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How do you use personas to better serve your clients?
Just looking to see how everyone else is using personas to their clients advantages. Have you built any automation around the personas? Just getting started integrating personas and would love to hear how other agencies have had success with them and what value it brought to their customer.
After segmenting "either by persona's or leadfields" you can easily personalise e-mails, landingpages, flows, remarketingcampaigns. In that way it's a visible way to building the right public for potential sales.
It also gives advice for your content marketing team in how to write the right message to the right persona.
To segment prospects and use to send them different kind of content. Or to show them dynamic content depending on their preferences. If you want we can help you to do it in SharpSpring.
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Constant Contact Advanced Automation helps you send the right message at the right time. From Social to SMS and email to ecommerce, we deliver tools to help you build deeper relationships with your au
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