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Compare Dataslayer.ai and Supermetrics 
At a Glance
Market Segments
Small-Business (65.9% of reviews)
Small-Business (55.6% of reviews)
Entry-Level Pricing
Starting at €25.00 Per Month
Starting at €29.00 1 user Per Month
Dataslayer.ai
Star Rating
(283)4.8 out of 5
Market Segments
Small-Business (65.9% of reviews)
Entry-Level Pricing
Starting at €25.00 Per Month
Free Trial is available
Browse all 5 pricing plansSupermetrics
Star Rating
(788)4.4 out of 5
Market Segments
Small-Business (55.6% of reviews)
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Supermetrics excels in "Custom Reports and Dashboards," with a score of 8.7, allowing for tailored insights, while Dataslayer.ai shines even brighter with a score of 9.5, providing users with highly customizable reporting options that enhance data visualization.
- Reviewers mention that Dataslayer.ai offers superior "Quality of Support," scoring 9.4 compared to Supermetrics' 7.8, indicating that users find Dataslayer.ai's customer service more responsive and helpful when troubleshooting issues.
- G2 users highlight that Supermetrics has a strong "Extraction" capability with a score of 8.7, but Dataslayer.ai outperforms it with a score of 9.3, making it easier for users to pull data from various sources efficiently.
- Users on G2 report that Dataslayer.ai's "Automation" features are particularly robust, scoring 9.2, which allows for streamlined workflows, whereas Supermetrics, with a score of 8.6, offers automation but not to the same extent.
- Reviewers say that while both products provide "Multi-User Access," Dataslayer.ai's score of 9.1 indicates a more seamless experience for teams collaborating on data projects compared to Supermetrics' score of 7.9.
- Users report that Dataslayer.ai's "Campaign Tracking" capabilities are rated highly at 9.3, providing detailed insights into marketing performance, while Supermetrics, with a score of 8.6, offers solid tracking but lacks some of the advanced features that Dataslayer.ai provides.
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Pricing
Entry-Level Pricing
Dataslayer.ai
Looker Studio
Starting at €25.00
Per Month
Connect all your digital marketing platforms with Data Studio to create amazing dashboards.
All our plans offer unlimited users and connectors. We just limit by daily API calls.
- Unlimited users
- All connectors (over 40)
- Import from Supermetrics
Supermetrics
Supermetrics for Looker Studio
Starting at €29.00
1 user Per Month
Create interactive cross-channel reports in Google Looker Studio (formerly Data Studio) by bringing in data from Facebook, HubSpot, Instagram, and more.
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Free Trial
Dataslayer.ai
Free Trial is available
Supermetrics
Free Trial is available
Ratings
Meets Requirements
9.0
247
8.5
597
Ease of Use
9.1
252
8.2
606
Ease of Setup
9.0
189
8.1
391
Ease of Admin
9.1
160
8.0
364
Quality of Support
9.5
234
7.8
542
Has the product been a good partner in doing business?
9.3
156
8.2
359
Product Direction (% positive)
9.8
242
7.9
556
Features by Category
Metrics
9.3
111
8.6
301
9.1
112
8.3
282
8.8
106
8.1
254
8.8
107
8.5
282
8.7
104
8.0
272
8.9
105
7.9
242
8.7
105
8.0
242
9.1
109
8.6
313
8.7
107
7.8
260
Reporting
9.2
117
8.1
301
9.1
109
7.9
270
9.0
114
8.4
295
8.8
109
8.1
283
8.6
101
7.6
243
8.7
103
Feature Not Available
9.4
111
8.7
316
Other
9.0
108
8.2
263
8.6
104
8.0
233
8.2
103
7.3
210
9.2
109
8.6
308
8.9
95
8.4
259
8.1
96
7.3
199
8.5
96
7.5
208
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.9
114
8.4
264
8.3
104
7.5
204
8.9
112
8.1
303
9.1
110
8.0
287
Management
9.5
14
8.6
64
8.8
12
8.1
54
Functionality
9.3
14
8.7
55
8.3
12
8.2
59
9.0
14
8.2
58
9.2
13
8.5
61
9.2
13
Feature Not Available
Agentic AI - Google Workspace for Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
9.0
152
8.2
303
|
Verified
9.1
165
8.7
339
|
Verified
8.8
144
7.9
270
|
Verified
9.1
157
7.9
287
|
Verified
9.0
154
8.1
150
8.4
133
Feature Not Available
Campaign Activity
9.1
163
8.6
339
|
Verified
9.2
168
8.9
364
|
Verified
8.5
137
8.1
263
|
Verified
9.2
160
8.4
312
|
Verified
8.5
136
7.9
264
|
Verified
8.1
140
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Dataslayer.ai and Supermetrics are categorized as ETL Tools, Google Workspace for Marketing, Marketing Analytics, and Digital Analytics
Unique Categories
Dataslayer.ai has no unique categories
Supermetrics has no unique categories
Reviews
Reviewers' Company Size
Dataslayer.ai
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Supermetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
60.9%
Retail
4.0%
Information Technology and Services
2.6%
Food & Beverages
1.8%
Financial Services
1.8%
Other
28.8%
Marketing and Advertising
54.0%
Retail
5.1%
Computer Software
3.2%
Information Technology and Services
2.3%
Online Media
1.9%
Other
33.5%
Most Helpful Reviews
Dataslayer.ai
Most Helpful Favorable Review
Anil K.
Verified User in Marketing and Advertising
I can extract my data from various sources fast, easy and reliable. Its interface is user friendly and they have an incredible support team! They are adding new data sources every week. They added Twitter, Search Ads and Shopify last week and planning to...
Most Helpful Critical Review
Supermetrics
Most Helpful Favorable Review
Verified User in Computer Software
I am using SuperMetrics now for about 4 years and I couldn't live without it. When you have to manage all kinds of online campaigns on multiple channels (Google Ads, Microsoft Ads, LinkedIn Ads, Facebook Ads, etc), SuperMetrics makes it very easy to create...
Most Helpful Critical Review
Henry C.
Verified User in Marketing and Advertising
The pricing is high for what you get. You don't need Supermetrics for data blending and reporting like this, and you don't need to be a data scientist to use those other tools. The negative comments on customer service are accurate. They are also unwilling...
Anil K.
Verified User in Marketing and Advertising
I can extract my data from various sources fast, easy and reliable. Its interface is user friendly and they have an incredible support team! They are adding new data sources every week. They added Twitter, Search Ads and Shopify last week and planning to...
Verified User in Computer Software
I am using SuperMetrics now for about 4 years and I couldn't live without it. When you have to manage all kinds of online campaigns on multiple channels (Google Ads, Microsoft Ads, LinkedIn Ads, Facebook Ads, etc), SuperMetrics makes it very easy to create...
Henry C.
Verified User in Marketing and Advertising
The pricing is high for what you get. You don't need Supermetrics for data blending and reporting like this, and you don't need to be a data scientist to use those other tools. The negative comments on customer service are accurate. They are also unwilling...
Discussions
Are you considering implementing SEMRush data into Dataslayer?
1 comment
Official Response from Dataslayer.ai
Hello,
Yes, SEM Rush is already on our roadmap and it is estimated for the first quarter of 2023. You can vote for it here to give it more priority in our...Read more
Dataslayer.ai has no more discussions with answers
Is there a way of speeding up Data Studio reports with large data volumes?
2 comments
FB
Hi,
If you use Supermetrics for google sheet, you may change your data granularity working with pivot table and use this pivot table as data sources. The...Read more
What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?
2 comments
AC
Hey Tyson,
We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about...Read more
Will organic Twitter ever be added to the plans?
1 comment
AC
Hi there,
We currently offer two connectors providing access to organic data – Twitter Premium and Twitter Public Data.
The Twitter Premium connector...Read more
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