At our organization, we use Recapped.io as part of the sales and post sales lifecycle. We started using it because we wanted to deliver a more consistent sales experience from start to finish. Recapped allowed us to map out that process and centralize communication between our team and stakeholders at our target companies. Once in place, Recapped enabled our Sales team to continue working seamlessly if someone was sick or needed to take time off. You can easily see where clients were in the sales process and you can even see how engaged those key stakeholders are. Finally, Recapped allows us to transition from our Sales Team to post-sales/Implementations with ease. Customer's simply continued accessing the same system they had been throughout the sales process (and also the same system they signed their contract in). Once a client was transitioned to Implementations, our team was able to chart out what we would need from our clients in order to deliver certain milestones on certain dates. Recapped also happened to integrate with Salesforce beautifully - both pulling and sending data to keep the opportunity up to date within that system.