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- Salesforce Commerce for B2C
- Optimizely Commerce Connect-vs-Salesforce Commerce for B2C
Compare Optimizely Commerce Connect and Salesforce Commerce for B2C 
At a Glance
Market Segments
Mid-Market (48.1% of reviews)
Mid-Market (40.1% of reviews)
Entry-Level Pricing
No pricing available
Contact Us Per Year
Optimizely Commerce Connect
Star Rating
(32)4.2 out of 5
Market Segments
Mid-Market (48.1% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Optimizely Commerce ConnectSalesforce Commerce for B2C
Star Rating
(452)4.3 out of 5
Market Segments
Mid-Market (40.1% of reviews)
Entry-Level Pricing
Contact Us Per Year
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Salesforce Commerce for B2C excels in Product Recommendations with a score of 9.2, while Optimizely Commerce Connect has a solid score of 8.1. Reviewers mention that Salesforce's recommendation engine is highly effective in driving conversions.
- Reviewers mention that Salesforce Commerce for B2C offers superior Product Search capabilities, scoring 9.3 compared to Optimizely's 7.8. Users on G2 highlight the intuitive search functionality that enhances user experience on Salesforce.
- G2 users report that Salesforce Commerce for B2C has a more robust Content Management system, scoring 8.4, while Optimizely Commerce Connect scores 8.8. However, users say that Optimizely's content scheduling features are particularly user-friendly.
- Users say that Salesforce Commerce for B2C shines in Reporting and Analytics with a score of 9.0, while Optimizely's score is lower at 8.5. Reviewers mention that Salesforce provides comprehensive dashboards that help in tracking performance effectively.
- Reviewers mention that Optimizely Commerce Connect has a slight edge in Multi-Channel Support, scoring 8.2 compared to Salesforce's 8.3. Users report that Optimizely's integration with social commerce platforms is seamless and enhances their marketing efforts.
- Users on G2 report that Salesforce Commerce for B2C has a more favorable Ease of Setup rating of 7.9, while Optimizely Commerce Connect lags behind at 7.0. Reviewers say that Salesforce's onboarding process is straightforward, making it easier for new users to get started.
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Pricing
Entry-Level Pricing
Optimizely Commerce Connect
No pricing availableSalesforce Commerce for B2C
B2C Commerce - Growth
Contact Us
Per Year
Deliver better commerce experiences with a platform for growth.
- 5 sites
- 10 price books
- 1.2M On-demand Sandbox Credits
Free Trial
Optimizely Commerce Connect
No trial information availableSalesforce Commerce for B2C
No trial information availableRatings
Meets Requirements
7.5
22
8.6
308
Ease of Use
8.3
22
8.3
337
Ease of Setup
7.0
15
7.9
168
Ease of Admin
7.9
16
8.1
120
Quality of Support
8.3
20
8.3
292
Has the product been a good partner in doing business?
8.6
15
8.6
117
Product Direction (% positive)
8.9
22
8.5
292
Features by Category
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Design
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Design
Not enough data
8.4
27
Not enough data
8.5
27
Not enough data
8.5
26
Not enough data
8.5
27
Personalization
Not enough data
8.4
27
Not enough data
8.3
27
Not enough data
8.6
28
Not enough data
8.5
26
Analysis
Not enough data
8.4
26
Not enough data
8.8
25
Not enough data
8.3
24
Merchandising
Not enough data
9.3
20
Not enough data
9.3
20
Not enough data
9.4
20
Not enough data
8.6
20
Not enough data
8.9
20
Analytics
Not enough data
9.4
20
Not enough data
9.3
20
Administration
Not enough data
9.3
19
Not enough data
9.0
19
Administration
Not enough data
9.0
23
Not enough data
8.8
22
Not enough data
8.8
23
Integrations
Not enough data
8.8
23
Not enough data
9.0
23
Not enough data
8.8
23
Cart Management
Not enough data
8.4
24
Not enough data
8.8
23
Not enough data
8.6
22
Not enough data
8.6
23
Headless Commerce
Feature Not Available
8.1
80
Feature Not Available
8.5
83
Feature Not Available
8.5
81
Feature Not Available
8.5
85
Feature Not Available
8.4
83
Generative AI
Not enough data
8.1
65
Not enough data
7.8
69
Agentic AI - E-Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Merchandising/Marketing
7.3
10
8.2
194
8.3
12
8.3
139
8.1
15
8.1
208
7.8
10
8.0
201
8.1
7
7.7
188
7.5
8
8.0
187
7.6
14
8.1
184
Product Catalog
8.8
14
8.4
196
8.8
11
8.2
196
7.8
16
8.2
203
7.9
8
8.2
176
Order Process
8.1
13
8.3
198
7.6
13
8.2
194
7.3
10
8.3
191
7.8
10
8.3
195
7.5
12
8.2
197
7.2
9
7.9
184
7.0
11
8.3
186
8.3
9
8.1
169
Multi-Channel Support
8.2
10
8.3
182
9.1
13
8.2
185
7.8
10
8.3
169
7.4
9
8.2
188
8.3
8
8.0
174
8.1
7
8.2
114
8.7
9
8.2
164
Platform
8.2
14
8.2
179
7.2
16
8.3
195
8.0
14
8.3
182
7.5
16
8.4
198
6.3
14
8.1
203
8.7
13
8.6
192
9.3
14
8.6
180
8.8
17
8.6
184
8.1
14
8.4
170
8.9
14
8.5
166
8.8
16
8.4
177
8.6
17
8.5
198
Reporting
Not enough data
8.5
25
Not enough data
8.5
25
Omnichannel Features
Not enough data
7.8
24
Not enough data
8.1
24
Not enough data
8.2
23
Not enough data
8.5
24
Not enough data
8.5
24
Not enough data
8.6
25
Not enough data
8.2
24
Categories
Categories
Shared Categories
Optimizely Commerce Connect and Salesforce Commerce for B2C are categorized as E-Commerce Platforms
Unique Categories
Optimizely Commerce Connect is categorized as Web Content Management
Salesforce Commerce for B2C is categorized as E-Merchandising, Mobile E-Commerce, Omnichannel Commerce, and Shopping Cart
Reviews
Reviewers' Company Size
Optimizely Commerce Connect
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce Commerce for B2C
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Consumer Goods
11.1%
Wholesale
7.4%
Warehousing
7.4%
Retail
7.4%
Internet
7.4%
Other
59.3%
Retail
13.9%
Information Technology and Services
10.8%
Computer Software
9.1%
Apparel & Fashion
6.2%
Consumer Goods
4.3%
Other
55.6%
Most Helpful Reviews
Optimizely Commerce Connect
Most Helpful Favorable Review
Mats H.
Verified User in Internet
Episerver is a complete offering, and their solution enables all aspects of digital transformation for a client. I appreciate the versatility in the product suite, which makes it appropriate for most business segments. The platform provides solutions for...
Most Helpful Critical Review
Verified User in Security and Investigations
Limitations of the template and not having regular updates. Our website feels stuck in the past at times.
Salesforce Commerce for B2C
Most Helpful Favorable Review
Thomas H.
Verified User in Cosmetics
Demandware allows us to run our eCommerce business with a small team but without limiting our capabilities. The platform has been extremely reliable (no downtime outside of scheduled maintenance) and scalable. We deal with massive spikes of traffic and...
Most Helpful Critical Review
Verified User in Consumer Goods
At the beginning, it require some training to how this CRM works, since it has some many tabs and option, but after a while, it is all okay.
Mats H.
Verified User in Internet
Episerver is a complete offering, and their solution enables all aspects of digital transformation for a client. I appreciate the versatility in the product suite, which makes it appropriate for most business segments. The platform provides solutions for...
Thomas H.
Verified User in Cosmetics
Demandware allows us to run our eCommerce business with a small team but without limiting our capabilities. The platform has been extremely reliable (no downtime outside of scheduled maintenance) and scalable. We deal with massive spikes of traffic and...
Verified User in Security and Investigations
Limitations of the template and not having regular updates. Our website feels stuck in the past at times.
Verified User in Consumer Goods
At the beginning, it require some training to how this CRM works, since it has some many tabs and option, but after a while, it is all okay.
Alternatives
Discussions
Optimizely Commerce Connect has no discussions with answers
What is a b2c platform?
1 comment
VS
B2C business-to-consumer ecommerce, also called retail ecommerce, is a business model that involves sales between online businesses and consumers. B2C...Read more
What is b2b and b2c in Salesforce?
1 comment
ED
B2B is digital solutions for business to business buyers and B2C is digital solutions for business to customer buyers. For more information checkout...Read more
What is Salesforce commerce?
1 comment
ED
Salesforce Commerce helps you maximize revenue and deliver success now through capabilities including B2C Commerce, B2B Commerce, Order Management, and...Read more
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