.

    Categories in common with Oracle BlueKai Data Management Platform:
    See all Adform DMP reviews
    #10

  10. Roku OneView (formerly Dataxu)

    By Roku
    (86)3.8 out of 5

    11. dataxu helps marketing professionals use data to improve their advertising. Its software empowers you to connect with real people across all channels.

    Categories in common with Oracle BlueKai Data Management Platform:

    Reviewers say compared to Oracle BlueKai Data Management Platform, Roku OneView (formerly Dataxu) is:

    Better at support
    Easier to do business with
    See all Roku OneView (formerly Dataxu) reviews

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    • Easily shop for curated – and trusted – software
    • Own your own software buying journey
    • Discover exclusive deals on software
    See Exclusive Offers

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