Director, Marketing Operations | Marketo User Group Leader | Marketer of the Year Revvie Award Nominee
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Invoca has native, out of the box integrations with key technology platforms like Google Ads (AdWords), Salesforce, and Adobe Experience Cloud. If you’re looking to integrate with your favorite martech platform, we’ve got you covered. Through Invoca’s robust and thoroughly documented set of API’s, you can extend our platform into just any system you can think of.
Learn more about our integrations here: https://www.invoca.com/integrations/additional-integrations/
Potential pitfalls to look out for when evaluating call tracking vendors:
Without getting overly technical, some solutions aren’t architected to support many different types of integrations. If a specific integration is critical to the success of your call tracking program, make sure it works before signing on the dotted line. Furthermore, ask to speak with existing customers to see how well the desired integration is working for them.
Which of your campaigns drive the best phone leads? Are you losing sales because of bad call experiences? Are you getting credit for all of your conversions?
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