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Compare ReferralCandy and Smile.io 
At a Glance
Market Segments
Small-Business (87.6% of reviews)
Small-Business (91.6% of reviews)
Entry-Level Pricing
Starting at $47.00
Free
ReferralCandy
Star Rating
(105)4.5 out of 5
Market Segments
Small-Business (87.6% of reviews)
Entry-Level Pricing
Starting at $47.00
Browse all 3 pricing plansSmile.io
Star Rating
(263)4.6 out of 5
Market Segments
Small-Business (91.6% of reviews)
Entry-Level Pricing
Free
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that ReferralCandy excels in its Referral Program, receiving a high score of 9.1, while Smile.io's program is rated lower at 8.6, indicating that ReferralCandy may offer a more robust referral experience.
- Reviewers mention that Smile.io shines in its Quality of Support, achieving a score of 9.6 compared to ReferralCandy's 8.9, suggesting that users may find more responsive and helpful customer service with Smile.io.
- G2 users highlight that Smile.io has a superior Ease of Setup, scoring 9.3 versus ReferralCandy's 7.5, which may lead to a quicker onboarding process for new users.
- Users on G2 indicate that ReferralCandy's Loyalty Engine is rated highly at 9.1, while Smile.io's Loyalty Cards feature received a lower score of 6.9, suggesting that ReferralCandy may provide a more effective loyalty program overall.
- Reviewers say that Smile.io offers better Ease of Use with a score of 9.2 compared to ReferralCandy's 8.2, which could mean a more intuitive interface for everyday users.
- Users report that ReferralCandy has a strong focus on Incentives, scoring 9.0, while Smile.io's score of 9.1 indicates a competitive offering, but users may find ReferralCandy's approach more appealing for driving customer engagement.
Featured Products
Sponsored
Ambassador Software
(57)
Loyalty Management
Visit Website
Sponsored
Open Loyalty
(10)
Loyalty Management
Visit Website
Pricing
Entry-Level Pricing
ReferralCandy
Premium
Starting at $47.00
For small businesses getting started
- Automated referral program
- Unlimited customers & advocates
- Dashboard & data reports
Smile.io
Free
Free
Up to 200 monthly orders
- Points program
- Referral program
- Basic branding
Free Trial
ReferralCandy
Free Trial is available
Smile.io
No trial information availableRatings
Meets Requirements
8.2
69
8.7
257
Ease of Use
8.3
70
9.2
259
Ease of Setup
7.5
51
9.2
245
Ease of Admin
8.1
45
9.2
177
Quality of Support
9.0
67
9.5
239
Has the product been a good partner in doing business?
8.9
44
9.3
173
Product Direction (% positive)
8.3
54
9.1
253
Features by Category
Loyalty Experience
Not enough data
9.1
230
Not enough data
8.9
231
Not enough data
8.3
228
Not enough data
8.0
228
Not enough data
6.8
224
Not enough data
6.6
217
Loyalty Platform
Not enough data
7.8
225
Not enough data
7.9
224
Not enough data
8.1
221
Not enough data
7.6
216
Not enough data
8.3
223
Agentic AI - Loyalty Management
Not enough data
5.8
8
Not enough data
7.5
8
Not enough data
6.3
8
Not enough data
6.7
8
Agentic AI - Customer Advocacy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
ReferralCandy and Smile.io are categorized as Customer Advocacy
Unique Categories
ReferralCandy has no unique categories
Smile.io is categorized as Loyalty Management
Reviews
Reviewers' Company Size
ReferralCandy
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Smile.io
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
14.3%
Food & Beverages
8.6%
Consumer Goods
7.6%
Health, Wellness and Fitness
5.7%
Marketing and Advertising
4.8%
Other
59.0%
Retail
32.2%
Apparel & Fashion
13.0%
Food & Beverages
10.0%
Consumer Goods
8.4%
Cosmetics
6.1%
Other
30.3%
Most Helpful Reviews
ReferralCandy
Most Helpful Favorable Review
jenne n.
Verified User in Leisure, Travel & Tourism
intuitive dashboard for anyone in the companyto use.
Most Helpful Critical Review
Verified User in Accounting
Some obvious features, such as login page for advocates was missing.
Smile.io
Most Helpful Favorable Review
Verified User in Marketing and Advertising
It's very easy to use from the administrator's side.
Most Helpful Critical Review
Daniel H.
Verified User in Cosmetics
Email notifications not compatible with right to left languages . And some basic translations on the wiget can't be translated which is puzzling why you don't allow manual translation of the phrase "ways to earn"
jenne n.
Verified User in Leisure, Travel & Tourism
intuitive dashboard for anyone in the companyto use.
Verified User in Marketing and Advertising
It's very easy to use from the administrator's side.
Verified User in Accounting
Some obvious features, such as login page for advocates was missing.
Daniel H.
Verified User in Cosmetics
Email notifications not compatible with right to left languages . And some basic translations on the wiget can't be translated which is puzzling why you don't allow manual translation of the phrase "ways to earn"
Discussions
Is ReferralCandy good?
2 comments
EB
In our experience it’s good. Some months we got referrals, some other months we didn’t. But it’s a good tool and it automatically helps set up everything for...Read more
ReferralCandy has no more discussions with answers
Is smile IO for free?
1 comment
Official Response from Smile.io
Smile.io offers a free plan for up to 200 monthly orders. With this free plan, commerce brands can launch a points program, a referral program with basic...Read more
What is JS smile io?
1 comment
Official Response from Smile.io
You view a breakdown of what you can do with the JavaScript SDK disabled vs enabled on Smile.io here at our help articles:...Read more
How does smile app work?
1 comment
Official Response from Smile.io
The Smile.io app works across commerce platforms Shopify, Shopify Plus, and BigCommerce by heading into their app store's and installing Smile into your...Read more
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