Compare Funnel and Supermetrics 
- Users report that Funnel excels in custom reports and dashboards, with a score of 9.3, which reviewers mention allows for highly tailored insights that meet specific business needs, while Supermetrics, with a score of 8.7, offers solid reporting but lacks the same level of customization.
- Reviewers mention that Funnel's quality of support is notably high, scoring 9.2, indicating that users feel well-supported and valued, whereas Supermetrics, with a score of 7.8, has received feedback about slower response times and less effective support.
- G2 users highlight Funnel's superior real-time reporting capabilities, scoring 8.6, which allows businesses to make immediate data-driven decisions, while Supermetrics, scoring 8.1, is seen as slightly lagging in this area, impacting timely insights.
- Users on G2 report that Funnel's automation features score 8.9, making it easier to streamline processes, while Supermetrics, with a score of 8.6, offers automation but is perceived as less intuitive, leading to a steeper learning curve.
- Reviewers mention that Funnel's multichannel tracking capabilities score 9.0, providing comprehensive insights across various platforms, whereas Supermetrics, scoring 8.3, is noted for its tracking but lacks the depth and integration that Funnel offers.
- Users say that Funnel's performance and reliability score of 9.1 is a significant advantage, with many reviewers noting consistent uptime and fast load times, while Supermetrics, scoring 8.1, has received some criticism regarding performance issues during peak usage times.
- Get started for free with 400 flexpoints! Additional flexpoints can be purchased in the Funnel platform
- Choose from our 121 most popular connectors
- Choose from 3 destinations (Looker Studio, Google Sheets or Microsoft Excel)
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Funnel connets to numerous advertising platforms, pulls spend data and integrates into one single format. Harmonized data is ready to be loaded to our data warehose. If we were about developing connectors to all platforms we use it would take months. With...
Somethings are not really all that easy to set up, specially if you are working with many accounts. Things like: - The support can go weeks withou answering you - You can edit exports to some extent, but it takes a little work from you if wanna see or...
I am using SuperMetrics now for about 4 years and I couldn't live without it. When you have to manage all kinds of online campaigns on multiple channels (Google Ads, Microsoft Ads, LinkedIn Ads, Facebook Ads, etc), SuperMetrics makes it very easy to create...
All of the data was unreliable and always showed different metrics than in our FB/IG accounts. They also consistently removed data features and kept the price the same. Worst of all, I've been trying to cancel my account for the past 3 months but their...
Funnel connets to numerous advertising platforms, pulls spend data and integrates into one single format. Harmonized data is ready to be loaded to our data warehose. If we were about developing connectors to all platforms we use it would take months. With...
I am using SuperMetrics now for about 4 years and I couldn't live without it. When you have to manage all kinds of online campaigns on multiple channels (Google Ads, Microsoft Ads, LinkedIn Ads, Facebook Ads, etc), SuperMetrics makes it very easy to create...
Somethings are not really all that easy to set up, specially if you are working with many accounts. Things like: - The support can go weeks withou answering you - You can edit exports to some extent, but it takes a little work from you if wanna see or...
All of the data was unreliable and always showed different metrics than in our FB/IG accounts. They also consistently removed data features and kept the price the same. Worst of all, I've been trying to cancel my account for the past 3 months but their...
