Experian Customer Data Engine Discussions

A modern, easy-to-use, hosted customer data platform, the Customer Data Engine takes data management to the next level. Securely manage all of your customer data – Securely manage all of your customers’ online and offline engagement and demographic data in one place. Create a single view of the customer – Persistently managing identities using our OmniView solution, which helps you understand how your customers are engaging with you in-store and across all media channels. Better target customers – Enrich your first and third party data with our ConsumerViewSM marketing database containing demographics, purchasing habits, lifestyles, interests and attitudes of over 300 million individuals and 126 million households. Manage your marketing campaigns – Activate your audiences with Experian’s direct match media partners, your direct mail and email providers, and across the programmatic ecosystem — all from a single platform. Measure campaign effectiveness – Link purchase data with campaign exposure data to determine the online and offline sales effectiveness of your campaigns. When users leave Experian Customer Data Engine reviews, G2 also collects common questions about the day-to-day use of Experian Customer Data Engine. These questions are then answered by our community of 850k professionals. Submit your question below and join in on the G2 Discussion.