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What is UTM tracking Klaviyo?

What is UTM tracking Klaviyo?
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Ashlynn H.
AH
Digital Marketing Director at North American Veterinary Community (NAVC)
0
It allows you to track email performance in Google Analytics.
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Andrea B.
AB
Creative Content Manager
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UTM tracking is distinct URL parameters that help define where the visitor on a website has come from. It defines the source, medium, and campaign. Search for UTM builders, there are tons of free builders that you can just copy and paste them from. But make sure you define each parameter consistently for Google and other analytics.
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Chris C.
CC
Co-founder and product/Tech at AmmoSquared Inc.
0
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.
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What is Klaviyo? Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in A
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