Best Attribution Software - Page 2
Attribution software is used by companies to determine how actions, events, or touch points during the prospecting and sales processes contribute to the success of their marketing and sales teams. Companies use this software to assign a value to any factor that may contribute to a sale's success based on its influence on the customer or prospect during the interactions with the company.
The best attribution software solutions are usually a software hub that collects data from other marketing and software tools. It commonly integrates with tools used by sales, marketing, or public relations departments, like CRM software, marketing automation software, email marketing software, email tracking software, and sales analytics software.
Solutions in this category are differentiated based on the type of platform performing said attribution. Certain all-in-one platforms have attribution capabilities in addition to marketing features, like the CRM software mentioned above, which has marketing automation features. Alternatively, there are standalone products that exclusively offer attribution tools and offer limited or no other functionality.
To qualify for inclusion in the Attribution category, a product must:
Best Attribution Software At A Glance
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- Overview
- Pros and Cons
- User Satisfaction
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Neustar PlatformOne is an integrated marketing solution that gives marketers a complete, real-time portrait of their customers and prospects based on accurate data, enabling a personalized dialogue ac
- 75% Mid-Market
- 25% Small-Business
11,065 Twitter followers
- Overview
- User Satisfaction
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Invest in marketing with confidence and predictability. Marketing measurement and forecasting for fast-growing businesses. Understand incrementality through Marketing Mix Modeling and experimentation.
- Overview
- User Satisfaction
- Seller Details
Quality Analytics is a software-as-a-service startup based in Los Angeles, California. Our clients include advertising agencies, brands, and publishers worldwide. We specialize in providing critical i
- Overview
- User Satisfaction
- Seller Details
Optimize for revenue at every step of your funnel
- Overview
- User Satisfaction
- Seller Details
Smart Copilot est un logiciel de gestion Business Intelligence qui fournit des données et des analyses en temps réel pour aider les marques à optimiser l'allocation de leur budget, à contrôler l'attri
- Overview
- User Satisfaction
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Sparkfly is a turnkey, patent protected, technology platform that connects the digital and physical worlds in real-time and allows you to bypass your outdated POS technology.
266 Twitter followers
- Overview
- User Satisfaction
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Sylvan is a preformance and attribution capability that gives you tools to frequently analyze the sources of return, providing feedback on the investement process.
4,825 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Terminus is a multi-channel ABX platform fuelled by proprietary data. We are now part of DemandScience. With real-time intent signals and precise segmentation, your marketing and sales teams stay
- Computer Software
- Information Technology and Services
- 52% Enterprise
- 13% Mid-Market
310 Twitter followers
- Overview
- User Satisfaction
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Achieve More Revenue With Real Attribution
467 Twitter followers
