What is a case study?
A case study is a detailed analysis or report that examines a specific project, initiative, or problem-solving scenario to showcase its success, challenges, and lessons learned. It typically includes background information, methodologies, results, and insights gained from real-world experiences. Case studies are commonly used in various fields, including business, academia, and research, to illustrate best practices, inform decision-making, and provide valuable insights to professionals or stakeholders facing similar challenges.
Related Glossary Terms
Case Study Software
Software that mention case study as a feature or term.

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Mara Calvello
Mara Calvello is a Content and Communications Manager at G2. She received her Bachelor of Arts degree from Elmhurst College (now Elmhurst University). Mara writes
content highlighting G2 newsroom events and customer marketing case studies, while also focusing on
social media and
communications for G2. She previously wrote content to support our G2 Tea newsletter, as well as categories on artificial intelligence, natural language understanding (NLU), AI code generation, synthetic data, and more. In her spare time, she's out exploring with her rescue dog Zeke or enjoying a good book.