G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
GetBizOnline is an effort to help small businesses easily and affordably create website. GetBizOnline is a free tool that allows small business owners to create a simple and striking website in just a
Canal is the multi-vendor marketplace and dropshipping technology transforming the way products are sold online. Canal is designed for modern retailers, bringing together great brands, creators, and p
Anchanto Order Management is an enterprise multi-channel e-commerce management software. It offers a one-stop solution to run centralized order management, inventory management, and catalog management
OroCommerce is a B2B eCommerce platform purpose-built to meet the complex needs of manufacturers and distributors. It unifies eCommerce, CRM, CPQ, CMS, DAM, and Marketplace capabilities into a single,
CS-Cart Multi-Vendor is a professional marketplace platform, which allows you to open an Amazon-like marketplace quickly and grow it at scale. CS-Cart comes with over 500 marketplace features, no-code
With CloudBlue, enjoy the simplicity and uniformity of a single platform to sell, procure, and manage the lifecycle of all cloud services. Its intuitive design means a shorter learning curve, allowing
Dokan is a Multivendor Marketplace Plugin and eCommerece Solution for WordPress.
Yelo is a cloud-based on-demand ordering platform where hyperlocal businesses can offer direct-to-consumer and multi-vendor services to consumers. Majority of small-medium-sized businesses lack the ca
Infiterra emerges as an independent company in 2025, evolving from interworks.cloud to meet the growing needs of IT distributors and Managed Service Providers (MSPs). Infiterra’s inception is rooted i
Yo!Kart is a self-hosted multi-vendor marketplace software to build B2B/B2C/P2P marketplaces like Amazon, Etsy, or Alibaba. It is best suited for individuals or business owners who are looking to inve
Selldone, a pioneering force in the e-commerce platform landscape, is headquartered in a vibrant tech hub, reflecting its innovative ethos. Established with a mission to streamline online business ope
NuORDER offers a complete B2B eCommerce solution with all the tools brands and buyers need to buy, sell and collaborate online. Our virtual showrooms, digital catalogs, and linesheets enable brands to
Acq is designed to create e-shops. The principle of working is extremely simple! Using a plain constructor, you create your own e-shop under your brand and domain. Product builder You can build an at
Rithum was born from the combined strength of e-commerce trailblazers CommerceHub and ChannelAdvisor. Operating across the globe, Rithum supports the world's leading brands and retailers with a range
AppDirect is a platform for selling, distributing, and managing cloud-based products and services.
Our Digital transformation product range includes location based; white labeled Uber Apps with customizable source code for any business idea. We focus to design ready to implement products for iOS, A
Omnyfy is one of the world's most versatile and feature rich multi-vendor marketplace platforms, for enterprise marketplace commerce. We work with organisations that are looking to transform their exi
Modern Dropship helps established retailers launch new cross-selling, dropship and marketplace programs. Our platform is used by retailers to source, onboard, and transact with any supplier, includin
SouqBox has a suite of products focussed on smart digitisation for B2B customers. T-Hub is like Shopify but built for B2B. A SaaS platform that provides our customers with a fully Whitelabel brand
This Fancy clone script is an excellent ecommerce solution for building a multi vendor ecommerce platform which allows the users engage in various social media to do shopping in ecommerce site through
A marketplace is not a single store; it’s a collection of stores. A marketplace is not a single store; it’s a collection of stores. Customers walk in and can browse goods from several different vendo
Purchase Commerce is an Ecommerce Shopping Cart Software that’s enriched by top-notch frameworks - Angular7 and Node / Express Framework. Our ecommerce platform is lightweight, flexible, adaptable and
ShopX is a first-of-its-kind ecommerce platform built specifically for hyperlocal businesses to sell online. We focus on bringing all the tools you need to start, manage and scale your online store,
Genstore is a multi-vendor eCommerce marketplace software.
Purchase Commerce is a Single Page Shopping Cart Application that’s enriched by top-notch frameworks - Angular7 and Node / Express Framework. The platform is lightweight, flexible, adaptable and scala
BoxFox is a B2B marketplace for small retailers to appraise and sell their excess inventory to authorized resellers.
Onport is an ecommerce Marketplace and Dropshipping Platform - Powering companies to leverage the marketplace and dropshipping model with next-generation composable technology. Onport enables the Ma
Shipturtle helps ecommerce stores create custom Vertical Marketplaces via Brand Collaborations. We provide Amazon Seller Central – like tech for Vendors to easily list on the merchant website. Merchan
IXXO Multi-Vendor is a web-based marketplace platform where individual vendors sell their products and services through a single storefront with vendors having their own micro-stores. IXXO Cart stan
Create your own marketplace today using WCFM Marketplace, the most complete marketplace solution for WordPress. Selling of goods, rentals, auctions, services all are supported. Try it now.
gajCart is open source shopping cart system.
Mirakl is the only marketplace SaaS platform that empowers both B2B and B2C organizations to launch and grow an enterprise marketplace at scale. Mirakl is the marketplace expert, partnering with leadi
Arcadier Enterprise solutions help businesses build, deploy and power robust marketplaces globally. Our advanced headless approach and API-centric eCommerce solution enables complete customisation an
JaJuMa-Market is the Magento-based marketplace software walkthrough. JaJuMa-Market is flexible and thus ideally suited for your multi-vendor business case and your individual requirements.
MarketEngine is a multi-vendor marketplace platform developed and published by EngineThemes.
Sellr! is one of the most technically advanced multi vendor ecommerce script or multi vendor php script out there in the market. Start your own social shopping app with the best ecommerce script and s
CedCommerce MultiVendor Marketplace Extension transforms a normal magento ecommerce store into a multi vendor marketplace. Available in three version makes marketplace creation not only easy but can b
Marketplacer is a world-leading technology Platform as a Service (PaaS) company equipped with all the tools and functionality to supercharge commerce, building successful and scalable online marketpla
Zielcommerce is one among the top multi-vendor marketplace builder that develops software with several advanced features. Its provide more than 25+ payment gateway for the comfort of your customer. Th
Nautical enables retailers, manufacturers, and distributors to own their industry by becoming an online marketplace or leveraging dropshipping. Our headless multi-vendor commerce platform allows you t
platformOS is a model-based application development platform where you have total control over every aspect of your digital build. As an APIs-for-Everything PaaS that leverages GraphQL and Liquid mark
Build a customizable marketplace website 100x faster and cheaper than hiring a developer. Starting at $125/mo. Build it yourself using our no-code tool (or have a Tangram Expert build it on your beh
Launch your product without building from scratch. A simple no-code builder, Development toolkits, 3rd Party integrations. Developers and entrepreneurs launch marketplace and commerce apps using Tradl
Uppler is the leading B2B marketplace solution and B2B plateform solution. It provides companies across the globe with an all-in-one solution to create a custom B2B plateform adapted to any specific i
Apptha Marketplace is online multi vendor software using which you can create a multi vendor marketplace website like ebay, Amazon, Flipkart & Alibaba within a quick time span. This eCommerce mark
Avetti Commerce is a composable eCommerce and marketplace platform. It is designed to enable the creation and operation of custom multi-vendor marketplaces, allowing businesses to sell their products
The ILance software can transform any website into a complete buy and sell marketplace, using various bidding and buying methods.
Kreezalid is the perfect e-commerce solution to launch your marketplace whether it is for sharing, products selling or rentals.
Since the beginning of the Corona period this year, my team and I have been working on developing an electronic program that works through the web and phone applications to help manage e-commerce at m
A marketplace software platform that enables everyone from Fortune 500 companies to solo entrepreneurs to create beautiful marketplace websites. Best For: Businesses looking to grow their digital rev
Perfect Channel build B2B and B2C marketplaces, increasing efficiency and transparency in our clients business processes. We are experts in auction technology, deploying diagnostic tools to deploy the
MULTI-VENDOR ECOMMERCE MARKETPLACE PLATFORM Shoppd, our ultimate multi store eCommerce software for entrepreneurs looking to get into the on-demand e-commerce business niche. Start your own Amazon Clo
DigitMarket™ Marketplace lets you optimise, monetise and accelerate your digital transformation initiative. This digital transformation platform allows businesses to become platform enablers, grow pro
Uppler powers B2B marketplaces across the world that streamline transactions between sellers and professionnal buyers.
Yo!Deals is a fully customizable, ready-to-launch daily deals marketplace solution that can be used by entrepreneurs and startups to start their online deals business. It is versatile in nature and he
Zielcommerce is a readymade enterprise-grade eCommerce software solution. That allows you to build and launch your own eCommerce store. Within no time, you can 100% customize your eCommerce store with
Zylvie is a high-converting cart software for creators, coaches, influencers, and marketers to sell their digital products and subscriptions. We offer powerful AOV optimization features, like strategi
cloudBuy e-marketplaces bring buyers and sellers together on a secure and scalable e-commerce platform, to increase local and global trade.
No-Code Online Ordering & Delivery Management Solution for Grocery & Food Delivery. 🚀 The best single and multi-merchant ordering and delivery platform to connect seamlessly with your custo
Etsy Clone - PazerPlus is b2b marketplace clone scripts to create an E-Commerce portal for buyers and sellers.
Enable customers to find and purchase your solutions on multiple cloud providers, direct or through your channel.
Comprehensive data set of product information powering multi-channel commerce.
MarketPlus is online software with a solution for b2b needs, to handle business flow with automated solutions.
MultiMerch is an online marketplace solution designed in Europe for two-sided ecommerce businesses. The MultiMerch Platform provides your business with a complete seller system with stores and dashboa
Prestashop Multi-vendor Marketplace Module is one of the easiest ways to convert your eCommerce site into a full-fledged Marketplace. The Prestashop Marketplace addon allows the small vendors to list
Shopery helps brands and corporations to launch and scale Marketplace businesses through SaaS technology, both for B2C and B2B marketplaces. We provide a fully integrated platform with a backoffice f
We are a true marketplace solution built for any business that would like to enable vendors to sell services, subscriptions, streaming media or physical products from an online Marketplace. Shuup can
StoreConnect is a comprehensive eCommerce, Point of Sale, Content Management, and Rewards and Loyalty platform built entirely on Salesforce. This innovative solution is tailored for businesses that ar
Yealo! is a fully integrated marketplace software for your used good's buying and selling the business. Connect buyers and sellers instantly with our Wish Local Clone. Yealo, buy and sell marketplace
Apptha Buy Sell marketplace mobile app is a ready-to-go clone of Letgo app, developed to help business reduce their time to market rapidly. This pre built classified ads mobile app can be scaled to an
Magento 2 Marketplace is a readymade multivendor software developed by Apptha. This marketplace software when installed creates a multivendor marketplace website within a few minutes. Built on a Magen
Storefront, inventory, merchandise printing, shipping, unlimited product listing, payment gateway, orders
Exlcart is A Leading Marketplace Solutions for B2B and B2C Businesses
Online shopping has got more advantages additionally when it also has social features on it then it can surely captivate the good number of users and so handsome revenue. One such is the fancy clone s
The platform contains everything you need to build for your peer-to-peer marketplace. The secure IdyaFlow software has a complete bundle for your marketplace website that allows you to easily create d
Kopatech is an innovative, customer-centric full-range Web, eCommerce and Mobile Application Development company that focuses on quality and timely delivery.
Logicbroker is a premier multi-vendor commerce platform that seamlessly connects trading partners regardless of integration types. Our modern solutions empower retailers and brands to Connect, Orchest
Magento Multi-vendor Marketplace Extension can convert your Magento eCommerce store into a fully-functional marketplace. The Magento marketplace allows multiple sellers/vendors to register themselves
Enterprise-grade integration for Amazon, Ebay, Fruugo, Newegg, Otto, Wayfair, Walmart and Zalando. Selling on marketplaces presents an incredible opportunity to reach millions of buyers around the wor
MultiVendorX transforms WordPress into a full-featured, multi-vendor marketplace in weeks, not months. Vendors get sleek dashboards to manage products, orders, and payouts, while admins wield total co
Octopia is a comprehensive SaaS solution for ecommerce businesses looking to launch a new marketplace or boost an existing one with more products and sellers. Octopia helps retailers deliver a sea
Multi-Vendor eCommerce Marketplace Platform for B2B, B2C, booking or service marketplaces with no monthly fees. Power your online marketplace with a full featured solution enabling anyone to setup an
OpenCanvas is a proprietary eCommerce platform with multiple listing capabilities
Retaxis is an online multi-vendor marketplace platform that allows businesses to create B2C, B2B, services or hyperlocal marketplaces.
Rocket Bazaar is a magneto based multi-vendor marketplace platform allows companies to build multi-seller stores.
Sellacious is the NextGen, Open Source and Scalable Omni-channel eCommerce and Marketplace with flexible configurations to create integrated POS and Online Stores. Sellacious is a complete eCommerce s
CrossPostIt is a powerful software solution that sells your products across multiple marketplaces and provides real time inventory synchronization, order fulfillment, and reporting all wrapped up in a
Aimeos is an Open Source PHP library and e-commerce framework offering a set of full-featured e-commerce components for online shop applications and market places. The e-commerce framework is integrat
Bootsmart is the best front and back end multi vendor marketplace on Codeigniter Platform. Multivendor Ecommerce Script is developed in Code Igniter PHP framework with MYSQL Database. Our Multivendor
Etsy clone script empowers entrepreneurs to quickly launch their own customizable online handmade goods marketplace. Equipped with robust features. Sellers can easily set up stores, upload products, a
ByteArbor is a Multi-Vendor Marketplace Website Builder Platform with Pre-made Marketplace Website Templates and Out-of-the-box Features. ByteArbor Marketplace Templates include Service, Rental an
Canal helps D2C brands sell more. We’re building a highly curated network of brands who are ready to unlock novel revenue streams. We do this by enabling brands to discover & sell complementary pr
Cartona develops a B2B e-commerce marketplace that leverages advanced technology, data, and supply chain innovation to offer easy price comparison and a seamless ordering and fulfillment experience, h
Create your own B2B, B2C or B2B2C online marketplace with full order orchestration and integration capabilities.
Commerce365- Wholesale eCommerce Software Platform that is designed for Fast-Growing Brands. About us: Commerce365 powered by Balluun is the leader in B2B Wholesale eCommerce, built and designed exc
Build your Freelance platform to connect employers and employees. Build a Consultation Marketplace and connect experts with customers in real-time
ConnectNX (CNX) is a revolutionary platform that transforms the buying and selling of network capacity across carriers and enterprises. By automating the order lifecycle with a user-friendly interface
Marketplace software, also called multi-vendor digital marketplaces or e-commerce marketplaces, is a type of e-commerce software that allows companies to create their marketplaces, sell their merchandise, and attracts multiple merchants, resellers, and partners who sell products and services. The marketplace owner does not need to maintain an inventory of the reseller's products but rather the marketplace infrastructure itself, ensuring that other businesses are using it.
As a result of hosting multiple merchants, it’s likely to need to have a robust support network in case any of those merchants have a problem somewhere along the line. Customers with platform issues will likely also reach out, so having both front-end and back-end support will be necessary.
Based on user preferences, there are generally two types of marketplace software available for users, as mentioned below:
Cloud software
Cloud-based marketplace software help build the marketplace website through a user interface without coding knowledge or developer’s need. These type of software are the easiest and quickest way to launch marketplaces and are generally cloud-based, and doesn’t need any third-party hosting.
On-premises software
In contrast to the no-code cloud-based marketplace software, on-premises software is hosted on the owner’s or vendor’s server and is generally open-source software that allows customization. While on-premises software allows a wide range of feature addition, it is more expensive than the no-code cloud or hosted server models.
The following are some core features within marketplace software that can help users in many ways:
Administration: Managing the marketplace should be smooth and comprehensive. Marketplace administration provides marketplace operators complete control of the marketplace, which includes website management, managing buyer and vendor relationships, marketplace design configuration, API management and maintenance, staying compliant with security standards, and using analytics to monitor business-critical KPIs.
Payments and subscriptions: It allows marketplace operators to set different payment solutions like a credit card, cash on delivery, mobile wallets, buy now pay later (BNPL), etc., for customers. Merchants can also select payment models like one-time memberships, monthly or annual subscriptions, etc., for selling products and services. It must provide functionalities to manage and monitor transaction processes between buyers, vendors, and the marketplace owner and support multiple currencies.
Vendor management: Vendor management capabilities offer marketplace operators complete control over the vendor onboarding, management, and administration of marketplace vendors. It helps manage vendor relationships through permissions management and customizable dashboards to gain insight into vendor operations. Vendor management functionality also helps vendors and merchants manage their store, product price, promotions, and catalog for the buyers and customers.
Warehousing, shipping, and return management: Marketplace software must offer marketplace operators multiple shipping solutions like drop-shipping, centralized shipping, free shipping, or a combination. Marketplace owners can choose the one that suits their business the most. It also helps manage inventory across multiple locations and warehouses, order routing and fulfillment, and integrates with return management solutions for easy return.
Order management: A functionality to manage order fulfillment is a must have in marketplace software. Customers ordering from marketplaces can get an email notification, see their order status, track their order, and get invoices on successful payment. Additionally, vendors also get to know if customers have abandoned carts and work on eliminating bottlenecks at the product level to improve the overall shopping experience.
Catalog management: If a seller has thousands of products, filling up product details for each is time consuming. Marketplace software also offers features of catalog management to edit or update product information in bulk. It also syncs product feed with other marketplaces like google shopping which offer price comparison services and makes sure the product details are accurately reflected.
Marketing capabilities: Marketing capabilities of marketplace software help not only in promoting the business but also give a boost to the merchant’s sales. Marketplaces are often SEO-optimized, and host product reviews software, seller ratings, advertisements, and loyalty programs that help customers discover marketplaces and sellers.
Streamline store management: It’s easy and hassle-free work to manage an online store using marketplace software. Marketplace software comes with many pre-built features and functionalities like a storefront, shopping cart, catalog management, payment gateway, etc., for the ease of use of resellers.
Simplifies marketplace development: Marketplace owners managing marketplaces don’t have to worry about inventory management but are responsible for processing transactions. They just have to ensure businesses use it to their full potential. Marketplace owners invest in marketplace development and create monetized value-added services for resellers for profitability.
Target a larger audience: It provides a holistic opportunity for business owners, resellers, and end users. Resellers can reach a larger audience, and customers can compare many brands under one platform. It also helps in brand promotions and advocates for brand protection under the marketplace platform.
Small businesses: Small businesses venturing into starting the marketplace with few vendors and SKUs might benefit from marketplace software.
Mid-market companies: Mid-market companies with some e-commerce infrastructure or e-retail business that want to shift their business to a multi-vendor marketplace model to enhance their business offering can use the software.
Enterprises: Large organizations that have already attained growth and want to enhance their existing vendor relationships and bring them under more sophisticated commerce infrastructure and scale business.
Related solutions that can be used together with marketplace software include:
E-commerce platforms: E-commerce platforms function very similarly to marketplace software, except they only feature a single merchant rather than a variety.
E-commerce personalization software: E-commerce personalization software provides the tools to create personalized experiences for each customer. This often includes product recommendations based on viewing and purchasing history, as well as custom messaging for returning customers.
Payment gateways: Payment gateway software provides a means for customers to input their credit card information to make a payment securely. Payment gateways often use a variety of payment processors, so merchants can choose which processors they prefer to work with.
Software solutions can come with their own set of challenges.
Selection and implementation: Selecting the right marketplace software isn’t an easy task. Users often choose one size fits all solutions, which may not have all the necessary features. Also, it is often confusing to select and implement the right plugins and features for different types of vendors.
Time consuming: Building a marketplace is a massive undertaking and requires constant attention. While marketplace software provides standard features to create marketplaces, these may not be sufficient when unforeseen issues arise during building and testing.
Expensive: Opting for an advanced level of marketplace software is quite expensive. Small and medium-sized enterprises often want comprehensive marketplace software but find it difficult to pay for the add-on features as they often add up to the cost of the marketplace software itself.
Multiple businesses across industries can use marketplace software to launch multi-vendor marketplaces. Here’re some common examples of companies that can buy this software:
Retail: Any type of company that is into retail or wholesale business and wants to scale business in the e-commerce industry can launch marketplaces with the help of marketplace software. For example, Amazon, eBay, Target, Walmart, etc.
Software: Software vendors can use this software to launch marketplaces that help encourage other software vendors to list their products and do business on a single intuitive platform. For example, G2, Trustpilot, Trustradius, etc.
Services: Any services-based company across industries like construction, home-furnishing, interior designing, website development, and advertising agencies can create a service marketplace to bring all types of service providers under one platform.
Requirement gathering ensures that the software has all the features a business needs. It helps to understand the right tools required to perform critical task processes without wasting time figuring out how to do it. It also helps to ask critical questions about the need for the software. For example, marketplace software helps build multi-vendor marketplaces. Still, the buyer should also know the size of the business, how many vendors can be onboarded with each basic, intermediate, and advanced plan, and what amount of SKUs the marketplace can handle.
Create a long list
A long list helps refine software products with must-have marketplace software features such as product listings, vendor listings, marketplace administration, landing page creation, payments, and shipping features, order management features, etc. Buyers can add software based on no-code or on-premises standalone software or marketplace add-ons. Some other things to consider while creating a long list could be the product's popularity, the price offered for product add-ons, schemes for upgrading, and 24/7 customer service support.
Create a short list
A short list narrows down the long list of buyers and helps them make a constructive decision on which software to opt for. Short lists are more specific to the exact need of the buyer, mapped with the features offered by the product. For example, buyers looking for no-code marketplace software must not keep on-premises solutions on the short list.
Conduct demos
Demos are an essential part of the entire software implementation process. It ensures that the marketplace software runs smoothly and is compatible with the existing business system. It allows buyers to ask questions about the software's features and ensures the software vendor is entirely transparent about the product offerings.
Choose a selection team
A team comprised of in-house IT personnel, project managers, heads of departments, e-commerce experts, and end users must be part of the selection process. Along with senior management, this selection team is responsible for selecting the right software and checking the entire marketplace software onboarding process. Buyers can also outsource technical consultants with domain-specific expertise to give constructive recommendations and suggestions in this process.
Negotiation
To successfully negotiate, the buyer must carefully analyze the final offering provided by two or more marketplace software vendors. There are chances that vendors might offer similar software with similar features. In this case, the only differentiator may be the price provided by the vendor. The deciding factor during final selection in case of similar pricing might depend on product add-ons, unique customization, customer support post-implementation, etc.
Final decision
In most cases, the senior management or head of the department decides to select the software after carefully going through all the documented insights provided by the team during the product testing process. It is also essential to investigate all the vendor's terms and conditions beforehand to avoid any last-minute confusion.
Digital wallet integration
Integrating a variety of payment methods provides flexibility for both customers and merchants. By allowing both parties to pay and accept payments from various digital wallets, mobile payment apps, and other payment options, a wider variety of customers and merchants can participate.
Artificial intelligence
Artificial intelligence and machine learning power much of the personalization now available to e-commerce stores and marketplaces. Artificial intelligence can also power dynamic pricing, which automatically adjusts the pricing of items based on competitor prices and other information.