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Luca P.
LP
CTO - Growth Marketer full stack #MarTech | ⚡️ SaaS Advisor

Ethical use of AI, what's your opinion?

Good morning guys!

I see that lately, the main topic is always "AI." The same is not only here but also in our real life, in work, etc. All beautiful topics, anyone with their own method, creative use, infinite contexts of application, personal custom prompts, etc etc...

The topic I would like to discuss, however, is more based on ethics, literally, the ethical use of an AI that generates an output "as if it were us."

Many AI tools can take a few of our photos and generate countless images of us. In this case, for example, what is your point of view/judgment?

We all know that AIs are helpers, I don't want to talk about the technical side but the ethical one, I open this discussion as a first step, let's talk about it!

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Sheeba T.
ST
Digital Marketing Expert
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Good Question Luca!

Whenever a new technology is introduced, it is used ethically for constructive purposes. In contrast, it is also used unethically; it is unavoidable, like cloning. One measure can be to make inbuilt checks to ensure its misuse. Another can be to have strict regulations.

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Luca P.
LP
Luca P.
CTO - Growth Marketer full stack #MarTech | ⚡️ SaaS Advisor
Expandir/Recolher Options

Hey Sheeba! I completely agree with what you say, and here we are indeed talking about a different type of technology, a "tool" literally capable of cloning us, writing as if we were ourselves or something else...

The era of automation has already raised significant ethical concerns. In this situation, I wouldn't even refer to them as "doubts" anymore; rather, as you mentioned, it is a "problem/situation" to regulate.

Luca P.
LP
CTO - Growth Marketer full stack #MarTech | ⚡️ SaaS Advisor
0

É interessante (obviamente considerando todos os limites do caso) que tópicos como "quais IAs você usa" ou "como você treina um modelo de IA", "o que é um agente de IA," etc., recebam mais comentários em comparação com uma discussão baseada na ética do uso de tecnologias que podem literalmente "operar como se estivéssemos fazendo nós mesmos".

É certamente algo que deve nos fazer refletir e pensar sobre isso. Ou pelo menos, é para mim!

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