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- The Trade Desk
- Quantcast Platform-vs-The Trade Desk
Compare Quantcast Platform and The Trade Desk 
At a Glance
Market Segments
Mid-Market (40.7% of reviews)
Mid-Market (45.8% of reviews)
Entry-Level Pricing
For Pricing
Contact Us
Quantcast Platform
Star Rating
(139)4.2 out of 5
Market Segments
Mid-Market (40.7% of reviews)
Entry-Level Pricing
For Pricing
Free Trial is available
Learn more about Quantcast PlatformThe Trade Desk
Star Rating
(124)4.4 out of 5
Market Segments
Mid-Market (45.8% of reviews)
Entry-Level Pricing
Contact Us
Learn more about The Trade DeskSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that "The Trade Desk" excels in "Quality of Support" with a score of 8.9, while "Quantcast Platform" follows closely with 8.8. Reviewers mention that the responsiveness and helpfulness of the support team significantly enhance their experience with "The Trade Desk".
- Reviewers mention that "The Trade Desk" offers superior "Cross-Device Capabilities" with a score of 8.8 compared to "Quantcast Platform" at 8.1. Users say that the seamless integration across devices allows for a more cohesive advertising strategy.
- G2 users highlight that "The Trade Desk" shines in "Campaign Optimization" with a score of 8.5, while "Quantcast Platform" scores 7.9. Users report that the advanced optimization features in "The Trade Desk" lead to better campaign performance and ROI.
- Users on G2 note that "The Trade Desk" has a higher rating for "Fraud Protection" at 8.8 compared to "Quantcast Platform" at 7.7. Reviewers mention that the robust fraud detection mechanisms in "The Trade Desk" provide peace of mind for advertisers.
- Reviewers mention that "The Trade Desk" offers better "Brand Safety" features with a score of 8.7, while "Quantcast Platform" scores 8.1. Users say that the comprehensive brand safety tools help ensure their ads are placed in appropriate contexts.
- Users report that "The Trade Desk" has a more favorable "Product Direction" score of 9.0 compared to "Quantcast Platform" at 7.8. Reviewers mention that the clear roadmap and innovative features in "The Trade Desk" make it a more attractive option for future growth.
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Pricing
Entry-Level Pricing
The Trade Desk
The Trade Desk Pricing Overview
Contact Us
- Ad Serving
- Audience Building
- Forecasting
Free Trial
Quantcast Platform
Free Trial is available
The Trade Desk
No trial information availableRatings
Meets Requirements
8.0
121
8.6
107
Ease of Use
8.3
128
7.9
104
Ease of Setup
8.4
81
8.1
70
Ease of Admin
8.1
58
8.1
53
Quality of Support
8.8
108
8.8
106
Has the product been a good partner in doing business?
8.8
57
8.6
58
Product Direction (% positive)
7.9
120
8.6
103
Features by Category
Metrics
8.2
46
Not enough data
7.9
46
Not enough data
7.7
43
Not enough data
8.4
45
Not enough data
8.0
40
Not enough data
7.8
43
Not enough data
7.8
43
Not enough data
8.0
44
Not enough data
7.6
40
Not enough data
Reporting
6.7
22
Not enough data
7.9
46
Not enough data
8.0
41
Not enough data
8.2
47
Not enough data
7.7
44
Not enough data
7.5
42
Not enough data
7.9
45
Not enough data
Other
8.0
48
Not enough data
8.1
44
Not enough data
7.7
34
Not enough data
8.4
38
Not enough data
8.0
36
Not enough data
7.4
36
Not enough data
7.9
36
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.9
35
Not enough data
7.9
36
Not enough data
7.8
40
Not enough data
8.0
40
Not enough data
Channel Functionality
8.6
52
8.6
64
Platform Interoperability
7.1
27
7.8
34
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
64
7.6
80
|
Verified
7.8
65
8.3
78
|
Verified
8.3
66
8.3
77
|
Verified
7.1
56
7.4
77
|
Verified
7.5
52
7.5
76
|
Verified
8.1
62
8.4
63
|
Verified
7.8
59
8.4
63
|
Verified
7.9
62
8.6
66
|
Verified
8.1
62
8.1
78
|
Verified
7.4
61
7.6
63
|
Verified
7.2
52
7.9
67
|
Verified
7.0
52
8.1
67
|
Verified
7.0
49
7.8
67
|
Verified
Targeting
8.2
62
8.6
77
|
Verified
8.5
61
8.7
75
|
Verified
8.1
60
8.6
74
|
Verified
8.4
56
8.5
62
|
Verified
Platform
7.2
52
8.1
59
|
Verified
7.8
58
7.4
73
|
Verified
7.7
55
8.5
73
8.1
58
8.4
76
|
Verified
7.6
52
8.4
69
|
Verified
7.2
54
7.9
70
|
Verified
7.7
52
7.8
61
|
Verified
7.6
51
7.9
64
|
Verified
7.5
53
7.8
68
|
Verified
Platform Interoperability
7.7
5
7.9
23
Mobile Functionality
8.1
17
8.9
44
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
64
7.6
80
|
Verified
7.8
65
8.3
78
|
Verified
8.3
66
8.3
77
|
Verified
7.1
56
7.4
77
|
Verified
7.5
52
7.5
76
|
Verified
8.1
62
8.4
63
|
Verified
7.8
59
8.4
63
|
Verified
7.9
62
8.6
66
|
Verified
8.1
62
8.1
78
|
Verified
7.4
61
7.6
63
|
Verified
7.2
52
7.9
67
|
Verified
7.0
52
8.1
67
|
Verified
7.0
49
7.8
67
|
Verified
Targeting
8.2
62
8.6
77
|
Verified
8.5
61
8.7
75
|
Verified
8.1
60
8.6
74
|
Verified
8.4
56
8.5
62
|
Verified
Mobile
8.1
14
8.3
40
7.0
52
8.1
67
|
Verified
7.0
49
7.8
67
|
Verified
Platform
7.2
52
8.1
59
|
Verified
7.8
58
7.4
73
|
Verified
7.7
55
8.5
73
8.1
58
8.4
76
|
Verified
7.6
52
8.4
69
|
Verified
7.2
54
7.9
70
|
Verified
7.7
52
7.8
61
|
Verified
7.6
51
7.9
64
|
Verified
7.5
53
7.8
68
|
Verified
Platform Interoperability
6.8
14
7.9
29
Video Functionality
8.0
24
8.4
45
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
64
7.6
80
|
Verified
7.8
65
8.3
78
|
Verified
8.3
66
8.3
77
|
Verified
7.1
56
7.4
77
|
Verified
7.5
52
7.5
76
|
Verified
8.1
62
8.4
63
|
Verified
7.8
59
8.4
63
|
Verified
7.9
62
8.6
66
|
Verified
8.1
62
8.1
78
|
Verified
7.4
61
7.6
63
|
Verified
7.2
52
7.9
67
|
Verified
7.0
52
8.1
67
|
Verified
7.0
49
7.8
67
|
Verified
Targeting
8.2
62
8.6
77
|
Verified
8.5
61
8.7
75
|
Verified
8.1
60
8.6
74
|
Verified
8.4
56
8.5
62
|
Verified
Platform
7.2
52
8.1
59
|
Verified
7.8
58
7.4
73
|
Verified
7.7
55
8.5
73
8.1
58
8.4
76
|
Verified
7.6
52
8.4
69
|
Verified
7.2
54
7.9
70
|
Verified
7.7
52
7.8
61
|
Verified
7.6
51
7.9
64
|
Verified
7.5
53
7.8
68
|
Verified
Audiences
8.7
5
Not enough data
5.7
5
Not enough data
7.3
5
Not enough data
7.3
5
Not enough data
Data Analysis
8.0
5
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
7.3
5
Not enough data
Administration
7.3
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
8.7
5
Platform Reporting
Not enough data
8.7
5
Not enough data
7.3
5
Not enough data
8.3
5
Not enough data
7.3
5
Agentic AI - Digital Audio Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
7.4
35
8.5
48
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
64
7.6
80
|
Verified
7.8
65
8.3
78
|
Verified
8.3
66
8.3
77
|
Verified
7.1
56
7.4
77
|
Verified
7.5
52
7.5
76
|
Verified
8.1
62
8.4
63
|
Verified
7.8
59
8.4
63
|
Verified
7.9
62
8.6
66
|
Verified
8.1
62
8.1
78
|
Verified
7.4
61
7.6
63
|
Verified
7.2
52
7.9
67
|
Verified
7.0
52
8.1
67
|
Verified
7.0
49
7.8
67
|
Verified
Targeting
8.2
62
8.6
77
|
Verified
8.5
61
8.7
75
|
Verified
8.1
60
8.6
74
|
Verified
8.4
56
8.5
62
|
Verified
Demand Side Platforms
8.2
36
8.3
65
|
Verified
7.9
36
7.6
64
|
Verified
8.0
36
8.6
64
|
Verified
Platform
7.2
52
8.1
59
|
Verified
7.8
58
7.4
73
|
Verified
7.7
55
8.5
73
8.1
58
8.4
76
|
Verified
7.6
52
8.4
69
|
Verified
7.2
54
7.9
70
|
Verified
7.7
52
7.8
61
|
Verified
7.6
51
7.9
64
|
Verified
7.5
53
7.8
68
|
Verified
Connected TV (CTV) Advertising PlatformsHide 12 FeaturesShow 12 Features
Not enough data
Not enough data
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
9.3
7
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
8.1
7
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
8.8
7
Not enough data
8.6
7
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Ad Serving & Management - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting & Personalization - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monetization & Reporting - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Engagement
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.0
5
Not enough data
8.3
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.7
5
Not enough data
7.0
5
Not enough data
Campaign Activity
8.3
6
Not enough data
8.9
6
Not enough data
7.0
5
Not enough data
7.0
5
Not enough data
8.3
5
Not enough data
6.7
5
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Quantcast Platform and The Trade Desk are categorized as Native Advertising, Cross-Channel Advertising, Demand Side Platform (DSP), Video Advertising, Mobile Advertising, Display Advertising, Digital Audio Advertising, and Connected TV (CTV) Advertising Platforms
Unique Categories
Quantcast Platform is categorized as Audience Intelligence Platforms, Marketing Analytics, Publisher Ad Server, and Digital Analytics
The Trade Desk is categorized as Mobile Marketing and Retail Media Advertising Platforms
Reviews
Reviewers' Company Size
Quantcast Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
The Trade Desk
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
40.7%
Retail
5.2%
Information Technology and Services
4.4%
Online Media
3.7%
Internet
3.7%
Other
42.2%
Marketing and Advertising
66.1%
Retail
5.1%
Internet
3.4%
Banking
2.5%
Manufacturing
1.7%
Other
21.2%
Most Helpful Reviews
Quantcast Platform
Most Helpful Favorable Review
Cole F.
Verified User in Marketing and Advertising
Quantcast provides helpful information on site user behavior, geo-specific visits, profiles, etc. Also breaks data down into easy to read /share graphical representation.
Most Helpful Critical Review
Bruce S.
Verified User in Internet
1. It's annoying that sometimes Quantcast, Alexa, and Compete data conflict with each other, and other times they're aligned. It's difficult to figure out if you can rely on any of them. Unless you get the very expensive level of access you are limited...
The Trade Desk
Most Helpful Favorable Review
Verified User in Marketing and Advertising
The Trade Desk has an easy-to-use platform that is intuitive to use between setting up campaigns/optimizing/and programmatic buying of media.
Most Helpful Critical Review
Verified User in Apparel & Fashion
I currently do have any dislikes towards Trade desk
Cole F.
Verified User in Marketing and Advertising
Quantcast provides helpful information on site user behavior, geo-specific visits, profiles, etc. Also breaks data down into easy to read /share graphical representation.
Verified User in Marketing and Advertising
The Trade Desk has an easy-to-use platform that is intuitive to use between setting up campaigns/optimizing/and programmatic buying of media.
Bruce S.
Verified User in Internet
1. It's annoying that sometimes Quantcast, Alexa, and Compete data conflict with each other, and other times they're aligned. It's difficult to figure out if you can rely on any of them. Unless you get the very expensive level of access you are limited...
Verified User in Apparel & Fashion
I currently do have any dislikes towards Trade desk
Discussions
What is Quantcast Measure?
1 comment
G2
Quantcast Measure provides free, accurate and dependable audience insights for over 100 million web and mobile destinations. With detailed demographic,...Read more
Quantcast Platform has no more discussions with answers
The Trade Desk has no discussions with answers
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