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Michael K.
MK
Creative and enthusiastic marketer for all mediums: print, digital, video, and social, paired with a team mentality to execute projects for revenue, lead gen, product quality, and an unforgettable customer experience.
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What's the best way to win over management to upgrade our current plan?

From the last seminar I attended, Sprout Live Sessions, and a call or two that I had with Nikole Michalak - there is so much more that we can take advantage of, but that comes with a price tag. How can I provide a value prop to management personnel to make the jump to enhance the platform?
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Rachael S.
RS
Manager, Social Media at Sprout Social, Inc.
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Show them the data! Show them how much more you can improve your presence and what impact that will have on the business through data-backed hypothesis and projections, it's much harder to say no to a plan that has a proven value.
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