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Optimizely Feature Experimentation
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Optimizely Feature Experimentation Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users praise the ease of use of Optimizely Feature Experimentation, highlighting quick setups and flexible management options. (28 mentions)
Users appreciate the ease of configuration for managing audiences and setting up A/B tests seamlessly in Optimizely. (22 mentions)
Users value the easy configuration of Optimizely Feature Experimentation, allowing efficient management of various audiences and tests. (22 mentions)
Users highlight the flexibility and comprehensive tools of Optimizely Feature Experimentation for optimizing digital experiences effectively. (16 mentions)
Users find creating feature flags to be straightforward and beneficial, enhancing collaboration across teams and facilitating experimentation. (11 mentions)
Users find Optimizely Feature Experimentation to be expensive given its limited analytics capabilities and features. (10 mentions)
Users note the need for improved third-party integration and clarity on significance calculations for optimal usage. (9 mentions)
Users find the complexity of Optimizely Feature Experimentation challenging, particularly during onboarding and integration with legacy systems. (8 mentions)
Users face a steep learning curve that can hinder new users' onboarding experience with Optimizely. (8 mentions)
Users find the complex features of Optimizely can hinder usability and cloud their understanding of results. (6 mentions)

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116 Optimizely Feature Experimentation Reviews

4.3 out of 5
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Optimizely Feature Experimentation Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
Dustin M.
DM
Test Engineer III
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Optimizely Feature Experimentation?

The feature flags feature and ease of use. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Feature Experimentation?

I want the ability to choose audiences for different environments. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Feature Experimentation

Hi Dustin,

Thank you for leaving us a review, we're happy that you're finding great use in our product! If you ever have anymore insights, please don't hesitate to share them with your customer success manager or message us at reviews@optimizely.com and we will connect you with the right people.

Verified User in Retail
UR
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Optimizely Feature Experimentation?

It gives a lot of power to do experimentation, and also, things can be turned on/off with a button click. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Feature Experimentation?

I feel sometimes it slows down the website loading speed. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Feature Experimentation

Hi There,

Thanks for your review! If you're ever experiencing any issues with the product or have any questions, please don't hesitate to reach out to your customer success manager or message us at reviews@optimizely.com and we'll connect you with the right people.

Verified User in Insurance
UI
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Optimizely Feature Experimentation?

My favorite thing about Optimizely is the easy-to-navigate user interface. It is quite intuitive and I could get started without much guidance from others. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Feature Experimentation?

Occasionally there are problems associated with displaying results. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Feature Experimentation

Hi There,

Thanks for sharing your experience our product. We're happy that you're finding success with it! If you are experiencing any issues or need any assistance please contact your customer success manager or message us at reviews@optimizely.com.

Verified User in Information Technology and Services
AI
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Optimizely Feature Experimentation?

whitelisting, controlling variations, being able to view traffic allocation and metrics Review collected by and hosted on G2.com.

What do you dislike about Optimizely Feature Experimentation?

sometimes metrics take a little long to update, so it can slow down testing a little if you're not careful Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Feature Experimentation

Hi,

Thanks for leaving us a review! We are always looking to improve user experience and welcome your feedback. If you ever have any questions or recommendations, please reach out to your customer success manager or message us at reviews@optimizely.com.

YN
Product Leader
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Optimizely Feature Experimentation?

The ability to manage and test, learn and segment your product to tailor a personal experience to each user to drive a better user experience Review collected by and hosted on G2.com.

What do you dislike about Optimizely Feature Experimentation?

not being able to do the same experimentation testing on an app like you can for a webapp Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Feature Experimentation

Hi Yau,

We're happy to hear that your experience with Full Stack is going well. Always feel free to share your feedback with your customer success manager or message us at reviews@optimizely.com and we will connect you with the right people.

Thanks!

Verified User in Computer Software
AC
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
What do you like best about Optimizely Feature Experimentation?

Custom built stats engine which allows for easier use, monitoring and quicker results Review collected by and hosted on G2.com.

What do you dislike about Optimizely Feature Experimentation?

Constant integration issues with engineering libraries, rendering could-be-results as needing to be double checked or tested manually. Support staff are more interested in passing the buck than fixing the issue. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Feature Experimentation

Hi,

Thank you for your review, we highly value your feedback. We're sorry to hear about your issues with the platform; an enjoyable user experience is of the utmost importance for us. Please contact your customer success manager or message us at reviews@optimizely.com so we can help remedy these matters.

Verified User in Broadcast Media
UB
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Optimizely Feature Experimentation?

The consoles are straightforward, have good visualizations, and quickly identify your success metrics at a glance. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Feature Experimentation?

There's very little to dislike. It works. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Feature Experimentation

Hi,

We're happy to hear that Full Stack is successfully providing you with business solutions. If any questions or feedback ever arise, please don't hesitate to reach out to your customer success manager or message us at reviews@optimizely.com.

Thanks!

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Optimizely Feature Experimentation?

Easy to create and check on experiments and set audiences. The design is very sleek and modern. I also love the option to have a desktop app! Very happy user with a great community to be able to ask questions. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Feature Experimentation?

Sometimes Optimizely is down, which can interfere when we need to check on stats. Though not very common. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Feature Experimentation

Hi,

We love to hear that you're happy with our product! If you ever need any assistance or have any questions please feel free to contact your customer success manager or message us at reviews@optimizely.com.

Verified User in Insurance
II
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Optimizely Feature Experimentation?

We used this for our websites and payment processing. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Feature Experimentation?

Overall the software was easy to use. Our developers took time to learn the software. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Feature Experimentation

Hi There,

We appreciate your review and love to hear that you're enjoying Full Stack! If you ever have any questions or concerns in the future, please don't hesitate to share them with your Customer Success Manager or you can send us a message at reviews@optimizely.com and we'll connect you with the right people.

Thank you.

Verified User in Food & Beverages
UF
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Optimizely Feature Experimentation?

A lot of flexibility in running experiments, great interface Review collected by and hosted on G2.com.

What do you dislike about Optimizely Feature Experimentation?

We had to build a solution on top to be able to overcome some limitations Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Feature Experimentation

Hi There,

We're so happy to hear that you're finding success with Full Stack. If any questions or issues arise in the future, please don't hesitate to contact your customer success manager or message us at reviews@optimizely.com.