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Customer Data Platform

July 8, 2020
Clara F.
CF
by Clara Flaherty
Customer data platforms (CDPs) are used to consolidate and integrate customer data into one single database. This page is a place for all discussions related to Customer data platforms.

Popular Customer Data Platform Software Questions Discussions
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It would be interesting to know more about the upcoming integrations with Blueshift. This will help to plan the strategy for marketing and re-marketing. Also would be happy to learn about its API enhancements.
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Alright. I'm trying to create a custom trait within Segment personas before passing the field to our MA tool (destination). We have two different fields, both sharing a "product id" event property. What I would like to do is create an array of product ids using event 1 when the product id does... Read more
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