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The Top 20 Easiest To Use Account Data Management Software

See the top Account Data Management Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

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9.5

Overall Usability Score

9.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.5

Ease of Use

Average: 8.9

9.6

Meets Requirements

Average: 9.1

9.5

Customer Segment Breakdown

Small Business

96%

Mid Market

Enterprise

CUFinder

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.2

Ease of Use

Average: 8.9

9.7

Meets Requirements

Average: 9.1

9.2

Customer Segment Breakdown

Small Business

29%

Mid Market

70%

Enterprise

ZoomInfo Sales

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.0

Ease of Use

Average: 8.9

9.1

Meets Requirements

Average: 9.1

9.1

Customer Segment Breakdown

Small Business

26%

Mid Market

48%

Enterprise

26%

LeanData

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.5

Ease of Use

Average: 8.9

8.4

Meets Requirements

Average: 9.1

9.1

Customer Segment Breakdown

Small Business

Mid Market

72%

Enterprise

21%

Demandbase One

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.4

Ease of Use

Average: 8.9

9.1

Meets Requirements

Average: 9.1

9.5

Customer Segment Breakdown

Small Business

19%

Mid Market

49%

Enterprise

32%

Apollo.io

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.9

Ease of Use

Average: 8.9

8.6

Meets Requirements

Average: 9.1

8.8

Customer Segment Breakdown

Small Business

68%

Mid Market

28%

Enterprise

Clari

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.0

Ease of Use

Average: 8.9

8.8

Meets Requirements

Average: 9.1

8.8

Customer Segment Breakdown

Small Business

11%

Mid Market

47%

Enterprise

41%

Warmly

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.6

Ease of Use

Average: 8.9

9.4

Meets Requirements

Average: 9.1

9.3

Customer Segment Breakdown

Small Business

89%

Mid Market

11%

Enterprise

HubSpot Marketing Hub

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.5

Ease of Use

Average: 8.9

8.5

Meets Requirements

Average: 9.1

8.4

Customer Segment Breakdown

Small Business

54%

Mid Market

40%

Enterprise

#10

CloudLead

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.4

Ease of Use

Average: 8.9

9.9

Meets Requirements

Average: 9.1

9.8

Customer Segment Breakdown

Small Business

76%

Mid Market

22%

Enterprise

#11

UpLead

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.8

Ease of Use

Average: 8.9

9.4

Meets Requirements

Average: 9.1

9.3

Customer Segment Breakdown

Small Business

76%

Mid Market

20%

Enterprise

#12

ZoomInfo Operations

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.1

Ease of Use

Average: 8.9

9.0

Meets Requirements

Average: 9.1

9.0

Customer Segment Breakdown

Small Business

19%

Mid Market

67%

Enterprise

14%

#13

N.Rich

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.1

Ease of Use

Average: 8.9

9.5

Meets Requirements

Average: 9.1

9.6

Customer Segment Breakdown

Small Business

13%

Mid Market

48%

Enterprise

38%

#14

Koncert

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.7

Ease of Use

Average: 8.9

8.4

Meets Requirements

Average: 9.1

9.0

Customer Segment Breakdown

Small Business

32%

Mid Market

45%

Enterprise

22%

#15

Traction Complete

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.8

Ease of Use

Average: 8.9

8.5

Meets Requirements

Average: 9.1

9.1

Customer Segment Breakdown

Small Business

Mid Market

59%

Enterprise

35%

#16

Signals

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.1

Ease of Use

Average: 8.9

8.9

Meets Requirements

Average: 9.1

9.8

Customer Segment Breakdown

Small Business

54%

Mid Market

44%

Enterprise

#17

6sense Revenue Marketing

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.1

Ease of Use

Average: 8.9

8.0

Meets Requirements

Average: 9.1

8.3

Customer Segment Breakdown

Small Business

Mid Market

57%

Enterprise

35%

#18

Adobe Marketo Engage

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.8

7.7

Ease of Use

Average: 8.9

7.6

Meets Requirements

Average: 9.1

8.8

Customer Segment Breakdown

Small Business

22%

Mid Market

53%

Enterprise

24%

#19

6sense Sales Intelligence

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.8

7.7

Ease of Use

Average: 8.9

8.1

Meets Requirements

Average: 9.1

7.8

Customer Segment Breakdown

Small Business

14%

Mid Market

55%

Enterprise

32%

#20

Integrate

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.8

Ease of Use

Average: 8.9

8.7

Meets Requirements

Average: 9.1

9.1

Customer Segment Breakdown

Small Business

10%

Mid Market

39%

Enterprise

52%