Introducing G2.ai, the future of software buying.Try now

Compare DemandScience and Madison Logic Platform

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
DemandScience
DemandScience
Star Rating
(713)4.4 out of 5
Market Segments
Mid-Market (59.1% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about DemandScience
Madison Logic Platform
Madison Logic Platform
Star Rating
(227)4.3 out of 5
Market Segments
Mid-Market (43.4% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about Madison Logic Platform
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that the Campaign Dashboard in the Madison Logic Platform is highly praised for its intuitive design and ease of use, scoring a remarkable 9.6, while DemandScience's dashboard, although effective, scores slightly lower at 8.7, indicating a potential area for improvement.
  • Reviewers mention that Madison Logic excels in Fraud Protection with a score of 9.4, which is a significant advantage for users concerned about ad spend integrity, whereas DemandScience's score of 8.2 suggests it may not offer the same level of assurance.
  • G2 users highlight the Customization capabilities of Madison Logic, scoring an impressive 9.6, allowing for tailored solutions that meet specific business needs, while DemandScience's score of 7.7 indicates less flexibility in this area.
  • Users on G2 note that Madison Logic's Creative Optimization features, scoring 8.3, provide effective tools for enhancing ad performance, whereas DemandScience's lower score of 7.3 suggests it may lack some advanced optimization functionalities.
  • Reviewers mention that Madison Logic's Geo-Targeting capabilities are robust, with a score of 9.2, making it easier for businesses to reach specific audiences, while DemandScience's score of 8.1 indicates it may not be as effective in this critical area.
  • Users say that the Performance and Reliability of Madison Logic is rated at 9.4, reflecting a strong user experience, while DemandScience's score of 8.0 suggests that users may encounter occasional performance issues.
Featured Products
Pricing
Entry-Level Pricing
DemandScience
No pricing available
Madison Logic Platform
No pricing available
Free Trial
DemandScience
No trial information available
Madison Logic Platform
No trial information available
Ratings
Meets Requirements
8.6
594
8.4
183
Ease of Use
8.7
591
8.3
181
Ease of Setup
8.3
349
8.5
109
Ease of Admin
8.7
320
8.6
92
Quality of Support
9.3
575
9.0
178
Has the product been a good partner in doing business?
9.3
331
9.0
97
Product Direction (% positive)
8.8
572
8.8
178
Features by Category
9.1
9
Not enough data
Channel Functionality
9.0
7
Not enough data
Platform Interoperability
8.7
5
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
9.6
8
Not enough data
9.1
9
Not enough data
8.8
8
Not enough data
8.6
6
Not enough data
8.8
7
Not enough data
8.6
6
Not enough data
9.4
8
Not enough data
8.8
7
Not enough data
9.0
8
Not enough data
8.3
7
Not enough data
8.9
6
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
Targeting
9.3
9
Not enough data
8.8
7
Not enough data
9.2
8
Not enough data
9.2
8
Not enough data
Platform
8.7
9
Not enough data
9.2
6
Not enough data
9.3
7
Not enough data
9.4
9
Not enough data
9.3
7
Not enough data
9.6
8
Not enough data
Feature Not Available
Not enough data
9.0
7
Not enough data
9.5
7
Not enough data
Account Data ManagementHide 20 FeaturesShow 20 Features
Not enough data
8.0
30
Lead Intelligence
Not enough data
8.4
26
|
Verified
Not enough data
8.6
25
Not enough data
8.2
26
Lead Management
Not enough data
8.0
26
Not enough data
7.5
19
Not enough data
8.1
25
Marketing Campaigns
Not enough data
7.9
20
Not enough data
7.0
14
Not enough data
8.0
21
Not enough data
7.7
16
|
Verified
Not enough data
8.0
19
Campaign Execution
Not enough data
7.2
13
Not enough data
8.5
26
Not enough data
8.6
23
Not enough data
7.4
14
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Buyer Intent Data ProvidersHide 8 FeaturesShow 8 Features
Not enough data
7.4
54
Data Availability
Not enough data
7.9
44
Not enough data
8.3
49
Not enough data
6.7
29
Platform Additional Functionality
Not enough data
7.9
45
Not enough data
7.7
37
Not enough data
6.4
27
Not enough data
7.1
30
Not enough data
8.0
38
Account-Based Orchestration PlatformsHide 11 FeaturesShow 11 Features
Not enough data
8.2
28
Platform Basics
Not enough data
8.5
23
Not enough data
8.7
25
Not enough data
Feature Not Available
Platform Data
Not enough data
8.2
25
Not enough data
7.5
21
Platform Additional Functionality
Not enough data
7.9
20
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Account-Based Web and Content ExperiencesHide 4 FeaturesShow 4 Features
8.5
50
Not enough data
Platform Basics
Feature Not Available
Not enough data
9.2
38
Not enough data
Platform Reporting
8.8
40
Not enough data
8.8
35
Not enough data
Account-Based AdvertisingHide 11 FeaturesShow 11 Features
8.3
107
8.0
106
Platform Basics
8.4
80
8.1
84
Platform Data
8.7
96
8.4
93
8.1
90
7.7
78
Platform Additional Functionality
8.2
83
7.8
64
Feature Not Available
7.8
73
Agentic AI - Account-Based Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.9
74
Not enough data
Lead Monitoring
8.0
45
|
Verified
Not enough data
8.3
51
|
Verified
Not enough data
7.8
43
|
Verified
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Feature Not Available
Not enough data
8.2
38
|
Verified
Not enough data
6.9
30
|
Verified
Not enough data
8.3
45
|
Verified
Not enough data
Analytics
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Customization
8.1
41
|
Verified
Not enough data
7.9
36
|
Verified
Not enough data
7.5
36
|
Verified
Not enough data
8.2
40
|
Verified
Not enough data
Marketing Account IntelligenceHide 17 FeaturesShow 17 Features
7.6
63
8.2
50
Agentic AI - Marketing Account Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.6
48
8.4
47
8.7
52
8.6
48
8.7
46
8.5
47
Lead Management
8.4
50
8.5
47
8.3
46
7.8
40
8.6
51
8.7
46
Marketing Campaigns
8.6
44
8.2
40
Feature Not Available
7.9
33
8.7
45
8.1
41
Feature Not Available
8.0
35
Feature Not Available
8.3
35
Data Availability - Marketing Account Intelligence
Not enough data
8.5
12
Data Accuracy - Marketing Account Intelligence
Not enough data
8.1
12
Account-Based AnalyticsHide 17 FeaturesShow 17 Features
Not enough data
7.8
61
Agentic AI - Account-Based Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
8.5
48
Not enough data
8.8
53
Not enough data
8.1
52
Lead Management
Not enough data
8.3
53
Not enough data
7.3
44
Not enough data
8.1
53
Marketing Campaigns
Not enough data
7.7
45
Not enough data
6.8
36
Not enough data
7.4
48
Not enough data
7.1
37
Not enough data
7.1
44
Not enough data
7.6
43
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
DemandScience
DemandScience
Madison Logic Platform
Madison Logic Platform
DemandScience and Madison Logic Platform are categorized as Account-Based Advertising and Marketing Account Intelligence
Reviews
Reviewers' Company Size
DemandScience
DemandScience
Small-Business(50 or fewer emp.)
19.5%
Mid-Market(51-1000 emp.)
59.1%
Enterprise(> 1000 emp.)
21.4%
Madison Logic Platform
Madison Logic Platform
Small-Business(50 or fewer emp.)
14.2%
Mid-Market(51-1000 emp.)
43.4%
Enterprise(> 1000 emp.)
42.5%
Reviewers' Industry
DemandScience
DemandScience
Computer Software
34.1%
Information Technology and Services
19.9%
Marketing and Advertising
10.3%
Financial Services
2.3%
Computer & Network Security
2.3%
Other
31.0%
Madison Logic Platform
Madison Logic Platform
Information Technology and Services
22.4%
Computer Software
21.0%
Marketing and Advertising
19.2%
Financial Services
5.0%
Computer & Network Security
2.7%
Other
29.7%
Most Helpful Reviews
DemandScience
DemandScience
Most Helpful Favorable Review
Hiba A.
HA
Hiba A.
Verified User in Marketing and Advertising

It has allowed us to target specific departments from key accounts. Our customer success manager has also been extremely helpful and very responsive throughout my entire experience with Terminus. I would consider Sara one of the biggest reasons for being an...

Most Helpful Critical Review
AW
Adam W.
Verified User in Financial Services

We got a couple of complaints from our sales team that these leads never downloaded our material, or even heard of us. It's possible that these leads forgot they downloaded from us, but it happened a few times during a pilot program.

Madison Logic Platform
Madison Logic Platform
Most Helpful Favorable Review
Verified User in Telecommunications
GT
Verified User in Computer Networking

Madison logic is a great solution and provide us with many options for lead generation. Our account rep always is telling us about the latest and greatest, but also provides a strategic approach to our account and adds a lot of value to us.

Most Helpful Critical Review
Matt G.
MG
Matt G.
Verified User in Venture Capital & Private Equity

We were promised a list of prospects that had filled out a form to download our whitepaper. Instead what we got was a dump of hundreds of contacts with mostly identical titles from mostly solid companies. Given the timing of the results and the uniformity...

Alternatives
DemandScience
DemandScience Alternatives
ZoomInfo Sales
ZoomInfo Sales
Add ZoomInfo Sales
Demandbase One
Demandbase One
Add Demandbase One
6sense Revenue Marketing
6sense Revenue Marketing
Add 6sense Revenue Marketing
N.Rich
N.Rich
Add N.Rich
Madison Logic Platform
Madison Logic Platform Alternatives
Demandbase One
Demandbase One
Add Demandbase One
6sense Revenue Marketing
6sense Revenue Marketing
Add 6sense Revenue Marketing
Terminus (by DemandScience)
Terminus (by DemandScience)
Add Terminus (by DemandScience)
RollWorks Account-Based Platform
RollWorks Account-Based Platform
Add RollWorks Account-Based Platform
Discussions
DemandScience
DemandScience Discussions
Is there another product I should be considering? What's the top seller?
1 comment
Daniel S.
DS
TechTarget is a company that provides technology media and information services, focusing on delivering content and resources for IT professionals and...Read more
Why is ABM important?
1 comment
Official Response from Terminus (by DemandScience)
Account based marketing is about finding the right-fit accounts that match a team’s ideal customer profile, then rallying around them and focusing your time,...Read more
What is Terminus ABM Platform used for?
1 comment
Vinay B.
VB
It is a solution for your marketing team. You can push email signatures to your account in multiple email platformsRead more
Madison Logic Platform
Madison Logic Platform Discussions
Monty the Mongoose crying
Madison Logic Platform has no discussions with answers