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At a Glance
SE Ranking
SE Ranking
Star Rating
(1,381)4.8 out of 5
Market Segments
Small-Business (89.7% of reviews)
Information
Entry-Level Pricing
Starting at $65.00
Free Trial is available
Browse all 3 pricing plans
Semrush
Semrush
Star Rating
(2,667)4.5 out of 5
Market Segments
Small-Business (65.8% of reviews)
Information
Entry-Level Pricing
$249.95 Per Month
Free Trial is available
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that SE Ranking excels in ease of use, scoring 9.3 compared to Semrush's 8.4. Reviewers mention that SE Ranking's intuitive interface makes it easier for small businesses to navigate and utilize its features effectively.
  • Reviewers mention that SE Ranking offers a more affordable entry-level price starting at $65.00, while Semrush's entry-level price is significantly higher at $249.95. This makes SE Ranking a more accessible option for startups and small businesses.
  • Users on G2 highlight that SE Ranking has a higher quality of support, scoring 9.4 compared to Semrush's 8.6. Reviewers say that SE Ranking's customer service is responsive and helpful, which is crucial for users who may need assistance with the software.
  • Reviewers mention that Semrush shines in keyword research, scoring 9.1, while SE Ranking scores 8.8. Users say that Semrush's Keyword Magic Tool provides extensive data and insights, making it a favorite for SEO professionals focused on optimizing their content.
  • Users report that SE Ranking has a better overall product direction, with a score of 9.5 compared to Semrush's 8.9. Reviewers mention that SE Ranking frequently updates its features based on user feedback, ensuring that it meets the evolving needs of its customers.
  • G2 users highlight that both products perform well in SEO auditing, but SE Ranking edges out with a score of 9.3 compared to Semrush's 9.1. Reviewers say that SE Ranking's auditing tools are comprehensive and user-friendly, making it easier to identify and fix SEO issues.
Featured Products
Pricing
Entry-Level Pricing
SE Ranking
ESSENTIAL
Starting at $65.00
Browse all 3 pricing plans
Semrush
Guru
$249.95
Per Month
Browse all 5 pricing plans
Free Trial
SE Ranking
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
9.3
1,054
8.9
2,154
Ease of Use
9.3
1,061
8.4
2,172
Ease of Setup
9.3
764
8.6
1,384
Ease of Admin
9.2
738
8.6
1,121
Quality of Support
9.4
1,008
8.6
1,868
Has the product been a good partner in doing business?
9.4
720
8.8
1,104
Product Direction (% positive)
9.5
996
8.9
2,063
Features by Category
Not enough data
7.8
435
Metrics
Not enough data
8.4
378
Not enough data
8.3
372
Not enough data
7.9
359
Not enough data
7.7
332
Not enough data
7.4
321
Not enough data
7.6
317
Not enough data
7.5
317
Not enough data
7.6
328
Not enough data
7.2
313
Reporting
Not enough data
8.1
369
Not enough data
8.2
358
Not enough data
7.8
342
Not enough data
7.8
343
Not enough data
7.9
339
Not enough data
7.7
319
Not enough data
8.1
355
Other
Not enough data
7.8
331
Not enough data
8.1
343
Not enough data
7.8
334
Not enough data
8.1
336
Not enough data
7.5
302
Not enough data
7.1
282
Not enough data
7.7
300
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
7.7
310
Not enough data
7.5
301
Not enough data
8.5
353
Not enough data
8.3
345
Social Media AnalyticsHide 16 FeaturesShow 16 Features
Not enough data
8.6
300
Social Analytics
Not enough data
8.9
264
Not enough data
8.5
246
Not enough data
8.8
251
Not enough data
8.2
220
Not enough data
Feature Not Available
Not enough data
8.1
190
Not enough data
8.1
187
Reports & Dashboards
Not enough data
8.4
250
Not enough data
8.9
257
Not enough data
8.7
244
Not enough data
7.8
183
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.1
125
Grammar
Not enough data
8.7
107
Not enough data
8.4
108
Not enough data
8.5
106
Formatting
Not enough data
8.2
105
Not enough data
8.1
100
Not enough data
8.0
96
Content
Not enough data
8.6
113
Not enough data
8.4
107
Not enough data
7.6
90
Product Type
Not enough data
8.5
99
Not enough data
7.9
98
Generative AI
Not enough data
8.3
23
Not enough data
8.0
19
Local Listing ManagementHide 6 FeaturesShow 6 Features
Not enough data
8.5
253
Listing Management
Not enough data
8.5
213
|
Verified
Not enough data
8.2
209
|
Verified
Not enough data
8.4
212
|
Verified
Not enough data
8.5
224
|
Verified
Performance
Not enough data
8.3
230
|
Verified
Not enough data
8.7
233
|
Verified
8.8
367
8.5
549
Local Search Optimization
9.4
326
|
Verified
8.9
498
|
Verified
8.7
156
8.4
460
|
Verified
8.5
163
8.4
432
|
Verified
Feature Not Available
8.3
443
|
Verified
7.9
219
|
Verified
8.0
430
|
Verified
9.1
319
|
Verified
8.8
488
|
Verified
Competitive IntelligenceHide 9 FeaturesShow 9 Features
8.5
133
8.3
572
Platform Basics
9.0
126
8.5
470
9.1
124
8.6
487
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.1
444
Platform Content
8.0
98
7.4
387
Platform Reporting
8.2
114
8.1
456
Feature Not Available
8.4
467
Not enough data
8.5
127
Platform Basics
Not enough data
8.7
91
Not enough data
8.2
88
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
80
Not enough data
8.5
91
Content Planning
Not enough data
Feature Not Available
Not enough data
8.4
84
Not enough data
8.8
94
Marketing Campaign Performance
Not enough data
8.5
67
Not enough data
8.7
69
Agentic AI - Marketing Calendar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Other Features
Not enough data
8.5
92
Not enough data
8.9
78
8.7
858
8.4
1,485
SEO Auditing & Monitoring
8.7
384
8.8
820
9.3
306
9.1
672
9.3
287
8.9
657
9.0
301
8.9
658
Agentic AI - SEO Tools
Not enough data
7.2
6
Not enough data
6.4
6
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.7
6
Not enough data
6.7
6
Not enough data
6.9
6
SEO Content & Rankings
8.2
666
8.2
1287
8.8
750
9.1
1386
9.4
739
8.9
1313
8.7
375
8.3
733
8.4
258
8.6
644
SEO Reporting
9.0
723
8.9
1362
9.0
436
8.6
816
8.7
391
8.4
771
8.8
316
7.9
654
Generative AI
7.6
115
6.7
221
7.7
112
6.8
220
Social Media ManagementHide 20 FeaturesShow 20 Features
Not enough data
8.4
245
Content & Collaboration
Not enough data
8.7
181
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.0
169
Not enough data
Feature Not Available
Not enough data
8.2
151
Social Management
Not enough data
8.7
218
Not enough data
8.8
212
Not enough data
Feature Not Available
Not enough data
8.4
209
Not enough data
7.8
186
Not enough data
8.0
160
Not enough data
7.7
132
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.6
129
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
102
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
88
Not enough data
8.1
80
Reporting
Not enough data
8.9
119
Not enough data
Feature Not Available
Not enough data
9.0
108
Not enough data
9.1
117
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
8.1
8
Not enough data
8.0
9
Social Media AdvertisingHide 34 FeaturesShow 34 Features
Not enough data
8.7
115
Platform Interoperability
Not enough data
8.5
75
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
89
Campaign Management
Not enough data
9.0
87
Not enough data
8.7
86
Not enough data
8.7
86
Not enough data
8.5
79
Not enough data
8.6
80
Not enough data
8.5
81
Not enough data
8.5
79
Not enough data
8.4
81
Not enough data
8.3
80
Not enough data
8.5
84
Not enough data
8.5
80
Not enough data
8.1
78
Not enough data
8.3
80
Targeting
Not enough data
8.6
82
Not enough data
8.5
78
Not enough data
8.5
77
Not enough data
8.7
77
Platform
Not enough data
8.5
80
Not enough data
8.7
87
Not enough data
9.0
86
Not enough data
9.0
87
Not enough data
8.7
83
Not enough data
8.6
82
Not enough data
8.4
77
Not enough data
8.5
79
Not enough data
8.6
82
Not enough data
7.8
23
Grammar Tools
Not enough data
8.4
18
Not enough data
9.0
21
Not enough data
8.0
17
Writing Support
Not enough data
7.4
19
Not enough data
8.3
18
Not enough data
7.4
19
Not enough data
7.7
19
Software Availability
Not enough data
8.5
19
Not enough data
8.3
18
Not enough data
7.1
19
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.2
263
Data collection
Not enough data
7.6
162
Not enough data
8.1
189
|
Verified
Not enough data
8.2
180
|
Verified
Not enough data
7.6
162
|
Verified
Not enough data
8.1
180
Segment Trending
Not enough data
8.7
209
|
Verified
Not enough data
8.1
199
|
Verified
Not enough data
8.4
204
|
Verified
Not enough data
7.4
167
Analysis
Not enough data
8.3
199
Not enough data
8.6
221
|
Verified
Not enough data
8.3
182
|
Verified
Platform
Not enough data
8.7
223
|
Verified
Not enough data
8.4
203
|
Verified
Not enough data
7.7
179
|
Verified
Not enough data
8.3
201
|
Verified
Not enough data
8.1
176
|
Verified
Not enough data
8.2
172
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Paid Search IntelligenceHide 8 FeaturesShow 8 Features
8.6
48
8.4
139
Not enough data
7.2
458
Planning
Not enough data
7.8
180
Publishing
Not enough data
7.7
182
Social Media
Not enough data
7.6
181
Planning
Not enough data
7.9
304
Generative AI
Not enough data
7.4
88
Not enough data
7.0
86
Not enough data
7.0
87
Not enough data
6.4
85
Not enough data
6.3
84
Agentic AI - Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.0
120
8.3
732
Tools
Feature Not Available
Feature Not Available
Feature Not Available
8.2
597
Feature Not Available
Feature Not Available
Metrics
Feature Not Available
Feature Not Available
8.8
102
8.2
587
Feature Not Available
8.3
574
Feature Not Available
8.0
515
Feature Not Available
7.8
513
9.3
116
8.9
646
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
445
Marketing Operations
Not enough data
7.8
321
|
Verified
Not enough data
8.4
341
|
Verified
Not enough data
8.1
335
|
Verified
Not enough data
8.1
313
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.4
325
|
Verified
Not enough data
8.7
363
|
Verified
Not enough data
7.8
300
|
Verified
Not enough data
8.1
314
|
Verified
Not enough data
8.3
337
|
Verified
Not enough data
7.9
289
|
Verified
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reviews
Reviewers' Company Size
SE Ranking
SE Ranking
Small-Business(50 or fewer emp.)
89.7%
Mid-Market(51-1000 emp.)
9.3%
Enterprise(> 1000 emp.)
1.0%
Semrush
Semrush
Small-Business(50 or fewer emp.)
65.8%
Mid-Market(51-1000 emp.)
28.6%
Enterprise(> 1000 emp.)
5.6%
Reviewers' Industry
SE Ranking
SE Ranking
Marketing and Advertising
41.2%
Internet
7.9%
Information Technology and Services
5.6%
Computer Software
4.5%
Retail
2.5%
Other
38.2%
Semrush
Semrush
Marketing and Advertising
29.9%
Information Technology and Services
8.7%
Computer Software
8.0%
Internet
4.2%
Retail
3.6%
Other
45.5%
Most Helpful Reviews
SE Ranking
SE Ranking
Most Helpful Favorable Review
Michael K.
MK
Michael K.
Verified User in Transportation/Trucking/Railroad

I have been using SE Ranking for 4 months when I signed up via AppSumo. -I love the holistic dashboards that provide exactly what I need to know in a user-friendly interface. -Whether I want to take a look at my competition's keywords, pull in Google...

Most Helpful Critical Review
Kira K.
KK
Kira K.
Verified User in Marketing and Advertising

I wish you could be able to export lists based only on their keyword cluster (maybe it is possible but I don't know how to do it).

Semrush
Semrush
Most Helpful Favorable Review
Stephen D.
SD
Stephen D.
Verified User in Internet

Well I use it mostly for keyword research to find more keywords that my client should be focusing on that they may have missed by looking at what their competitors are doing. However I think my favorite thing is the ability to find quality back-links that...

Most Helpful Critical Review
Verified User
G
Verified User in Marketing and Advertising

Customer service is perhaps the worst I've ever experienced. Took MONTHS for them to fix bugs.

Alternatives
SE Ranking
SE Ranking Alternatives
Serpstat
Serpstat
Add Serpstat
Seobility
Seobility
Add Seobility
Similarweb
Similarweb
Add Similarweb
Ahrefs
Ahrefs
Add Ahrefs
Semrush
Semrush Alternatives
Ahrefs
Ahrefs
Add Ahrefs
Serpstat
Serpstat
Add Serpstat
Reputation
Reputation
Add Reputation
Similarweb
Similarweb
Add Similarweb
Discussions
SE Ranking
SE Ranking Discussions
How do I get assistance in fixing errors I cant fix.
2 comments
Official Response from SE Ranking
Thanks Al, we are available via live-chat, e-mails and we can have a call too. We will contact you directly to know more details. Read more
To use SEranking for finding and tracking link building prospects, follow these steps: 1. **Identify Keywords**: Start by identifying the keywords relevant to your niche or industry that you want to rank for. 2. **Use the Competitor Research Tool**: Enter your competitors' domains into SEranking's Competitor Research tool to analyze their backlink profiles. This will help you identify potential link building opportunities by seeing where your competitors are getting their links from. 3. **Backlink Checker**: Use the Backlink Checker tool to get a detailed report of your competitors' backlinks. Look for high-quality sites that are linking to them and consider reaching out to these sites for your own link building. 4. **Prospect List**: Create a list of potential link building prospects based on the data you gather. Prioritize them based on their domain authority, relevance, and the quality of their content. 5. **Outreach**: Develop a personalized outreach strategy to contact these prospects. Make sure to highlight the mutual benefits of linking to your content. 6. **Track Progress**: Use SEranking's Link Monitoring tool to track the status of your link building efforts. This tool will help you see which links are active, which have been removed, and the overall impact on your SEO performance. 7. **Analyze Results**: Regularly analyze the results of your link building campaigns to understand what strategies are working and where improvements can be made. By following these steps, you can effectively use SEranking to find and track link building prospects, ultimately improving your website's SEO performance.
2 comments
Official Response from SE Ranking
Hi Karthika, and thanks for a nice question, we have 2 Tools for this process - Backlink Monitor and Backlink Checker. So you can first analyze any domain,...Read more
Are there tutorials for fixing technical SEO issues?
2 comments
Elena D.
ED
Hello. We create all sorts of educational content: how-tos, webinars, expert talks on YouTube https://www.youtube.com/c/SerankingCom, in-depth articles on...Read more
Semrush
Semrush Discussions
Nuclear Power & Lighting Electrical Engineers Ltd
3 comments
Hillary  M.
HM
Nuclear Power Lighting Electrical EngineeringRead more
What can SEMrush do?
3 comments
Sayed Sayeedur R.
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
Does SEMrush have a free plan?
3 comments
Bhabishya B.
BB
Yes they have a free plan where you can add 1 website.Read more