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- Oracle Responsys
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- Oracle Responsys-vs-Salesforce Marketing Cloud Engagement
Compare Oracle Responsys and Salesforce Marketing Cloud Engagement 
At a Glance
Market Segments
Mid-Market (47.9% of reviews)
Mid-Market (40.7% of reviews)
Entry-Level Pricing
No pricing available
Starting at $1,250.00 Per Month
Oracle Responsys
Star Rating
(124)3.9 out of 5
Market Segments
Mid-Market (47.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Oracle ResponsysSalesforce Marketing Cloud Engagement
Star Rating
(1,755)4.0 out of 5
Market Segments
Mid-Market (40.7% of reviews)
Entry-Level Pricing
Starting at $1,250.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Salesforce Marketing Cloud Engagement excels in Email and Mobile Preview with a score of 8.2, while Oracle Responsys falls short with a score of 5.9, indicating that Salesforce provides a more robust preview feature for email campaigns.
- Reviewers mention that Salesforce's High-Volume Sending capability is rated at 8.6, which is slightly lower than Oracle Responsys at 9.2. This suggests that Oracle may be better suited for businesses that require extensive email distribution.
- G2 users highlight that Salesforce Marketing Cloud Engagement offers superior Ease of Use with a score of 7.7 compared to Oracle Responsys's 6.7, making it a more user-friendly option for marketers.
- Users on G2 report that Salesforce's Integration capabilities are rated exceptionally high at 9.5, while Oracle Responsys scores 7.1, indicating that Salesforce provides a more seamless integration experience with other tools.
- Reviewers mention that Salesforce's Campaign Automation feature is rated at 9.7, showcasing its advanced capabilities, while Oracle Responsys's score of 8.1 suggests it may not be as comprehensive in this area.
- Users say that Salesforce Marketing Cloud Engagement shines in Content Calendar management with a score of 9.3, whereas Oracle Responsys does not provide a comparable feature, indicating a potential gap in content planning tools.
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Pricing
Entry-Level Pricing
Oracle Responsys
No pricing availableSalesforce Marketing Cloud Engagement
Pro
Starting at $1,250.00
Per Month
Personalized marketing automation with email solutions
- Email Marketing
- Content Creation
- Integration with Salesforce Sales Cloud
Free Trial
Oracle Responsys
No trial information availableSalesforce Marketing Cloud Engagement
No trial information availableRatings
Meets Requirements
8.0
97
8.3
1,305
Ease of Use
6.8
96
7.7
1,437
Ease of Setup
5.7
43
7.3
706
Ease of Admin
6.4
45
7.5
535
Quality of Support
6.5
95
7.7
1,233
Has the product been a good partner in doing business?
7.1
45
7.9
529
Product Direction (% positive)
6.7
95
7.5
1,258
Features by Category
Email Marketing
Not enough data
8.2
923
|
Verified
Not enough data
8.1
941
|
Verified
Not enough data
8.6
917
|
Verified
Not enough data
8.1
949
|
Verified
Not enough data
8.6
955
|
Verified
Not enough data
8.3
927
|
Verified
Not enough data
8.2
792
|
Verified
Not enough data
8.6
279
|
Verified
Not enough data
8.5
189
Reporting & Analytics
Not enough data
8.0
751
|
Verified
Not enough data
8.1
885
|
Verified
Generative AI
Not enough data
7.9
64
Not enough data
8.0
67
Agentic AI - Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
8.0
427
|
Verified
Not enough data
7.8
382
|
Verified
Not enough data
8.0
362
|
Verified
Not enough data
8.8
168
|
Verified
Not enough data
8.5
161
|
Verified
Not enough data
8.4
150
|
Verified
Email Marketing
8.3
45
|
Verified
Not enough data
8.3
45
|
Verified
Not enough data
8.0
45
|
Verified
Not enough data
8.1
44
|
Verified
Not enough data
Online Marketing
7.0
18
|
Verified
Not enough data
8.0
46
|
Verified
Not enough data
7.8
47
|
Verified
Not enough data
7.5
38
|
Verified
Not enough data
7.7
33
Not enough data
Lead Management
8.0
16
|
Verified
Not enough data
7.6
34
|
Verified
Not enough data
7.3
41
|
Verified
Not enough data
7.4
21
|
Verified
Not enough data
8.1
25
|
Verified
Not enough data
7.6
26
|
Verified
Not enough data
8.2
30
|
Verified
Not enough data
8.1
28
|
Verified
Not enough data
Campaign Management
8.3
41
|
Verified
Not enough data
8.1
24
Not enough data
8.4
25
|
Verified
Not enough data
7.9
20
Not enough data
Social
8.3
10
Not enough data
8.7
15
|
Verified
Not enough data
8.2
15
|
Verified
Not enough data
8.1
15
|
Verified
Not enough data
8.4
15
Not enough data
Reporting & Analytics
7.9
45
|
Verified
Not enough data
7.9
25
|
Verified
Not enough data
7.5
26
|
Verified
Not enough data
7.4
26
|
Verified
Not enough data
7.9
19
Not enough data
Platform
7.4
21
|
Verified
Not enough data
7.9
20
|
Verified
Not enough data
7.3
22
|
Verified
Not enough data
8.0
14
|
Verified
Not enough data
6.4
17
|
Verified
Not enough data
8.0
20
|
Verified
Not enough data
7.3
15
|
Verified
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
7.6
21
|
Verified
Not enough data
7.8
20
|
Verified
Not enough data
7.8
17
|
Verified
Not enough data
Administration
Not enough data
9.6
19
Not enough data
9.3
19
Not enough data
8.5
19
Not enough data
8.9
20
Not enough data
9.0
19
Agentic AI - Location-Based Marketing Features
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
9.3
20
Not enough data
9.7
19
Not enough data
9.7
20
Not enough data
9.6
19
Campaigns
7.5
8
9.3
24
8.8
8
9.1
23
8.6
7
9.1
24
8.3
8
9.0
22
8.1
8
9.1
23
Analytics
8.5
8
9.3
23
7.5
8
9.2
22
Optimization
6.7
8
9.0
22
6.7
8
9.4
23
7.1
7
9.5
22
7.1
8
8.8
23
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
8.4
42
Not enough data
8.4
43
Not enough data
8.7
41
Not enough data
8.7
42
Edit
Not enough data
8.6
40
Not enough data
8.8
41
Not enough data
9.1
40
Logistics
Not enough data
9.0
41
Not enough data
8.0
40
Not enough data
8.6
42
Not enough data
8.7
42
Generative AI
Not enough data
8.0
31
Not enough data
8.3
30
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
9.4
21
Not enough data
8.8
23
Not enough data
8.9
22
Not enough data
9.0
21
Not enough data
8.9
21
Not enough data
8.5
23
Not enough data
9.2
22
Not enough data
8.9
23
SMS Platform
Not enough data
9.1
21
Not enough data
9.4
22
Not enough data
8.5
23
Not enough data
8.0
23
Not enough data
8.7
21
Not enough data
8.9
22
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.4
49
Not enough data
8.5
49
Not enough data
8.7
49
Not enough data
8.6
48
Not enough data
8.5
49
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Content & Collaboration
Not enough data
9.3(won by default)
24
Not enough data
9.5(won by default)
23
Not enough data
9.1(won by default)
23
Not enough data
9.2(won by default)
23
Not enough data
9.3(won by default)
23
Not enough data
8.9(won by default)
22
Social Management
Not enough data
9.5(won by default)
25
Not enough data
8.8(won by default)
25
Not enough data
9.2(won by default)
24
Not enough data
9.2(won by default)
23
Not enough data
9.0(won by default)
22
Not enough data
9.2(won by default)
23
Not enough data
9.2(won by default)
17
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.1
8
|
Verified
8.8
35
8.5
8
|
Verified
9.2
35
8.6
6
|
Verified
8.4
33
7.8
6
|
Verified
9.1
31
Campaigns
8.3
8
8.8
33
7.5
8
|
Verified
9.2
31
8.6
7
9.0
32
8.1
7
|
Verified
9.2
30
9.2
6
|
Verified
9.4
31
8.9
6
|
Verified
9.1
31
Engagement
8.5
8
|
Verified
8.9
30
Platform
8.8
8
|
Verified
9.2
31
8.8
8
9.1
32
8.5
8
|
Verified
8.8
32
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Oracle Responsys and Salesforce Marketing Cloud Engagement are categorized as Push Notification and Mobile Marketing
Unique Categories
Oracle Responsys is categorized as Marketing Automation
Salesforce Marketing Cloud Engagement is categorized as Email Marketing, SMS Marketing, Email Template Builder, Customer Journey Mapping, Location-Based Marketing, and Social Media Management
Reviews
Reviewers' Company Size
Oracle Responsys
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce Marketing Cloud Engagement
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
25.6%
Retail
9.1%
Financial Services
7.4%
Information Technology and Services
5.0%
Sporting Goods
4.1%
Other
48.8%
Marketing and Advertising
14.1%
Information Technology and Services
7.2%
Computer Software
5.4%
Financial Services
5.2%
Non-Profit Organization Management
4.5%
Other
63.5%
Most Helpful Reviews
Oracle Responsys
Most Helpful Favorable Review
Carrie B.
Verified User in Marketing and Advertising
The program design robust-ness and flexibility, along with the advanced options for pulling in data from key sources (website behavior, purchase data, CRM data, etc.) into the relational database, and both easy-to-use basic targeting/segmentation as well as...
Most Helpful Critical Review
Nikki S.
Verified User in Marketing and Advertising
The UI is the most unintuitive platform I've ever worked in. There is little to no information on how to use the product without paying for additional training. The help files are useless. I've had 3 account reps in a year; one was helpful, the other 2...
Salesforce Marketing Cloud Engagement
Most Helpful Favorable Review
Julie C.
Verified User in Internet
I like that we have all of our emails under one umbrella now. Previously I had no insight to our triggered/event driven emails (a total of 50 high-impact emails). Now I have access to make changes on the fly and can see how many we are sending and how they...
Most Helpful Critical Review
Marisa M.
Verified User in Marketing and Advertising
Glitchy WYSIWYG Its WYSIWYG editor is glitchy and does not seem to wholly support any one browser meaning you may find yourself toggling between IE and Firefox to access different features. Limited SFDC Integration SFDC integration is limited. You can...
Carrie B.
Verified User in Marketing and Advertising
The program design robust-ness and flexibility, along with the advanced options for pulling in data from key sources (website behavior, purchase data, CRM data, etc.) into the relational database, and both easy-to-use basic targeting/segmentation as well as...
Julie C.
Verified User in Internet
I like that we have all of our emails under one umbrella now. Previously I had no insight to our triggered/event driven emails (a total of 50 high-impact emails). Now I have access to make changes on the fly and can see how many we are sending and how they...
Nikki S.
Verified User in Marketing and Advertising
The UI is the most unintuitive platform I've ever worked in. There is little to no information on how to use the product without paying for additional training. The help files are useless. I've had 3 account reps in a year; one was helpful, the other 2...
Marisa M.
Verified User in Marketing and Advertising
Glitchy WYSIWYG Its WYSIWYG editor is glitchy and does not seem to wholly support any one browser meaning you may find yourself toggling between IE and Firefox to access different features. Limited SFDC Integration SFDC integration is limited. You can...
Alternatives
Discussions
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The software innovation presented by this particular software sufficiently addresses several problems and the acceleration of customer desires that continue...Read more
Oracle Responsys has no more discussions with answers
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3 comments
SM
Yes, Salesforce can be considered an Email Service Provider (ESP) through its Marketing Cloud, specifically the Engagement Cloud segment. Salesforce...Read more
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Here are some quick tips to help you set up automated email campaigns in Salesforce Marketing Cloud Engagement:
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3 comments
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