Hey Rick – That's a great question! It all depends on how your buyer is used to being sold to. We're noticing that Shared Spaces are of increased value when you're dealing with longer sales cycles or have multiple decision-makers and internal stakeholders that are part of the buying process. Shared Spaces gives you the ability to create your own secure, branded micro-sites where you can interact with colleagues and customers. These collaborative spaces host content, comments, and more all in one place. In addition, a Shared Space can become a hub for all content shared with one customer, even in a post-sale scenario.
Furthermore, you as the sales rep, are the administrator in this environment. Access is by invitation only to ensure your content remains secure and visible only to the intended audience.
On the other hand, if you/your buyer prefers more of a "once and done" approach, it may make more sense for you to share content using some more traditional channels (regular shares, Collections, or the Gmail/Outlook email plugins).
Hopefully this is helpful for you. If you have any additional questions, don't hesitate to reach out to your Showpad administrator internally, of your Customer Success Manager.
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