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Fine Print

by Whitney Rudeseal Peet
Fine print is information presented in a small, less noticeable font in documentation that spells out certain restrictions. Learn how to get it right.

What is fine print?

Fine print is text in a small font that’s less noticeable than the rest of the text in a document. Fine print is included in legal documentation, contracts, banking or credit card information, research, and medical documentation. It often details certain restrictions, limitations, or aspects of an agreement relevant to the document.

Fine print is typically similar across different industries and uses legal language, so legal document drafting software can help create accurate fine print for documents.

Types of fine print

Fine print is a common legal practice and is found across many types of agreements, contracts, and methods of advertising and promotion. These types include:

  • Terms of agreement: This is a document that includes the expectations, behaviors, and rules to use, rent, own, or participate in an activity or transaction.
  • Privacy policies: These detail how a company or group will use shared information and personal data.
  • Terms of use: This is a document that outlines the rules, requirements, and restrictions for using a service or product.
  • Insurance policies: Fine print in these policies often refers to the duration of the policy, the reach of the policy, or the types of work or services funded by the policy.
  • Verbal fine print: This is the type of fine print often heard in television commercials and radio ads, where the words are spoken much faster than the rest of the content.

Fine print best practices

When adding fine print to documentation, follow these tips and best practices to ensure success.

  • Include fine print that isn’t intentionally obtuse or hard to understand. Making fine print inaccessible can cause a lot of pain down the road for everyone involved.
  • Don’t bury the fine print where it’s impossible to find. Just because this is common practice doesn’t mean it’s best practice. Customers have more trust in businesses that are forthcoming with their fine print.
  • Double and triple-check the fine print copy before finalizing and publishing it. With legal contracts, every little mistake can be used as a loophole.
  • If a customer is reading documentation in a digital format, don’t mislead them into agreeing with the terms and conditions by combining the “I Agree” button with something else more prominent, like creating an account or signing up for communications. Make it clear that they are being asked to agree to the conditions – including the fine print.

The fine print is important information presented in a document in a small font, often with details like rules, restrictions, guidelines, limitations, or exceptions to the rest of the legal document.

boilerplate is a section of copy that can be used repeatedly in different documents with little to no changes and edits. Fine print is often considered boilerplate copy.

Copyright refers to legal intellectual property that a person or business has taken ownership of and claimed exclusive rights to.

Whitney Rudeseal Peet
WRP

Whitney Rudeseal Peet

Whitney Rudeseal Peet is a former freelance writer for G2 and a story- and customer-centered writer, marketer, and strategist. She fully leans into the gig-based world, also working as a voice over artist and book editor. Before going freelance full-time, Whitney worked in content and email marketing for Calendly, Salesforce, and Litmus, among others. When she's not at her desk, you can find her reading a good book, listening to Elton John and Linkin Park, enjoying some craft beer, or planning her next trip to London.

Fine Print Software

This list shows the top software that mention fine print most on G2.

Groupon provides a global marketplace where people can buy just about anything, anywhere, anytime.

Manage and measure a data-driven PR program with hyper-targeted search, pitching, social media and journalist relations features.

Navan is the all-in-one solution that makes travel easy so you can focus on being there, not getting there. Say goodbye to spending hours on the phone trying to change your flight or saving stacks of receipts to manually input expenses. From EAs and finance teams to travel managers and employees, Navan empowers people to focus on the things that matter most to them — all while providing companies with real-time visibility, savings, and control. Learn more at navan.com.

Find your next customer with ZoomInfo Sales, the biggest, most accurate, and most frequently refreshed database of contact and company insights, intelligence, and purchasing intent data, all in one, modern go-to-market platform.

SuiteDash is a unique solution that combines all the necessary components that you need to run your business, in one convenient & efficient dashboard

A content management system that takes the pain out of managing your website so you can get back to focusing on the experience that you’re providing your customers. Easily create and manage website pages personalized for different visitors — and optimized for devices and conversions — all on one powerful, easy-to-use CRM platform.

An integrated marketing platform built for retailers to drive results: increased engagement, revenue and loyalty at every point of interaction.

Google Workspace enables teams of all sizes to connect, create and collaborate. It includes productivity and collaboration tools for all the ways that we work: Gmail for custom business email, Drive for cloud storage, Docs for word processing, Meet for video and voice conferencing, Chat for team messaging, Slides for presentation building, shared Calendars, and many more.

Lead Forensics is the essential software in B2B marketing, instantly know who is visiting your website and get contact info. Try for free.

Social Media Management: Facebook Marketing.

Seamless.ai delivers the world's best sales leads. Maximize revenue, increase sales and acquire your total addressable market instantly using artificial intelligence.

Our GPS fleet tracking software helps you monitor your entire mobile workforce with easy-to-use dashboards, detailed maps and intuitive mobile apps. (formerly Fleetmatics)

Shopify is a cloud-based commerce platform designed for small and medium-sized businesses. Merchants can use the software to design, set up and manage their stores across multiple sales channels, including web, mobile, social media, brick-and-mortar locations, and pop-up shops.

HostGator has all the tools you need to create a beautiful website, portfolio, or online store. Our drag-and-drop website builder and mobile-friendly templates make it easy to create a great-looking website fast. With 24/7/365 live expert support, there's always someone to help you when you need a hand. Take your website from dream to reality with affordable shared, reseller, VPS and dedicated web hosting from HostGator.

Software delivers even more imaging magic, new creative options, and the Adobe Mercury Graphics Engine for blazingly fast performance.

Maximize all sources of revenue, reduce cost and expedite payment with a simplified and unified platform that integrates payment processing across HIS, PM and EMR systems—unlocking unprecedented, actionable insights for improved revenue cycle performance. No matter the size or scope of your organization, we can help you save time and effort so you can get back to helping those who need it most.

LivingSocial is the local marketplace to buy and share the best things to do in your city and beyond. With unique and diverse offerings each day, we inspire members to discover everything from weekend excursions to one-of-a kind events and experiences to exclusive gourmet dinners to seasonal family outings and more.

SurveyLegend gives individuals and companies, large or small, the power to create mobile-friendly, beautiful surveys, forms, and polls with ease.

Web-based email marketing software that helps business owners to build permission-based mailing lists, maximize conversion ratios, increase profitability and build customer confidence.

As a top-rated PDF software, PDFelement ensures high-quality PDF editing with unmatched precision. Easily modify text, images, and layouts in your PDF files, or convert PDFs to and from Word, Excel, PPT, and more while preserving formatting. Its robust security features allow you to password-protect, redact sensitive data, and sign PDFs electronically for secure collaboration.